Tag: Nitin Gupta

  • Nitin & Nitanshi Khare Gupta’s Neelkamal Creations partners with 200 Not Out Films for television shows

    Nitin & Nitanshi Khare Gupta’s Neelkamal Creations partners with 200 Not Out Films for television shows

    MUMBAI:  Creative producers and directors Nitin Gupta and Nitanshi Khare Gupta  – the two co-founders of  Neelkamal Creations –  have announced a partnership with 200 Not Out Films to produce innovative and impactful television content. With over 31 years of experience between them as creative heads, director, producers, writers  on some of Indian television’s most prominent shows, the Guptas aims to push the boundaries of storytelling in this new venture.

    Nitin and Nitanshi  shared their enthusiasm about the collaboration on Linkedin, highlighting plans to develop, produce, and deliver fresh, engaging narratives that resonate with audiences globally.

    “Our mission is to create exceptional stories that combine creativity and professionalism, setting new benchmarks in television production,” they said.

    200 Not Out Films, known for its dynamic approach to filmmaking, has an impressive portfolio of over 150 TVCs and short films. The company has worked with top brands such as Colgate, ICICI Bank, Royal Challenge, and Chevrolet. Its most notable achievement is Sachin – A Billion Dreams, an acclaimed biopic on cricket legend Sachin Tendulkar, directed by award-winning London-based filmmaker James Erskine.

    This partnership between Neelkamal Creations and 200 Not Out Films promises to bring a new wave of creativity to the television industry. Gupta encouraged fans to “stay tuned” for updates on upcoming projects, signalling exciting developments ahead for the entertainment landscape.

     

  • Xapads Launches in The UK With Appointment of James Eppinger as Country Head

    Xapads Launches in The UK With Appointment of James Eppinger as Country Head

    Mumbai: Xapads, the leader in advanced programmatic and innovative AdTech solutions, expands its operations into the UK market with the appointment of James Eppinger as Country Head.  As Country Head, James will be responsible for building a specialist team to roadmap innovation requirements for local demand, while securing partnerships with technology and supply partners.

    On his appointment, Nitin Gupta, CEO of Xapads, says: “It’s fantastic to have James on board as his years of experience and expertise will help us shape our business in the region. As a company, we have always focused our efforts on data and performance-driven AI capabilities and with him in our team, we aim to redefine industry standards and solidify our position as leaders in harnessing cutting-edge technology for market advantage.

    James has a history of specializing and driving growth for businesses during pivotal points of development, including a number of local market launches. Most recently, he held the position of Country Head UK & EMEA at Datawrkz and prior to that,  Regional Director of EMEA at Connatix, where he continued to make substantial contributions to the field.

    Ramneek Chadha, Chief Operating Officer at Xapads further adds : “James’s leadership is expected to be a solid asset in reaching our business goals. He will play a significant role in helping us cultivate strong, positive relationships and maintain our commitment to high-quality service. As we begin to offer our specialized innovations to local markets throughout EMEA, James’s guidance will be valuable”.

    Xapads is a fast-growing programmatic ad-tech firm, specializing in cross-device insights and intelligent AI that ensures guaranteed outcomes across the entire user journey.

    On joining Xapads, James, Country Head, UK of Xapads, comments:  “I’m excited to be part of a team that leads the way in innovation and creativity within the digital advertising sector. I’m eager to mirror Xapads’ success in the region, and to introduce their top-tier market offerings to independent media agencies, brands and partners across the UK and EU. I look forward to contributing to the delivery of impactful solutions that meet our clients’ needs”.
     

  • Idealake’s Prabhakar Jampa joins Asymmetrique

    MUMBAI: Asymmetrique, a digital-era marketing and brand solutions company, recently appointed Prabhakar Jampa as their chief experience partner.

    Prabhakar is professional with over two decades of experience in digital strategy, creative and brand advertising with strategic thinking. He has held creative leadership positions in major MNC agencies such as RediffusionYR, iContract, Contract Advertising (a JWT, WPP worldwide company), Result McCann, Wunderman and MAA Bozell. His previous role was with Idealake, where he was the executive director – strategy & creative.

    Jampa says, “What drew me towards Asymmetrique is its unique approach towards creating digital brand ecosystems at the intersection of Data, Content, and Technology. Together, I look forward to co-creating the next generation of iconic brands that will define the digital-era of marketing in India, and hopefully the world.”

    Asymmetrique CEO & MD Nitin Gupta says, “Prabhakar is amongst the rare breed of creative thinkers in India who believes that digital ecosystems is the future of the agency business.”

  • Ad Tech ’17 expects 6500 attendees from 31 nations

    MUMBAI: Bringing the marketing, technology and media communities together Ad Tech 2017 — one of India’s leading marketing and media technology event — is all set for the two-day event to be held on 9 and 10 March at the Leela Ambience, Gurgaon.

    Xapads Media is the Gold Sponsor in Ad tech 2017. The digital carnival brings to you new impulses, latest tech innovations and industry trends to propel you to stay ahead of the competition.

    With the theme of the conference “Accelerating The Evolution”, the event includes discussion on IoT, Artificial Intelligence, exploring new strategies, analyzing new initiatives and also techniques being adopted to increase efficiencies on subjects like Programmatic, mobile, Data Analytics, CRM and more.

