Tag: Network18

  • Network18 to air Mission Paani Special show on 2nd, 3rd November

    Network18 to air Mission Paani Special show on 2nd, 3rd November

    MUMBAI: Addressing the critical cause of water conservation with nation-wide Mission Paani campaign, Network18, India’s most diversified media conglomerate, along with Amitabh Bachchan, the campaign ambassador and Reckitt Benckiser world’s leading Hygiene Home products company with its premium brand Harpic, is set to make every Indian rethink their daily lives through a special episode – urging people to adopt water efficient lifestyles. Slated to air across the network on 2nd November, Saturday, and 3rd November, Sunday. The show will witness Amitabh Bachchan in a conversation with the Water Warriors or Jal Rakshaks from across the country.

    The campaign was launched with a three-fold objective of creating awareness, urging people to take actions and building impactful solutions towards the cause. The special episode will see campaign ambassador, Amitabh Bachchan take a pledge towards water conservation from his home. The show features him discussing small yet impactful changes that can be inculcated in our homes such as adoption of water efficient lifestyles by reducing shower time, fixing leakages, turning off the tap while not in use and reusing waste water. The show will also see Mr Bachchan engage in an inspiring interaction with India’s Water Warriors or Jal Rakshaks at his home ‘Pratiksha’. The show will shed light on how across India, ordinary citizens have made extraordinary strides towards the cause and acknowledge their unparalleled contribution in building a water-wise India.

    Featuring eminent activists and personalities; the team of Water Warriors or Jal Rakshaks comprises of Dr Ayyappa Masagi, Managing Director at the Water Literacy Foundation in India, Dr Sekhar Raghavan, RWH pioneer, Chennai's rain man, and the Director of Rain Centre, Tavishi Singh, a school and Kasturi Rangan, MR Co-Founder and CTO of Smarter Homes Technologies Pvt Ltd (WaterON). Through their tireless work the crusaders of water have inspired others to follow their lead and raise the water literacy quotient of the country. 

    Driving home the message of using the precious resource judiciously, Dr. Ayyappa Masagi has been instrumental in transforming the water-management systems in thirteen states across India. Known as Chennai’s “Rain Man”, Dr Sekhar Raghavan has been an avid activist of rainwater harvesting in Chennai for over two decades. Youngest of the lot, 16 year old Tavishi Singh, a student of Pathways School, Gurugram, she saw many homeless and abandoned people living in unhealthy conditions. She felt the need to provide them with basic amenities such as clean drinking water. She took her project to an online crowdfunding platform to raise funds along with the door-to-door campaign & was able collect Rs 1.78 lakh to build rainwater harvesting system for the old and destitute. Kasturi Rangan’s start-up seeks to reduce water wastage and bills, one house at a time.

    Talking about the dire need to conserve water, Amitabh Bachchan, said, “Our country is struggling with depleting groundwater tables, droughts and poor quality of drinking water. So many of our cities are threatened with impending water scarcity. I have decided to implement small but impactful steps towards water conservation within my daily life in my home. I would like to urge each one of you to start the water revolution from our homes by adopting a water-efficient and sustainable lifestyle.”

    Amitabh Bachchan officially launched the campaign in the presence of Shri Nitin Gadkari, Hon. Minister of Road transport and highways on 27th August 2019. The launch featured video interactions with Shri Gajendra Singh Shekhawat, Hon. Jal Shakti Minister, Shri Devendra Fadnavis, Hon. Chief Minister, Maharashtra, Shri Yogi Adityanath, Hon. Chief Minister, Uttar Pradesh and Sadhguru Jaggi Vasudev, Founder, Rally for Rivers, who connected via a Live Link to express their support to this cause.

    The campaign was launched internationally launch on the 29th of August by Shri Gajendra Singh Shekhawat at the Stockholm World Water Summit. The campaign has seen months of programming across 21 channels in 18 languages focusing on the national issue of water conservation. As it grows in momentum, the #MissionPaani campaign will reach out to different stakeholders across the country. To stay updated about the campaign and contribute your ideas and suggestions, follow #MissionPaani.

