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HDFC Life‘s advertising spend will stay flat this year as it seeks to turn profitable for the first time. The insurance company, which ranks No....
BANGALORE: Regional amusement park player Wonderla Holidays plans to increase its mass media communication spends to Rs 90 million this year, up from the Rs 50...
MUMBAI: Big Street, a subsidiary of Reliance Broadcast Network operating in the media aggregation space, has signed its first client – The Radisson Hotel and Country...
MUMBAI: Mudra Max, a part of the Mudra Group, has appointed Sonia Lal as the vice president for its outdoor division- South India. Prior to this...
MUMBAI: Hindustan Unilever (HUL) has consolidated all its OOH (out-of-home) business with Lintas Media Group‘s outdoor arm Aaren Initiatives. Until recently, Unilever’s OOH duties were...
MUMBAI: Leisure hospitality company Sterling Holidays has awarded its media and creative duties to Network Advertising. The company‘s online duties, however, would continue to be handled...
MUMBAI: Chinese mobile handset brand G‘Five has awarded its creative duties to Onads Communications and media duties to Span Communications. While Onads would be handling the...
MUMBAI: After the successful launch of Posterscope in India, Aegis Media Group will launch its second OOH agency, Brandscope, on 1 December. The agency, which will...
MUMBAI: Jagran Prakashan (JPL) is creating a mother brand as it has diversified into multiple media platforms. The media and communications company on Tuesday unveiled its...
MUMBAI: News Corp-controlled News Outdoor Group (NOG)’s Indian arm News Outdoor India (NOI) has taken up a 10-year lease on bus shelters in Greater Bangalore. According...
“I think it is an understanding of the space we have gained,” CNBC-TV18 CEO Haresh Chawla reflects on the current scenario with the authority of someone...
MUMBAI: SET India CEO Kunal Dasgupta has claimed that the World Cup cricket 2003 telecasts on MAX will provide 40 brands with a unique opportunity to...
The world is a communications village. And television is one of the media for facilitating that communication. Today it is no surprise to see the same...
