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Tag: New Delhi

  • Bloomingdale PR grows its northern roots with Sanya Jain

    Bloomingdale PR grows its northern roots with Sanya Jain

    MUMBAI: Bloomingdale Public Relations is turning the spotlight on Delhi with a key leadership move. The boutique PR firm, known for its strategic storytelling and stronghold across Asia, has appointed Sanya Jain as strategic communications lead – north, reinforcing its focus on expanding operations in the capital.

    Based in New Delhi, Sanya will head Bloomingdale’s regional growth, client relations, and team culture across North India, reporting directly to Bloomingdale PR CEO Vikram Kharvi.

    With a decade of experience spanning consumer, corporate, crisis, and internal communications, Sanya has collaborated with industry giants including HP, Google, Microsoft, and TikTok. Her track record in shaping narratives and leading reputation strategies makes her a strong fit for Bloomingdale’s next growth phase.

    “We’re thrilled to welcome Sanya to lead our Delhi operations,” said Bloomingdale PR CEO Vikram Kharvi. “Her strategic acumen and forward-looking approach will be instrumental in strengthening our presence in one of India’s most dynamic markets.”

    On her appointment, Sanya Jain shared, “I’m excited to take on this role and contribute to Bloomingdale’s creative and strategic legacy. I look forward to building impactful partnerships and meaningful campaigns across Delhi and beyond.”

    The move marks another step in Bloomingdale PR’s nationwide expansion, as the firm continues to deepen its roots in key Indian markets with a focus on innovation, talent, and impactful communication.

  • ANOR polishes a new era of modern luxury

    ANOR polishes a new era of modern luxury

    MUMBAI: Luxury just found its new sparkle. ANOR, the homegrown name redefining India’s lab-grown diamond jewellery scene, is setting a new benchmark for modern indulgence, one that blends innovation with intimacy, and brilliance with meaning.

    Founded by Bina Choksi, a fourth-generation diamantaire and self-taught designer, ANOR brings over 75 years of craftsmanship to a category once seen as accessible, now elevated to aspirational. Her creations, marked by architectural precision and soulful storytelling, capture personal milestones in pieces that radiate both artistry and emotion.

    From statement necklaces to timeless bridal keepsakes, each ANOR jewel is hand-finished using ethically grown diamonds and gemstones. “Our clients come to ANOR not just for jewellery, but for an experience,” says Choksi. “They value craftsmanship that feels personal and pieces that hold as much emotion as brilliance.”

    The brand’s latest jewel in the crown is its flagship boutique in South Extension I, New Delhi, a serene space that doubles as a private lounge for bridal collections. Designed around a hospitality-first philosophy, the store offers guests one-on-one interactions with jewellery specialists and Bina herself.

    At the invite-only launch, India’s style elite praised ANOR’s bespoke service and quiet exclusivity, with some calling it “the Zoya of lab-grown diamonds” and “the Tiffany of the new era.”

    With boutiques in New York, Mumbai and now Delhi, ANOR continues to shape the evolution of modern luxury, one shimmering, soulful creation at a time.

  • Italy’s OVS to debut at Pacific Mall, New Delhi

    Italy’s OVS to debut at Pacific Mall, New Delhi

    MUMBAI: Italian fashion powerhouse OVS is stepping into India with its first store at Pacific Mall, Tagore Garden, New Delhi, this October. The launch marks a milestone in the brand’s global journey, introducing its signature philosophy, “Love people, not labels”, to one of the world’s most dynamic fashion markets.

    Spread across 9,000 square feet, the New Delhi outlet will showcase OVS’ latest store concept, designed for a modern and seamless shopping experience. Customers can explore a versatile portfolio ranging from everyday essentials to premium lines, including PIOMBO, B angel, Les Copains, and Utopja. Each collection blends Italian craftsmanship with contemporary design and affordability.