    Tune in to and News18 India to watch the show on Saturday, 2nd November at 12:30pm and on CNN News18 to watch the show on Saturday, 2nd November at 4.30pm. Show timings are listed below:

     

    Channel

    Date

    Time

     

    CNN News18

    2-Nov

    4:30pm

     

    3-Nov

    4:30pm

     

     

     

    News 18 India

    2-Nov

    12:30pm

     
     

     

     

    CNBC TV18

    2-Nov

    4:30pm

     

    3-Nov

    6pm

     

     

     

    CNBC Awaaz

    2-Nov

    6:30pm

     

    3-Nov

    6:30pm

     

     

     

    News18 Punjab / Haryana / Himachal

    2-Nov

    3:30pm

     

    3-Nov

    5:30pm

     

     

     

    News18 Uttar Pradesh Uttarakhand

    2-Nov

    1:30pm

     

    3-Nov

    1:30pm

     

     

     

    News18 Bihar Jharkhand

    2-Nov

    6:30am

     

    3-Nov

    4:30pm

     

     

     

    News18 Rajasthan

    2-Nov

    5:30pm

     

    3-Nov

    4:30pm

     

     

     

    News18 Madhya Pradesh Chhattisgarh

    2-Nov

    5:30pm

     

    3-Nov

    3:30pm

     

     

     

    News18 Urdu

    2-Nov

    12:30pm

     

    3-Nov

    5:30pm

     

     

     

    News18 Kerala

    2-Nov

    9:30am

     

    3-Nov

    3:30pm

     

     

     

    News18 Bangla

    2-Nov

    9:30am

     

    3-Nov

    9:30am

     

     

     

    News18 Assam

    2-Nov

    3:30pm

     

    3-Nov

    3:30pm

     

     

     

    News18 Gujarati
     

    2-Nov

    3:30pm

     

    3-Nov

    3:30pm

     

     

     

    News18 Odia

    2-Nov

    3:30pm

     

    3-Nov

    3:30pm

     

     

     

    News18 Tamil Nadu

    2-Nov

    3:30pm

     

    3-Nov

    3:30pm

     

     

     

    News18 Lokmat

    2-Nov

    12:30pm

     

    3-Nov

    2:30pm

     

     

     

    News18 Kannada

    2-Nov

    11pm

     

    3-Nov

    11pm

  • Hindi news genre sees 22% growth in beginning of festive quarter

    Hindi news genre sees 22% growth in beginning of festive quarter

    MUMBAI: According to BARC data, this year festive season has brought 22 per cent viewership growth on Hindi news channels. The genre has recorded 988.5 million average impressions from week 33 to 39 2019 whereas the average impressions in 2018 were 811.7 million in the respective week of 2018. Ad insertions also grew by 4 per cent this year on the genre. Last year from week 33 to 39 there were 551,535 ad insertions and this year the number has jumped to 571,649.

    This year, due to the general election, Pulwama attack and few other events, news channels have grabbed the interest of various brands and festive season also added to the growth of viewership. ABP News CEO Avinash Pandey said, “News as a genre is very dynamic. There is never a dull period. If you look at this year, it kick-started with major events – like Pulwama, Balakot strike, General election, Article 370 and now three state elections. Needless to say, it will be an action-packed time.”

    He also said, “Festive season is a fantastic time for news genre since there are several categories that are super active especially categories like automobile, retail, services and e-commerce. These categories advertise heavily on news genre to maximise their reach and take full advantage of this celebratory period when people spend more.”

    “Festive season always brings cheers and enthusiasm as far as ads are concerned. The industry witnesses about 25 to 30 per cent growth in the festive quarter. Channels plan specific launches and revise programming line-up to get better viewership during this period because advertising happens on the boom in viewership,” said Times Network English entertainment cluster president – strategy and business head Vivek Srivastava.

