ITV

Tag: nexGTv

  • Sky’s the limit for ITV

    Sky’s the limit for ITV

    MUMBAI: It was in July last year that ITV Media acquired News X, giving it a toehold in the English news space. Apart from News X, the ITV Network comprises one Hindi news channel – India News, and five regional channels.

    For a while now, ITV has been busy strengthening the popularity and reach of News X and India News in a bid to get to the top of the news channels’ pile.

    As far as News X goes, it was only post the acquisition that its distribution improved. Today, all six metros and over one million markets can view the channel on both cable and DTH platforms. This apart, News X can also be availed on mobile TV platforms such as ZengaTV and NexGtv.

    Programming-wise, the channel is witnessing significant changes with the focus increasingly shifting from debates and entertainment to hard news. To top it, the network is expanding its presence through both B2B and B2C platforms.

    Both News X and India News have been on a hiring spree since earlier this year, roping in renowned journalists from competing channels to lead them.

    News X recently consolidated its team by getting on board the likes of Rahul Shivshankar, Diptosh Majumdar and Raktim Das in key positions.

    Whereas, Deepak Chaurasia, known for his election-based shows such as Kaun Banega Mukhyamantri and Kaun Banega Pradhanmantri on ABP News (formerly Star News) and Aaj Tak, was brought in as editor of India News earlier this year.

    The idea behind hiring such journalists with years of experience behind them is that they come with dedicated viewers, who would watch a channel just to see their favourite anchor on the screen. Elaborates ITV Network CEO RK Arora: “In Hindi news channels, no journalist has such a high viewership as Deepak Chaurasia. This would lead to ardent followers coming and viewing our channel.”

    According to TAM data provided by the network, News X shows highs and lows in terms of viewership patterns between week 18 and week 36 while India News seems to have considerably gained mileage with week 36 docking in 29570 GVTs as compared to 9902 GVTs in week 31.

    All said, both news channels have a long way to go before they can surpass benchmark creators like CNN-IBN, NDTV 24 x 7, Aaj Tak and ABP News among others.

    Historically speaking, INX News (News X) was started by Peter Mukerjea and his wife Indrani, who subsequently sold it to IndiMedia following an unsuccessful attempt at running it. After which, it once again exchanged hands with ITV Media, owner of India News. The company is promoted by Kartikeya Sharma.

    History or no history, the network seems bullish about sprucing up its two news channels. Just as well they may succeed some day…

  • DigiVive bags mobile streaming rights for Ind-Zim series

    DigiVive bags mobile streaming rights for Ind-Zim series

    NEW DELHI: DigiVive has bagged the mobile streaming rights for live and repeat ODI matches between India and Zimbabwe from Seven Sports.

    The master distributor of the India-Zimbabwe series is Taj sports. The five ODI match series scheduled to take place in Zimbabwe between 24 July and 3 August will be streamed on DigiVive’s mobile TV platform nexGTv. Over 14 million users of nexGTv and nexGTv HD will be able to enjoy the live matches right on their handsets.

    Also, users will be able to watch matches at their convenience by watching repeat matches under the Video-on-Demand section.

    DigiVive’s mobile TV service nexGTv is second only to YouTube in video streaming space on mobile experiencing over 30,000 downloads every day is what the mobile service claims. In the past also DigiVive had picked up rights to stream live events, especially cricket series like T20 World Cup, IPL 2013 and others, attracting huge audience on nexGTv.

    nexGTv’s continuous strive towards providing appropriate and desirable content like Indian cricket matches, live channels, short and full-length movies, premium content during festivals, etc. has made it the people’s choice for entertainment.

    nexGTv has maintained its top position on various online stores and on other app stores as it remains among top five apps in the entertainment category.

    DigiVive director G.D. Singh said, “Cricketing events on nexGTv help us to connect with masses at large because this is what they want to see and stay connected to.”

    “Cricket on mobile platform has become a popular phenomenon through nexGTv. Now people are not only watching live action on the move on nexGTv but it is becoming a second television at homes. We have been living to our commitment of offering all Indian cricket extravaganzas to our end users. This will enable them to watch entire five match series”, Singh added. 

  • nexGTv bags mobile streaming rights for IPL

    nexGTv bags mobile streaming rights for IPL

    MUMBAI: nexGTv, India’s premier mobile TV service, has bagged the official mobile streaming rights of Pepsi IPL 2013 from master rights holder Times Internet.

    nexGTv users will be able to catch all the action right on their handsets and in addition to this, match repeats and highlights will also be available in the Video-on-Demand section.

