Tag: News18 Tamil Nadu

  • News18 Tamil Nadu hits pause on ads for break-free morning prime time

    News18 Tamil Nadu hits pause on ads for break-free morning prime time

    MUMBAI:  Who needs a coffee break when the news won’t take one? News18 Tamil Nadu is hitting the fast lane in the morning rush, going completely ad-free from 7:00 am to 10:00 am no interruptions, no distractions, just pure, back-to-back headlines. The move is a viewer-first experiment in prime-time engagement, ensuring that audiences stay glued to the day’s most impactful stories without the lure (or annoyance) of a break. It’s also a shrewd play for advertisers: the first spots aired after this three-hour break-free stretch land at the perfect moment, when viewer attention is at its sharpest, promising premium impact and brand recall.

    For brands, it’s a golden window uninterrupted audience flow, peak attention levels, and the halo of being seen alongside serious, high-focus news. The channel says the initiative not only keeps viewers hooked but also strengthens credibility and trust for advertisers riding the post-prime wave.

    But the innovation doesn’t stop there. News18 Tamil Nadu has been pushing boundaries with Disco with KS, a weekly podcast hosted by editor Karthigaichelvan. It’s the first of its kind for any Tamil news channel, blending sharp interviews with bureaucrats, industry leaders, and young achievers. Each episode racks up over 1 lakh views, with 10 plus snackable clips per episode routinely going viral reaching more than 3 million social media views, with a notable 25 per cent coming from the Tamil diaspora.

    Another highlight is Decode – The World Unfiltered, breaking down complex national and global events into crystal-clear context. Together, these offerings are turning the channel into more than just a news source, it’s becoming a daily habit for Tamil audiences across the globe.

    Come morning, whether it’s hard news, deep dives, or viral interviews, News18 Tamil Nadu wants you in without cutting away for anything else.
     

  • New18 Tamil Nadu holds jury meeting for prestigious Magudam Awards 2024

    New18 Tamil Nadu holds jury meeting for prestigious Magudam Awards 2024

    Mumbai: The prestigious News18 Tamil Nadu Magudam Awards 2024 jury meeting was held on 12 July 2024. The esteemed jury members gathered to recognize the top talents in Tamil cinema and various other fields. This year’s jury included Vallinayagam, a retired judge; Lingusamy, a renowned director; Yuga Bharathi, a celebrated lyricist; and Lakshmi Ramakrishnan, an acclaimed actress and director.

    The News18 Tamil Nadu Magudam Awards 2024 will showcase 18 categories, making this year’s event more grand and extensive than ever. Some of the prominent categories include – Lifetime Achievement Award, Literature Icon Award, Best OTT premier, Youth Icon Award for Sports and Movie related awards

    The awards night is scheduled for 15 August, 2024 and is all set to be a huge event with many celebrities and renowned personalities of Tamil Nadu gracing the evening.

  • News18 TamilNadu gears up for live coverage on counting day

    News18 TamilNadu gears up for live coverage on counting day

    Mumbai: As the nation awaits the decisive results of the 2024 elections, News18 Tamil Nadu is prepared to deliver unmatched live coverage on counting day. The channel’s extensive network of reporters ensures the fastest and most reliable news updates as the results unfold.

    Leading this comprehensive coverage is their dedicated team of journalists, spearheaded by the esteemed Editor, Karthigaichelvan. Supported by a robust backend team, News18 Tamil Nadu is committed to working tirelessly to provide the audience with real-time, accurate information.

    In addition to thorough reporting, News18 Tamil Nadu will feature political analysts and panelists from diverse political backgrounds. These experts will offer insightful commentary and detailed analysis, helping viewers understand the broader implications of the election results.

    Tune in for 18 hours of mega coverage starting at 5:30 am on 4 June 2024. Stay with News18 Tamil Nadu throughout the counting day for the most comprehensive and dependable news updates.

     

  • News18 Tamil Nadu’s comprehensive coverage of Tamil Nadu’s polling day

    News18 Tamil Nadu’s comprehensive coverage of Tamil Nadu’s polling day

    Mumbai: As Tamil Nadu gears up for a significant moment in its democratic journey, News18 Tamil Nadu extends a warm invitation to the public to join the for exclusive live coverage of the Tamil Nadu polling day.

    As the voters across the state exercise their democratic rights, News18 Tamil Nadu promises to deliver riveting stories, live updates, and unmissable moments straight to the viewer’s screens. Thier team is dedicated to bringing viewer’s a comprehensive coverage that captures the pulse of democracy in Tamil Nadu.

    News18 Tamil Nadu, understands the importance of every ballot cast and the impact it has on shaping the future of our nation. Hence the channel is committed to providing exhaustive, informative, and unbiased reporting to ensure our viewers stay informed every step of the way.

    News18 Tamil Nadu will be the viewer’s go-to destination for the latest developments, insightful analysis, and expert commentary on this crucial day in Tamil Nadu’s democratic journey starting at 5:30 AM on 19 April,2024.

