MUMBAI: For 2014, Martin Sorrell’s WPP Group reported a record ?1.5 billion annual profit in 2014, which was up by 12 per cent on reported revenue...
MUMBAI: “Acche din aa gaye hai,” said GroupM south east Asia CEO CVL Srinivas while unveiling the agency’s ‘This Year, Next Year 2015’ annual report. ...
From a media perspective 2013 was the year of the perfect storm and something tells me that there is lots waiting to unfold in 2015. Was...
MUMBAI: Dainik Bhaskar has awarded Ogilvy the creative duties for its brand. With a single state presence till the year 1997, the brand has aggressively...
MUMBAI: Tushar Pal has joined FCB Ulka as creative director. Pal, started his career at Euro RSCG (now Havas), has over 12 years of experience in...
MUMBAI: The national creative director of Ogilvy, Abhijit Avasthi, has decided to move on from the agency after almost 15 years. Known as one of...
MUMBAI: Vh1 Supersonic that began last year will continue to enthrall audiences this year too with world renowned artists like Paul Van Dyk, The Chainsmokers, Stanton...
MUMBAI: MEC, www.mecglobal.com, today announced the appointment of Marie-Claire Barker as its first global chief talent officer. She will work with the agency’s global CEO...
All of us know that as Diwali is nearing there is always a debate; should I gift Chocolates or mithai at home, to my friends and...
MUMBAI: Ogilvy’s Mumbai office, which has been handling the creative duties for Home Centre in Middle East and North Africa for over a year, has now...
MUMBAI: Sony Six, a sports and entertainment channel from the Multi Screen Media (MSM) bouquet, on account of the 2014 FIFA World Cup has announced the...
GOA: It is myth that in GoaFest it is only the glamorous agencies which participate. Over the last two years, it can be noted that many...
SINGAPORE: “Advertising and campaigns are not dead,” said the red-frame bespectacled executive on stage. “Whosoever says that is foolish. The TV commercial is changing from three seconds...
Since the 2014 elections is being touted to be one of the toughest elections of all time, parties are more than willing to dig deep into their pockets and spend...
MUMBAI: Doordarshan’s Sahyadri Channel will be commemorating “Mother’s Day” on 11th May,2014 with the telecast of a special event “Prerna Puraskar,2014” which will be a special...
KOLKATA: After launching its nation-wide campaign ‘Vote for Child Rights’ election advocacy campaign in November last year, the Child Rights and You (CRY) has again attempted...
MUMBAI: If you are an organisation in desperate need of a service but don’t have the money to put out an advertisement, what do you do?...
MUMBAI: It’s been 20 days since the largest democracy in the world started polling. Half of the country has already undergone the process while a few...
MUMBAI: While the 2013 edition wasn’t exactly the best, with the controversy around ‘scam ads’ and a couple of heavyweights like Ogilvy and Creativeland Asia bowing...
MUMBAI: The countdown to the ‘who will claim the kursi’ has started and finally after spending enough and more moolah on advertising and campaigning, the world’s...
MUMBAI: The Telecom Regulatory Authority of India (TRAI) has revised the tariff ceilings for the non-addressable cable TV areas. The authority has allowed an overall 27.5...
MUMBAI: This general election may be the first among many, where media has been so extensively (and blatantly) used by political parties and their prime ministerial...
MUMBAI: Taproot India has appointed Priyanka Rishi as its general manager. She will be reporting to CEO Umesh Shrikhande. “To be a part of an...
MUMBAI: At the Adfest 2014 held at Pattaya in Thailand from 6-8 March, Indian agencies won a total of 26 metals, eight less than last year....
MUMBAI: Dentsu Inc Tokyo has achieved a triple win at AdFest 2014 by winning Agency of the Year, Agency Network of the Year and Interactive Agency...
MUMBAI: The shortlist of Effies 2013 is out. The total number of shortlists this year is 243 with Ogilvy & Mather topping the list with 43...
