Tag: Nick

  • Nick to double ad rates for Kids Choice Awards

    Nick to double ad rates for Kids Choice Awards

    MUMBAI: Kids Choice Awards is back to draw Indian kids in a ‘slime’ fest! Viacom18’s flagship property that debuted in India in 2013 is being brought back by Nickelodeon, to celebrate those who entertained the kids the most.

    Typically the awards in the media and entertainment world are tailor-made for adults, in terms of content as well as the personalities who adorn it. Being a leader in the genre, Nick decided to tailor-make an award show for kids that truly values their opinion.

    With a total of 13 categories to vote for, some of the key awards categories include Best Movie Actor (Male and Female), Best Bollywood Movie, Best Television Show and Best Indian Cartoon Character. After two weeks of online voting through the Nickelodeon website, kids have chosen their favourite, that will be revealed in the gala event  on 5 December 2016 at Reliance Studios, Film City, Mumbai.

    “Now that the voting has ended, we will count the votes and a special team of auditors will monitor it, following which we will make the final winner announcements at the ground event,” Viacom18 business head kids cluster Nina Elavia Jaipuria shared as the countdown for the awards began.

    A televised version will also go on air — first on Nickelodeon around Christmas next month — followed by other sister channels under Viacom18 to expand its visibility. “We will air KCA on Colors, Rishtey, Colors Marathi, Colors Gujarati, Colors Bangla and, of course, on VOOT as well. We envision Kids Choice Awards as an inclusive show for the whole family and, therefore, having it on GECs will optimise it as a larger property with a greater reach.”

    That definitely spells well with the channel’s advertisers, who, according to Jaipuria, find the property very promising. “When we started KCA in 2013, we weren’t in the leadership position. This year, we are in the lead, having topped the genre for the 57th week since BARC started releasing its data. Naturally, our advertisers and sponsors are also a lot more confident in the property,” Jaipuria shared.

    Dabur Red Paste has come on board as the presenting sponsor for the kids show, along with Lifebuoy and Choki Choki by Inbisco India, and Funskool (MRF Group) as the associate sponsor.

    “Further strengthening our resolve to improve oral health in the country and to reach out to

    more kids, Dabur Red Paste has joined hands with Nickelodeon and KCA to further spread the message about dental hygiene and educate children about best oral care practices through a focussed and specially crafted campaign,” said Dabur India marketing head – oral care Harkawal Singh, on the brand’s association with Kids Choice Awards.

    Given the excitement surrounding the second edition of KCA in India, Jaipuria is expecting the spot rates for KCA to be double than that of the channel’s normal rates. “KCA is an expensive property for us. We are doing ti because we strongly believe that we are the leaders in kids entertainment in the country. We are putting our money where  our mouth is, and we deserve to get it monetised,” Jaipuria said.

    Jaipuria observed that kids also enjoy a lot of content mostly aimed at adults, be it movies, or TV shows with fantasy in it. Does that fragment the viewership of kids genre and in turn impact advertising? “While fragmentation of viewers is there, as kids also watch GECs and movie channels, they ultimately are loyal to content tailor-made for them. They might be watching GECs but they are a passive audience there, and hence brands that are truly interested to communicate to kids must come to kids channels. The fact that our ad sales pie is growing at a 11–12 per cent and we are estimated to close the year at Rs 500 crore speaks volumes. Nick grown our top line ad rates by 30 per cent y-o-y since last October; and that of Sonic by about 50 per cent, ” she added.

    In order to build momentum up to the awards, the channel has been promoting the property heavily across its channels in the kids cluster.

    “Apart from tying to the festive mood of Christmas, airing the show sometime mid-December also gives us enough time to promote it. The initial phase of it was the announcement of the show and calling in the voters in October, and it will end with a bang in December,”Jaipuria said, adding that the network has aired around 3000-odd promos of KCA in the past few weeks.

    Apart from on-air promotions, the network plans to engage the kids on ground with several partnerships, including McDonalds. Van activation across 30 cities will target tier II and tier III audience, and print advertising is also part of the marketing mix.

