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MUMBAI: Sheran Mendiratta Mehra has laced up her running shoes for a new race. The marketing veteran who helped build Tata Digital’s super-app to 100m-plus users...
MUMBAI: Ravishankar Iyer, the former national head of communications planning at Wavemaker, has landed at Hogarth as advisor-head of strategy. The appointment marks a homecoming of...
MUMBAI: GroupM India has appointed Vipasha Bhuptani as national head of communications planning. She joins from Mindshare, where she held a similar role for over three...
Mumbai: Space Creattors Heights, a leading premium co-working, has appointed Henna Misri as their chief executive officer, she will contribute in making decisive and strategic business...
MUMBAI: Dentsu Creative group India has announced the appointment of Anu Gulati as executive creative director. In her new role, Gulati will work with the group’s...
Mumbai: KFC India has rolled out a fresh campaign to launch its new product offering – Double Down Burger. Conceptualised by Ogilvy & Mather, the ad features...
MUMBAI: MTR Foods Pvt. Ltd, the pioneer of packaged food products in India, today unveiled an advertising campaign for the new quick-to-cook breakfast option – 3...
MUMBAI: The Dutch confectionery and gum manufacturer, Perfetti Van Melle had stepped into the Indian market 25 years back with a unique liquid-filled gum, Center Fresh,...
MUMBAI: Cadbury Bournvita along with Ogilvy & Mather has come out with #DontForgetYourself campaign this Women’s day, urging women to take care of themselves as well amidst...
MUMBAI: To showcase its differentiated and innovative postpaid proposition, Vodafone India has roped in chess grandmaster Vishwanathan Anand to promote Vodafone Red. Under the Red bouquet,...
MUMBAI: In a first for any Indian brand, ITC’s Savlon has bagged the coveted Grand Prix at Cannes Lions 2018 for Creative Effectiveness. Designed and conceptualised...
MUMBAI: Semi-formal dressing brand from Aditya Birla fashion group, Allen Solly, has launched its open work culture campaign. It encapsulates the budding work culture that centres...
MUMBAI: Ogilvy Bangalore has been awarded the mandate for Chumbak after winning a multi-agency pitch. Vivek Prabhakar and Shubhra Chadda began the Chumbak journey in March...
MUMBAI: Voltas, India’s No. 1 AC brand, from the house of the Tatas, has launched its new brand campaign for its 2018 range of All Star...
MUMBAI: Once the toast of the advertising industry, investors, and shareholders, Sir Martin Sorrell now faces the ignominy of being probed by a law firm, which...
MUMBAI: McNROE, owner of brands Wild Stone and Secret Temptation has launched its latest television commercial for Wild Stone Code. Code is a sub-brand with six...
MUMBAI: Online travel portal Yatra has launched its new series of advertisement commercials featuring brand ambassador Ranbir Kapoor. The new TVCs present two unique customer friendly...
MUMBAI: Need a quick fix to satisfy your hunger-pangs? KFC India has recently launched the all-new Super Charger, a bigger burger priced at Rs 99. Packed...
MUMBAI: Most people believe that waterproofing their roof is enough for a leak free home. Dr.Fixit, from the house of Pidilite, has launched a new TVC...
MUMBAI: Marico Limited’s Livon Serum has launched its latest ad film, an extension of its campaign thought – Salon Nahin Livon. The brand caters to the...
MUMBAI: It was just eight years ago on 8 February 2010 that Mani Ayer, the revered managing director of Ogilvy & Mather, whom Ranjan Kapur succeeded...
MUMBAI: Ramesh and Suresh are back and this time they are lost at a whole new level. Over the last twelve years, Cadbury 5Star has entertained...
MUMBAI: The Advertising Club (TAC) India hosted the 18th edition of the coveted EFFIE awards 2018 in Mumbai last night. The event saw category game-changers and...
MUMBAI: IndiaFirst Life Insurance, a joint venture between Bank of Baroda, Andhra Bank and Legal and General, UK has launched a one-of-its-kind advertising campaign titled –...
MUMBAI: Ogilvy South Asia chairman and creative director Piyush Pandey, the man behind notable campaigns that include Fevicol, Fevikwik, Cadbury Dairy Milk, The Hindu, and Asian...
