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Tag: Ola Electric

  • Ola powers festive cheer with EVs from Rs 49,999 in ‘Muhurat Mahotsav’

    Ola powers festive cheer with EVs from Rs 49,999 in ‘Muhurat Mahotsav’

    MUMBAI: The EV giant has rolled out its ‘Ola celebrates India’ campaign, unveiling a special ‘Muhurat mahotsav’ with scooters and motorcycles now starting at just Rs 49,999 for nine days beginning 23 September.

    In true festive fashion, the deals are available in limited numbers each day on a first-come, first-served basis, with Muhurat time-slots announced fresh every morning across Ola’s social media handles.

    As part of the offer, the ‘S1 x 2kwh’ scooter and ‘Roadster x 2.5kw’ motorcycle will be priced at Rs 49,999, while the higher-powered ‘S1 pro+ 5.2kwh’ and ‘Roadster x+ 9.1kwh’: both featuring Ola’s advanced 4680 bharat cell battery packs will be available at Rs 99,999.

    “With Ola celebrates India, we’re combining progress, culture, and accessibility in a way that resonates with the festive spirit,” an Ola Electric spokesperson said. “This is not just about attractive prices, it’s about making world-class EVs accessible to every Indian household while celebrating our identity.”

    The campaign builds on Ola’s larger EV portfolio, which includes premium scooters like the S1 pro plus (5.2kwh, 4kwh) and mass-market models such as the S1 x plus (4kwh) and S1 x (2kwh–4kwh), priced from Rs 81,999 to Rs 1,69,999. The Roadster x motorcycle lineup, meanwhile, spans models from Rs 99,999 to Rs 1,27,499.

    The company also used its annual ‘Sankalp’ event to showcase its future roadmap, announcing deliveries of bharat cell-integrated scooters and motorcycles this Navratri, alongside its big leap into the sports scooter category with the new S1 pro sport, arriving in January 2026.

    With ‘Ola Celebrates India,’ the company isn’t just cutting prices, it’s revving up festive sentiment and recharging the nation’s journey towards electrified mobility.

  • Dentsu crowns new creative kings as Dhruv Tiwari and Zubin Jauhari join

    Dentsu crowns new creative kings as Dhruv Tiwari and Zubin Jauhari join

    MUMBAI: Two sharp minds, one bold mission Dentsu Creative Isobar has doubled down on its creative firepower with the appointment of Dhruv Tiwari and Zubin Jauhari as group executive creative directors. The move, announced this week, signals the agency’s intent to marry creativity with culture and commerce, shaping campaigns that don’t just win awards but win hearts across India. Both will report to Dentsu Creative Isobar chief creative officer Abhijat Bharadwaj and will lead a 150 plus strong creative team charged with pushing boundaries for some of the country’s most ambitious brands.

    Dhruv Tiwari arrives from DDB Mudra, where he transformed the North office into a creative powerhouse with work for McDonald’s, Royal Enfield, Kent RO and DLF Mall of India. His campaigns blended cultural spark with business impact and earned recognition at Adfest, The Abbys and Kyoorius. As he quipped: “I’m here to stir things up to craft work where creativity, tech and culture collide. Work that earns attention, sparks conversation, and maybe even rewrites the rulebook. If the shiny metals follow, well… we won’t complain.”

    Zubin Jauhari, meanwhile, is making a homecoming to dentsu. Over the past decade, he has worked on everything from Swiggy and Flipkart to Google, Facebook and Ola Electric, turning brands into cultural icons. His trophy cabinet features Cannes Lions, a Spikes Asia Grand Prix and a Kyoorius Black Elephant. On returning, he said: “It feels incredible to return to a place that shaped some of my fondest professional memories. I’m here to create work that resonates far beyond the industry, help define the future of creativity, and build a team that everyone can’t stop talking about, all while having a ton of fun doing it.”

    For Bharadwaj, the appointments cap a year-and-a-half-long talent build: “Now that the bottom and middle levels of our structure are solidly in place, it’s time to crown the top of this creative pyramid. I can’t think of anyone better than Dhruv and Zubin. Zubin is an award-winning creative who is an expert at new-age creativity and Dhruv is an excellent leader with a vast portfolio of successful campaigns. We’re in the fight and gunning for greatness.”

    Dentsu Creative Isobar CEO Sahil Shah echoed the sentiment: “The future of creativity lies in fusing culture, technology, and influence to deliver impact at scale. Dhruv and Zubin embody this new-age thinking and inspire those around them. Backed by a hugely talented team of 150 plus creatives, they will craft transformative work for brands and society while nurturing a culture that empowers our people to dream bigger and create bolder.”

