ITV

Tag: New Zealand

  • Star Sports inspires all to ‘Believe’ in Kohli’s mission

    Star Sports inspires all to ‘Believe’ in Kohli’s mission

    MUMBAI: Star India is confident that cricket fans across the country will join to cheer the men in blue as they reach their true potential in the exciting home season.

    Star Sports has released a film on Virat Kohli’s mission to take the Indian cricket team to the top spot in all three formats this home season.

    The film showcases his determination and perseverance in the pursuit of excellence.

    One of the most sought-after global sportspersons, Kohli’s discipline, relentlessness and unmatched drive has made him the leading ODI and T20 batsman in the world and an inspiration for legions of young fans in India.

    The film takes the viewers through a day in the life of Kohli, portraying his never-say-die attitude. It begins with Kohli waking up at the crack of dawn, driven by a commitment to his goals. His day begins at the gym, as he works out to stay focussed and fit, and always aiming to better his last best performance. 

    At the practice pitch, Kohli is seen honing his batting prowess, as the film calls-out his cricketing achievements. “When you’re ready to expend every ounce of your energy, all you need to do is Believe,” says Kohli, as the film concludes.

    A Star India spokesperson said, “We, at Star Sports, constantly strive to raise the bar when it comes to showcasing world-class cricket, and bringing fans closer to the sport and its heroes. Virat Kohli embodies a commitment towards sport and fitness. Under his dynamic leadership, Team India is looking to dominate world cricket across all formats.”

    The season ahead promises to be full of anticipation and excitement, with Team India playing against Australia currently, followed by New Zealand and Sri Lanka later in the year.

  • Hyundai Cricjockey S2 begins hunt for most passionate fan

    Hyundai Cricjockey S2 begins hunt for most passionate fan

    MUMBAI: Hyundai Motor India, in partnership with ESPNcricinfo, has taken the upcoming India vs New Zealand ODI series a notch higher by launching a talent hunt to discover India’s most passionate cricket fan. Through this, cricket fans can showcase their expertise in cricket:

    The Hyundai Cricjockey 2 powered by ESPNcricinfo, will be a multi-phased contest open for fans to submit their entries on the CricJockey website – www.hyundaicricjockey.com by submitting an analysis/commentary on a match scenario identified by the ESPNcricinfo editorial. The best entries from the contestants stand to win goodies every day and will be featured on the CricJockey website.

    Apart from the online edition, the contest will also see an on-ground element with a 4 city ground event at Delhi, Bangalore, Mumbai and Pune where cricket fanatics will submit their entries along with the extensive digital promotion.

    “Cricket is a game that families and friends experience together, much like the cars Hyundai makes. Hyundai is proud to be the ‘Official Partner’ of BCCI for the next four years across the three formats- Test, One day and T20. We are proud to announce the CricJockey Season 2, giving all ardent cricket fans a chance to exhibit their commentary skills,” said Hyundai Motor India general manager and group head marketing Puneet Anand.

    The eminent jury includes former Indian cricketer Ajit Agarkar, ESPNcricinfo editor in chief Sambit Bal, senior editor Gaurav Kalra and other prominent members from ESPNcricinfo editorial team. They will identify the top eight who will proceed to the semi-finals. These eight contestants will battle it out to reach the finale where one will win the coveted title at the ESPNcricinfo studios. The winner will be declared on 29 October.

    ESPN Digital Media India head of sales Akshaya Kolhe added, “We know that cricket fans in India are among the most passionate and vocal in the world. CricJockey is a platform that gives a chance to cricket fans to transition beyond an ultimate fan and become a potential professional talent. With season 2 our association with Hyundai Motor India has gone further ahead, bringing one of the most existing and entertaining contest to our Fans. This only further reinforces our commitment to our fans by providing the best of “Game around the Game” content.”

    The top three finalists will be tested on their cricket analysis skill by participating on the special post-match review segment for the ODI played between India and New Zealand on the match day. They will be acquainted with the entire cricket reporting process and will go through the grinds of covering cricket matches alongside the ESPNcricinfo editorial team.

    The first season of Hyundai Cricjockey gave the cricket fans of the country a platform to showcase their expertise in the game and their ability to comprehend the nuances of the sport in front of a jury made up of the ESPNcricinfo editorial. The 2013 edition saw more than 8000 entries from across India where the best of the talent fought it out to claim the title.

