MUMBAI: The year was 2006 and the word streaming hadn’t yet become synonymous with digital video. It was then that YuppTV started its journey in the online...
MUMBAI: There is no formula to catch the audience online. Lately, many of the streaming players have been stating that every genre has different audiences and...
MUMBAI: After the successful launch of Disney+ Hotstar in India, the platform is now set to bring the world’s favorite nuclear family from the award-winning, history-making...
MUMBAI: Following the launch of Academy Award-winning titles such as Parasite and Once Upon a Time in Hollywood, Amazon Prime Video today announced the exclusive India...
MUMBAI: Filmboard prides itself as the only media and entertainment start-up that is out there to solve the problem of the producer (the content IP owner)....
MUMBAI: The OTT industry has been able to evade a large chunk of the impact of the COVID-19 pandemic with users thronging to streaming services for...
MUMBAI: With the first phase of the lockdown coming to an end, it has become evident that the over the top (OTT) streaming industry has picked...
MUMBAI: Mukta A2 Cinemas, from the house of Mukta Arts Ltd, now has 72 screens across the country after including the JV that it had with...
MUMBAI: The COVID-19 pandemic has thrown a spanner in the works of every single organisation. Even as the media and entertainment industry comes to terms with...
MUMBAI: hoichoi has another innovation up its sleeve – it’s incorporating a Live TV section on the hoichoi App and website. As the name suggests, Live...
MUMBAI: The world continues to grapple with the COVID-19 pandemic, an unprecedented crisis in living memory that has almost crippled our everyday lives and left the...
MUMBAI: Disney+ is making noise in the market even after its launch as it has surpassed the 50 million subscriber mark globally. The new streaming service...
MUMBAI: Almost silently, without any hoopla or noise, the $1.75 billion-funded, Jeffrey Katzenberg-promoted short video streaming service Quibi made its debut in India on 6 April....
MUMBAI: OTT consumption has been on a steep upward curve in India for the last three years. Now, after the country has entered a lockdown phase,...
MUMBAI: This unprecedented crisis called COVID-19 has turned out to be a blessing in disguise for OTT platforms. With people locked indoors, the only refuge has...
MUMBAI: ALTBalaji, one of India’s leading homegrown OTT platforms, has joined hands with popular payment gateway PayPal, to ensure its audiences non-stop entertainment and offering them...
NEW DELHI: One of the leading independent advertising agencies, serving clients like TikTok ads, BC Web Wise recently completed two decades of its fabulous journey. On...
MUMBAI: Production of shows across TV and OTT has halted due to the lockdown. While there is no way to predict when normal functioning will resume,...
MUMBAI: As more and more people stay home following state-imposed lockdowns or self-quarantine due to rising cases of COVID-19, Times Prime has partnered with ZEE5 to...
MUMBAI: Keeping in mind the current situation and the ever-rising popularity for original content along with the viewers’ preference for convenient payment experiences, ALTBalaji, one of...
MUMBAI: Eros Now announced that it has further expanded its existing partnership with the state-owned telecommunications company Bharat Sanchar Nigam Ltd (BSNL), with a core focus...
MUMBAI: MX Player has emerged as the top entertainment app in India, according to the annual FICCI Report on India’s Media and Entertainment Sector titled ‘The...
MUMBAI: A number of countries have come to a standstill along with major industries as the number of COVID-19 infections keeps increasing unabated. Theatres across India...
MUMBAI: Multi-territory video streaming service Hooq said last week that it has filed for liquidation as giant players are looking more into streaming services and the...
MUMBAI: The Indian media and entertainment industry has moved beyond the era where consumers are not willing to pay for premium content online. Although the number...
MUMBAI: The COVID19 crisis has changed the average Indian’s life. With schools and colleges being shut coupled with corporates and governments encouraging employees to work from...
MUMBAI: During this unprecedented situation and lockdown across the country, ZEE5 is providing an uninterrupted dose of entertainment to all those who are confined to their...
MUMBAI: In the wake of COVID-19 security measures, where the government is advising the population to stay home, work from home and follow social distancing, internet...
MUMBAI: This week, Amazon Prime Video has made a selection of kids and family content available free to watch for all Amazon customers, including Just add...
MUMBAI: Disney+ has launched in Europe as the coronavirus continues its macabre journey at different parts of the world. It may be recalled that just a...
MUMBAI: hoichoi, the popular OTT for Bengalis worldwide, is bringing multiple digital premieres of new Bengali blockbusters at a time when social distancing and work-from-home are...
MUMBAI: The coronavirus outbreak has brought dramatic changes in our lifestyle. To slow down the spread of the pandemic in the country, we have been asked...
MUMBAI: Research is a key ingredient before the launch of any product or brand. And creating content is nothing without appropriate research about the audience and...
MUMBAI: COVID-19 pandemic has stalled the entry of Disney+ in India. The scheduled launch of the streaming service has been paused and the new date is...
MUMBAI: Whenever a new streaming service enters the market, the primary challenge is distinguishing itself from others. In a market saturated with nearly 40 OTT platforms...
MUMBAI: Disney+ marks its much-awaited arrival in the crowded over-the-top (OTT) ecosystem. Wednesday morning onwards, a large part of Disney+ content catalogue has been made available...
MUMBAI: Sonam Nair, the director of Kaafir, Gippi, Khujli and The Trip – Season 2, never had any plans to enter B-town but has been praised...
MUMBAI: The last session of The Content Hub 2020 organised by Indiantelevision.com was moderated by Suraj Wanvari with screenwriter-director Karan Anshuman and director Gurmmeet Singh. The...
MUMBAI: In one of the sessions of day 2 of The Content Hub 2020 organised by Indian Television.com, Sandiip Sikcand shared his thoughts on the challenge...
MUMBAI: Sonam Nair, director and writer best known for her work in Wake Up Sid, Gippi and The Trip in a fireside chat at the Content...
MUMBAI: The Day 2 of The Content Hub 2020 had an interesting session on producing for television by Nivedita Basu. The audiences witnessed the independent producer...
MUMBAI: Hotstar has launched a 360-degree marketing campaign, “Hotstar ka vaada, free entertainment sabse zyada”, reaching out to millions of viewers in Hindi-speaking markets who currently...
MUMBAI: Hotstar Specials, along with Friday Storytellers, is set to launch the biggest spy action thriller of 2020, Special Ops. This fast-paced 8-episode series is based...
MUMBAI: Kantar, in association with VTION, has launched OTT Audience Measurement Insights for audio streaming platforms at a time when a unified third-party measurement is need...
MUMBAI: There is a strong interplay between radio and OTT audio streaming resulting in what can be called a “Battle for the Ear”, according a study. ...
MUMBAI: Ekta Kapoor’s over-the-top platform has managed to solve the OTT revenue question. The ALTBalaji management always spoke of profitability and breaking even rather than cash-burn...
At the 2020 NAB Show, Actus Digital will demonstrate how its mandatory compliance solution is part of a much larger media intelligence platform, providing cross-organizational benefits...
MUMBAI: “Life is a circus and I’ve been the clown,” is what Ambience boss and advertising icon (one of the pioneers of private satellite TV in...
MUMBAI: Streaming video is becoming increasingly crucial for Indian legacy broadcasters, as GenZ continues to spend an increasing amount of time on video apps, watching their...
MUMBAI: Move over English, it's time for regional languages now. It's 2020 and streaming services are looking at regional being the trend for the coming era....