    TG for Hindi News Genre: HSM 15+
    Data Period – W33-39 2018 and 2019

    Week 33-39

    2018

    2019

    Growth

    Avg Impressions

    Avg Impressions

    Hindi News Genre

    811.7 Mn

    988.5 Mn

    22%

           
           

    Week 33-39

    2018

    2019

    Growth

    Ad Insertions

    Ad Insertions

    Hindi News Genre

    5,51,535

    5,71,649

    4%

    However, newscasters are noticing a dip in the post-festive season from the last 2-3 years. Pandey also added that ad rates have not been in sync with the festive trend. “Television ad volumes have been a bit stagnant in the last few months as against a decline in print and radio volumes. However, TV advertising volumes are beginning to see an upward trend with the approaching festive season,” Network18 English & business cluster CEO Basant Dhawan opined.

    “In FY19, the English news genre saw around 6 per cent increase over the previous year but CNN-News18 saw a humongous jump of 32 per cent over the last year in viewership terms. We are hoping the same trend to continue given the new programming impetus we are providing,” said Dhawan.

    However, if we look at the BARC data, the beginning of the festival quarter recorded negative growth in the English news genre’s viewership and ad insertions. Week 33 to 39, 2019 had few regional festivals like Ganesh Chaturthi, Onam, Parsi New Year and Raksha Bandhan. The genre had witnessed -29 per cent growth in that respective week. Last year the average impressions on English news channels were 4 million and this year the average impression fell to 2.8 million. Similarly in those weeks, the ad insertions also recorded negative growth by 27 per cent. Last year on the genre there were 169,456 ad insertions from week 33 to 39, this year Ad insertions also fell to 123,290.

    TG for English News Genre: India/AB Male 22+
    Data Period – W33-39 2018 and 2019

     

    Week 33-39

    2018

    2019

    Growth

    Avg Impressions

    Avg Impressions

    English News Genre

    4 Mn

    2.8 Mn

    -29%

           
           

    Week 33-39

    2018

    2019

    Growth

    Ad Insertions

    Ad Insertions

    English News Genre

    1,69,456

    1,23,290

    -27%

    But Dhawan remained positive as the rest of the festive week might see huge interest from brands. He said, “Post the General Elections period there was an anticipated marginal decline in the television news advertising volumes especially so in English news genre. As I mentioned earlier we are now at the cusp of the festive season where the demand is going up. We are seeing interest from various brands on our new programming initiatives on both CNN-News18 and CNBC TV18. In fact, the new programming is being offered to brands at a premium pricing.”

    Srivastava also commented on the impact of economic slowdown on the channels, he said, “There is some slowdown in the market but the good part is that the brands are doing well. Our brands are in a strong place and geared up to turn around the economy slow down. We are having a positive conversation happening with the advertisers. We have number 1 and Number 2 brands in the portfolio and the slowdown will impact smaller brands rather than the bigger one because bigger brands have stable viewership.”

    News Channels Programming strategies for festive season:

    To attract advertisers’ attention news broadcasters have developed programming strategies during the festive seasons. ABP News’ regional channels came up with special shows focussing on regional festivals. “We have structured our programming aptly to give viewers a taste of this festive period. Sharad Ananda is the biggest Flagship Programme of ABP Ananda that captures the true spirit of the Durga Puja festival in Bengal and grabs a million eyeballs. It is the most comprehensive coverage of Durga Puja from across the globe. For ABP Asmita, we have Garba Samman which brings to viewers Navratri celebrations across Surat, Rajkot, Baroda and Ahmedabad,” said Pandey.