    With more than 2,200 stores worldwide,1.63 billion euros in sales in 2024, and over 6 million loyal customers, OVS has long established itself as a global fashion leader. Its entry into India signals the brand’s commitment to making trend-driven Italian fashion accessible to all.

    OVS India, managing director, Sundeep Chugh said, “India is one of the most dynamic fashion markets in the world, driven by its young demographic and a growing appetite for global style. With our launch in New Delhi, we are introducing OVS’ unique proposition: Italian design, quality, and affordability, to Indian consumers. This is just the beginning of our journey, and we are confident OVS will soon become a go-to fashion destination in India.”

    Adding a creative note, OVS creative director Massimo Piombo said, “I design my collections for everyone, with the goal of inspiring customers to let their imagination run free. Italian style, with its infinite variety, infuses all OVS collections. India presents a tremendous opportunity, and I am thrilled to bring the OVS experience to such a vibrant, style-conscious market.”

    True to its values, OVS also brings a strong sustainability focus, emphasising conscious sourcing and production practices that make fashion both stylish and responsible.

    To celebrate its India debut, the first 100 customers on launch day will receive a surprise gift.

  • Renault splashes Delhi airport with giant pop-art tribute

    Renault splashes Delhi airport with giant pop-art tribute

    NEW DELHI: Renault India has turned heads at Delhi’s Indira Gandhi International Airport with a 30 foot by 30 foot hand-painted installation unveiled on Independence Day.

    The work, created with artist collective Doodle Mapuls, reimagines the capital’s landmarks through the prism of street art, music and youth culture. The riot of colour is billed as a “pop-futuristic narrative” — a mash-up of nostalgia and optimism reflecting the brand’s Renault.Rethink philosophy.

    Planted squarely on the route to terminal 3, the mural is impossible to miss. With millions passing by, the carmaker is betting its bold fusion of tradition and modernity will resonate well beyond the airport walls.

  • Green carpet call as BT spotlights India’s most sustainable companies

    Green carpet call as BT spotlights India’s most sustainable companies

    MUMBAI: India Inc’s ESG stars are set to walk the green carpet. Business Today Multiverse is rolling out a new kind of red carpet green, actually as it launches the inaugural edition of BT India’s Most Sustainable Companies – Summit & Awards 2025. Slated for 6 June in New Delhi, the event puts the spotlight on the companies walking the talk on ESG, sustainability and responsible business.

    With the theme ‘Charting India Inc’s Sustainable Future’, the event promises not just trophies, but timely conversations and action plans. Union minister Bhupender Yadav will headline the summit with a special keynote on India’s environmental strategy, setting the tone for a day packed with powerful dialogue.

    The awards are backed by a rigorous methodology, led by Careedge ESG Ratings, which evaluated 1,000 listed companies across 11 impact-heavy sectors using publicly available data. The final winners were selected by an expert jury chaired by former SBI chairman Rajnish Kumar.

    The speaker list reads like a who’s who of India’s sustainability and policy ecosystem. From Pepsico’s Yashika Singh and Zomato’s Anjalli Kumar to JSW’s Prabodha Acharya, Mahindra’s Abanti Sankaranarayanan, and SEBI’s Pramod Rao, leaders from corporates, think tanks, and regulatory bodies will tackle how sustainability can shift from boardroom buzzword to operational backbone.

    Panel discussions will feature experts like ORF’s Nilanjan Ghosh, CEEW’s Vaibhav Chaturvedi, Avaana’s Anjali Bansal and Swapna Gupta, ISA’s Joshua Wycliffe, Diageo’s Ashish Parikh, and legal minds like Meyyappan Nagappan (Trilegal) and Amit Kapur (JSA), offering multidisciplinary takes on climate strategy, regulation, investment, and innovation.

    Supporting the summit are sustainability stalwarts: L&T (Green Partner), Pepsico (Sustainable Progress Partner), Diageo (CPG Sustainability Partner), along with KREDL and RVNL as associate partners.