    Pepsi IPL channel will be clubbed into existing subscription packs of nexGTv. Hence users can watch it by subscribing to these packs. The service can be downloaded by sending a SMS mytv to 58888, or from any of the app stores and from nexgtv.com.

    With a total of 76 matches, the action will start on 3 April and go on till 26 May.

    DigiVive Director G.D. Singh said, “Cricket is not just a sport in India but the real source of entertainment with lot of emotions involved. This is ‘the real content’ desired by users. We have witnessed immense success during last cricketing actions that were streamed live on nexGTv. Streaming all the 76 matches of IPL is yet another step towards our commitment of delivering best possible service and content on our mobile TV platform.”

    Speaking on the partnership, Times Internet Limited (TIL) CEO Satyan Gajwani said, “Sports, and cricket in particular, is a strong area of focus for us. Partnering with nexGTV is a step forward for us in bringing IPL 2013 to cricket fans across mobile devices, allowing them to catch the IPL action anytime, anywhere. The last few years have been promising and we hope for higher engagement with mobile cricket’s fans this year.”

    In the past, when DigiVive had picked up rights to stream live T20 World Cup on nexGTv, huge traction and heavy traffic was witnessed and this cricket season is further expected to add on to the popularity of the service.

  • DigiVive partners with Videocon to launch mobile TV service

    DigiVive partners with Videocon to launch mobile TV service

    NEW DELHI: DigiVive and Videocon Mobile Phones have jointly launched the mobile TV service – nexGTv, an embedded application in Videocon VT71 and Videocon VT10, enabling owners of these Videocon tablets to enjoy TV on the move at any given point of time.

    The Videocon Mobile Phones division has addressed the increasing consumer demand for a high quality and trusted product in the Tablet space by recently launching 7” (Videocon VT71) and 10” (Videocon VT10) tablets.

    This will enable users to view over 100 live channels, Replay TV and plethora of video on demand along with latest launched nexGTv music channel. This partnership is all set to take the concept of mobile TV to the masses. Currently, nexGTv caters to more than 8.5 million users and this will further help expand the market.

    DigiVive director G D Singh said, “We are excited to partner with Videocon Mobiles for embedding nexGTv app in their recently launched tablets. This tie-up is another step towards our objective of ‘massification of entertainment’ as this will open new avenues for reaching out to many potential users. With nexGTv expanding its reach, now more and more users can enjoy what we like to call, their ‘personal DTH’. With this tie-up, we plan to increase our subscriber base substantially.”

    Elaborating on the partnership Khalid Zamir, Head Product Planning & Development, Videocon Mobile Phones said, “We are glad to partner with DigiVive’s popular mobile TV service – nexGTv for an enhanced user experience on our tablets. VT71 and VT10 are our recent launches in the tablet space, and bring to our users the latest technology at affordable prices. nexGTv is a successful mobile TV service provider and hence it made sense for Videocon to partner with them for this valued added service on our tablet devices.”

    According to a release, nexGTv has maintained its top position on various online stores and on other app stores it remains among top five apps in the entertainment category. On an average there are 20,000 downloads every day of DigiVive’s nexGTv mobile TV service. nexGTv witnessed huge traction during cricketing action and the average new user toll is increasing day-by-day, the statement added.

  • nexGTv launches English music channel ‘nexGTv Music’

    nexGTv launches English music channel ‘nexGTv Music’

    MUMBAI: Mobile TV service provider nexGTv has unveiled its new English music channel called nexGTv Music. The channel has a library of over 300 English songs at the time of launch and is looking at expanding it in the future.

    The launch of the channel is a step towards bringing good content on nexGTv platform and is driven by consumer demand for English music channel. Along with over 100 live channels, 100 short movies and 1000 full length movies this will further enhance six million users‘ experience.

    DigiVive director G D Singh said "We are very enthusiastic with this launch and this is for the first time that a mobile TV has launched it‘s own channel. Our constant endeavour is to offer an enhanced user experience to nexGTv users and this launch is part of it."
    nexGTv offers the Adaptive Streaming technology which enables users to enjoy viewing uninterrupted music video and non-stop playing of the song regardless of the network bandwidth they are using.

    nexGTv offers features like replay TV, best-in-class user interface and 24×7 customer care support call centre. It also offers channels ranging from national to regional in the category of entertainment, movies, news, and much more. It has content from channels like the Sony bouquet, Star bouquet, Aaj Tak, Asianet and Raj Channels. One of its unique features is adaptive streaming which enables seamless live streaming even on 2G network.