    Whereas, Network18’s Hindi news channels and English channels focused on the market trends. Speaking on its revamped programme line-up Dhawan said, “A lot of new programming has been developed. For instance on CNBC TV-18, we have launched a brand new show ‘Startup Street’, where one will get to see stories of entrepreneurial successes, expert advice for business challenges and insights from the leaders of India Inc., leveraging on the new drivers of the new economy – the startups. The same show concept in Hindi ‘Startup Nation’ reaching out to the Hindi speaking belt of India will be launched on CNBC Awaaz on 23 September. Looking at the consumer interest and current volatility in the markets, and the insatiable appetite that Indians have for the yellow metal, we have launched a show called Gold Spot on CNBC Awaaz. It will be a one-stop guide for everything one needs to know about gold – from industry issues, latest jewellery trends to gold funds.”

    He also informed, “Also on CNN-News 18 we are trying to break the norms of the standard programming in the English news genre; on 16 September, we had revamped our prime time lineup. Viewpoint in a new format launched at 5.57 pm where seasoned journalist Bhupendra Chaubey brings the citizens’ voice to centre stage from across the length and breadth of India. The Right Stand which has been reconceived as a 90-minute hardcore debate show with a nation-first philosophy at its core to be hosted by Anand Narasimhan. This show also had live viewers’ participation. We have moved News Epicentre to 10.26 pm where Marya Shakil presented burning political stories of the day with the biggest political voices and newsmakers present. Overall the new primetime lineup will bring all key stories in various formats such as discussions, debate & explainers which we think will help our viewers get to details of the stories in a unique, informative and engaging manner.”

  • BARC week 39: ‘Howdy Modi’ and UNGA proceedings boost English news viewership

    BARC week 39: ‘Howdy Modi’ and UNGA proceedings boost English news viewership

    BENGALURU: Indian Prime Minister Narendra Modi’s speech at the United Nations General Assembly (UNGA) and incidents related to the event such as the speech of Pakistan’s Prime Minister Imran Khan and the abrogation of article 370, helped boost up English news viewership in Broadcast Audience Research Council of India’s (BARC) week 39, 2019 ratings. After the super success of ‘Howdy Modi’, the Indian premier’s speech was the most awaited one by world. Short to the point, the speech called upon the world to unite to face challenges such as terror, climate, fight against poverty, etc.

    The combined viewership of the top 5 English news channels in week 39 of 2019 (Saturday, 21 September 2019 to Friday, 27 September 2019, week or period under review) increased 0.788 million weekly impressions or by 41 per cent as compared to the previous week – week 38. Needless to say that all the five channels saw ratings climb up at least 32 per cent during the period under review. 

    As mentioned above, viewership of the top 5 English news channels increased 41 per cent in week 39 of 2019 to 2.716 million impressions as compared to 1.928 million weekly impressions. Please refer to the figure below:

    The ranks of the top 5 English news channels in week 39 of 2019 were the same as those in week 38 of 2019. Please refer to the chart below:

    English news channels in week 39 of 2019

    Despite Arnab Goswami being conspicuous by his absence during some of the boisterous and uncontrolled debates that contribute hugely to his channel’s viewership and numero uno position, Republic TV saw its viewership increase 44 per cent or by 0.272 million weekly impressions in week 39 of 2019 from 0.621 million weekly impressions in the previous week. Times Now, at second rank, saw viewership increase by 0.152 million (32 per cent increase) weekly impressions in week 39 of 2019 to 0.621 million weekly impressions from 0.469 million weekly impressions in week 38.

    Continuing on at third rank, pubcaster Doordarshan’s English news channel saw ratings increase by 0.130 million weekly impressions (42 per cent increase) to 0.439 million weekly impressions in week 39 of 2019 from 0.309 million weekly impressions in the previous week. India Today Group’s India Today TV at rank 4, saw its ratings increase 0.125 million weekly impressions or increase by 45 per cent to 0.401 million weekly impressions in week 39 of 2019 from 0.276 million weekly impressions. Completing the quintet at rank 5, Network18’s CNN News18 saw viewership increase 43 per cent or by 0.109 million weekly impressions in week 39 of 2019 to 0.362 million weekly impressions from 0.253 million weekly impressions in week 38.