MUMBAI: Savlon, a health and hygiene brand from the house of ITC has launched a campaign ‘Bharosa Maa Sa’. It is a heartfelt tribute to the...
MUMBAI: Fevikwik, the instant adhesive brand from Pidilite Industries, has launched a new television ad campaign titled ‘Khushiyon ke chand pal,’ which depicts a woman being...
MUMBAI: ITC’s ‘Savlon Healthy Hands Chalk Sticks’ campaign has been a big winner at Cannes PR Lions 2017. It has secured top honors with a Gold...
MUMBAI: Set against the backdrop of an urban, upper-middle-class home, the Senco Gold and Diamonds TVC narrates the story of a conservative Bengali mother who, through...
MUMBAI: Fortune Kachi Ghani Mustard Oil has launched its new campaign this month. Fortune Kachi Ghani Mustard oil being a ‘100% pure’ mustard oil decided to...
MUMBAI: Asian Paints has roped in Ogilvy & Mather as the creative agency to conceptualise ‘Baarish Ko Aane Do’ campaign for UltimaProtek. The brief given to...
MUMBAI: Asian Paints has roped in Ogilvy & Mather as the creative agency to conceptualise ‘Baarish Ko Aane Do’ campaign for UltimaProtek. The brief given to...
JAIPUR: The three day creative extravaganza of design and visual communication, Kyoorius Designyatra, reached its crescendo with the Kyoorius Design Awards 2016. On its 11th edition,...
JAIPUR: The three day creative extravaganza of design and visual communication, Kyoorius Designyatra, reached its crescendo with the Kyoorius Design Awards 2016. On its 11th edition,...
MUMBAI: Pidilite unveiled legendary actor Amitabh Bachchan as the ambassador for its Dr. Fixit range of waterproofing products and solutions. Bachchan, an icon of the silver...
MUMBAI: Pidilite unveiled legendary actor Amitabh Bachchan as the ambassador for its Dr. Fixit range of waterproofing products and solutions. Bachchan, an icon of the silver...
As the media and advertising world in India undergoes catharsis in the form of unlearning, relearning and evolving for the ongoing digital disruption, with data and...
As the media and advertising world in India undergoes catharsis in the form of unlearning, relearning and evolving for the ongoing digital disruption, with data and...
MUMBAI: Effective July 7, Ogilvy & Mather has made the following changes in the Mumbai Office Management Structure: • All Ogilvy Mumbai’s businesses and account management...
MUMBAI: Effective July 7, Ogilvy & Mather has made the following changes in the Mumbai Office Management Structure: • All Ogilvy Mumbai’s businesses and account management...
MUMBAI: Ogilvy and Mather shined at Kyoorius Creative Awards 2016, with 17 wins across category, including a much coveted Black Elephant for their work on ‘Beauty...
MUMBAI: Ogilvy and Mather shined at Kyoorius Creative Awards 2016, with 17 wins across category, including a much coveted Black Elephant for their work on ‘Beauty...
NEW DELHI: The Supreme Court has said it expected all government “functionaries to rise to the occasion” and to act in the matter of publication of...
NEW DELHI: The Supreme Court has said it expected all government “functionaries to rise to the occasion” and to act in the matter of publication of...
MUMBAI: Twitter launched its first business leadership summit in Asia titled #TwitterUdaan in Gurgaon. The summit brought together approximately 200 industry leaders over thought-provoking presentations and...
MUMBAI: Twitter launched its first business leadership summit in Asia titled #TwitterUdaan in Gurgaon. The summit brought together approximately 200 industry leaders over thought-provoking presentations and...
MUMBAI: Vodafone couldn’t have had a more impactful and adorable way to introduce its latest 4G services, Supernet, than to bring back its iconic pug. The...
MUMBAI: Vodafone couldn’t have had a more impactful and adorable way to introduce its latest 4G services, Supernet, than to bring back its iconic pug. The...
MUMAI: Adhesive brand Fevicol has rolled out a new ‘Govinda’ themed TVC based on ‘dahi-handi’ celebrations to reinforce universal bonding that the brand has come to...
MUMAI: Adhesive brand Fevicol has rolled out a new ‘Govinda’ themed TVC based on ‘dahi-handi’ celebrations to reinforce universal bonding that the brand has come to...
