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Tag: Nivea

  • Parineeti Chopra endorses Nivea‘s face cleansing range

    MUMBAI: Skincare brand Nivea India has appointed Parineeti Chopra as the brand ambassador for Nivea‘s face cleansing range.

    Chopra will be seen endorsing the newly launched Total Face Cleanup in a series of print and television advertisements. The product is a five minute regime with which one can get a total cleanup.

    Nivea India MD Rakshit Hargave said, ‘‘Face cleansing is a fast growing category with a great deal of traction amongst the youth segment. Parineeti, who is a reflection of the youth of today is a great fit because she is a talented young actor who has carved her own place in the industry; there is a good synergy which we saw .Total Face Cleanup from Nivea is quite a revolutionary product because it gives you five benefits in a such a short period of time that you can basically incorporate it in your daily routine quite easily.”

    “Many a time, during the course of my daily routine, I have been in situations where I needed to look fantastic in no time. Now I know I don‘t have to worry at all because with Total Face Cleanup from Nivea, all I need is 5 minutes – to look absolutely radiant!,” Chopra said.

  • Leo Burnett Group appoints Saurabh Varma as regional chief strategy officer

    MUMBAI: Leo Burnett chief strategy officer Singapore and Malaysia Saurabh Varma has been elevated to the post of regional chief strategy officer for the APAC region. He will report directly to Leo Burnett Asia-Pacific president Jarek Ziebinski.

    In his role as regional chief strategic officer, Varma will oversee all heads of strategy and planning directors across all Leo Burnett Group offices in the region. He will be responsible for ensuring that strategists of all planning disciplines across Asia-Pacific are properly trained and well-equipped.

    He will also head a regional effectiveness council which will comprise key effectiveness leaders overseeing sub-regions of Southeast Asia, North Asia, India and Subcontinent and Australia which Leo Burnett will be launching in the near future. Varma will continue as a member of the Leo Burnett Worldwide HumanKind Standards Board and represent Leo Burnett Asia-Pacific on the Leo Burnett Worldwide Global Planning Board.

    Varma joined Leo Burnett in 2007 and has more than 14 years of aggregate experience in the industry having worked across multiple categories including retail, FMCG, banking and finance and consumer durables. During this time he has worked on brands such as Indian Oil, Lakme, Vicks, Nivea, Fosters, Philips, HP, Blackberry, Samsung, Friesland Campina Asia-Pacific (Dutch Lady/Foremost/Frisian Flag), MCYS and United Overseas Bank.