    Please refer to the figure below:


     

  • Network18 Commissions the Biggest Media Facility in the Country

    Network18 Commissions the Biggest Media Facility in the Country

    Mumbai: Network18, India’s most diversified media conglomerate that hosts the country’s largest television news network and leading digital properties, moved to a newly created facility at Shriram Mills Compound in Worli, Mumbai. The new facility is built on floor size spread over one lakh square feet and contains the largest newsroom in the country that can seat more than 400 people along with nine uniquely designed studios. The facility has NOC for comprehensive monitoring of traffic and performance and provides tools to the teams to appraise and analyze the approach towards stories besides keeping eye on data and content security potential threats. 

    Avinash Kaul, CEO- Broadcast, Network18 commented on the occasion, “The way media space has evolved, it is prudent that the entire value chain of digital and broadcast businesses operate with oneness in approach and practice and hence we have re-modelled ourselves and designed an Integrated Digital Newsroom of global standards, which is first of its kind in the industry. The new facility helps the network channels also to enhance their presentation value by use of creative graphics,  large video walls and capability of going live with rich and relevant AR-VR effects for the viewers.

    The facility is integrated with all network newsrooms and studios in the country on same technology backbone, thereby facilitating content share and synergy across all digital products and broadcast channels. Nine different studios are driven by state-of-the-art technology and the set design has been conceptualized by designers of international acclaim. 

    Avinash added,  “With the growing might of Network18, the move to a fresh new facility brings immense cheer and motivation to our team. We have worked hard to create the country’s largest integrated newsroom fueling the country’s largest news network, where teams from our leading news brands, both broadcast and digital,  like CNBC-TV18, CNBC Awaaz, CNN News18, News18 India, News18 Regional, Moneycontrol and Firstpost will work together from a common physical space which will bring about a confluence of ideas and innovation, backed by shared operations prowess.” 

    Rajat Nigam, Group Chief Technology Officer, Network18 explained, "Keeping the focus on integrated operations, the new facility has the physical layouts, technology design and the content workflow aligned to each other rendering enhanced efficiency and productivity. The newsroom floor is equipped and designed to provide multiple outputs simultaneously on linear channels, digital products and social media with ease and synergy. The hybrid SDI-IP design allows inter-operability amongst all Production controls and Studios with ease imparting flexibility in operations. The new facility is designed objectively catering to the operational legacy, current requirements  and modularity to adapt future. The facility is strongly equipped to create live content, rich feature stories and speedy VODs for news and sporting events, gratifying the consumers. And we are excited as this facility is designed and executed completely by our in-house tech team."  

    The inauguration of the studio saw participation heads of the exchanges – Vikram Limaye of NSE and Ashishkumar Chauhan of BSE, icons of corporate India like Rajesh Gopinathan of TCS, Rajnish Kumar of SBI, Amitabh Chaudhry of Axis Bank, V Vaidyanathan of IDFC First Bank, PS Jayakumar of Bank of Baroda and market veterans Ramesh Damani, Ashok Wadhwa, Nirmal Jain, Navneet Munot among others.

  • CNBC-TV18 launches special series Marquee Nights with Anuradha SenGupta

    CNBC-TV18 launches special series Marquee Nights with Anuradha SenGupta

    Mumbai: CNBC-TV18, India’s leading English business news channel has launched a new series titled Marquee Nights. This series will showcase entrepreneurs, global icons, policymakers, business promoters and trendsetters across various sectors, who have made a name for themselves in their respective fields. Highlighting their memorable journey as they speak about their life in a very candid conversation, the show will provide valued and engaging content to its viewers.