    Nickelodeon Kids Choice Awards INDIA : Categories & Nominations

    1

    Best Movie Actor (Male)

    2

    Best Movie Actor (Female)

    A

    Salman Khan

    Sultan

    A

    Alia Bhat

    Kapoor and Sons

    B

    Shah Rukh Khan

    FAN

    B

    Anushka Sharma

    Sultan

    C

    Akshay Kumar

    Airlift

    C

    DeepikaPadukone

    BajiraoMastani

    D

    Ranveer Singh

    BajiraoMastani

    D

    Priyanka Chopra

    BajiraoMastani

    3

    Best Bollywood Movie

    4

    Best Bollywood Movie Song

    A

    Sultan            

     

    A

    Baby ko base pasandhai

     

    Sultan

    B

    BajiraoMastani

     

    B

    Ladki beautiful kargayichull

    Kapoor and Sons

    C

    Dilwale

     

    C

    Gerua

    Dilwale

    D

    Housefull 3

     

    D

    Kala chashma

    BaarBaarDekho

    5

    Best Dancing Star 

    6

    Best TV Character (Male)

    A

    Tiger Shroff

    Baaghi/A Flying Jatt

    A

    Dilip Joshi as Jethalal

    Taarak Mehta KaOoltahChashmah

    B

    Varun Dhawan

    Dilwale/Dishoom

    B

    ShaileshLodha as Taarak Mehta

    Taarak Mehta KaOoltahChashmah

    C

    SidharthMalhotra

    Ladki beautiful kargayichull

    C

    Daya as Inspector Daya

    (CID)

    D

    Ranveer Singh

    Malhaari

    D

    Kapil Sharma

    Comedy Nights with Kapil

    7

    Best TV Actor (Female)

    8

    Best TV Show

    A

    DishaVakani as Daya

                   

    Taarak Mehta KaOoltahChashmah

    A

    CID

     

    B

    DivyankaTripathi as Ishita

    Ye Hai Mohobbatein

    B

    Taarak Mehta KaOoltahChashmah

     

    C

    Mouni Roy

    Naagin

    C

    Naagin

     

    D

    Bharti Singh

    Comedy Nights Live

    D

    Comedy Nights Live

     

    9

    Best Child Entertainer (TV)

    10

    Best Entertainer (Films)

    A

    Bhavya Gandhi as Tappu

         

    Taarak Mehta KaOoltahChashmah

    A

     

    Varun Dhawan

              

    Dilwale/Dishoom

    B

    Dev Joshi as Baalveer

    Baalveer

    B

    Ranveer Singh

    BajiraoMastani

    C

    Spandan as Chakor

    Udaan

    C

    Shah Rukh Khan

    Dilwale/Fan

    D

    RuhanikaDhawan as Ruhi

    Ye Hai Mohobbatein

    D

    Salman Khan

    Sultan

    11

    Best Show On Kids Channel 

    12

    Best Indian Cartoon Character

    A

    Doraemon

     

    A

    ChotaBheem

     

    B

    ChotaBheem

     

    B

    Motu Patlu

     

    C

    Ninja Hattori

     

    C

    Shiva

     

    D

    Motu Patlu

     

    D

    Kris

     

    E

    SHIVA

     

     

     

     

    13

    Best Mobile Game

    A

    Temple Run

     

    B

    Real Racing 3

     

    C

    Duolingo Learn Languages Free

     

    D

    Unblock Me

     

  • Sumner Redstone pushes for CBS-Viacom merger

    Sumner Redstone pushes for CBS-Viacom merger

    NEW DELHI: The maverick Sumner Redstone, not letting age dim any of his business acumen, is at it again. Earlier this week he sent a strong message to investors and potential takeover tycoons that he favours a merger of American media companies CBS Corp and Viacom Inc.

    Redstone-family controlled National Amusements, the company that owns 80 per cent of voting shares in CBS Corp and Viacom Inc, on Thursday proposed a merger of the two entities saying it would not support the acquisition of either media company by a third party or surrender its control of either firm.