  • Hyundai Cricjockey S2 begins hunt for most passionate fan

    Hyundai Cricjockey S2 begins hunt for most passionate fan

    MUMBAI: Hyundai Motor India, in partnership with ESPNcricinfo, has taken the upcoming India vs New Zealand ODI series a notch higher by launching a talent hunt to discover India’s most passionate cricket fan. Through this, cricket fans can showcase their expertise in cricket:

    The Hyundai Cricjockey 2 powered by ESPNcricinfo, will be a multi-phased contest open for fans to submit their entries on the CricJockey website – www.hyundaicricjockey.com by submitting an analysis/commentary on a match scenario identified by the ESPNcricinfo editorial. The best entries from the contestants stand to win goodies every day and will be featured on the CricJockey website.

    Apart from the online edition, the contest will also see an on-ground element with a 4 city ground event at Delhi, Bangalore, Mumbai and Pune where cricket fanatics will submit their entries along with the extensive digital promotion.

    “Cricket is a game that families and friends experience together, much like the cars Hyundai makes. Hyundai is proud to be the ‘Official Partner’ of BCCI for the next four years across the three formats- Test, One day and T20. We are proud to announce the CricJockey Season 2, giving all ardent cricket fans a chance to exhibit their commentary skills,” said Hyundai Motor India general manager and group head marketing Puneet Anand.

    The eminent jury includes former Indian cricketer Ajit Agarkar, ESPNcricinfo editor in chief Sambit Bal, senior editor Gaurav Kalra and other prominent members from ESPNcricinfo editorial team. They will identify the top eight who will proceed to the semi-finals. These eight contestants will battle it out to reach the finale where one will win the coveted title at the ESPNcricinfo studios. The winner will be declared on 29 October.

    ESPN Digital Media India head of sales Akshaya Kolhe added, “We know that cricket fans in India are among the most passionate and vocal in the world. CricJockey is a platform that gives a chance to cricket fans to transition beyond an ultimate fan and become a potential professional talent. With season 2 our association with Hyundai Motor India has gone further ahead, bringing one of the most existing and entertaining contest to our Fans. This only further reinforces our commitment to our fans by providing the best of “Game around the Game” content.”

    The top three finalists will be tested on their cricket analysis skill by participating on the special post-match review segment for the ODI played between India and New Zealand on the match day. They will be acquainted with the entire cricket reporting process and will go through the grinds of covering cricket matches alongside the ESPNcricinfo editorial team.

    The first season of Hyundai Cricjockey gave the cricket fans of the country a platform to showcase their expertise in the game and their ability to comprehend the nuances of the sport in front of a jury made up of the ESPNcricinfo editorial. The 2013 edition saw more than 8000 entries from across India where the best of the talent fought it out to claim the title.

  • BARC India ropes in Nielsen’s Jamie Kenny as DAM head

    BARC India ropes in Nielsen’s Jamie Kenny as DAM head

    MUMBAI: BARC India has appointed Jamie Kenney as the business head of its digital arm. The move is a part of BARC India’s plan of launching digital audience measurement in the country.

    Jamie has a distinguished career in digital measurement product rollouts from 18 countries spanning from New Zealand, Japan, China, India, Singapore and many more throughout Asia, EU, Latin and South America.

    Prior to join BARC India, Kenny was working with Nielsen in America where he was responsible for strategic digital initiatives, new digital products and expansion, and global digital rollouts, training technical client facing teams to support the rollouts on the ground in 10 countries around the world. He is an expert in the area of Digital Audience Measurement system and has diverse experience in multicultural markets.

    On Kenny’s joining the BARC India family, BARC India CEO Partho Dasgupta said, “After establishing the TV viewership measurement system in the country, we are now moving towards digital audience measurement. Through this, we aim at measuring all forms of online video including ads and content, which will finally culminate in Cross Media measurement.”

    Partho further said, “This is an evolving area worldwide with very few countries having a total solution that we are seeking to have. Jamie in his role will help take BARC India’s digital plans forward.”

    Jamie will be based out of BARC India’s Mumbai office. “While the journey of digital measurement for BARC India is a long and challenging one, in my short time here, I have seen the importance and need for it,” said Kenny.

    “BARC India is working towards measuring the rapidly expanding digital space with the ever-important TV component. Once we launch digital measurement, we will have delivered a cross-platform solution that every major market that I have been to, is craving for,” added Kenny.

    “I can’t wait to work closely with the team at BARC India and the stakeholders that make BARC India continue to drive the industry forward,” concluded Kenny.