    Together, Dhruv and Zubin are expected to deliver campaigns that channel India’s diversity and dynamism, harnessing technology to amplify culture and content to drive influence. The duo’s remit aligns with Dentsu Creative’s global mission: building work that’s emotionally resonant, culturally rooted and commercially meaningful.

    As the agency puts it, this is not just about crafting ads, it’s about “celebrating Bharat while speaking to modern India”. With this creative power pairing, Dentsu Creative Isobar seems ready to script its next blockbuster chapter.

  • Ola Electric posts Rs 428 crore Q1 loss despite doubling its revenue

    Ola Electric posts Rs 428 crore Q1 loss despite doubling its revenue

    MUMBAI: It’s been a quarter of high voltage and higher losses at Ola Electric. Despite clocking a robust revenue of Rs 896 crore for the quarter ended 30 June 2025 more than double from Rs 428 crore in Q1 last year, the EV unicorn reported a net consolidated loss of Rs 428 crore, widening from Rs 347 crore a year ago.

    The red flags come despite steady momentum on the top line. Ola’s revenue from operations stood at Rs 828 crore, and other income added Rs 68 crore. Segment-wise, automotive sales accounted for Rs 826 crore of the operating revenue, while cell manufacturing remained a minor contributor at Rs 3 crore.

    On the cost side, it was a heavy ride. Total expenses ballooned to Rs 1,065 crore, up from Rs 1,849 crore in Q1 FY24. Material costs alone stood at Rs 441 crore, while employee benefits and other expenses amounted to Rs 451 crore. Ola also booked Rs 259 crore towards depreciation and finance costs.

    While the company has notched gains in market presence and brand recall, the earnings sheet paints a more complex picture. Ola’s net loss before tax stood at Rs 428 crore, matching its loss for Q4 FY25. There was no exceptional income or tax expense this time, but the company had previously reversed Rs 23 crore of production-linked incentives.

    Ola, which debuted on the stock exchanges in August 2024 after a Rs 5,275 crore IPO, still has Rs 2,594 crore of those funds unutilised. According to filings, Rs 2,563 crore is parked in fixed deposits, and Rs 31 crore remains in monitoring accounts. The company had earmarked Rs 1,228 crore for battery cell production, Rs 800 crore for debt repayment, Rs 1,600 crore for R&D, and Rs 350 crore for organic growth.

    While the EV major faces scrutiny from regulatory bodies such as the Central Consumer Protection Authority (CCPA) and the National Stock Exchange over complaints and data discrepancies, management has expressed confidence that these will have no material impact on financials.

    Despite negative operational cash flow of Rs 143 crore in Q1, the company is optimistic. It recently secured board approval to raise Rs 1,700 crore via non-convertible debentures to bolster liquidity and growth plans.

    Ola Electric chairman and managing director Bhavish Aggarwal noted that the group continues to assess its operations as a going concern, factoring in expected cash inflows, credit lines, and product rollouts.

    For Ola Electric, the road ahead may be steep but with big ambitions in the EV and battery space, it’s not shifting gears just yet.

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  • Ola charges ahead with S1 gen 3 deliveries across India

    Ola charges ahead with S1 gen 3 deliveries across India

    MUMBAI: Ola Electric is shifting gears in India’s EV revolution, officially rolling out deliveries for its much-anticipated S1 Gen 3 scooter lineup. The latest models S1 Pro plus, S1 Pro, and S1 X are now hitting the streets, bringing faster speeds, longer range, and smarter technology to riders across the country.

    With 20 per cent more peak power, a 20 per cent increase in range, and an 11 per cent reduction in costs compared to Gen 2, Ola’s Gen 3 scooters mark a major leap in performance. Featuring a mid-drive motor, chain drive system, and an integrated Motor Control Unit (MCU), the lineup is engineered for superior efficiency and reliability. Additionally, Ola has introduced the industry-first dual ABS (Anti-lock Braking System) and patented brake-by-wire technology, optimising braking efficiency and safety.

    Ola spokesperson for Ola Electric said, “The overwhelming response to our S1 Gen 3 scooters reaffirms our commitment to accelerating India’s transition to electric mobility. We’re excited for our customers to experience the superior performance, enhanced safety features, and improved efficiency that the Gen 3 portfolio offers.”  

