ITV

Tag: official partner

  • Orangutan signs Rooter as its official streaming partner

    Orangutan signs Rooter as its official streaming partner

    Mumbai: Orangutan Gaming has joined hands with Rooter as its official streaming partner. Both brands are committed to accelerating the growth of e-sports in India together.

    This partnership was announced with the hashtag #RootForOrangutan along with a series of fun videos starring the FreeFire and BGMI athletes from Orangutan.

    “The brands hope to provide the finest quality streams and content as a result of this collaboration,” said the statement.

    Orangutan will now be co-powered by Rooter, which will also be featured on the Orangutan’s official team jersey. To which the athletes of Orangutan gaming will exclusively stream on Rooter and entertain their fans with various unique content. Fun and entertaining streams for their followers, as well as streaming other competitions on their Rooter accounts.

     
     
     

     
     
     
     
     

     
     

     
     
     

     
     

    A post shared by Orangutan (@orangutan.gg)

    “If skills are an athlete’s weapon, then fans are their armor. Partnering with India’s largest broadcasting and gaming platform will bring the ape army closer together, by connecting them to their favorite athletes,” commented Orangutan co-founder and head of partnerships Jai Shah. “This will help us build a stronger community and we certainly know that the best is around the corner.”

    “We are ecstatic to announce our partnership with Orangutan, which has one of the most exciting rosters across BGMI, Valorant and other games,” remarked Rooter co-founder and COO Piyush Kumar. “It’s amazing to see how they have grown over the last few months to become one of the most popular teams in the country. This will open up new opportunities for both Rooter & Orangutan to create new content for our users on the platform.”

  • Binance becomes official crypto exchange partner of Grammys 2022

    Binance becomes official crypto exchange partner of Grammys 2022

    Mumbai: Global blockchain company Binance has partnered with The Recording Academy to become the ‘first-ever official cryptocurrency exchange partner’ for the 64th Annual Grammy Awards and Grammy Week events, including the inaugural Recording Academy Honors celebration. 

    “Binance will continue to work with The Recording Academy to bring various Web3 technology solutions and experiences to the organisation’s members, events and initiatives throughout the year,” said the crypto platform in a statement on Friday.

     “As we continue to evolve the Recording Academy for a rapidly changing music industry and for the next generation of creators, we feel that it’s important to work with innovative partners to explore new monetisation avenues for our members and create new experiences for music fans,” said Recording Academy co-president Panos A Panay. “As the leading player in the crypto and blockchain space and with its community-focused approach, Binance is the perfect partner for the Grammys and for our mission to empower music people around the world.”

    “We were impressed by the Recording Academy’s ability to meet changing demands by its community—this is something we mutually share as a company that puts users and people first,” said Binance co-founder Yi He. “Starting with the Grammys, we are excited to work together with the Recording Academy to bring fresh new experiences powered by blockchain and all the great things Web3 technology can bring to entertainment.”

    Additional details about the partnership will be announced at a later date.

    Live from MGM Grand Garden Arena in Las Vegas, SonyLIV will be exclusively streaming the 64th edition of Grammy Awards in India on 4 April at 5:30 a.m IST.

  • ICC announces Upstox as Official Partner

    Mumbai: The International Cricket Council (ICC) on Thursday announced a major long-term partnership with the homegrown investment platform Upstox.

    The association, which runs to the end of the ICC’s current commercial rights cycle, begins with the inaugural ICC World Test Championship Final between India and New Zealand at Southampton, UK from 18 June to 23 June. The partnership will encompass all ICC events until the end of 2023.

    Established as RKSV securities in 2009, Upstox has grown rapidly over the years to become one of the largest online investment platforms in India. With four million+ customers onboard, this collaboration with ICC will be pivotal in taking Upstox to the next phase of growth. Engaging with millennials has been the focus of Upstox’s strategy, and the brand said it continues to execute its vision of making financial investing easy, equitable, and affordable for all.

    ICC chief commercial officer Anurag Dahiya said: “We are extremely pleased to welcome Upstox as an Official Partner of the ICC. As our marquee events around the world continue to attract a wide and passionate fanbase, this association provides Upstox with an unrivalled platform to educate and engage both existing and new customers. We look forward to supporting Upstox’s next phase of growth throughout 2021-23, a period in which the ICC will host no fewer than five senior-level World Cups across Men’s and Women’s cricket.”

    Commenting on the partnership, Upstox co-founder & CEO Ravi Kumar said: “There are parallels that can be drawn between various facets of cricket and investing. Just like a consistent and determined performance in cricket gets the team winning, the same attributes in investing can help to build a stronger investment portfolio. Upstox’s collaboration with the ICC will play a significant role in spreading financial awareness and building an equity investment culture in India. We want to empower our customers by helping them maximize the potential of their investments with our tech-enabled and intuitive platform.”

    Besides the ICC World Test Championship Final 2021, the events covered under the partnership are: ICC Men’s T20 World Cup for 2021 & 2022, ICC U19 Men’s Cricket World Cup 2022, ICC Women’s Cricket World Cup 2022 & T20 World Cup 2023, followed by the ICC World Test Championship Final 2023. It also includes the ICC Men’s Cricket World Cup Qualifier 2023 and the World Cup 2023 matches.

  • Upstox joins IPL as official partner

    Upstox joins IPL as official partner

    Mumbai: The list of sponsors for the Indian Premier League (IPL) is growing year by year, and the cash-rich league has welcomed yet another sponsor on board with Ratan Tata-backed cost-effective brokerage firm Upstox set to join the bandwagon. The IPL governing council has named Upstox an official partner for the fourteenth edition of the tournament, which will begin on 9 April 2021. This will be a multi-year partnership.

    It’s the first time that a brand in the stock and mutual fund sector is partnering with the IPL to create awareness about this category.

    IPL chairman Brijesh Patel said, “We are pleased to have Upstox on board as an official partner of the Indian Premier League 2021. As one of the most-watched cricket leagues in India, IPL along with Upstox, one of India’s fastest-growing digital-trading platforms, can create a huge impact on the audience, especially the millions of Indian youth who are financially independent and looking for more options to manage their portfolios."

    Upstox co-founder & CEO Ravi Kumar added, "We are thrilled to partner with BCCI for IPL 2021. In India, cricket is more than just a sport. It is an important part of our culture and social life, with a huge fan-following, especially by the millennials. IPL has paved a bold new direction to Indian cricket in the last decade just like Upstox, which is revolutionizing finance in India. This is what sparks a natural connection between both the brands. With this integration of sports and finance, we intend to spread financial awareness across the country."

    Founded with the vision of making financial investing easy, equitable, and affordable to all Indian investors, Upstox provides online investments in stocks, mutual funds, digital gold, derivatives, and ETFs for both investors and traders. Backed by marquee investors such as Tiger Global, Upstox currently has over 2.8 million customers.