    With this series, Anuradha SenGupta makes a comeback to CNBC-TV18 as Editor and Presenter of the show. The first episode of Marquee Nights was aired on Friday, September 27 at 6:30pm. Beginning right where she left, Anuradha got things off to a bright start as she interviewed Carl Pei, the dashing 29-year-old co-founder of consumer tech company OnePlus.  

    Anuradha SenGupta of CNBC-TV18 says, “It was delightful to have Marquee Nights flagged off by Carl Pei. It’s rare to hear such refreshing candour and inspiring thoughtfulness from a young business icon. The conversation went many unexpected places from the brass tacks of business to a philosophy for life.  I am looking forward to the next one.”

    The freewheeling interview saw Pei voice his opinions about the Indian consumer, technological innovations and modern trends in the TV and smartphone market. He spoke at length about his story and the smashing success of the company he has created. Providing a background to what goes on behind the making of an established brand via a live experience was one of the many firsts in a new slate of programming lined up by CNBC-TV18.

    Commenting on the launch of the show, Basant Dhawan, CEO – English & Business News Cluster, Network18 said, “With these luminaries being role models to each one of us, Marquee Nights offer glimpses of a previously unseen side to these personalities where we see them engage in a very informal and unplugged manner. The show provides a different take compared to mainstream corporate interviews by making these corporate giants feel completely at ease as they talk about their strategies and the roadmap ahead. This novel approach by the network through Marquee Nights shows that we understand the industry perspective that these innovators have to offer along with conveying this information in a manner that our audiences can easily resonate with. Having a veteran like Anuradha, who brings years of expertise, back in our midst as the show’s host further adds to the show’s charm. By staying ahead of the game, Marquee Nights is not only a show that is highly appealing for our viewers, but is one that brings immense value to our partners as well.” 

    The show’s setting will be plush and will provide a convivial surrounding where one gets to hear iconic global leaders and celebrities unplugged along with the chance to catch up with peers and deepen/foster connections. Viewers can track the series using the #CNBCTV18MarqueeNights.

  • BARC week 36: English news ratings stay steady

    BARC week 36: English news ratings stay steady

    BENGALURU: The combined weekly ratings of the top 5 English news channels in week 36 of 2019 rose just 2.2 per cent as compared to week 35 – the combined weekly ratings of the top 5 English news channels in week 36 and 35 of 2019 were 2.038 million weekly impressions as compared to 1.994 million weekly impressions respectively. Three of the five channels in week 36 of 2019 saw their ratings increase, two saw them decline. While the five channels in  Broadcast Audience Research Council of India (BARC) weekly list were same, there was a slight tweaking in the ranks – channels with ranks one, two and three in week 36 of 2019 were same as in week 35, while ranks four and five swapped ranks. Please refer to the chart below:

    Please refer to the figure below for ranks of the Top 5 English news channels between weeks 13 and 36 of 2019.

    As in the previous week, Republic TV, Times Now and DD India were ranked first, second and third in week 36 of 2019. India Today Television moved one place up to rank 4 while CNN News18 dropped a place to rank 5 during the week under review.

    Republic TV scored 0.664 million weekly impressions in week 36 of 2019 as compared to 0.610 million weekly impressions in the previous week. Times Now scored 0.480 million weekly impressions in week 36 of 2019 as compared to 0.460 million weekly impressions in week 35. DD India while retaining rank third, saw ratings declined to 0.333 million weekly impressions in week 36 of 2019 from 0.372 million weekly impressions in week 35. India Today Television at fourth rank in week 36 of 2019 scored 0.298 million weekly impressions as compared to 0.266 million weekly impressions in week 35. CNN News18 saw ratings decline to 0.263 million weekly impressions in week 36 of 2019 from 0.286 million weekly impressions in the previous week.
     