    S1 Pro is leading the charge, the S1 Pro plus (5.3kWh & 4kWh) boasts a 13kW motor with top speeds of 141 km/h and 128 km/h, respectively. The 5.3kWh version offers a range of 320km, while the 4kWh model delivers 242km. Riders can switch between four riding modes Hyper, Sport, Normal, and Eco while enjoying added safety features like dual ABS and disc brakes.

    S1 Pro is powered by an 11kW motor, the 4kWh and 3kWh variants reach top speeds of 125 km/h and 117 km/h, offering a range of 242km and 176km, respectively. These scooters feature single ABS, dual disc brakes, and four riding modes for a custom riding experience.

    S1 X plus & S1 X is designed for affordability without compromising on performance, the S1 X plus sports a 4kWh battery with a top speed of 125 km/h and a range of 242km. The S1 X is available in 4kWh, 3kWh, and 2kWh versions, delivering speeds up to 123 km/h, 115 km/h, and 101 km/h, respectively.

    Ola Electric is not just stopping at scooters. The brand recently entered the EV motorcycle segment with the Roadster X series, priced between Rs 74,999 and Rs 1,54,999. The top-tier Roadster X plus (9.1kWh) boasts a record-breaking range of 501km per charge, setting new benchmarks in the Indian EV space.

    As Ola Electric powers ahead with innovation and accessibility, its Gen 3 scooters and Roadster X series are set to redefine electric mobility for Indian consumers. With cutting-edge performance, safety-first technology, and stylish designs, the future of two-wheelers is here and it’s electric. 
     

  • Network18’s Green Bharat conclave to chart India’s road to green

    Network18’s Green Bharat conclave to chart India’s road to green

    MUMBAI: As the world races toward a greener future, electric vehicles (EVs) are taking centre stage in the quest for sustainable mobility. In this spirit of innovation and commitment to environmental responsibility, Network18 is set to launch Green Bharat, an annual conclave scheduled for 13 December 2024 in New Delhi. This initiative in collaboration with Ola Electric, aims to ignite a nationwide conversation about the transformative power of EVs, spotlighting their economic, environmental, and social benefits while addressing the challenges that stand in the way of widespread adoption.

    Green Bharat has been launched in collaboration with Ola Electric, a leading pure-play electric vehicle (EV) company to chart the Road to Green. This is designed to be an ongoing, multi-platform conversation spanning television, digital platforms, print, and on-ground activation. This integrated approach ensures a holistic coverage of India’s vast EV landscape, fostering collaboration and innovation at every level of the ecosystem.

    The maiden edition of Green Bharat will bring together influential policymakers, industry pioneers, and sustainability advocates to discuss the future of electric mobility in India. The event will feature distinguished guests, including Nitin Gadkari, union minister of road transport and highways, and Piyush Goyal, minister of commerce and industry, who will attend as guests of honour. Their participation will underscore the growing importance of EV adoption in the context of India’s broader sustainability goals and the pivotal role of government policies in driving this transition.

    The prime minister, Narendra Modi, has emphasised the pivotal role of the EV revolution, stating that the silent revolution of electric vehicles is reshaping India’s mobility landscape, marking a significant step towards sustainability and innovation. This transition reflects India’s commitment to addressing climate change and promoting green growth. With sustained investments in EV infrastructure, local manufacturing incentives, and technological innovation, India is all set to become a global hub for electric mobility.

    AETN18 chief executive officer Network18 (broadcast) & managing director Avinash Kaul stated, “The global automotive industry is undergoing a transformative shift towards electrification, reshaping economies worldwide. India’s transition to electric vehicles is not only an environmental milestone but also a significant driver of economic growth. Green Bharat is bringing the EV community together and highlighting the dynamic potential of this emerging sector. We are thrilled to partner with Ola Electric, a brand that has been a leader in driving EV adoption in India, and we share their passion for a sustainable, electrified future.”

    Green Bharat aims to be a transformative platform for driving meaningful discussions and fostering collaborative efforts to address the challenges within India’s electric vehicle ecosystem. By focusing on innovation, policy advocacy, and actionable solutions, the initiative will play a pivotal role in accelerating the adoption of EVs across the country. The conclave will facilitate an in-depth analysis of India’s current EV landscape, identifying key challenges and opportunities, while setting a clear roadmap for positioning India as a global EV hub. Through these efforts, Green Bharat aims to pave the way for a greener, more sustainable future for the nation, embarking on the Road to Green and inspiring collective action towards environmental responsibility.