MUMBAI: DDB Mudra West has roped in Rahul Mathew to lead the agency’s creative output. Mathew will partner DDB Mudra West president Rajiv Sabnis and...
MUMBAI: DMAi, an apex not for profit, stands for the collective cause of advancing & protecting responsible data driven marketing & advertising has announced the appointment...
New Delhi: Titan has launched a new advertising campaign that aims to infuse warmth into the very moment a gift changes hands. The brand wants the...
MUMBAI: Ogilvy India today announced the appointment of Karthik Srinivasan as Social@Ogilvy national lead. Srinivasan, who was previously Flipkart AVP corporate communications, comes with over 14...
MUMBAI: The best way to tap young customers is by showing their stories in the most fascinating way. Vodafone’s new television campaign, “made for sharing” is...
MUMBAI:Ogilvy India has announced a joint venture between Neo@Ogilvy and Smile Group. The move will strengthen the agency’s performance marketing, e-commerce and mobile offerings. The JV...
MUMBAI:Ogilvy India has announced a joint venture between Neo@Ogilvy and Smile Group. The move will strengthen the agency’s performance marketing, e-commerce and mobile offerings. The JV...
Bajaj Electricals vice president & head, advertising & brand development Beena Koshy MUMBAI: Bajaj Electricals, one of the leading consumer durables brand in home appliances, fans...
MUMBAI: After a successful run of the elephant campaign, IDBI Bank and Ogilvy have decided to refresh the communication. While friendship was always the ultimate...
Mumbai: Philips has revealed actor Ranbir Kapoor as its brand ambassador. The lighting company wants to drawn attention to its LED lighting solutions through its first...
MUMBAI: Ogilvy has conceptualised a campaign for Mumbai Police. The campaign marks the launch of ‘Mumbai Ke Liye 1 Minute’ drive by the police. The main...
MUMBAI: Siemens India has launched an innovative digital media campaign that uses a creative story telling technique to deliver the message to end customers. The latest...
MUMBAI: The agency has brought in Ranjan Nautiyal as group creative director and P. Murali Gopal as senior creative director. Nautiyal moves from Ogilvy & Mather...
MUMBAI: Sounds of the Nasik Dhol, trumpets, and people screaming and shouting as they cheered their respective teams filled the air. The audience comprised not suits...
Mumbai: VIP Industries has announced the appointment of McCann Erickson as its creative agency for VIP brand. The business has moved both its brands -VIP and...
MUMBAI: The folks at Ogilvy are celebrating once again. Ogilvy Mumbai has been declared the ‘Most Effective Agency Office Globally‘, in the 2013 Effie Effectiveness Index...
MUMBAI: Safety is the key word for them who love driving in wet conditions especially for the rider who needs a good grip on the road...
MUMBAI: – Lenovo India has launched a new TV campaign to showcase a new range of smartphones for the Indian market. The TV campaign is conceptualised...
MUMBAI: Bathroom and kitchen fittings manufacturer Kohler has awarded its creative mandate to WPP‘s creative agency O&M India. The account was previously handled by the Delhi...
MUMBAI: India-based retail furniture chain Style Spa has awarded its creative duties to Ogilvy, following a multi-agency pitch. The account will be serviced out of agency‘s...
MUMBAI: Ogilvy has made some changes in its creative team at Delhi. Kapil Arora, who was leading the national team managing the Vodafone account, has been...
MUMBAI: Star India‘s general entertainment channel Star Plus has appointed JWT‘s Contract Advertising to handle its creative duties. The account was earlier serviced by Ogilvy. The...
MUMBAI: The nutritional chocolaty drink Bournvita Lil‘ Champs has launched its latest TVC featuring Kajol. The TVC shows Kajol as a mother struggling to keep up...
MUMBAI: Tea Board of India (TBI) has empanelled JWT India, Ogilvy and Grey India to jointly handle its creative mandate. Lowe Lintas, which was the incumbent...