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Tag: NIFT

  • OfBusiness onboards Pavan Kaushik as director corporate communications

    OfBusiness onboards Pavan Kaushik as director corporate communications

    MUMBAI: OfBusiness, involved in manufacturing, financing, and aggregation business, has appointed Pavan Kaushik as director corporate communications. His role: driving the overall brand strategy, communication, social media, internal communications, and strategic communication for its  upcoming IPO..

    With 35 years in corporate communications and public relations, Pavan has been part of the central government, NIFT, Hindustan Zinc-Vedanta Group, FIMI, DS Group, M3M India, and now OfBusiness.He has deep experience in communication strategies, advocacy, crisis management, leadership branding, and dynamic positioning of organisations. He is also an author, motivational speaker, and storyteller with over 500 stories and 100 authored articles.

    Pavan founded three social campaigns: Khushi for child nutrition and education, Sakhi for women’s economic empowerment, and Be Safe Zindagi for industrial and road safety.

    He has handled prominent campaigns like the new economic policy, rural development, AIDS awareness, pulse polio, and more.

    He has authored two books and is working on his third. Recognized by Thinkers360 Global, he has received several awards, including CSR person of the year and “role model in corporate communication and PR. Pavan has now co-founded Gurukshetra Consultancy to help young professionals and corporates.

    Pavan  shared, “ I look forward to leading the corporate communications function and crafting a strong communication strategy for the upcoming IPO. I am excited to work with OfBusiness’ dynamic co-founders. Their promising vision for India is truly inspiring,.”

  • Apple ropes in Mili Kapoor as IPad product marketing lead

    Apple ropes in Mili Kapoor as IPad product marketing lead

    MUMBAI: In her 17 years of employment, Mili Kapoor has worked in various trades, verticals and product categories  –   as a jeans designer, a retail consultant, as a brand manager on oats, at a spirits company, at a global factual television channel, at a foods giant, at a global social media giant,  and at a consumer electronics megacorp.

    .Not only did Mili make her career choices such that she could give herself as wide an exposure as she could, she took the same path for her education as well.

    She completed her high school in commerce from La Martiniere Girls High School, Kolkata. Then she went to do her fashion design course from NIFT, Delhi. Mili followed that up with an MBA in marketing and strategy from the Indian School of Business.  Clearly, she wanted to educate herself to the fullest she could by getting herself certifications in Google, Meta, social marketing, content marketing, and programmatic 101.

    That kind of a varied career, colourful background and her go-getting attitude are what excited the out-of-the box-thinking company called Apple to hire her as product marketing lead for the iPad in India.  

    That Mili is  a fast learner is quite obvious. However, she has been a fast riser up the  corporate ladder as well. Amongst the companies she then chose to work with include: 

    VF Corp (designer, Wrangler Jeans, 2007-08); Technopak Advisors (associate consultant, Sep 2008-Apr 2010).  PepsiCo  (sr brand manager Quaker Dairy,  July 2011-Aug 2018), Pernod Ricard (sr mkg mgr, premium portfolio-north zone, Aug 2018-jul 2019);  National Geographic Channel (AVP-mktg & brand strategy, July 2019-Nov 2020), Nestle (mktg lead-Purina petcare, Nov 2020-March 2022), Meta (Biz mktg mgr, March2022-Dec 2022), Nestle (mktg head, Nestle Profeesional, Dec 2022-Jul 2023), and Philips (consumer mktg leader, Jul 2023-Oct 2024). 
     

  • Shrey Talwar joins Hidesign as chief sales officer

    Shrey Talwar joins Hidesign as chief sales officer

    MUMBAI: With a career graph like he has, it’s no wonder why Hidesign has taken on Shrey Talwar as its chief sales officer from the beginning of this month. The Nift graduate and business administration post graduate, spent nine years in his last assignment with Aditya Birla Fashion & Retail and exited as national retail & operations manager – Van Heusen.

    Prior to that he took a short 10 month job at Blackberrys, which he joined after working for Madura Fashion & Lifestyle for two years plus.

    He began his career with Color Plus Fashions where he was employed as an assistant manager design for nearly two years. 
     

  • Aditya Birla’s initiative Liva Protégé enables aspiring students to make a mark in the fashion industry

    Aditya Birla’s initiative Liva Protégé enables aspiring students to make a mark in the fashion industry

    India’s premiere fashion competition is back with its third season in association with Fashion Design Council of India (FDCI), this time with more fluid fashion and fluid imagination. The nationwide talent hunt gave a chance to 3000+ young designers from 100+ institutes across the country to showcase their talent with guidance from India’s best design mentors.

    After three successful seasons, Liva Protégé is larger than ever this year as they have associated with the Fashion Design Council of India (FDCI) to promote young designers at India Fashion Week, 2019.The winners of Liva Protégé will receive an award of INR 2 Lac, INR 1 Lac and INR 50K, respectively.

    The Liva Protégé platform was conceived with an objective of giving young designers a platform and exposes them to the global platforms like India Fashion Week so that they are future ready.

    India’s top fashion institutes like NIFT, Pearl Academy, NID etc participated in the event. Top 12 candidates were shortlisted from 6 zones based on their concept and interpretation, research, design skills, commercial awareness, garment construction and finish as well as the Liva Fluid Magic. The candidates were then nurtured and mentored by known fashion designers Aarti Vijay Gupta (Mumbai), Ujjwal Shah Noya (Ahmedabad), Samant Chauhan (Delhi), Rimi Nayak (Kolkata), Althea Krishna (Hyderabad) and Raj Shroff (Bangalore).

    “Innovative designs that have the potential to turn headspropel the designers to fashion stardom and take them ahead of their peers are the winning parameters for me” says jury member Shalini Passi.

    The young designers created a collection of evening gowns with Liva Fabric which was showcased at FDCI’s India Fashion Week and judged by the eminent jury which included Shalini Passi, JJ Valaya and Suneer Verma.

    “Liva Protégé aims at recognizing and nurturing young talent, which has made it one of the most prestigious fashion competitions in the country. We, as a company, thrive on newer ideas, fresher concepts and believe in leading and revolutionizing the industry withinnovative products like Liva and LivaEco” said Mr. Manohar Samuel, President Marketing & Business Development, Birla Cellulose.

    “After successful launch 2015, we are proud to introduce Liva Protégé '19 in association with FDCI, this unique platform attracts the best of budding fashion designers across India to showcase their creativity and make an indelible mark on the fashion circuit in India” says Sunil Sethi, President FDCI. “Powered by Liva – a new-age fabric designed to infuse incredible fluidity into garments, from the house of Grasim Industries Ltd., Liva Protégé aims to tap into the great Indian talent pool and ensure that promising fashion designers in India get their rightful place under the sun, and help India keep shining across the global fashion landscape” adds Sethi.

    The winner of the event was Tista Roy from NID, Ahemdabad. The first runner up was Aditi Vij from Pearl Academy, Delhi and the second runner up was Nishigandha Khaladkar from NID, Ahemdabad.

    Nishtha Sethi from Pearl Academy, Delhi won the award for Most Innovative Design.