    The event is expected to be attended by over 6500 leading brands, media agencies, technology firms, and investors from India and from over 31 countries. The event will bring the smartest techno innovations and people from marketing, technology and media communities come together to share new ways of thinking, build strong partnerships, and define new strategies to compete in an ever-changing marketplace.

    Xapads Media CEO Nitin Gupta said, “Nowadays, technology is playing a vital role in every marketing campaign. Xapads Media helps in empowering their clients with expressive bid potentials in the market, offer full channel attribution, brand safety and provides real-time reporting that demonstrates consumer’s journey from impression to conversion. The platform offers to understand the consumers in a better way with all possible dimensions.”

    As part of the sponsorship, Xapads Media will be organising ‘The big networking bash’ and ‘Pub Crawl’ – a platform which will help the participants, meet & network with their peers & industry professionals.

  • PayUmoney launches industry’s first-of-its-kind POS business terminal

    PayUmoney launches industry’s first-of-its-kind POS business terminal

    MUMBAI: An innovative POS terminal which promises to connect even the smallest corner shop to the world of paperless payment has been launched by PayUmoney. With no monthly rental, no minimum balance, and the option to link any bank account, costing a mere Rs 7,000 (as opposed to Rs 15,000 to Rs 25,000 charged by traditional channels), and accepting all credit/debit cards, the new terminal seeks to convert the retail experience across millions of small merchant outlets across India.

    The POS terminal is easy to set up, can be operated using a pre- or post-paid SIM, and does away with the use of paper receipts—making it cost and battery effective, and environment friendly. With a simple and hassle-free documentation policy, a merchant can start using a PayUmoney POS terminal within 48 hours of signing up for the service. Interested users may sign up at the website or by calling 9069143747.

    To explain the approach behind developing the POS terminal, PayUmoney CEO and co founder Nitin Gupta said, “If we look at the Reserve Bank of India’s December 2015 data, there are 644 million debit card holders in India. The number is 22.75 million for credit cards. Against these, there are only 1.2 million POS terminals, which shows the huge opportunity that exists in the POS payments services sector. Our objective is to bring the smaller merchants into the ambit of payment processing services—the class that has so far been ignored by the traditional players.”

    “When we developed our product, we kept in mind the unique demands of the Indian merchants—whether in cities, or in the country’s vibrant villages. We decided to do away with paper transaction slips: and a transaction acknowledgement will be sent to the buyer’s mobile with a link that opens up a soft copy of an e-slip. The merchant gets an email copy of the same every time a transaction takes place,” he added.

    This helps merchants to save on unnecessary costs and makes the POS terminal extremely energy efficient, durable, and ideal for locations with frequent power outages.

    With flexibility as the key development buzzword, PayUmoney’s POS terminal does not come with bundled SIMs. Giving merchants the liberty to choose the operator and connection type (pre- or post-paid), the POS terminal of PayU is unlike traditional players that force merchants to subscribe to costly bundled connections.

  • PayUmoney launches industry’s first-of-its-kind POS business terminal

    PayUmoney launches industry’s first-of-its-kind POS business terminal

    MUMBAI: An innovative POS terminal which promises to connect even the smallest corner shop to the world of paperless payment has been launched by PayUmoney. With no monthly rental, no minimum balance, and the option to link any bank account, costing a mere Rs 7,000 (as opposed to Rs 15,000 to Rs 25,000 charged by traditional channels), and accepting all credit/debit cards, the new terminal seeks to convert the retail experience across millions of small merchant outlets across India.

    The POS terminal is easy to set up, can be operated using a pre- or post-paid SIM, and does away with the use of paper receipts—making it cost and battery effective, and environment friendly. With a simple and hassle-free documentation policy, a merchant can start using a PayUmoney POS terminal within 48 hours of signing up for the service. Interested users may sign up at the website or by calling 9069143747.

    To explain the approach behind developing the POS terminal, PayUmoney CEO and co founder Nitin Gupta said, “If we look at the Reserve Bank of India’s December 2015 data, there are 644 million debit card holders in India. The number is 22.75 million for credit cards. Against these, there are only 1.2 million POS terminals, which shows the huge opportunity that exists in the POS payments services sector. Our objective is to bring the smaller merchants into the ambit of payment processing services—the class that has so far been ignored by the traditional players.”

    “When we developed our product, we kept in mind the unique demands of the Indian merchants—whether in cities, or in the country’s vibrant villages. We decided to do away with paper transaction slips: and a transaction acknowledgement will be sent to the buyer’s mobile with a link that opens up a soft copy of an e-slip. The merchant gets an email copy of the same every time a transaction takes place,” he added.

    This helps merchants to save on unnecessary costs and makes the POS terminal extremely energy efficient, durable, and ideal for locations with frequent power outages.

    With flexibility as the key development buzzword, PayUmoney’s POS terminal does not come with bundled SIMs. Giving merchants the liberty to choose the operator and connection type (pre- or post-paid), the POS terminal of PayU is unlike traditional players that force merchants to subscribe to costly bundled connections.