ITV

Tag: Opportunity to See

  • Chrome Data: Week 30 sees growth in 8 cities

    Chrome Data: Week 30 sees growth in 8 cities

    MUMBAI: Once again the opportunity to see (OTS) numbers collated by Chrome Data Analytics & Media saw an upward peak.

     

    Week 30 saw maximum growth in the eight metros. Business News with 3.6 per cent topped the chart followed by English Movies with 3.4 per cent. Zee Business with 82.2 per cent OTS and Sony Pix with 73.7 per cent OTS were the top gainers in their respective genres.

     

    English News saw a jump of 2.7 per cent with Times Now continuing its reign in the category with 86.9 percent OTS. English Entertainment channels with 0.5 per cent too saw a minor jump in its genre. AXN with 70.1 per cent OTS was the chart topper.

     

    On the other hand, Religious channels in the Hindi speaking market (HSM) fell 1.5 per cent. Aastha with 96.8 per cent OTS continued its supremacy in the genre.

     

    Hindi News dropped by 1 per cent in the HSM with ABP News ruling the category with 95.9 per cent OTS.

     

    Across India, Kids channels and Sports channels dropped 0.7 per cent and 0.6 per cent, respectively. Cartoon Network with 85.6 per cent OTS and Ten Sports with 74.9 per cent OTS, both topped their respective genre.

  • Chrome Data: No losers in week 28

    Chrome Data: No losers in week 28

    MUMBAI: The week 28 saw a peak when it comes to opportunity to see (OTS) collated by Chrome Data Analytics & Media. 

     

    English Entertainment channels in the eight metros grew by 5.2 per cent. AXN continued with its supremacy in the genre with 73 per cent OTS.

     

    Business News saw a jump of 4.3 per cent in the eight metros. Zee Business with 79.2 per cent OTS reined the category.

     

    Sports across the country jumped 2.9 per cent closely followed by English Movies with 2.6 per cent rise in the eight metros.

     

    Ten Sports with 75.5 per cent OTS and Movies Now with 75.8 OTS topped their respective genres.

  • Chrome Data: Only one genre gains in week 23

    Chrome Data: Only one genre gains in week 23

    MUMBAI: Only one genre saw the upward trend in the opportunity to see (OTS) data collated by Chrome Data Analytics & Media for week 23.

     

    The gainer for the week was the English News channel in the eight metros which saw a slight jump of 0.2 per cent. In the category, Times Now continued its reign with 88.5 per cent OTS.

     

    While English Entertainment channels in the eight metros fell 1.9 per cent. AXN with 72.2 per cent OTS topped the genre. Similarly, Business News channels in the eight metros too dropped by 1.5 per cent. Zee Business with 79.9 per cent OTS was the top gainer.

     

    Other genres which saw the downward trend were Infotainment channel across the nation with 1.3 per cent and Hindi News in the Hindi speaking market (HSM) with 1 per cent.

     

    National Geographic Channel with 86.4 per cent OTS and ABP News with 94.5 per cent OTS topped their respective genres.

     

  • Chrome Data: Eight metros see a jump in week 18

    Chrome Data: Eight metros see a jump in week 18

    MUMBAI: As per the opportunity to see (OTS) collated by Chrome Data Analytics & Media, week 18 saw English movie channels in the eight metros as the biggest gainer.

     

    The genre jumped 1.6 per cent with Sony Pix continuing to rule the roost with 76.1 per cent OTS.

     

    English News channels in the eight metros gained 1.4 per cent. Times Now with 85.6 per cent OTS reigned supreme in the genre.

     

    Similarly, Zee Business with 80.3 per cent OTS was on top in the business news category which jumped 1.0 per cent in the eight metros.

     

    English entertainment in the eight metros gained 0.8 per cent. AXN again topped the genre with 72.7 per cent OTS.

     

    The only genre which saw a drop in the week was the religious channels in the Hindi speaking market (HSM) which witnessed a minor drop of 0.2 per cent. However, Aastha channel continued its run on the top with 97.9 per cent OTS.

  • Chrome data: Not much change in week 16

    Chrome data: Not much change in week 16

    MUMBAI: In week 16 of opportunity to see (OTS) data collated by Chrome Data, Analytics & Media, Music genre in the Hindi speaking market (HSM) was the chart topper.

     

    The genre gained 0.7 per cent with Sony Mix ruling the charts with 88.3 per cent OTS.

     

    The genre was closely followed with Hindi news channels with 0.6 per cent gain. ABP News continued to be on the top in the genre with 94.1 per cent OTS.

     

    Hindi movies weren’t far behind with 0.5 per cent gain. Star Gold in the HSM garnered 95.6 per cent OTS.

     

    English entertainment channels in the eight metros saw the gain of 0.5 per cent too. AXN continued to be on top with 70.7 per cent OTS.

     

    As for the bottom four, Sports genre across India saw the maximum drop of 1 per cent. Ten Sports with 76.3 per cent OTS topped the genre.

     

    Infotainment channels across the country dropped 0.5 per cent with Discovery channel gaining the most with 85.7 per cent OTS.

     

    English movies and Business news in the eight metros dropped 0.3 and 0.2 per cent, respectively. Pix with 75 per cent and Zee Business with 80.4 per cent OTS topped their respective genres.

  • Business channels gain in Week 8: Chrome Data

    Business channels gain in Week 8: Chrome Data

    MUMBAI: In the Week eight of opportunity to see (OTS) collated by Chrome Data Analytics & Media, Business news channels in the eight metros at the top with 0.7 per cent rise. Zee Business topped the charts with 76.9 per cent OTS.

     

    The Kids genre was close on the heels as that too saw 0.5 per cent gain across the country with Cartoon Network leading the list with 85.9 per cent OTS.

     

    Even English News channels witnessed 0.5 per cent gain in the eight metros. Times Now led this genre with 87.4 per cent OTS.

     

    Religious channels too saw a minor rise of 0.1 per cent in the Hindi speaking market (HSM) with Aastha at the top as it garnered 98.5 per cent OTS.

     

    As for the bottom four, Hindi news genre in the HSM saw a drop of 0.6 per cent with Aaj Tak at top with 93.1 per cent OTS. Sports genre followed suit with 0.5 per cent loss across India. However, Ten Sports gained the most with 74.7 per cent OTS.

     

    Hindi movie genre with 0.2 per cent drop in the HSM was at third spot. Zee Cinema garnered 95 per cent OTS.

     

    At the bottom was the Music genre in the HSM with 0.2 per cent drop with MTV on the top with 86.3 per cent OTS.