  • News18 Tamil Nadu’s ‘My Vote My Right’ campaign garners record participation from first-time voters

    News18 Tamil Nadu’s ‘My Vote My Right’ campaign garners record participation from first-time voters

    Mumbai: News18 Tamil Nadu has successfully concluded its ‘My Vote My Right’ campaign with record participation from over five lakh first-time voters. The initiative was aimed to empower and encourage first-time voters to actively engage in the democratic process. Spanning 40 days, the campaign covered 40 Lok Sabha constituencies across Tamil Nadu and Pondicherry.

    The primary objective of the ‘My Vote My Right’ campaign was to educate and inspire individuals about the significance of voting, encouraging them to pledge their commitment to exercising their democratic rights. Surpassing all expectations, the campaign received an overwhelming response, with a total of 5,30,440 students taking a pledge to vote. The signatories belonged to 160 colleges along the length and breadth of the state.

    News18 Tamil Nadu editor S. Karthigaichelvan handed over the documents signed by students to the Election Commission, symbolising the dedication of first-time voters to actively participate in shaping the future of their nation.

    The grand finale of the campaign, held on 12 April was graced by esteemed guests including Chief Electoral Officer of Tamil Nadu Satyabrata Sahoo, Commissioner of Greater Chennai Corporation J. Radhakrishnan IAS, and acclaimed actor Vishal.

    Speaking at the event, chief electoral officer Satyabrata Sahoo commended News18 Tamil Nadu for its efforts. He said, “I am delighted to announce that, for the first time in the 2024 General Elections, we have witnessed 11 lakh first-time voters in the 18 to 19 age category. News18 Tamil Nadu’s achievement of garnering more than 5 lakh signatures from first-time voters is truly monumental.”

    Youth icon and popular actor Vishal complimented News18 team for their efforts and urged the students to actively participate in the electoral process on 19 April, emphasizing the importance of their voices in shaping the future of Tamil Nadu.

  • News18 Tamil Nadu announces comprehensive election programming lineup

    News18 Tamil Nadu announces comprehensive election programming lineup

    Mumbai – News18 Tamil Nadu proudly announces its comprehensive election programming lineup, providing viewers with an in-depth understanding and analysis of the political landscape.

    News18 Tamil Nadu’s election programming features many interesting shows that offer insights, share diverse perspectives and information on election dynamics. The lineup is as follows:

    The program ‘Therdal Katcheri’ showcases daily political updates, analysis, and insights. The show will be aired every day at 10:30 PM and 6:30 AM. The show ‘Thisai Matriya Thirupangal; airs in 5-minute segments throughout the day to discuss the consequences of previous elections.  Meanwhile, the program ‘Therthal Darbar’ will provide ongoing coverage of political developments, spanning the entire day in 10-minute segments.

    The program ‘Modhum Vetpalar’ airs daily at 3:.30 PM, featuring group interviews with candidates from single constituencies. The show ‘Therthal Kathaiyalla Varalaru’ will go deeply into the electoral process and is aired three times a day at 2:30 PM, 6:30 PM, and 9:30 PM.

    ‘Makkaludan News19’ will feature vox pops from the public, spread throughout the day for 5 minutes. On Saturdays and Sundays at 11:30 AM and 7:50 PM, ‘Special Makkal Sabai’ broadcasts political debates, giving different perspectives on the matters of regional politics, growth, and development. The show ‘Kalam18’showcases one-on-one conversations with political figures every day at 9:30 a.m. Additionally, the show ‘18+’ hosts group discussions with first-time voters on Saturdays and Sundays at 5:30 PM.

    The program ‘Candid with Candidates’ airs throughout the day in 5-minute parts and feature interesting interviews from the campaign trail. On Saturdays and Sundays at 9:00 AM and 9:30 PM, the show ‘Oru Naal, Oru Kalam, Oru Mugam’ takes viewers on a campaign journey with political figures.

    ‘Therdhal 2024 – Beyond Tamil Nadu’ shows 5-minute segments throughout the day, providing insights into electoral news from throughout India. ‘Enna Seithar MP?’ focuses on the performance of Members of Parliament during elections, and airs in 5-minute pieces throughout the day. The show My Vote My Right airs throughout the day as 2-minute segments, encouraging viewers to exercise their democratic rights.

  • News18 Tamil Nadu unveils ‘My Vote My Right’ campaign to encourage youth participation in elections

    News18 Tamil Nadu unveils ‘My Vote My Right’ campaign to encourage youth participation in elections

    Mumbai: News18 Tamil Nadu is proud to announce the launch of, ‘My Vote My Right‘, a remarkable initiative aimed to encourage first-time voters to make informed decisions and exercise their democratic rights. This initiative underlines the importance of every vote and encourages young citizens to pledge commitment to the democratic process.

    ‘My Vote My Right’ campaign will commence on 11 March, with a special event at Ethiraj College for Women, Chennai, and will cover 40 constituencies of Tamil Nadu over the course of 40 days. The campaign will have 2-minute snippets airing five times a day and 30 minutes of digital coverage every day.

    Under the initiative, a specialised van will visit different colleges under these constituencies and administer the oath of ‘My Vote My Right’ upon the students and first-time voters. The goal of the campaign is to reach 5 lakh people and educate them about the power of their vote and how it can impact our society and to take an oath that their vote is their right. The campaign will conclude with a grand event where the Managing Editor – South News18 and Tamil Nadu Editor, Mr Karthigaichelvan, will hand over 500,000 oath sheets collected from students to the Election Commission.

