ITV

Tag: north-east channel

  • DD 24×7 north-east channel starts on 25 December; Rs 7 crore allocated

    DD 24×7 north-east channel starts on 25 December; Rs 7 crore allocated

    MUMBAI: Pubcaster Prasar Bharati is geared up to launch a 24×7 satellite television channel in northeast India on 25 December catering to the region’s cultural ethos. Prasar Bharati runs Doordarshan and All India Radio.

    The information and broadcasting (I&B) ministry has allocated Rs 7 crore to the broadcaster for launching DD Arun Prabha.

    Indiantelevision had reported that Prasar Bharati had in April last year proposed that the existing North-East channel be trifurcated by launching two additional 24X7 satellite channels for North Eastern Region designated as Arun Prabha Itanagar and ‘Ma-Mi-Na’ Aizawl. DD North-East telecasts entertainment and information-based programmes in Assamese, Bengali, English and other languages of the north-east region.

    The channels are expected to provide a strong platform to rich cultural and linguistic identity of the region.

    Arun Prabha channel was proposed to cater to the states of Arunachal Pradesh and Sikkim, the second channel will cater to the states of Nagaland, Mizoram and Manipur and the third to Assam and Meghalaya.

    Now, DD Arun Prabha will showcase programmes on the diverse culture of the northeastern states. The ministry has already sanctioned money for this channel, said Prasar Bharati chairperson A. Surya Prakash said.

    The proposal to launch DD Arun Prabha was announced in Narendra Modi government’s first budget. This step comes as a part of Doordarshan’s initiative to strengthen its plans in the northeast.

  • DD 24×7 north-east channel starts on 25 December; Rs 7 crore allocated

    DD 24×7 north-east channel starts on 25 December; Rs 7 crore allocated

    MUMBAI: Pubcaster Prasar Bharati is geared up to launch a 24×7 satellite television channel in northeast India on 25 December catering to the region’s cultural ethos. Prasar Bharati runs Doordarshan and All India Radio.

    The information and broadcasting (I&B) ministry has allocated Rs 7 crore to the broadcaster for launching DD Arun Prabha.

    Indiantelevision had reported that Prasar Bharati had in April last year proposed that the existing North-East channel be trifurcated by launching two additional 24X7 satellite channels for North Eastern Region designated as Arun Prabha Itanagar and ‘Ma-Mi-Na’ Aizawl. DD North-East telecasts entertainment and information-based programmes in Assamese, Bengali, English and other languages of the north-east region.

    The channels are expected to provide a strong platform to rich cultural and linguistic identity of the region.

    Arun Prabha channel was proposed to cater to the states of Arunachal Pradesh and Sikkim, the second channel will cater to the states of Nagaland, Mizoram and Manipur and the third to Assam and Meghalaya.

    Now, DD Arun Prabha will showcase programmes on the diverse culture of the northeastern states. The ministry has already sanctioned money for this channel, said Prasar Bharati chairperson A. Surya Prakash said.

    The proposal to launch DD Arun Prabha was announced in Narendra Modi government’s first budget. This step comes as a part of Doordarshan’s initiative to strengthen its plans in the northeast.

  • DD to set up four new channels in the north eastern part of India

    DD to set up four new channels in the north eastern part of India

    NEW DELHI: Pubcaster Doordarshan is working towards launching four channels in the north east in the near future.

     

    Three of these channels will be in Guwahati, Imphal, Arun Prabha (Itanagar), and “Ma-Mi-Na” (Aizawl).

     

    While presenting his budget in February, Information and Broadcasting Minister Arun Jaitley who also holds the Finance Portfolio had said Prasar Bharati was actively working on a 24×7 television channel for the north-east, for which the clearance of the Standing Finance Committee headed by the I&B secretary had been forwarded to the pubcaster on 24 September.

     

    The channel was expected to provide a strong platform to rich cultural and linguistic identity of the region.

     

    However, Prasar Bharati has proposed that the existing north east channel be trifurcated by launching two additional 24X7 satellite channels for north eastern region designated as Arun Prabha Itanagar and “Ma-Mi-Na” Aizawl.

     

    The proposal is under finalization for circulation to appraisal agencies.

     

    The proposed Arun Prabha channel will cater to the states of Arunachal Pradesh and Sikkim and the second channel will cater to the states of Nagaland, Mizoram and Manipur and the third to Assam and Meghalaya.

     

    While applauding this move, the Parliamentary Standing Committee on Information Technology which also examines I&B said recently that these projects are needed to be implemented on a priority basis and specific time-frames be prescribed within which the channels would be operationalised. The Committee wanted to be apprised of the progress.

     

    It can be noted that at present there is a single 24X7 north east channel which is inadequate to meet the aspirations and needs of the vast north eastern region of the country, comprising eight states where multiple languages and dialects are followed.