  • BARC India ropes in Nielsen’s Jamie Kenny as DAM head

    BARC India ropes in Nielsen’s Jamie Kenny as DAM head

    MUMBAI: BARC India has appointed Jamie Kenney as the business head of its digital arm. The move is a part of BARC India’s plan of launching digital audience measurement in the country.

    Jamie has a distinguished career in digital measurement product rollouts from 18 countries spanning from New Zealand, Japan, China, India, Singapore and many more throughout Asia, EU, Latin and South America.

    Prior to join BARC India, Kenny was working with Nielsen in America where he was responsible for strategic digital initiatives, new digital products and expansion, and global digital rollouts, training technical client facing teams to support the rollouts on the ground in 10 countries around the world. He is an expert in the area of Digital Audience Measurement system and has diverse experience in multicultural markets.

    On Kenny’s joining the BARC India family, BARC India CEO Partho Dasgupta said, “After establishing the TV viewership measurement system in the country, we are now moving towards digital audience measurement. Through this, we aim at measuring all forms of online video including ads and content, which will finally culminate in Cross Media measurement.”

    Partho further said, “This is an evolving area worldwide with very few countries having a total solution that we are seeking to have. Jamie in his role will help take BARC India’s digital plans forward.”

    Jamie will be based out of BARC India’s Mumbai office. “While the journey of digital measurement for BARC India is a long and challenging one, in my short time here, I have seen the importance and need for it,” said Kenny.

    “BARC India is working towards measuring the rapidly expanding digital space with the ever-important TV component. Once we launch digital measurement, we will have delivered a cross-platform solution that every major market that I have been to, is craving for,” added Kenny.

    “I can’t wait to work closely with the team at BARC India and the stakeholders that make BARC India continue to drive the industry forward,” concluded Kenny.

  • Jana-BCCI tie up; to award bankable player from 22 Sept

    Jana-BCCI tie up; to award bankable player from 22 Sept

    BANGALORE: Janalakshmi Financial Services to award ‘Jana Bankable Player’, a People’s Choice award to be decided through tweets and online votes. The Board of Control for Cricket in India (BCCI) tied up with the financial services firm as an associate sponsor.

    Jana will be the official financial services partner of the Indian cricket team besides grounds right, where the financial services firm would have visibility on the field. The agreement also gives Jana benefits of prominence in stadium branding and on-ground advertising for 68 matches in three years across the three formats.

    Ajay Shirke, honorary secretary of BCCI, said, “I am delighted to announce this three-year long association as it further strengthens our belief in India Cricket.”

    During the upcoming season with New Zealand and England cricket series announced, the marquee award will be given away to the most dependable player at the end of every match during the series. Multiple engagement opportunities have been specially created for fans to actively participate and vote for the ‘Jana Bankable Player’. The audience can vote for the bankable player through twitter using #JanaBankable hashtag or simply voting on Jan web site.

    The award will be given to the most bankable player who shows consistency and performance through the match as decided by the audience votes and commentators analysis. The winner of the award per match will be receiving a cheque of Rs 1 lakh for the upcoming New Zealand series starting on 22 September.

    Additionally, the voting fans also stand a chance to win tickets and witness the next match live from the stadium.

    “The organisation strives to be as dependable to our customers as a player is to their team,” said V.S.Radhakrishnan, CEO & MD of Janalakshmi.

    JFS is the largest and the fastest growing Micro Finance Institution (MFI) in India, that recently has been granted in-principle approval to convert itself into a Small Finance Bank.

  • Jana-BCCI tie up; to award bankable player from 22 Sept

    Jana-BCCI tie up; to award bankable player from 22 Sept

    BANGALORE: Janalakshmi Financial Services to award ‘Jana Bankable Player’, a People’s Choice award to be decided through tweets and online votes. The Board of Control for Cricket in India (BCCI) tied up with the financial services firm as an associate sponsor.

    Jana will be the official financial services partner of the Indian cricket team besides grounds right, where the financial services firm would have visibility on the field. The agreement also gives Jana benefits of prominence in stadium branding and on-ground advertising for 68 matches in three years across the three formats.

    Ajay Shirke, honorary secretary of BCCI, said, “I am delighted to announce this three-year long association as it further strengthens our belief in India Cricket.”

    During the upcoming season with New Zealand and England cricket series announced, the marquee award will be given away to the most dependable player at the end of every match during the series. Multiple engagement opportunities have been specially created for fans to actively participate and vote for the ‘Jana Bankable Player’. The audience can vote for the bankable player through twitter using #JanaBankable hashtag or simply voting on Jan web site.