  • Labourhome empowers 700 construction worker families via Ola Electric factory project

    Labourhome empowers 700 construction worker families via Ola Electric factory project

    Mumbai: Labourhome, an end-to-end workforce management enterprise, announces its pivotal role in constructing Ola Electric’s two-wheeler manufacturing facility in Hosur. This landmark project not only advances India’s electric vehicle sector but also underscores Labourhome’s commitment to enhancing the lives of construction workers and their families.

    Labourhome was instrumental in sourcing and deploying over 700 skilled workers, generating more than 240,000 man-days of employment for the EPC Construction Agency appointed by OLA Electric for the Project. This achievement reflects the company’s dedication to providing stable and meaningful employment opportunities in large-scale infrastructure projects.

    The company’s commitment extended beyond employment to include comprehensive support for workers’ welfare. Labourhome ensured stable employment, provided secure accommodations, and offered healthcare support, directly benefiting 700 construction worker families.

    EPC Construction Agency project director Jaishankar commented, “The Ola Electric project is one of the largest EV two-wheeler factories in Asia, and its successful completion in record time is a testament to the dedication and efficiency of our partners. Labourhome’s role in managing the workforce was crucial to our success. Their commitment to providing skilled labor and ensuring worker welfare significantly contributed to this landmark project’s timely and successful completion.”

    “We are honored to contribute to this transformative project and make a positive impact on the lives of 700 construction worker families,” stated Labourhome founder R.Vinoth Kumar.” Our collaboration with OLA Electric Project highlights our capacity to manage large-scale workforce deployments and our unwavering commitment to improving workers’ lives.”

    Labourhome’s involvement in the Ola Electric two-wheeler factory project underscores its role as a key player in supporting major infrastructure projects while enhancing the livelihoods of workers and their families.

    One notable impact of Labourhome’s efforts is the story of Ravi, a construction worker who experienced significant improvements in financial stability because of which he was able to provide his children education for the first time.

    Labourhome’s effective workforce management was crucial in maintaining the project’s timeline and efficiency. By ensuring a steady flow of skilled labor and focusing on worker welfare, Labourhome helped minimize delays and ensured the smooth execution of key project phases.Hereby, Labourhome has not only significantly improved the livelihood of these workers and their families but also managed to complete the OLA Electric EV Two Wheeler factory project in a timely manner.

  • Ola electrifies MotoGP Bharat 2023 at Buddh International Circuit

    Ola electrifies MotoGP Bharat 2023 at Buddh International Circuit

    Mumbai: Ola Electric, India’s largest EV company, has wrapped up its electrifying show at the inaugural MotoGP Bharat 2023 at Buddh International Circuit (BIC) in Noida. Ola’s motorcycle portfolio on display has taken the stage at the Fanzone, with the company’s booth abuzz with motorsport enthusiasts from all over the world showing a keen interest in a glimpse of the future of motorcycles.

    As part of a strategic partnership with BIC in alignment with MotoGP’s commitment to sustainable operations, Ola has lent the organizers a fleet of its revolutionary S1 scooters for use during the MotoGP. In a first-of-its-kind move, the Ola scooters have replaced the ICE two-wheelers for on-ground support activities, including marshall support.

    Ola Electric CMO Anshul Khandelwal said, “The inaugural MotoGP Bharat will be remembered as a historic moment for Indian motorsport, and we are very happy to have been a part of this momentous occasion. Our collaboration with BIC couldn’t have come at a better time, and we are extremely elated about the massive love our motorcycle portfolio has received at the MotoGP Bharat. Our portfolio reflects the motorcycle philosophy in true spirit and reimagines motorcycles in every aspect. We at Ola are determined to take indigenously developed innovations/products to a global scale, placing India firmly on the global EV and motorcycle map.”

    The Ola’s motorcycle portfolio, which truly spells out the R&D capabilities of the company in engineering and design, comprises four best-in-class models, featuring the Diamondhead, Adventure, Cruiser, and Roadsters.

    Diamondhead

    The Diamondhead will be the company’s flagship motorcycle. Straight & powerful lines and bold design choices help the Diamondhead look as if it is always in motion. Simplicity, form, and function co-exist in the design. The Diamondhead’s minimalist design means that the rider is always focused on the pure riding experience. Even the main headlamp is located above the front bumper, hidden away, lending it a very stealthy, aerodynamic profile.  