    The flag-off event for the campaign will feature esteemed guests, including Tamil Nadu chief electoral officer Satyabrata Sahoo; IAS, Greater Chennai Corporation Commissioner Dr. J Radhakrishnan; former chief election commissioner Gopalaswami. 

  • News18 Tamil Nadu presents Thoranam Aaiyiram, a festival of joy, culture and community in Puducherry

    News18 Tamil Nadu presents Thoranam Aaiyiram, a festival of joy, culture and community in Puducherry

    Mumbai: News18 Tamil Nadu is proud to present ‘Thoranam Aaiyiram – The Grand Carnival’, a flagship event that is set to captivate citizens and visitors in Puducherry.  Designed to be a vibrant showcase of culture, entertainment, and community spirit, the event offers visitors a unique experience to come together for three unforgettable days of fun, learning, and shopping. The carnival will take place at Old Port Puducherry from 23 to 25 February 2024, starting daily at 3:00 PM, with the grand opening ceremony set for 23 February at 6:00 PM.

    Thoranam Aaiyiram will feature an array of attractions tailored to suit every taste. The attendees can look forward to exploring an eclectic mix of shopping stalls, tantalizing food offerings, and engaging activities. From pottery workshops to baking demonstrations, the learning zone promises enriching experiences for all ages. It also includes a dedicated kids’ zone, along with live bands, concerts, and mesmerizing dance performances for the entertainment seekers. Additionally, attendees can participate in various games and activities and get a chance to win exciting prizes.

    Distinguished guests set to grace the inauguration ceremony include Dr. Tamilisai Soundararajan, Hon’ble Lt. Governor of Puducherry; Shri. N. Rangasamy, chief minister of Puducherry; and Shri. K. Lakshminarayanan, Hon’ble Tourism Minister, Govt of Puducherry.

    The carnival is presented by Pondicherry Tourism, co-powered by Fybros Switches – Switch to Life, Satyabhama Institute of Science and Technology, Pondy Thanga Maaligai and Reliance, with a special partnership from Ponvandu Matic Liquid. The event is supported by associate sponsors Strong Aana Ply Sharonply, De’Shayra Skinz and Shri Venkateshwara Group of Institutions.

  • News18 Tamil Nadu’s exclusive interview with Udhayanidhi Stalin delves into state’s political course

    News18 Tamil Nadu’s exclusive interview with Udhayanidhi Stalin delves into state’s political course

    Mumbai: News18 Tamil Nadu is set to broadcast an exclusive interview with Udhayanidhi Stalin, Tamil Nadu’s Sports Minister and key political figure, on the 18th of January at 8.00 PM. The interview delves deep into critical political aspects, providing viewers with unique perspectives on alliances, leadership, and the trajectory of Tamil Nadu’s political identity in the upcoming years.

    In the interview, Stalin shares his views on the organic nature of the DMK alliance, contrasting it with what he perceives as a transactional relationship between AIADMK and BJP. He also sheds light on the party’s commitment to standing by its ministers during challenging times, citing A Raja’s legal exoneration as an example.

    Addressing rumors of his potential elevation to deputy chief minister, Stalin clarifies such information as mere speculation, emphasizing his focus on the party’s strategy ahead of elections. Additionally he’s given his point of view about Ayodhya consecration event. He also outlines the DMK’s objective of reclaiming State rights, which will be a central discussion at the upcoming Youth Wing Conference named ‘Maanila Urimai Meetpu Maanadu.’

    The interview also provides insights into Stalin’s discussions with prime minister Narendra Modi, focusing on matters such as the Khelo India games and the pursuit of financial aid for flood disaster relief.  

  • News18 Tamil Nadu became sole channel for comprehensive coverage of the unfolding flood crisis

    News18 Tamil Nadu became sole channel for comprehensive coverage of the unfolding flood crisis

    Mumbai:  News18 Tamil Nadu emerged as a source of timely and humanitarian journalism in the aftermath of the recent floods that stormed through Thoothukudi and Thirunelveli. As the flood crisis unfolded over 500 stranded passengers in Srivaikundam faced grave conditions exacerbated by rising rains beginning on Monday.

    News18 Tamil Nadu took the lead as the sole channel to commence comprehensive coverage of the unfolding crisis, swiftly informing the government of the dire situation.

    News18 Tamil Nadu’s dedicated reporter, Vetri played a pivotal role in highlighting this humanitarian crisis. Overcoming road blockages and flood damage, Vetri reached the location at 11 am. His live stream showcased the distressing conditions faced by those stranded, including infants and pregnant women lacking proper food and water.

    Local villagers banded together to supply essential necessities to the stranded passengers demonstrating amazing community spirit. Expressing coverage, News18 Tamil Nadu felt extremely proud of being the first channel to highlight this tragic scenario and bring it to the attention of the respective governments.

    In the face of adversity, News18 Tamil Nadu remains unwavering in its commitment as a responsible news outlet.