    The evening will culminate in the BT India’s Most Sustainable Companies Awards and the unveiling of a special Business Today edition centred on the campaign: ‘Sustainability is no longer an option, it is the only way forward.’

    For India Inc, the message is clear going green isn’t just good optics. It’s the only playbook that matters now.

  • Spa-ce to grow as Meghavi Wellness bags fastest-growing company title

    Spa-ce to grow as Meghavi Wellness bags fastest-growing company title

    MUMBAI: When wellness becomes a way of life and not just a weekend indulgence, it’s bound to turn heads. And Meghavi Wellness Spa has clearly been doing just that. The premium spa chain has just clinched the coveted ‘Fastest Growing Indian Company Excellence Award’ at the International Achievers Conference (IAC), held in New Delhi on 31 May 2025. The award was presented by minister of state for social justice & empowerment Ramdas Athawale,  during a national seminar themed around “Individual Achievements & National Development – Atmanirbhar Bharat.”

    With a wellness footprint that’s rapidly expanding across metro and Tier-2 cities, Meghavi Wellness is redefining what a spa experience feels like in modern India. Think Ayurvedic tradition meets scientific precision with just the right dose of luxe. From ancient healing techniques to high-end tech-backed therapies, the brand is creating what it calls “accessible luxury” in the self-care space.

    “This honour is more than an award, it’s a reflection of our belief that wellness has the power to transform lives,” said Meghavi Wellness co-founders Megha Dinesh and Prashant Jain. “We’re building a brand that puts empathy and authenticity at the heart of self-care.”

    The award couldn’t come at a better time. With India’s wellness economy booming fuelled by a growing appetite for preventive health, holistic treatments and lifestyle-driven care Meghavi Wellness is tapping into a sweet spot between ancient wisdom and modern well-being. And judging by the speed of its growth, they’re getting the formula just right.

    As it sets its sights on new cities, upgraded offerings, and deeper customer engagement, this recognition isn’t just a feather in its cap, it’s a clear marker that Meghavi’s mindful march to the top has only just begun.

  • Delhi GM Open makes its next move with Triveni Sports in play

    Delhi GM Open makes its next move with Triveni Sports in play

    MUMBAI: When strategy meets sponsorship, it’s more than just a game,it’s a masterstroke. The 21st edition of the Delhi International Open Grandmasters Chess Tournament better known as the Delhi GM Open is going all in with a new strategic ally. Triveni Sports Private Limited has joined hands with the Delhi Chess Association (DCA) as Associate Sponsor, powering India’s most prestigious classical-format chess event into its most ambitious edition yet.

    Backed by the All India Chess Federation and slated to unfold from 7 to 14 June at Tivoli Gardens, Chattarpur, New Delhi, the Delhi GM Open 2025 is gearing up to host over 2,500 players from more than 15 countries. This includes 20 Grandmasters battling it out across three rating-based categories. The pièce de résistance? A record-smashing Rs 1.21 crore prize pool up from previous editions with Rs 51 lakh for Category A (open to all rated players), and Rs 35 lakh each for Categories B (U-1900) and C (U-1700). Each category will run 10 rounds under FIDE’s Swiss system.

    Triveni Sports, a joint venture between Triveni Engineering & Industries Limited and Triveni Turbine Limited, is no stranger to the game. With consecutive Global Chess League titles to its name and deep roots in Indian chess, the company’s involvement brings both credibility and enthusiasm to the board. Expect brand visibility across the tournament from check-in counters to checkmates with digital campaigns and on-ground activations ensuring a seamless partnership presence.

    Adding ceremonial gravitas, Triveni Group chairman and MD former president of the All India Chess Federation, Dhruv M. Sawhney and will be the chief guest at the inauguration. A chess devotee himself, Sawhney remarked, “Chess has always held a special place in my heart… Through Triveni Sports, we are committed to supporting platforms that empower young talent and advance the sport in a meaningful way.”

