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MUMBAI: Multi Screen Media‘s (MSM) strategy of reducing ad rates for the sixth edition of the IPL appears to be paying off. It has already roped...
MUMBAI: Panasonic India has released a new advertising campaign featuring its home appliances brand ambassador Katrina Kaif on the sidelines of its new range of ACs...
MUMBAI: The global home audio equipment market is marked by rapid developments in digital technology. Changing media consumption habits and tastes have resulted in a paradigm...
PANAJI: Co-productions in making films is the norm all over the world but India appears to be lagging behind because of lack of knowledge of how...
MUMBAI: Sanjay Kacker has quit DDB Mudra as senior vice president of the agency‘s experiential marketing division Celsius after a stint of two years. Kacker told...
MUMBAI: Leo Burnett‘s creative agency Black Pencil has won the creative mandate of Panasonic‘s corporate business. The size of the business is estimated to be around...
MUMBAI: Slotco, the storage systems manufacturing and hardware company, is going in for a brand revamp and has appointed Delhi based creative agency What The Hell?...
MUMBAI: Consumer elctronics firm Panasonic and US cable major Comcast have announced that they will begin joint testing on an interactive digital cable-ready high-definition plasma television...
MUMBAI: Electronics firm Panasonic says that its plasma TVs are the first in the US market to feature lead-free Plasma Display Panels. The display panel is...
MUMBAI: Panasonic, the brand by which Matsushita Electric Industrial Co., Ltd. is best known, and IBM Corporation has demonstrated for the first time a collaborative environment...
MUMBAI: Samsung Electronics and Comcast Corporation have announced a multi-year digital cable set-top box (STB) purchase agreement. Beginning in 2007, Comcast will purchase 200,000, and subject...
Richa Arora comes across as a marketing professional who knows her onions or rather her peppers. Britannia’s marketing head is excited about a new brand called...
MUMBAI: Chennai-based GV Films is in talks with an Indian company to jointly set up an ambitious Rs 10 billion entertainment township in Panvel near Navi...
MUMBAI: Electronics majors Sony Corp and Toshiba Corp are in talks about their competing standards for future optical discs that will replace DVDs, in an effort...
The dilution of a business name by so many similar names points to the demise of the power of once-unique names. They have become a big...
MUMBAI: The 14th Broadcast India 2004 exhibition will be held from 28 – 30 October at World Trade Centre Mumbai. More than 300 world’s leading companies...
indiantelevision.com’s Guestspeak Westside View Global Branding Is So Easy With Global Trademark By NASEEM JAVED (Posted on 8 January 2004) Get your current corporate names analyzed...
MUMBAI: It’s changing all right. Zee MGM is shedding is relaxed attitude and gearing up for action to push the channel. Be it in terms of...
MUMBAI: The Broadcast India Exhibition & Symposium will take place from 29 October to 2 November in Mumbai. The symposium will be held on 29 and...
MTV Asia announced today that the inaugural MTV Asia Awards (MAA) will be held in Singapore at the Singapore Indoor Stadium on 2 February, 2002. The...
Come 1 November, TV studio owners, editors, animation and graphic artists are going to be headed towards Mumbai’s World Trade Centre. The reason: the eleventh edition...