    National Amusements in a letter to both companies’ boards conveyed that a merger would “offer substantial synergies that would allow the combined company to respond even more aggressively and effectively to the challenges of the changing entertainment and media landscape,” a Reuters report, based on information from Bengaluru and New York centres, said, adding both companies acknowledged receipt of the letter.

    Redstone had split CBS from Viacom 10 years ago as investors saw CBS as a slow-moving company catering to an older audience, while Viacom, whose networks include Nickelodeon and MTV, was considered more youthful. But CBS shares have outperformed those of Viacom over the last five years.

    According to the Reuters report, Shari Redstone, Sumner’s daughter and an owner of National Amusements, has favoured recombining CBS and Viacom under the leadership of CBS Chief Executive Officer Leslie Moonves.

    But for a deal to happen, the Redstones will have to assure Moonves he will have full autonomy over the combined entity, Reuters said basing their observations on unnamed sources.

    Industry speculation that the two companies might come together again increased in recent weeks after the Redstones prevailed over a power struggle that resulted in the departure of Viacom Chief Executive Officer Philippe Dauman.

    CBS’s management and independent directors “will take appropriate actions to evaluate what is in the best interest of the company and its shareholders,” a representative told Reuters. Viacom said it expected its board to form a special committee of independent directors to consider this offer.

    In its letter, National Amusements said the optimal deal would be an all-stock transaction giving holders of each company shares in the combined entity of the same class they currently own.

    Any transaction would require the approval of both boards. Sumner and Shari Redstone will not vote on the deal as directors of Viacom and CBS or participate in deliberations, according to the letter. David Andelman, a CBS director, also will not participate in the process, the Reuters report stated.

    It is within National Amusements’ rights to refuse considering any other acquisition of either company, two lawyers familiar with the matter said on Thursday.

    In India, Viacom Inc has a joint venture with Mukesh Ambani-controlled Network18 group christened Viacom18 that oversees TV channels like MTV, Nick and Hindi language entertainment channel Colors.

  • Sumner Redstone pushes for CBS-Viacom merger

    Sumner Redstone pushes for CBS-Viacom merger

    NEW DELHI: The maverick Sumner Redstone, not letting age dim any of his business acumen, is at it again. Earlier this week he sent a strong message to investors and potential takeover tycoons that he favours a merger of American media companies CBS Corp and Viacom Inc.

    Redstone-family controlled National Amusements, the company that owns 80 per cent of voting shares in CBS Corp and Viacom Inc, on Thursday proposed a merger of the two entities saying it would not support the acquisition of either media company by a third party or surrender its control of either firm.

    National Amusements in a letter to both companies’ boards conveyed that a merger would “offer substantial synergies that would allow the combined company to respond even more aggressively and effectively to the challenges of the changing entertainment and media landscape,” a Reuters report, based on information from Bengaluru and New York centres, said, adding both companies acknowledged receipt of the letter.

    Redstone had split CBS from Viacom 10 years ago as investors saw CBS as a slow-moving company catering to an older audience, while Viacom, whose networks include Nickelodeon and MTV, was considered more youthful. But CBS shares have outperformed those of Viacom over the last five years.

    According to the Reuters report, Shari Redstone, Sumner’s daughter and an owner of National Amusements, has favoured recombining CBS and Viacom under the leadership of CBS Chief Executive Officer Leslie Moonves.

    But for a deal to happen, the Redstones will have to assure Moonves he will have full autonomy over the combined entity, Reuters said basing their observations on unnamed sources.

    Industry speculation that the two companies might come together again increased in recent weeks after the Redstones prevailed over a power struggle that resulted in the departure of Viacom Chief Executive Officer Philippe Dauman.

    CBS’s management and independent directors “will take appropriate actions to evaluate what is in the best interest of the company and its shareholders,” a representative told Reuters. Viacom said it expected its board to form a special committee of independent directors to consider this offer.

