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Mumbai: Amagi, a global player in cloud-based SaaS technology for broadcast and connected TV on Monday launched the advanced version of its content planning and scheduling...
Mumbai: Weekend is here but the increasing temperature is not letting you out to have fun, right? Don’t worry! OTT platforms are all up to help...
Mumbai: The adoption of streaming in India has happened in stages driven by affordable handsets, cheap data, and most recently the pandemic. While the first two...
Mumbai: Streaming service platform Watcho has announced the premiere of a new crime thriller titled “Happy.” The eight-episode Hindi web series is currently live now on...
Mumbai: Amazon Prime Video has announced the addition of Kannada video streaming service NammaFlix to Prime Video Channels. Available as an add-on subscription at an introductory...
Mumbai: Streaming platform ALTBalaji recently launched its first reality show “Lock Upp” through an advertising-based video on demand (AVOD) model. The AVOD system allows viewers to...
Mumbai: OTT platform ShemarooMe has entered into a partnership with Bharti Airtel’s video streaming service Airtel Xstream Premium to strengthen its presence by tapping into the...
Mumbai: GroupM, the media investment group of WPP on Tuesday announced the launch of Finecast in India, a ‘first-to-market addressable TV service.’ It would enable advertisers...
Mumbai: RK Swamy Media Group has released its Media Pocketbook 2022, reflecting the changing media landscape post the Covid-19 pandemic. The 13th edition of the pocketbook is...
Mumbai: The multi-lingual national media network TV9 Network recently launched its prime offering, News9 Plus – India’s first video magazine OTT service. News9 Plus is a...
Mumbai: Entertainment news portal BollywoodLife.com organised the third edition of BollywoodLife Awards 2022 on 25 March. This digital-only awards ceremony was held to felicitate the content...
Zee Entertainment Enterprises (Zee) chief creative officer – special projects Shailja Kejriwal, and her brainchild Zindagi channel have had an equally unpredictable, yet exciting journey in...
Mumbai: Eight months into launch, Zee5 Global has bolstered its presence in the US market, with a record rise in subscription revenue and engagement among the...
Mumbai: According to a recent study ‘Can OTT sports platforms shake up the broadcast landscape’ by data and analytics firm Ampere, the growing number of pure-play...
Mumbai: Eros Now, an over-the-top (OTT) South Asian entertainment platform owned by Eros STX Global Corp on Wednesday announced the extension of its partnership with Airtel. The alliance...
Mumbai: Integrated digital platforms company NxtDigital, the media vertical of Hinduja Group announced its results for the nine month period ending 31 December 2021 and Q3...
Mumbai: Further democratising the growing digital entertainment ecosystem in India, Bharti Airtel (Airtel), on Thursday announced the launch of its new video streaming aggregator service – Airtel Xstream...
Mumbai: Zapped Technologies has announced the launch of its app Pocket Cinema which offers a gaming platform that allows users to watch OTT content of their choice and play a...
Mumbai: The Indian e-commerce industry’s growth has accelerated over the past few years and emerged among the largest online shopping geos in the world, thanks to...
Mumbai: Indian music label and film studio T-Series has announced its foray into the world of streaming with A-list directors in India. The company’s OTT platform will create content...
Mumbai: Majority of Indian marketers surveyed consider ad fraud to be a great concern across mobile environments in 2022, according to the latest Industry Pulse Report...
Mumbai: Netflix has announced its financial results for the fourth quarter of 2021. The company reported revenue of $7.7 billion registering a growth of 16 per...
Mumbai: After the edtech and fintech, it’s time for India to now witness the rise of media-tech, said M&E consultant and industry veteran Anuj Gandhi while...
Mumbai: The Online Service industry is on a continuous upward path. This industry today contributes as much as eight per cent to the GDP of a...
Mumbai: Riding on the success of two of its prime-time shows, the 24 hours’ general entertainment channel (GEC) Dangal TV has entered 2022 on a high....
