ITV

Tag: OTT industry

  • Govt supports self-regulation for OTT industry, says I&B minister Anurag Thakur

    Govt supports self-regulation for OTT industry, says I&B minister Anurag Thakur

    Mumbai: The minister of information and broadcasting, sports & youth affairs, Anurag Thakur said that the government supports self-regulation for OTT industry. He said while addressing the inaugural of CNN-News18 Town Hall recently.

    “When we decided on self-regulation on OTT, we wanted to create an industry driven check on everything,” Thakur said.

    Thakur said that systems and processes were already in place for viewers to raise any complaints or grievances. He said that in case the government had any complaints with any scenes, they raise it directly with the platforms.

    “There are age groups, where a viewer can submit their credentials and watch whatever they wish to. We have never stopped a movie, or certification. But in case there are complaints for a particular scene we do raise the same with the platforms and the same is usually taken down by themselves to ensure that there is no tension in the country.” Thakur added.

    CNN-News18 hosted the inaugural session of ‘Town Hall,’ an on-ground event where top policy makers, opinion leaders and prominent voices engage in meaningful conversations with the channel’s news team.

    The first edition of Town Hall was held on Saturday with top union ministers of the Narendra Modi government such as Dr S Jaishankar, Anurag Thakur and Smriti Irani were present.

  • Ormax Media, Film Companion to launch ‘O Womaniya!’ report in June

    Ormax Media, Film Companion to launch ‘O Womaniya!’ report in June

    Mumbai: Media consulting firm Ormax Media and entertainment journalism platform Film Companion have announced the launch of the second edition of their initiative on female representation in the Indian entertainment industry titled ‘O Womaniya!’. The report will be released in June this year.

     The 2022 ‘O Womaniya!’ report is supported by the Producers Guild of India, Active Telugu Film Producers Guild, Amazon Prime Video, Zee5, Voot, Hoichoi, and SonyLIV.

    Unlike the 2021 report which focused only on films released in 2020, the 2022 edition will also look at the streaming category extensively analysing the major digital-series and direct-to-OTT films, along with theatrical films, released in 2021 across Hindi, Tamil, Telugu, Kannada, and Malayalam entertainment industries, said the statement.

    “The latest edition will also analyse female representation in the boardrooms of the top media and entertainment companies in India, and how the industry can work towards creating a nurturing environment that helps women grow into leadership roles,” it added. 

    “I believe that cinema can shape the world. Which is why inclusivity and diversity is paramount. ‘O Womaniya!’ is our attempt to push the needle to move faster,” said Film Companion founder and editor Anupama Chopra. “We hope that data will trigger conversation, which will trigger change. We are happy to collaborate with industry bodies like the Producers Guild of India and Active Telugu Film Producers Guild, and streaming services like Amazon Prime Video, an important part of India’s rapidly evolving creative ecosystem, to take this conversation forward meaningfully. With multiple industry players joining hands with us for the second edition of ‘O Womaniya!’ we believe we are moving the needle, slowly but significantly on this important subject.”

    “With every edition, we want to expand the ambition of this report, such as covering digital series this time,” said Ormax Media founder and CEO Shailesh Kapoor. “But the section of the 2022 report that I’m keenly looking forward to is on the representation of women in the senior management of Indian entertainment companies. These are the decision-makers who have the ability to shape the industry’s future, and hence, the analysis must start from the top.”

    The initiative has associated with Sunitha Rangaswami who is an independent consultant and has expertise on the subject of gender and women’s economic empowerment.

    “The previous report highlighted how we are missing a trick on promoting gender equality in the Indian Entertainment industry,” said Rangaswami. “I see this report more as a provocation (catalyst) on how each of us can engage in charting new pathways – through small actions and big – to make change possible. And motivate Indian entertainment companies to adopt a whole new gender paradigm in sync with the times we live in. The audience is ready for it…. are we?”

    The report will employ various qualitative and quantitative methods including trailer talk time, Bechdel Test, and more to report the findings.

    “On the corporate side, the report will ask some hard questions on creating equitable opportunities and a supportive environment, while on the creative side it will take a deep dive into the type of content being created, how women are being profiled in it and how it is being marketed,” said the statement.