    Echoing the sentiment DCA president Bharat Singh Chauhan added, “This is where norms are earned and future GMs are born. Triveni Sports understands the demands of chess and shares our vision of growing the game sustainably from the grassroots up.”

    With pawns poised and prize money piled high, the Delhi GM Open is setting the board for a tournament where every move matters. Checkmate never looked this grand.

  • Infinix Levels Up with True Rippers for a Power-Packed BGMI Partnership

    Infinix Levels Up with True Rippers for a Power-Packed BGMI Partnership

    MUMBAI: It’s game on in the world of mobile Esports and Infinix just hit a headshot with this one. In a move that fuses silicon with swagger, smartphone brand Infinix India has teamed up with one of the country’s top BGMI (Battlegrounds Mobile India) outfits, True Rippers. The team will now compete under the newly minted moniker Infinix True Rippers, marking Infinix’s maiden foray into the Esports arena and its first-ever global Esports team collaboration.

    This strategic alliance comes ahead of Infinix’s June 3 launch of the GT 30 Pro, a gaming-ready smartphone with 120 FPS BGMI certification and dual gaming shoulder triggers an Indian segment-first. With this hardware-meets-hustle partnership, Infinix is aiming squarely at India’s Gen Z gaming cohort, where play isn’t just pastime, it’s purpose.

    “At Infinix, we’re not just witnessing the gaming revolution, we’re driving it,” said Infinix India CEO Anish Kapoor. “Teams like True Rippers are the driving force behind India’s growing Esports culture. Our collaboration is rooted in a shared belief that gaming in India is more than just play; it’s a powerful aspiration for the youth… Together, we’re setting the stage towards strengthening the Indian Esports ecosystem.”

    Currently, Infinix True Rippers is battling it out in BMPS 2025, an invite-only Krafton-hosted tournament that wraps with a finale in New Delhi next month. The team’s form is impressive, having placed sixth at the BGIS in Kolkata just weeks ago.

    The roster includes:

    1    Gunjan Thakur aka Jelly
    2    Swaraj Singh aka KioLmao
    3    Ngurang Takar aka Ninzae
    4    Samuel Nabam aka SAM

    But this partnership isn’t just about trophies, it’s about storytelling. True Rippers will co-create content with Infinix, plugging directly into the lifestyle and aspirations of Indian gamers.

    “We’re thrilled to partner with Infinix, a brand that shares our vision for trendy storytelling and performance excellence,” said True Rippers CEO Yashwanth AR. “This carefully curated collaboration is a step towards redefining how brand narratives can go beyond conventional naming rights deals.”

    With 454 million gamers in India in 2023 (expected to hit 730 million by 2028), and BGMI contributing heavily to this boom, the Infinix–True Rippers union couldn’t have come at a better time.

    Earlier this year, BGIS 2025 notched a peak concurrent viewership of 485,132 and over 9.4 million watch hours, according to Esports Charts. It’s proof that this isn’t just about games, it’s about culture, community, and carving out a space in a booming economy of attention.

    With GT 30 Pro on deck and True Rippers on fire, this duo is ready to take the leaderboard and Indian gaming to the next level.

  • Game changers take the stage at Stairs National Games and Ebel Awards

    Game changers take the stage at Stairs National Games and Ebel Awards

    MUMBAI: It’s not just medals that will be won, minds, movements and milestones are in the making. On Monday, 19 May, New Delhi’s Talkatora Indoor Stadium will host a sports spectacle with a purpose as the Stairs National Games 2025 and Ebel Awards 2025 roll out the red carpet for grassroots glory and transformative youth leadership.

    Organised by the Stairs Foundation (Society for Transformation, Inclusion, and Recognition through Sports), the event is no ordinary gathering. It’s a dynamic convergence of young athletes, changemakers, policymakers, and performers from across the country and beyond, coming together to prove that sport is more than just play, it’s a powerful language for unity and impact.

