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MUMBAI: Finally, Indian agencies have made it to the finals of Cyber Lions this year. While no India entries qualified to the shortlist of this category...
MUMBAI: Be it any stadium, playground or a by-lane, children playing cricket is a common sight in the country where the sport is a religion. Playing...
MUMBAI: Nike, the official apparel sponsor of the Board of Control for Cricket in India (BCCI), has revealed the limited-overs uniform that Team India will wear...
MUMBAI: Mindshare globally recognized 15 January as Mindshare Day and celebrated it by announcing its refreshed global positioning: original thinking driven by speed, provocation and teamwork....
NEW DELHI: Samsung was the most popular social-media brand worldwide in 2013, according to Starcount, which compiled data across Facebook, YouTube and other sites to come...
NEO Sports Broadcast has announced a list of sponsors for the German Football League. The associate sponsors for the Bundesliga’s 51st season in 2013-14 are...
MUMBAI: Nike is launching their latest campaign as part of the 25th anniversary of the Just Do It campaign globally on the week beginning 26 August....
MUMBAI: For Woods, his latest Nike deal, arguably, caps a complete rebound from his marital problems that became public in 2009 and derailed his marketability. Since...
MUMBAI: Sports brand Nike has announced the return of tennis great Andre Agassi to their roster of athletes. The renewed partnership will focus on a shared...
MUMBAI: Soccer club Arsenal has signed the biggest kit deal in English football history with Puma. Reports state that the parties have signed an agreement worth...
MUMBAI: David Mayo will take over as bates Asia CEO later this month. This was announced by the agency network‘s chairman in Asia Tim Isaac, who...
MUMBAI: Nike has launched a television campaign titled ‘Parallel Journeys‘. The ad campaign is a part of Nike‘s Bleed Blue campaign. The TVC has been created...
MUMBAI: Nike, publicly traded clothing, footwear, sportswear, and equipment supplier, has launched its new ad campaign titled ‘Find Your Greatness‘. Wieden + Kennedy, Portland is the...
MUMBAI: Single flagship clients account for over one-fifth of revenue for many media agencies, showing a symbiotic long-term relationship between them. Mindshare earned 20.3 per cent...
MUMBAI: The Asian Football Confederation (AFC) has announced that sportswear manufacturer Nike has extended its commercial engagement with Asian football. The Oregon-based company is a designer,...
MUMBAI: Nike India has promoted Sanjay Gangopdhyay as marketing head for South East Asia. He was earlier marketing head for Nike India. The company has appointed...
MUMBAI: Television trade event MipTV has opened nominations for the second Brand of the Year Award as part of its two-day Branded Entertainment programme (2-3 April)...
MUMBAI: RP Singh is shifting base to Mumbai and has joined digital and direct media agency, Neo@Ogilvy, as VP media. He comes in from Starcom Media...
MUMBAI: Nike has announced that it will premiere “United By Blue,” its latest and final Nike Cricket TV spot of this tournament season today. Again capturing...
MUMBAI: Nike has launched “Bleed Blue Pledge”, a 60-second new television commercial created by JWT Bangalore. The teaser made its premiere on Nike’s Cricket Facebook page...
MUMBAI: With the kickoff to the Fifa World cup taking place in less than a month’s time, footwear manufacturer Nike says that it expects its grassroots...
MUMBAI: Nike, Inc., and Maven Networks have launched a new internet TV channel – JogaTV. People can watch exclusive videos featuring some of the soccer greatest...
MUMBAI: It’s a historic day not just for Canadian audiences, but for Canada’s creative and production communities too. The MTV brand debuts today in Canada. The...
When it comes to India cricket nothing is impossible! The sheer scale of revenues that the BCCI has been able to extract from its cricket property...
MUMBAI: Celebration time at JWT Bangalore. After a six month scrutiny process by the sports accessory major – Nike; the agency has finally been bestowed with...
MUMBAI: Just do it! That is certainly what the Board of Control for Cricket in India (BCCI) is managing to do with huge success as far...
There are thousands of very, very small companies out there who will develop a logo at no cost, a tagline at no cost, get you a...
MUMBAI: With the aim of further positioning itself as the preeminent television rights, sales and production house, Octagon CSI has announced the appointment of two senior...
Online voting for this year’s MTV Movie Awards has crossed the eight million mark, an all time high, says the channel. The figure represents an increase...
