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Tag: Onads Communications

  • Onads Communications wins Bajaj Electricals’ entire creative account

    Onads Communications wins Bajaj Electricals’ entire creative account

    MUMBAI: Onads Communications has been appointed as the sole creative agency for Bajaj Electricals.

     

    Prior to this, Onads was handling about 30 per cent of Bajaj Electricals’ portfolio, while the incumbent Soho Square was handling 70 per cent of the business.  

     

    This is the first time that Bajaj Electricals has handed over its entire mandate to a single creative agency.

     

    Onads Communications founder Jignesh Maniar said, “This is a landmark achievement for Onads Communications and is a reflection of the faith that the management of Bajaj Electricals has in our creative abilities. We look forward to partnering them to take Bajaj Electricals to new heights in the future.”

     

    Onads Communications has been working with Bajaj Electricals for the last three years. The partnership initially started as a one year project for the company’s 75 Years celebrations.

  • JW Marriott awards creative mandate to Everest Brand Solutions

    MUMBAI: Everest Brand Solutions is the new creative partner of luxury hotel JW Marriott.

    The creative duties will be handled by the agency‘s Mumbai office. The account was earlier handled by Onads Communications.
    Confirming the news to indiantelevision.com, Everest Brand Solutions president Dhunji S Wadia said, “The account has been awarded to us and the media spends are in the range of Rs 70 to 80 million.”

    The agency will be responsible for the corporate duties for the brand across India, starting from Mumbai. It will also be involved with the creative duties for Marriott‘s restaurants as well as events organised by the brand.

    JW Marriott belongs to the parent company, Marriott International. The chain is a well-known brand across the globe and has hotels at places such as Shanghai, Phuket, London, Dubai, Cairo, Beijing, Kuala Lumpur and Bangkok.

  • Hotel Renaissance’s creative mandate goes to Onads Communications

    Hotel Renaissance’s creative mandate goes to Onads Communications

    MUMBAI: Luxury hotel brand Renaissance has handed over its creative mandate to Onads Communications.

    The responsibilities include handling the creative duties of the group‘s Powai property for its upcoming campaigns and to promote the hotel as a weekend destination.The agency‘s Mumbai office will handle the business.

    The incumbent agency on this account is White.

    The brand intends to make use of media platforms such as print, outdoor and radio. The advertising will focus on local communication and contact programmes with the brand‘s customers and clients.