    In its letter, National Amusements said the optimal deal would be an all-stock transaction giving holders of each company shares in the combined entity of the same class they currently own.

    Any transaction would require the approval of both boards. Sumner and Shari Redstone will not vote on the deal as directors of Viacom and CBS or participate in deliberations, according to the letter. David Andelman, a CBS director, also will not participate in the process, the Reuters report stated.

    It is within National Amusements’ rights to refuse considering any other acquisition of either company, two lawyers familiar with the matter said on Thursday.

    In India, Viacom Inc has a joint venture with Mukesh Ambani-controlled Network18 group christened Viacom18 that oversees TV channels like MTV, Nick and Hindi language entertainment channel Colors.

  • BARC week 30: Nick leads kids genre with Motu Patlu

    BARC week 30: Nick leads kids genre with Motu Patlu

    MUMBAI: Viacom 18’s Nick was yet again the most watched channel in the kids entertainment segment, according to Broadcast Audience Research Council (BARC) India’s all India (U+R) data for week 30 in NCCS All 4-14 Individuals category.

    The channel has bagged 67139 (000s sums) impressions showing a drop in its ratings as compared to week 29 Nick is followed by Turner International’s Cartoon Network by securing 63251 (000s sums) impressions.

    Its sister channel Pogo TV has locked a viewership rating of 50610(000 sums) securing it the third spot on the list, followed by Hungama from Disney India on the fourth spot with 45578 (000s sums) impressions. The list shared by BARC India concludes with Disney Channel at the fifth spot with 45025(000s sums) impressions.

    When it comes to the top five most watched programs in the genre, Motu Patlu has maintained its stronghold in the genre dominating three out of the top five spots.

    Nick’s Motu Patlu In Carnival Island – Part 1 leads the chart with 827 (000s sums), followed by Motu Patlu 36 Ghantey Race Against Time Part – I from the same franchise grabbing the second spot with with 640 (000s sums) impressions.

    With a slightly lower ratings of 559 (000s sums) Motu Patlu in Wonderland was third most watched show in the category . CN’s Lights, Camera, Roll No. 21 Kris In Bollywood made an impressive entry back on the top five program list at number four, with 534(000 sums) impressions.

    Hungama’s Doraemon The Movie Nobita The Explorer Bow! Bow! claimed the fifth spot in the program list with 508(000s sums) impressions. Overall there was a significant drop in total viewership in the genre.

  • BARC week 30: Nick leads kids genre with Motu Patlu

    BARC week 30: Nick leads kids genre with Motu Patlu

    MUMBAI: Viacom 18’s Nick was yet again the most watched channel in the kids entertainment segment, according to Broadcast Audience Research Council (BARC) India’s all India (U+R) data for week 30 in NCCS All 4-14 Individuals category.

    The channel has bagged 67139 (000s sums) impressions showing a drop in its ratings as compared to week 29 Nick is followed by Turner International’s Cartoon Network by securing 63251 (000s sums) impressions.

    Its sister channel Pogo TV has locked a viewership rating of 50610(000 sums) securing it the third spot on the list, followed by Hungama from Disney India on the fourth spot with 45578 (000s sums) impressions. The list shared by BARC India concludes with Disney Channel at the fifth spot with 45025(000s sums) impressions.

    When it comes to the top five most watched programs in the genre, Motu Patlu has maintained its stronghold in the genre dominating three out of the top five spots.

    Nick’s Motu Patlu In Carnival Island – Part 1 leads the chart with 827 (000s sums), followed by Motu Patlu 36 Ghantey Race Against Time Part – I from the same franchise grabbing the second spot with with 640 (000s sums) impressions.

    With a slightly lower ratings of 559 (000s sums) Motu Patlu in Wonderland was third most watched show in the category . CN’s Lights, Camera, Roll No. 21 Kris In Bollywood made an impressive entry back on the top five program list at number four, with 534(000 sums) impressions.

    Hungama’s Doraemon The Movie Nobita The Explorer Bow! Bow! claimed the fifth spot in the program list with 508(000s sums) impressions. Overall there was a significant drop in total viewership in the genre.

