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MUMBAI: 2015 saw India retain its title of being the world’s third leader in start-ups. What is interesting to note is that entrepreneurship not only thrived...
MUMBAI: Ogilvy & Mather (O&M) has promoted Anthony Wong as worldwide effectiveness director effective 4 January, 2016. This will be a dual role for Wong,...
MUMBAI: “Bigger, better and far more inclusive,” is what The Advertising Club president Raj Nayak envisions Goafest 2016 to be. To meet this goal for...
MUMBAI: Even as Gen Z with its short attention span skips through advertisements, jumping from channel to channel between breaks, there are some ads that are...
MUMBAI: Digital Agency BC Web Wise has appointed Alabhya Vaibhav as creative director for their Mumbai operations. He moves to BC Web Wise from Ogilvy...
MUMBAI: Ogilvy & Mather was named Network of the Year at the 56th Annual CLIO Awards held recently at the American Museum of Natural History. This...
MUMBAI: Ogilvy & Mather bagged the maximum number of six awards at the IndIAA Awards, which are organised by theIndia Chapter of the International Advertising Association...
MUMBAI: IDBI Federal Life Insurance has launched its humorous, yet hard-hitting, outdoor campaign to promote its child plans’ category – Childsurance. The outdoor campaign, which will...
MUMBAI: DDB Mudra south & east has roped in Rajat Ray as its associate vice president. Based out of the agency’s Bengaluru office, he will be reporting...
MUMBAI: Ogilvy & Mather worldwide chairman and CEO Miles Young will be retiring from this role next year to take up the position of Warden of his alma...
MUMBAI: Omnicom Media Group has appointed Anil Jayachandran as head of communications planning in Malaysia. In his new role, Jayachandran will be working on key...
MUMBAI: From mid-February to the end of May, India saw cricket action aplenty this year. Between the ICC Cricket World Cup and the recently concluded Indian...
MUMBAI: After literally ‘Melting’ for two days with sessions going around at all times, Zee Melt 2015 in association with GroupM was a resounding success. Speakers...
MUMBAI: DDB Mudra South and East has appointed Tejali Shete and Ajay Menon as senior creative directors. The duo will be based out of the agency’s Bengaluru...
MUMBAI: The second edition of the Kyoorius Advertising & Digital Awards has received a whopping 1419 entries by Indian agencies and studios. This is a jump...
MUMBAI: Housing brand XRBIA Developers has awarded its creative mandate to Ogilvy and Mather, beginning April 2015. Promoted by Eiffel Group, XRBIA is headquartered in...
MUMBAI: Ogilvy & Mather has joined forces with Hogarth Worldwide, a sister WPP company, to launch H&O (Hogarth & Ogilvy) – a new company that will...
MUMBAI: Steve Walls has moved from Ogilvy & Mather to join Saatchi & Saatchi Singapore as head of planning. Walls is the first senior hire...
MUMBAI: GroupM has launched its MEC, MediaCom and Mindshare media agencies in sub-Saharan Africa, supplementing GroupM’s existing offering in South Africa and Northern Africa and strengthening...
MUMBAI: McCann WorldGroup (Mumbai) tops the agency list for 2014 with 13 awards as per The Gunn Report, which is a global round-up of the creative...
KOLKATA: Bollywood superstar and Indian Premiere League’s (IPL) Kolkata Knight Riders (KKR) franchise owner Shah Rukh Khan is likely to feature in the forthcoming new tourism...
MUMBAI: The stage was set as the who’s who of the advertising world ascended to celebrate the best work of the year gone by at the...
MUMBAI: To tell a brand’s philosophy in just 30 seconds isn’t an easy task. But everyday creative minds oil their machines to do just the same....
MUMBAI: At the Spikes Asia Festival of Creativity 2014, Indian entrants won four Gold, nine Silver and 32 Bronze Spikes. JWT India’s ‘Make Every Yard Count’ for...
MUMBAI: The most eagerly awaited football league in the country; Hero Indian Super League launched its official TV campaign on 7 September with a panoramic 100...
MUMBAI: Tata Sky, the leading DTH player in the country, launched its latest ad campaign ‘Ab Bachchey Seekhein TV se’ (Kids learn with television). The ad...
MUMBAI: Macho man is passé; metrosexual is the current breed of men who with a high disposable income is the most promising consumer today. They...
MUMBAI: Who loves scorching sun? If you thought the reply was none then you are highly mistaken. There are brands that wait for the summers more...
MUMBAI: Day one of Cannes Lions has given the Indian advertising fraternity a reason to rejoice. In the Direct Lions category, India has been shortlisted in...
MUMBAI: Kyoorius in association with D&AD announced the winners of the 2014 Kyoorius Advertising & Digital Awards at the awards ceremony. The night was a...
MUMBAI: Joining DDB Mudra west’s formidable creative force under the leadership of creative head, Rahul Mathew, is Manoj Bhavnani who has joined as senior creative director....
NEW DELHI: Coca-Cola has launched a new activation campaign as part of its global sustainability programne aimed at upscaling used Coca-Cola bottles to encourage consumers to...
MUMBAI: After working for six years with DDB Mudra, the chief operating officer, Pratap Bose, is taking a summer holiday! The news of him quitting...
KOLKATA: Blue & Blues, an Italian leather products brand, plans to expand its presence to other Asian and Middle East markets by the year 2015, apart...
MUMBAI: Kyoorius together with D&AD, today announced the call for entries for the First edition of the Kyoorious Advertising Awards to be held in association with...
MUMBAI: Raising iBrows, a leading Audience Engagement Specialist with a wide range of services, announced today the launch of its operations with the opening of its...
MUMBAI: It was a night of many firsts for the Effie Awards, 2013. The Awards, organised by the Ad Club, that honours the advertising agencies and...
MUMBAI: Curry-Nation founder Priti Nair has been involved with various charity organizations and NGOs for nearly two decades now; one of them being Masoom, which is...
MUMBAI: Center Fresh will now be available in a different flavour. The refreshing chewing gum as an natural extension to the brand has launched the Paan...
MUMBAI: In a country where every year farmers commit suicide because of draughts, it is very important to educate and sensitise people about draught. With an...
MUMBAI: They have endorsed the message of togetherness for last many years. Now, Fevicol, the largest selling brand of adhesives in India, has rolled out its...
MUMBAI: Lately if you’ve come across one too many hoardings saying: “We put human beings at the centre of our stories”, it’s only because Al Jazeera,...
MUMBAI: With the elections just around the corner, The Hindu has launched an extension of its successful Behave campaign. The camping has been conceptualised by Ogilvy...
MUMBAI: Ogilvy Public Relations (Ogilvy PR) has announced three appointments to its Asia Pacific management team, following the announcement that Scott Kronick has been appointed as...
MUMBAI: Perfetti Van Melle India (PVMI) has launched a new interesting product ‘Colour Your Tongue’ under its flagship chewing gum brand Center Fruit. The product’s...
MUMBAI: The Incredible India campaign – Find what you seek – conceptulaised by Ogilvy & Mather takes the meaning of previous campaigns a step further. “Look...
MUMBAI: Ogilvy & Mather Mumbai office has created a new campaign for the telecom giant Vodafone. The campaign focuses on the network as it is the...
MUMBAI: Vizeum India has appointed Subhas Warrier as vice president south India. Subhas will play an important role in the agency‘s growth strategy in south India....
MUMBAI: A brand trying to downplay its competition is nothing new. For years now, one has witnessed a brand praising itself and claiming to be better...
MUMBAI: Center Fresh will now be available in a different flavour. The refreshing chewing gum as an natural extension to the brand has launched the Paan...
