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MUMBAI: Ending a 14-year stint at Ogilvy, Sanjay Thapar is joining Bates India as chief executive officer. Thapar was North head at Ogilvy. In his new...
MUMBAI: Max New York Life is launching a new brand campaign ‘Aapke Sachche Advisor’. Created and conceptualised by Ogilvy & Mather, the campaign has been crafted...
Mumbai: Fevicol is rolling out an integrated marketing campaign to promote its ‘fast-setting‘ white adhesive, Fevicol SpeedX. Created by O&M, the 25-second TVC will go on...
MUMBAI: Global advertising agency Ogilvy & Mather announced the launch of Social@Ogilvy ,a worldwide practice connecting all of the agency’s social media experts to deliver solutions...
MUMBAI: Ogilvy & Mather has conceptualised the latest TVC for Best Foods’ rice brand based on the concept of ‘the perfect match’. The TVC is an...
MUMBAI: Ogilvy & Mather has acquired a 33.3 per cent position in STW’s leading digital communications firm, DTDigital. STW Group owns 66.7 per cent of Ogilvy...
Mumbai: IDBI Federal Life Insurance has launched a new ad campaign to announce the launch of its new ‘IDBI Federal Childsurance Dreambuilder Insurance Plan‘. It is...
MUMBAI: Cadbury India made a victory at the Effie Awards 2011. Leading with 80 points, it was acknowledged as the Client of the Year. Cadbury India...
MUMBAI: Adani Wilmar‘s Fortune has launched a television campaign, ‘Har maa ke dil mein‘ today. The 75 second TVC is rooted in the philosophy that there...
MUMBAI: Great ideas are often the simple ones. The same can be said about Ogilvy & Mather‘s film titled ‘Rail Gaadi‘ (Train), the winner of Gold...
MUMBAI: Yum! Restaurants India, which has a chain of restaurants and eating joints, Pizza Hut, KFC and Taco Bell under its banner, has assigned the creative...
MUMBAI: P Subramanian has joined OTS Advertising as VP strategy and planning. Subramanian moves in from O&M Chennai, where he was head of client servicing....
MUMBAI: BBDO India has roped in Varun Mehta as its senior creative director – special projects. Mehta returns to advertising after an 18-month-long sabbatical and will...
As more and more banks and insurance companies compete to give the ‘good old‘ customer a better plan, Kotak Mahindra Old Mutual Life Insurance Limited (Kotak...
MUMBAI: O&M Kolkata has won the creative duties of Lafarge cement It is worthy to note here that O&M was instrumental in launching the brand...
NEW DELHI: The Hindustan Times has initiated a multi-media campaign for its recently introduced youth-centric edition HT Next. Beginning with a series of print advertisements, the...
He can be called an outsider to the broadcasting world, but he claims to have seen the media from both sides. Having spent close to 30...
MUMBAI: It’s action time at the Rajat Sharma promoted India TV once again. Universal McCann Integrated Communications president Chintamani Rao is set to join the TV...
MUMBAI: It is celebration time at the Lowe stable as yet another Bajaj account lands in Lowe’s Kitty. Bajaj Discover, which was being handled by O&M,...
MUMBAI: Ogilvy and Mather (O&M) has secured the top position in the ACNielsen ORG-Marg AgencyTrack Agency Equity Index. The survey studies the advertising agencies’ brand equity....
It was in November 2001 that Mindshare was christened, calling itelf the ‘House of Media’. In its second year, Mindshare figured that to up the game...
NEW DELHI: Strengthening its presence in the information technology sector, Ogilvy & Mather India has won the creative business of India’s leading network and e-commerce services...
New Delhi: Using 2D animation technique to depict the strength of Nataraj pencils over its counterparts, O&M Mumbai has recently released new television commercials for its...
NEW DELHI: For a category such as telecommunications – in which products and services keep on changing at a blistering pace – to break through the...
A vibrant man, full of life and a twinkle that never leaves his eyes, Leo Burnett chairman and chief executive officer Arvind Sharma exudes charm. His...
NEW DELHI: Good news seems to be pouring in for Ogilvy & Mather’s Delhi office. After being chosen as one of empanelled agencies for the Chhattisgarh...
MUMBAI: Star Plus’ Kahaani Ghar Ghar Kii has taken a flight to Melbourne, Australia. In a strategic move to add zest to the prime time drama...
The Advertising Club Bombay unleashed on 31 March, the Abby 2000 awards for excellence in creative advertising which attracted 4,109 entries. Oglivy & Mather (O&M) swept...
New Delhi: The Delhi office of Ogilvy & Mather has created a new print and outdoor campaign for Taiwan’s leading international carrier China Airlines. The campaign...
MUMBAI:How long does an ad man have to say whatever he wants? Thirty seconds, at the most 60 seconds. Ex-advertising man and currently B4U chief marketing...
For one who hadn’t any plans of getting into advertising, V Sunil’s career seems to have shaped up in an intriguing manner. The O&M Delhi creative...
MUMBAI: O&M Mumbai is the sixth most awarded agency in Asia in the annual Campaign Brief Asian Creative Rankings. Last year the agency was in eight...
MUMBAI: Mile Sur mera tumhara! – were the words with which India’s advertising fraternity welcomed Bollywood (Aamir Khan, Preity Zinta, Kabir Bedi), Tollywood (Aparna Sen, Riya...
NEW DELHI: Chennai-based TI Cycles of India has launched a new television commercial (TVC) for its new bicycle BSA i Bike, designed by I.D.E.A Institute, Turin...
NEW DELHI: Chennai-based TI Cycles of India has launched a new television commercial (TVC) for its new bicycle BSA i Bike, designed by I.DE.A Institute, Turin...
They are the make-or-break people- those who play an important role in ensuring that new channels (news or others) survive the test of time. The indiantelevision.com...
Walt Disney: “I’d rather entertain people and hope they learn rather than teach them and hope they get entertained.” David Ogilvy: “You can’t bore people into...
Vivek Agnihotri is one of the most modern minds in the Indian entertainment industry today. An advertising and Harvard background have laid the foundation for a...
