Tag: On The Road

  • CNN launches On The Road initiative with Paula Newton

    CNN launches On The Road initiative with Paula Newton

    MUMBAI: CNN has launched an initiative On The Road where CNN International correspondent Paula Newton will travel across the country, through schools, temples, cricket grounds and dance academies to meet the youthful Indians.

    The half-hour special will be aired on 26 February at 4 pm and 10 pm, 27 February at 8 pm, 28 February at 7 pm, 1 March at 4 pm and 11 pm and 2 March from 10 pm and 3 pm.

    The coverage includes Einstein in the Village, which will inspire impoverished children in rural India to change their country’s destiny with science. Serving up Success is another coverage where Jaipur will witness mid-day meal program, which will become a transformative force for children’s education and ensures India’s newest generation will be well-nourished enough to meet its full potential. It also includes Guru Knows Best where Amritsar will be visited during most spiritual time of the year to speak with devout Sikhs who will tutor the  young generation to preserve and strengthen their faith.

    Cricket Dreams and A Passion for Dance are the other two coverage. In Cricket Dreams, young cricketers and their families will find out whether an academy system similar to European football academies can help their game and their dreams. In A Passion for Dance coverage, Kolkata will witness the presence of choreographer Tanushree Shankar who will teach children traditional and modern dance forms.

  • CNN launches On The Road initiative with Paula Newton

    CNN launches On The Road initiative with Paula Newton

    MUMBAI: CNN has launched an initiative On The Road where CNN International correspondent Paula Newton will travel across the country, through schools, temples, cricket grounds and dance academies to meet the youthful Indians.

    The half-hour special will be aired on 26 February at 4 pm and 10 pm, 27 February at 8 pm, 28 February at 7 pm, 1 March at 4 pm and 11 pm and 2 March from 10 pm and 3 pm.

    The coverage includes Einstein in the Village, which will inspire impoverished children in rural India to change their country’s destiny with science. Serving up Success is another coverage where Jaipur will witness mid-day meal program, which will become a transformative force for children’s education and ensures India’s newest generation will be well-nourished enough to meet its full potential. It also includes Guru Knows Best where Amritsar will be visited during most spiritual time of the year to speak with devout Sikhs who will tutor the  young generation to preserve and strengthen their faith.

    Cricket Dreams and A Passion for Dance are the other two coverage. In Cricket Dreams, young cricketers and their families will find out whether an academy system similar to European football academies can help their game and their dreams. In A Passion for Dance coverage, Kolkata will witness the presence of choreographer Tanushree Shankar who will teach children traditional and modern dance forms.

  • ESPN cricinfo gears up with exclusive content for IPL 2015

    ESPN cricinfo gears up with exclusive content for IPL 2015

    MUMBAI: Riding on the popularity of the on-going Pepsi Indian Premier League (IPL) season eight cricketing tournament, ESPNcricinfo is looking to engage fans with a host of exclusive videos and special content dedicated to comprehensive IPL coverage on the website.

     

    First in the list of this content is The Huddle that features former India cricketer Ajit Agarkar and former New Zealand bowler Iain O’Brien in conversation with ESPN cricinfo talent delivering pre and post-match analysis of each game of the IPL. A 15 minute live preview will be available daily at 7.45 pm along with a post-match analysis. The guests will dive into predictions, player performances, stats and milestones and more.

     

    Additionally, a video show called On The Road, which began during the ICC Cricket World Cup, will continue through the IPL as well. The travel and features video series allows fans to engage with the IPL through a micro-site featuring multi-media content, social media integration and user generated content. The micro-site will feature a mix of daily and weekly content that will further be amplified on social media platforms like Facebook, Google+, Twitter, Vine, Instagram and YouTube. Additionally, the series will include a call to action for user generated content through #ontheroad.

     

    ESPN cricinfo and ESPN Digital Media head Rakesh Kumar said, “This is our endeavour of serving fans anywhere, anytime. The tremendous response we have received this World Cup has set the stage and the momentum is expected to go up with the IPL.”