    The award will be given to the most bankable player who shows consistency and performance through the match as decided by the audience votes and commentators analysis. The winner of the award per match will be receiving a cheque of Rs 1 lakh for the upcoming New Zealand series starting on 22 September.

    Additionally, the voting fans also stand a chance to win tickets and witness the next match live from the stadium.

    “The organisation strives to be as dependable to our customers as a player is to their team,” said V.S.Radhakrishnan, CEO & MD of Janalakshmi.

    JFS is the largest and the fastest growing Micro Finance Institution (MFI) in India, that recently has been granted in-principle approval to convert itself into a Small Finance Bank.

  • Vice, WPP sign multi-million dollar ad deal

    Vice, WPP sign multi-million dollar ad deal

    MUMBAI: Vice and WPP’s media investment unit GroupM have signed a multimillion-dollar advertising deal that will take advantage of the millennial-focused media company’s international expansion.

    Vice co-founder and CEO Shane Smith and WPP CEO Martin Sorrell said that they agreed that millennials were the future. They were under-serviced, and the companies had to create more content.

    The particulars of the deal involve Vice working with GroupM to use Vice’s insights, content and data to build an advertising platform across all of Vice’s global multi-screen and over-the-top properties. The deal was announced at the Dmexco conference in Cologne, Germany.

    The deal is worth hundreds of millions of dollars in ad spending, according to Smith. A Vice spokesperson later added it is a multi-year, multi territory deal.

    GroupM handles over USD 102 billion in advertising billings, according to research company Recma. GroupM said it handles one out of three ads globally.

    Sorrell said that there were some difficulties working with Google and Facebook, and that there’ was a need to find another force.

    In June, Vice announced plans to expand its presence to 51 territories, including having a TV, mobile and digital presence in India and the Middle East and TV content throughout Africa.

    It also will add a 24-hour TV channel in Australia and New Zealand, where it already has a robust digital and mobile presence. Vice’s U.S. cable channel Viceland launched in February 2016, and it’s nightly HBO news show is slated to begin on 10 October.

    WPP at present has an 8.5 per cent stake in Vice. At one point, it owned up to one-tenth of the company but has since sold some shares. Source: cnbc.com

  • Vice, WPP sign multi-million dollar ad deal

    Vice, WPP sign multi-million dollar ad deal

    MUMBAI: Vice and WPP’s media investment unit GroupM have signed a multimillion-dollar advertising deal that will take advantage of the millennial-focused media company’s international expansion.

    Vice co-founder and CEO Shane Smith and WPP CEO Martin Sorrell said that they agreed that millennials were the future. They were under-serviced, and the companies had to create more content.

    The particulars of the deal involve Vice working with GroupM to use Vice’s insights, content and data to build an advertising platform across all of Vice’s global multi-screen and over-the-top properties. The deal was announced at the Dmexco conference in Cologne, Germany.

    The deal is worth hundreds of millions of dollars in ad spending, according to Smith. A Vice spokesperson later added it is a multi-year, multi territory deal.

    GroupM handles over USD 102 billion in advertising billings, according to research company Recma. GroupM said it handles one out of three ads globally.

    Sorrell said that there were some difficulties working with Google and Facebook, and that there’ was a need to find another force.

    In June, Vice announced plans to expand its presence to 51 territories, including having a TV, mobile and digital presence in India and the Middle East and TV content throughout Africa.

    It also will add a 24-hour TV channel in Australia and New Zealand, where it already has a robust digital and mobile presence. Vice’s U.S. cable channel Viceland launched in February 2016, and it’s nightly HBO news show is slated to begin on 10 October.

    WPP at present has an 8.5 per cent stake in Vice. At one point, it owned up to one-tenth of the company but has since sold some shares. Source: cnbc.com

  • Oppo plans marketing blitz for ICC WT20

    Oppo plans marketing blitz for ICC WT20

    MUMBAI: The official global partner of ICC in the mobile category for four years Oppo  Mobiles has announced a 360-degree marketing campaign to drive the fever of cricket to new heights. With these initiatives, Oppo  is bringing cricket fans closer to all the excitement and action on ground, offering them a chance to witness the matches live.

    The marketing campaign aims to take the spirit of cricket to the nook and corner of India reaching out to every individual cricket fan. It is an online and offline (in stadium) approach targeted at an audience hooked to T20 World Cup through digital platforms and present in the stadium respectively.