Mumbai: Fyp, Neobank for teenagers has announced its association with the film ‘83’ for a cross-promotional deal. The film based on the historic 1983 World Cup win...
Mumbai: The last two years have indeed been a hallmark year for the streaming industry with a record number of OTT content being produced across all...
Mumbai: Sameer Gogate has been leading BBC Studios’ production business in India as general manager since 2019. In the last two years, he has played an...
Mumbai: Big Tree Entertainment-owned transaction video-on-demand (TVOD) service BookMyShow Stream has announced the launch of TV series on the platform. With this, BookMyShow Stream will become the first TVOD platform in...
Mumbai: With vast sums of money to be made, it’s not surprising that streaming pirates are continually upping their game to keep their highly profitable illegal...
Mumbai: Consumer data intelligence company Axis My India’s latest findings for the India Consumer Sentiment Index (CSI) revealed that 27 per cent of people in the...
Mumbai: Netflix India has come out with a new campaign for its action-packed Hollywood blockbuster movie, ‘Red Notice’. Conceptualised by 22feet Tribal Worldwide, the campaign invites...
Mumbai: Saurabh Sancheti, the young and dynamic CFO of Jio Platfroms, and one of Fortune India’s 40 under 40 has been instrumental in scripting the success...
Mumbai: Harit Nagpal, the MD and CEO of India’s largest Pay TV distributor – Tata Sky is known to be a vocal man. Time and again,...
MumbaI: Sunstone Eduversity concluded its maiden Content Day event, which witnessed participation from over 20 brands. The event was organised to shortlist the best Content ideas...
Mumbai: Headend-in-the-sky (HITS) combined the flexibility and quality of direct-to-home (DTH) services and the reliability and pricing of cable television, said NXT Digital managing director and...
Mumbai: After the windfall of 2020, the streaming industry saw consumers’ on-demand content consumption patterns getting more and more well-entrenched and diversified in 2021. As exaggerated...
Mumbai: Single subscription video streaming platform YuppTV Scope has partnered with ION broadband to offer OTT services to its users. YuppTV Scope offers users a unified...
Mumbai: The Covid-19 pandemic has upturned all walks of life. People’s lives have switched to a virtual setup and personal choices have moved from interacting with...
New Delhi: ShortsTV- 24×7 linear and OTT channel dedicated to short-form content has announced a partnership with Amazon to launch ShortsTV on Amazon Prime Video channels...
Mumbai: The rise in both viewership and engagement of over-the-top (OTT) has opened up a world of possibilities for marketers looking for new and better ways...
Mumbai: Glamyo Health, an Asset Light healthcare startup operating in the field of elective surgeries, has announced Bollywood actor and filmmaker Rajat Kapoor as its brand...
Mumbai: OTT Giant Netflix announced its results for Q3 2021. The company grew its revenues by 16 per cent to $7.5 billion year-on-year and added as...
Mumbai: Following the ratings controversy in the US that led to the revocation of Nielsen’s MRC accreditation, the TV measurement Company late last month announced an...
Mumbai: The burgeoning of OTT content consumption in the past couple of years fuelled a proportional increase in the demand for third-party viewership data which, in...
CANNES: All the naysayers must be regretting not hoofing it down to the south of France for the annual jamboree of the content trading and production...
Mumbai: Is it the right time for monetisation of OTT from a business perspective for advertisers? This set the ball rolling for the panel discussion on...
Mumbai: The addressable connected TV (CTV) advertising universe is estimated at six to eight million, according to mediasmart, an Affle company, India and SEA, senior director-...
Mumbai: Madison Digital, a unit of Madison World has won the advertising-based video on demand (AVoD) mandate for home-grown video streaming platform Zee5. The agency will handle media...
Mumbai: Japan-based entertainment and technology company Akatsuki Inc is looking to expand its kids’ animation footprint in India and it recently conducted a survey on ‘What Indian Parents...