  • BARC week 27: Nick leads kids genre; CN jumps to second spot

    BARC week 27: Nick leads kids genre; CN jumps to second spot

    MUMBAI: Continuing its reign as a genre lead, Viacom 18’s Nick was again the topmost watched channel in the kids entertainment segment, according to Broadcast Audience Research Council (BARC) India’s all India (U+R) data for week 27 in NCCS All 4-14 Individuals category.

    The channel has bagged 81167 (000s sums) as opposed to 86062 (000s sums) impressions last week showing a drop in its ratings, Nick is followed by Turner International’s Cartoon Network which has jumped from fourth to second position by securing 68299 (000s sums) impressions from 48093 (000s sums) in week 26.

    Cartoon Network is followed by Hungama from Disney India on the third spot with 57530 (000s sums) impressions and Pogo TV 56313 (000s sums) impressions giving it the fourth rank on the list.

    These are followed closely at heel by Disney Channel which has seen a significant drop in its viewership from 61691 (000s sums) last week to 52522(000s sums) this week.

    When it comes to the top five most watched programs in the genre, Motu Patlu and Chhota Bheem has yet again proved itselves as genre favourites.

    Nick’s Motu Patlu In Double Trouble lead the chart with 1071 (000s sums), followed by Motu Patlu Mission Moon from the same franchise grabbing the second spot with with 665 (000s sums) impressions.

    With a slightly lower ratings of 643 (000s sums) Motu Patlu Kungfu King Returns was third most watched show in the category while Chhota Bheem: Dholakpur To Japan was fourth in the list with 522 (000s sums).

    Chhota Bheem: Dholakpur to Kathmandu was fifth in the list with 515 (000s sums) viewership impressions. Overall one could notice a drop in total viewership in the genre.

  • BARC week 27: Nick leads kids genre; CN jumps to second spot

    BARC week 27: Nick leads kids genre; CN jumps to second spot

    MUMBAI: Continuing its reign as a genre lead, Viacom 18’s Nick was again the topmost watched channel in the kids entertainment segment, according to Broadcast Audience Research Council (BARC) India’s all India (U+R) data for week 27 in NCCS All 4-14 Individuals category.

    The channel has bagged 81167 (000s sums) as opposed to 86062 (000s sums) impressions last week showing a drop in its ratings, Nick is followed by Turner International’s Cartoon Network which has jumped from fourth to second position by securing 68299 (000s sums) impressions from 48093 (000s sums) in week 26.

    Cartoon Network is followed by Hungama from Disney India on the third spot with 57530 (000s sums) impressions and Pogo TV 56313 (000s sums) impressions giving it the fourth rank on the list.

    These are followed closely at heel by Disney Channel which has seen a significant drop in its viewership from 61691 (000s sums) last week to 52522(000s sums) this week.

    When it comes to the top five most watched programs in the genre, Motu Patlu and Chhota Bheem has yet again proved itselves as genre favourites.

    Nick’s Motu Patlu In Double Trouble lead the chart with 1071 (000s sums), followed by Motu Patlu Mission Moon from the same franchise grabbing the second spot with with 665 (000s sums) impressions.

    With a slightly lower ratings of 643 (000s sums) Motu Patlu Kungfu King Returns was third most watched show in the category while Chhota Bheem: Dholakpur To Japan was fourth in the list with 522 (000s sums).

    Chhota Bheem: Dholakpur to Kathmandu was fifth in the list with 515 (000s sums) viewership impressions. Overall one could notice a drop in total viewership in the genre.

  • BARC week 26: Nick leads kids genre with Motu Patlu

    BARC week 26: Nick leads kids genre with Motu Patlu

    MUMBAI: Viacom 18’s Nick continued to retain its top position according to Broadcast Audience Research Council (BARC) India’s all India (U+R) data for week 25 in NCCS All 4-14 Individuals category.