    Under this campaign, Oppo  has also come out with the Oppo  F1 ICC WT20 limited edition phone. It is a one of its kind limited edition product designed especially for the T20 Cricket World Cup and is an extension of the successful Oppo  F1, a delight for selfie lovers.

    Commenting on the marketing campaign, international mobile business Oppo global VP, MD and  Oppo  India president Sky Li siad, “We at Oppo Mobiles value our consumers and their passions. Cricket is a passion in India for millions of viewers and this 360-degree campaign is an initiative to bring together these cricket fans and cheer for India. Oppo wants to join in the cricket fervor by giving people a chance to watch their favorite team play live.”

    In Stadium initiatives:

    Toss O-Fans: Under this initiative, Oppo   will send Oppo   fans from #WT20SelfieExpert contest, an online selfie campaign, to join the TOSS session for each World T20 match. The winner will get a lanyard for temporary ground access. A Selfie with both captains and the picture will be taken by the ICC Getty Images photographer. The toss mascot will carry the specially minted coin to the wicket, which will be provided by the ICC venue sponsorship manager who will walk the mascot to the wicket. The mascot will then hand over the coin to the match referee (camera coverage) and then step back.

    OLLIE Walking Around: OLLIE, the mascot of Oppo  , will be a source of entertainment this World Cup T20. 15 OLLIES will be walking in the concourse, and 5 in the stands. They will be engaging with the audience while holding a selfie stick and taking selfies with audience.

    Match Partner Day: Oppo is also the official match partner for the following matches:

    •       New Zealand Vs. India match, 15th March, Nagpur

    •       Pakistan Vs. Q1A, 16th March, Kolkata

    •       Australia Vs. New Zealand, 18th March, Dharamsala

    •       Sri Lanka Vs. England, 26th March, Delhi

    As the official match partner, a designated sponsor representative from OPPO   can present the “Man of the Match” award.

    Oppo  Moment: A consumer engagement initiative – the audience will be joining an online selfie contest and uploading a selfie. Oppo  will choose 3 winners and the winner selfies will be showcased on the sight- screen at few times during the duration of the match.

    VIP Hospitality Room: Oppo  will be facilitating 18 charging stations across Mohali, Mumbai, Dharamsala, Kolkata, Delhi, Bangalore, Nagpur along with 6 umbrellas for each stadium for media usage.

    ICC Truck Tour:

    Oppo   was also recently a part of the ICC- UNICEF’s Swachh Clinics initiative where underprivileged kids got a chance to click selfies with the ICC World Twenty20 2016 Trophy.

    Apart from the above, Oppo   also has 2 selfie stations in each stadium (concourse); 1 phone model for each stadium, on-ground (product placement); branding exposures – 3D Mat, Stump, Telescope flag, Billboard, Background (Media Interview), Replay screen, Perimeter Boards, Sight Screen, Boundary Rope, 4/6 placard and Bam Bam stick distribution.

    Online campaigns:

    #WT20SelfieExpert: A microsite will be hosted on the Oppo website and audiences can participate by uploading their selfies on Facebook and Twitter with#WT20SelfieExpert. Winners will be selected randomly and declared on them icrosite and Oppo  Official Facebook and Twitter page. The winners will have a chance to either be a part of Toss O-Fans, or have his/her selfie chosen for Oppo  moments, win ICC WT20 limited edition F1 phones or receive VIP tickets for the World cup finals.

    Oppo   Shot of the Day and Daily Show in association with ICC: Oppo   branded section titled ‘Oppo shot of the Day’ within the Gallery page on the ICC website. The images will sit on an Oppo  branded page and will be promoted across ICC digital social media platforms.

    An ‘Oppo   shot of the day’ section will be included on ICC’s daily show on cricket. This show will be promoted on ICC digital/social assets. The ‘daily show’ focuses on content filmed behind the scenes at the event.

    College Campaign: Oppo   is organizing a college campaign which will be running from15 March  to 3 April,  in Delhi, Mohali, Mumbai, Bangalore, Kolkata, Chennai, during the ICC World T20. Students will gather in a college venue and have a chance to watch live cricket together. They could also experience Oppo   products and win lovely goodies by joining cricket quiz session.

    Retail campaign

    Starts from 1 March to 25 March. All customers of Selfie Expert Oppo F1 stand a chance to win tickets for the WT20 final.