    Adventure

    For the seekers of thrill and adrenaline, the Adventure is purposeful, strong, and sure-footed. Its tall, athletic, and upright stance brings an element of purity and clarity to its purpose and helps it look unique in a clutter of adventure bikes. The Adventure is all about conquering uncharted territory, being aware of the surroundings, and feeling one with the bike on the roads not taken.

    Roadster

    Stepping away from the design language of a conventional motorcycle, the deconstructed look of the Roadster strictly demonstrates how the form follows function. Roadster also gets flowing elements around the charger cowling that make it look playful, agile, authentic, and focused.

    Cruiser

    With a laidback stance and sensual lines, the Cruiser is built to enjoy the open road and the freedom it brings. It looks mature yet ominous with dollops of sophisticated bodywork. The floating upper body connects with the rear section of the bike in a powerful manner giving it a tense side profile.  

    With the bikes across all popular categories, Ola plans to further expand its portfolio under each of these categories to cater to consumer demands across all form factors and price points. While the pre-reserve window is already open, the motorcycles will hit the market by the end of 2024.

  • AI takes centre stage at the 12 edition of TiE Delhi-NCR’s India internet day

    AI takes centre stage at the 12 edition of TiE Delhi-NCR’s India internet day

    Mumbai: TiE Delhi-NCR, a leading organisation fostering entrepreneurship nationally, is all set to host the 12 editions of India Internet Day (iDay2023), a premier event that brings together the brightest minds of the tech industry. Scheduled for 24, 25 and 29 August  2023, the event will take place across India’s leading startup hubs – Bengaluru, Delhi-NCR and Bhubaneswar respectively.

    iDay is part of TiE Delhi-NCR’s commitment to nurturing an ecosystem where technopreneurs and investors converge to drive India’s tech landscape forward. This year iDay 2023 themed AI Powered India: Vision & Reality,  aims to unlock AI’s immense possibilities and potential for our nation.

    iDay will delve into how AI is shaping the future of India as it revolutionizes customer experiences, optimises processes, and drives business outcomes for startups and established companies while driving economic growth. With AI at the forefront, the 12 editions of India Internet Day aim to highlight discussions, propel innovation, and cultivate collaborations which will definitely shape the future of India’s tech landscape.

    The exceptional lineup of speakers for the event includes institution builders, leading tech-like entrepreneurs, the nation’s top investors and policymakers.  Expert panels will feature luminaries like Priyank Kharge-hon’ble minister for IT/BT and rural development & panchayat raj, govt of Karnataka | Bhavish Aggarwal – co-founder, Ola Cabs & Ola Electric| Rana Barua- group CEO, Havas India| Vani Kola – MD, Kalaari Capital | Ankur Warikoo – founder, WebVeda |  Priyanka Gill – group co-founder, Good Glamm Group & CEO – Good Media Co |Peyush Bansal – co-founder & chief executive & people officer, Lenskart | Deep Kalra – founder & chairman, MakeMyTrip |Rajan Anandan – MD, Peak XV partners & surge |Asish Mohapatra – co-founder & CEO, OfBusiness & Oxyzo |Anshoo Sharma – co-founder & CEO, Magicpin & many more.

    TiE Delhi-NCR Executive Director Geetika Dayal said, “After a successful debut in 2012 hosted by TiE Delhi-NCR, India Internet Day has grown from being relevant to indispensable for stakeholders across the ecosystem.

    Last year, India Internet Day (#iDay) expanded to two cities – Bengaluru and Delhi-NCR connecting the two startup capitals of the country. It is significant that Bhubaneswar is the next stop in this expansion.  TiE Delhi-NCR is delighted to collaborate with TiE Bangalore and TiE Bhubaneswar to bring iDay to the three startup hubs.

    This year’s event promises to ignite conversations about AI, innovation, and responsible growth. We are thrilled to provide a platform where game-changers can unite to shape the trajectory of India’s tech future.”

    iDay 2023 provides an unrivalled platform to connect with the who’s who of the internet industry in India at more than one level. It is an opportunity for founders to connect with visionary leaders and trailblazing startups to learn and foster meaningful collaborations and partnerships. Startup founders get an opportunity to mingle with potential investors, and collaborators, with initiatives like Bank on Breakfast, Lunch with Leaders & Lunch with Investors. What’s more, this year select groundbreaking AI startups from India stand a chance to pitch their tech and disruptive solutions as part of an electrifying showcase.

    The Conference is supported by Startup India, Havas Media Network India, PeakXV, Microsoft, Vaco Binary Semantics, SAP, AWS, Lufthansa, CRED, STPi and State Govt.of Odisha.