    The channel has bagged 86062 (000s sums) impressions, followed by Disney Channel with 61691 (000s sums) and Hungama at the third spot with 58528 (000s sums) ratings.

    Turner International’s Cartoon Network was at the fourth spot with 48093 (000s sums) last week, while its sister channel Pogo TV was the fifth most watched channel in the genre with a rating of 44091(000s sums). It had recovered its viewership ratings marginally.

    Among the top five most watched programs in the genre, Nick’s Motu Patlu In Double Trouble lead the chart with 1160(000s sums), followed by Disney Channel’s Doraemon Movie: Galaxy Super Express with 778(000s sums) impressions making it a far second.

    Motu Patlu Deep Sea Adventure secured the third spot with 759 (000s sums) followed by more from the franchise at fourth and fifth spot. Motu Patlu In Alien World – Part I at fourth on the list with 683(000s sums) impressions and Motu Patlu Mission Moon at the fifth spot with 623 (000s sums) impressions.

  • BARC week 26: Nick leads kids genre with Motu Patlu

    BARC week 26: Nick leads kids genre with Motu Patlu

    MUMBAI: Viacom 18’s Nick continued to retain its top position according to Broadcast Audience Research Council (BARC) India’s all India (U+R) data for week 25 in NCCS All 4-14 Individuals category.

    The channel has bagged 86062 (000s sums) impressions, followed by Disney Channel with 61691 (000s sums) and Hungama at the third spot with 58528 (000s sums) ratings.

    Turner International’s Cartoon Network was at the fourth spot with 48093 (000s sums) last week, while its sister channel Pogo TV was the fifth most watched channel in the genre with a rating of 44091(000s sums). It had recovered its viewership ratings marginally.

    Among the top five most watched programs in the genre, Nick’s Motu Patlu In Double Trouble lead the chart with 1160(000s sums), followed by Disney Channel’s Doraemon Movie: Galaxy Super Express with 778(000s sums) impressions making it a far second.

    Motu Patlu Deep Sea Adventure secured the third spot with 759 (000s sums) followed by more from the franchise at fourth and fifth spot. Motu Patlu In Alien World – Part I at fourth on the list with 683(000s sums) impressions and Motu Patlu Mission Moon at the fifth spot with 623 (000s sums) impressions.

  • BARC week 24: Nick leads; Motu Patlu still reigns

    BARC week 24: Nick leads; Motu Patlu still reigns

    MUMBAI: Maintaining its lead in the kids’ genre, Viacom 18’s Nick continued to retain its top position according to Broadcast Audience Research Council (BARC) India’s all India (U+R) data for week 24 in NCCS All 4-14 Individuals category.

    The channel has bagged 89348 (000s sums) impressions as opposed to 95275 (000s sums) impressions in the last week, followed by Hungama with 71472 (000s sums) and Disney Channel at the third spot with 67889 (000s sums) ratings.

    Turner International’s Pogo TV was at the fourth spot after a significant drop in viewership ratings from 55133 (000s sums) to 45064 (000s sums) this week, while Sonic Nickelodeon was the fifth most watched channel in the genre with a rating of 35465 (000s sums). It recovered its viewership ratings marginally.

    Among the top five most watched programs in the genre, Motu Patlu 36 Ghantey Race Against Time lead the chart with 985 (000s sums), followed by more from the same franchise. Motu Patlu In Double Trouble with 903 (000s sums) impressions and Motu Patlu Aur Khazaane Ki Race 716 (000s sums) impressions took up the second and third spot in the list respectively.

    Motu Patlu’s uncontested reign over the top five program’s list for three consecutive weeks was finally broken in week 24 by Pakdam Pakdai and Doraemon taking up the fourth and fifth spots.

    While Pakdam Pakdai Doggy Don Vs. Billiman from Nickelodeon secured the fourth spot with 680 (000s sums), Doraemon The Movie Nobita The Explorer Bow! Bow! from Hungama came fifth with 677(000s sums) impressions.

    Over all, kids genre in television has seen a loss in viewership in week 24 as compared to the last week.