    With participation from over 20 states, the Stairs National Games champions inclusivity by levelling the playing field where talent, not privilege, determines victory. At the same time, the Stairs National Sports Excellence Awards will spotlight those who’ve quietly coached, mentored, and built India’s sports ecosystem from the ground up.

    The evening will crescendo with the Ebel (Ek Bharat Ek Lakshya) Awards 2025, recognising individuals and institutions creating ripples in education, wellness, inclusion, and innovation. The awards have become one of India’s most aspirational honours in youth transformation saluting local heroes and global allies redefining empowerment from the grassroots.

    Chief guest Pankaj Kumar Singh, Minister for Health, Family Welfare, Transport, and IT, will headline the proceedings, joined by H.E. Patrick John Rata, High Commissioner of New Zealand to India, and several dignitaries from governance, diplomacy, and public service. Special guests also include Sheeshpal Rajput, Vikram K. Porwal (IPS), and Ajit Sharan, bringing a blend of policy and purpose to the celebration.

    Taking centre stage alongside these stalwarts are Stairs Brand Ambassadors international boxer Gaurav Bidhuri, actor and youth advocate Amit Sadh, and para-athlete Rohtash Chaudhary, who embody the campaign’s core belief: that India’s future leaders will rise from its playgrounds.

    Stairs Foundation founder & President Siddhartha Upadhyay states, “We are building a scalable and sustainable model of youth empowerment. By combining sports, education, equity, and ethical leadership, we’re nurturing not just athletes but visionary citizens. The Stairs platform is about democratising opportunity, amplifying grassroots voices, and preparing India’s youth to lead, inspire, and transform. India’s future will rise from its playgrounds.”

    Expect more than applause, the event will feature taekwondo, yoga, jump rope acts, and a stirring audiovisual tribute to Stairs’ journey. With the Stairs platform aligned to the United Nations sustainable development goals, and partnerships spanning embassies, federations, and NGOs, the evening promises to be a launchpad for larger conversations and collaborations.

    And just like that, the whistle  will blow for a movement that’s raising much more than games. It’s raising a nation.

  • Drawn to attention Flipkart sketches a buzz for Motorola Edge 60

    Drawn to attention Flipkart sketches a buzz for Motorola Edge 60

    MUMBAI: When it comes to grabbing eyeballs, Flipkart and SW Network didn’t just think outside the box they drew outside the lines. In a bold and brilliantly visual activation, Flipkart collaborated with integrated advertising agency SW Network to bring the Motorola Edge 60’s stylus feature to life, literally. Shoppers at Nexus Select Citywalk in Saket, New Delhi, were treated to a live art performance, where artists wielded a giant stylus to doodle directly onto the mall courtyard, transforming the bustling shopping hub into a buzzing, open-air sketchpad.

    The larger-than-life installation drew crowds who watched in awe, snapped selfies, and shared the experience online turning an offline moment into a digital wave. By highlighting the stylus feature in such a hands-on and artistic way, the campaign cleverly bridged functionality with flair.

    SW Network Co-founder, Raghav Bagai commenting on the campaign said, “We believe creative ideas should solve real business needs. In this case, highlighting the stylus, quite literally, made the brand stand out and got people to sit up and take notice of an otherwise cluttered category. Mission accomplished.”

    SW Network, director of youthbeat Shubham Chawla said, “What looked like a simple doodle on the floor was actually the result of 12 hours of relentless effort and planning. But that’s the thing with good ideas, they often appear effortless, but making them real takes a whole lot of hard work behind the scenes.”

    The activation didn’t end at the mall. A newspaper jacket ad carried the campaign further, inviting readers to try the stylus themselves, extending the experience across media and minds.

    In a market where campaigns often blur into one another, this one scribbled its way into consumer consciousness showing that a bit of creativity (and a really big pen) can go a long way.