Tag: non-auto

  • OLX India taps Olive Sen to power up its horizontal play

    OLX India taps Olive Sen to power up its horizontal play

    MUMBAI: Olx  India is shaking up its leadership ranks with the return of Olive Sen as chief business officer – horizontal business unit (non-autos). In his new avatar, Sen will drive growth across the platform’s sprawling classifieds empire—from jobs and property to mobiles and electronics—as Olx eyes deeper user engagement and scale.

    Sen is no stranger to the classifieds game. With over a decade in the consumer internet trenches, including six-plus years at Olx group, he knows the platform inside out. His previous tour of duty saw him head product, marketing and analytics—turbocharging user growth and monetisation along the way.

    He returns to Olx after a stint as chief product officer at BetterPlace, a workforce tech platform, and earlier roles at Thinkfoods.in and NYX. An IIT Kharagpur alum, Sen cut his teeth at Nissan Motors and ZS Associates before shifting gears into product strategy.

    CarTrade Tech chairman & founder Vinay Sanghi rolled out the welcome mat. “Said he: “We are excited to welcome Olive back to Olx.  His deep understanding of the platform, coupled with a strong strategic vision, makes him the ideal leader to drive our horizontal business unit (non-autos) business forward. We are confident that his leadership will unlock new avenues of growth and significantly enhance user engagement in these categories.”

    Sen, for his part, is raring to go. Said he: “I’m excited to return to Olx India at a time when the classifieds space is evolving rapidly. The non-autos categories—from consumer goods to real estate and jobs—represent a massive opportunity to build for scale and depth. I’m looking forward to working with the incredible team at Olx  to unlock this potential and deliver meaningful experiences for our users.”

    The move fits into Olx ndia’s broader playbook—building a one-stop, trusted bazaar for everything under the digital sun. With over 35 million monthly visitors and more than 30 million listings a year, Olx  is already a heavyweight. Now, with Sen back at the helm, the platform is betting big on becoming India’s go-to marketplace for all things secondhand (and sensible).