  • Movie Studio Inc acquires BINGE Networks

    Movie Studio Inc acquires BINGE Networks

    MUMBAI: The Movie Studio Inc., a vertically integrated motion picture production company, has executed a memorandum of understanding to acquire BINGE Networks, LLC. Both parties are conducting due diligence and in the near future seek to complete their transaction and enter into a Letter of Intent (LOI).

    BINGE Networks is an award-winning streaming media platform, recipient of the Most Innovative Media Content Monetizing & Streaming Platform CV-Magazine-USA 2019 and New York 2019 Award Programing. The BINGE App is built into over 100 smart TV networks, providing the ability to globally and instantly syndicate and monetise content through key strategic partnerships throughout the streaming media industry. The company offers five core revenue streams: streaming packages, subscription video on demand (SVOD), advertiser video on demand (AVOD), transactional video on demand (TVOD) and platform syndication.

    BINGE Networks’ operations and assets are synergistic to The Movie Studio’s growth-by-acquisition business model, in which the company aims to secure a leading market position based on ad streaming measurements and big data analytic trends vying for uptick viewership.

    With the fast-growing OTT industry projecting revenues of US $78.2 billion by 2023, BINGE Networks has the potential to help The Movie Studio achieve its goal, leveraging the company’s ability to provide streamers a competitive edge by offering a single hub that enables multiple ways for content creators to earn revenues and establish relationships with many different networks.

    BINGE Networks distributes entertainment content for AVOD digital delivery on over 100 OTT platforms. Major revenue distribution partners are Roku TV, Tiki Live, Video Elephant, Glewd TV, Daily Motion, Endavo, Apple TV, Google Play Store, Amazon Fire and Android App Store, among others.

    The company’s streaming media platforms are Roku, Apple and Amazon apps, which are combined with strategic partners to bring BINGE TV content to over 100 smart TV networks. Its content library contains approximately 15,000 videos and 300 indie films and powers 46 apps on Roku and 77 on Amazon Fire. New ones are added almost daily on Amazon Fire and 125 live channels that comprise the video library.

    Using a defined marketing strategy, The Movie Studio intends to vertically integrate the assets and infrastructure of BINGE Networks with the Company’s current OTT and app for dissemination of The Movie Studio content and cross-pollination of the advertisers and strategic partners.

    The Movie Studio is establishing its own OTT VOD platform to integrate its own, as well as aggregated, feature film projects, television programming
    and other media intellectual properties.

    Ongoing streaming wars are allowing small competitors like The Movie Studio to capitalize on creatively designed digital business models. The company actively implements a “growth-by-acquisition” strategy that calls for significant purchases, resolution upgrades and remonetizing initiatives. 

  • Reliance Industries buys Balaji Telefilms stake for Rs 4.13 bn

    MUMBAI: The Board of Directors of Balaji Telefilms Limited, in its meeting held on Thursday, considered and approved an investment by Reliance Industries Limited, one of India’s leading corporates, through a preferential issue of 25.2 million equity shares at Rs 164 each, aggregating to Rs 4.13 billion, subject to necessary shareholder and other approvals. Axis Capital Limited acted as the sole investment banker for this transaction.

    Balaji is India’s leading entertainment content producer operating across television, movie and digital platforms. The company recently launched ALTBalaji, a multi-device subscription video on demand platform, which offers original, premium and exclusive content for a global digital audience and in a short span, post its launch, has garnered over four million downloads across 80 countries.

    This transaction marks a landmark event for the Indian OTT industry and is expected to further accelerate the growing trend of media consumption ‘on-the-go’. The proceeds from the transaction would be utilized to further speed up content development initiatives, especially for ALT, thereby providing it with a strong ability to compete with other OTT service providers- both global and Indian.

    Balaji chairman Jeetendra Kapoor said, “We welcome Reliance as a partner in our growth journey towards becoming the preferred content producer for the Indian diaspora across all means of video consumption and across all geographies. This investment is a vote of confidence to the Company’s strategic move to own our IP and our viewers.”

    Earlier, Jio and Zee Entertainment reportedly denied reports of being offered to buy a stake in ALTBalaji. Balaji was planning to sell up to 26 per cent stake in its subsidiary ALTBalaji Digital and reportedly in talks with the media companies. Launched in mid-April ALTBalaji has 250 plus hours of programming.