Tag: Pagalpanti

  • Eros International Plc acquires international distribution rights to four bollywood films

    Eros International Plc acquires international distribution rights to four bollywood films

    MUMBAI: Eros International Plc (NYSE: EROS) (“Eros” or the “Company”), a Global Indian Entertainment Company, announced today that it will release four Hindi language films across different genres later this year in several overseas markets including the UK, US and Middle East. First to release will be the romantic action film titled ‘Marjaavaan’ on the 15th of November, directed by Milap Zaveri, starring Sidharth Malhotra, Riteish Deshmukh, Tara Sutaria and Rakul Preet Singh. Produced by T-Series and Emmay Entertainment, the film is a dramatic, violent and action-packed love story. 

    The second film to be distributed will be ‘Pagalpanti’, which is scheduled to release on the 22nd of November. The forthcoming film is a comedy caper directed by filmmaker Anees Bazmee and produced by T-Series and Panorama Studios. The story of the film revolves around a group of Indian tourists on vacation that turns into a patriotic mission. The comedy stars Anil Kapoor, John Abraham, Ileana D'Cruz and Arshad Warsi.

    Closely followed will be two other releases, one titled ‘Pati Patni Aur Woh’ and the other, ‘The Body’. The two starkly different films are scheduled to release simultaneously on the 6th of December. The former is a remake of a cult Bollywood film of the same name. Produced by T-Series and directed by Mudassar Aziz, the highly awaited film stars Kartik Aaryan, Ananya Panday and Bhumi Pednekar. ‘The Body’ is a thriller mystery inspired by its Spanish antecedent. Produced by Viacom18 Motion Pictures, the film is headlined by Emraan Hashmi, Rishi Kapoor, Vedhika and Sobhita Dhulipala. 

    “Eros continues to be a forerunner in releasing the biggest hits from Bollywood in significant markets across the globe. We take immense pride in taking quality cinema outside of India to maximize its viewership. And with this, we shall continue to forge our own path in the overseas market with the sole objective to delight the Indian diaspora and global consumers seeking fresh content.” Says, Sunil Lulla, Managing Director- Eros International Media Ltd.

  • Mirinda renews endorsement contract with Asin

    Mirinda renews endorsement contract with Asin

    MUMBAI: Her perky persona in the Mirinda ad not just made the ad snazzy but Asin a face of the brand. Now, the actor, who has been endorsing Mirinda for over eight years, has been signed on to represent the soft drink brand for two more years. The deal was recently renewed as the gorgeous star is all set to take the brand’s notion of fun and pagalpanti to the next level.

     

    This deal would make this a 10-year association of the soft drink brand and Asin, something that no actor has managed to achieve this far in the soft drink section.

     

    A source from the brand comments: “Mirinda has extended its association with Asin with a renewal of contract which speaks highly of the kind of professional she is. No other artist has been a brand ambassador for any brand for such a long period of time. The landmark 10 years is an exemplary reestablishment of the kind of brand value Asin has brought to Mirinda.”

     

    Asin commented: “It is always great to be part of such fun-filled campaigns by Mirinda.. I’m sure the viewers will love this fresh dose of absolute fun and pagalpanti.”