  • Network18, Amitabh Bachchan and Reckitt Benckiser join hands for #MissionPaani to lead a nationwide water conservation campaign

    Network18, Amitabh Bachchan and Reckitt Benckiser join hands for #MissionPaani to lead a nationwide water conservation campaign

    New Delhi: One of the greatest challenges facing humanity is the day when the taps run dry. While many grapple with the basic need for cooking, washing, drinking and even farming, there are many more facing the calamities of climate, as floods and lashing storms ravage home & landscapes. Managing this water crisis is today an alarmingly high global concern. Inspired by Prime Minister Narendra Modi’s appeal during his Independence Day address to come together for the critical cause of water conservation with ‘JalAndolan’, Network18, India’s most diversified media conglomerate, along with Amitabh Bachchan, the campaign ambassador and Reckitt Benckiser world’s leading Hygiene Home products company with its premium brand Harpic, today announced a partnership for #MissionPaani, which will be a nation-wide campaign.

    At a media conference held in Mumbai today, Amitabh Bachchan officially launched the campaign in the presence of Shri Nitin Gadkari, Hon. Minister of Road transport and highways. The launch also featured video interactions with Shri Gajendra Singh Shekhawat, Hon. Jal Shakti Minister, Shri Devendra Fadnavis, Hon. Chief Minister, Maharashtra, ShriYogi Adityanath, Hon. Chief Minister, Uttar Pradesh and Sadh guru Jaggi Vasudev, Founder, Rally for Rivers, who connected Via a Live Link to express their support to this cause.
     
    With a three-fold objective, #MissionPaani will focus on:

    A.    KNOW – Raise Awareness, making it a mass movement- JAN ANDOLAN
    B.    ACT – Take the Jal Pratigya (pledge to conserve water)
    C.    IMPACT – Highlight Innovative Pilot Projects with Measurable Change

    Speaking about the campaign, legendary actor and Campaign Ambassador, Amitabh Bachchan said, "While some of us have been fortunate enough to have water to fulfil all of our needs, there are close to 600 million people in our country who face water scarcity every day. Keeping that in mind, I believe that it is our duty and responsibility to preserve water for these people as well as our future generations. It is the small changes that will lead to a national transformation, which can also lead to impactful results. With this campaign, each of us should pledge our support the cause of water conservation in the country.”

    Expressing his views on this initiative, Mr. Narasimhan Eswar, Senior Vice President and Managing Director, RB Hygiene & Home, South Asia at RB, said, “In the last few years, we have focused on creating successful sanitation programs following the GOI’s initiative on Swachh Bharat aimed at ensuring access to clean and hygienic sanitation to all. Now, with both water and sanitation being topmost priorities, we are delighted to partner with Network18 on the Mission to Save water. It is crucial to take responsibility and take a step in the right direction towards water conservation. We are humbled to play our part in this major program to not only heighten awareness around the issue but also enable lasting behavior change focused on saving water so we all make every drop count.”

    Speaking about Mission Paani, Shri Nitin Gadkari, Minister of Road Transport & Highways as well as Medium/Small Enterprises said, “The government has undertaken various measures to conserve water. The first step towards that is raising awareness among the people of the nation about intelligently putting to use available water and devise action-based solutions that can further aid us in water conservation. Among the initiatives, we can start by treating drainage water before releasing it into the ocean thereby lowering the hazardous consequences of damaging the environment. This campaign is an excellent platform to start impending conservation on the importance of harvesting and conserving water."

    Adding to the views regarding Mission Paani, ShriDevendraFadnavis, Chief Minister of Maharashtra said, “I would like to extend my gratitude to Network18 for undertaking the initiative of raising awareness regarding the cause of water conservation. PM Narendra Modi has prioritized water crisis and has urged each of us to be careful and judicious with water usage. I believe with the onset of climate change, it is imperative to take actions that will lead to building a positive impact towards the cause. It is an alarming situation for the entire nation which is why Maharashtra has implemented large scale water conservation solutions. By exploring scientific approach, at present, 19,000 villages follow strict water budgeting and have invented water conservation structures that can also be replicated in other parts of the state. As a result, even during drought and extreme conditions we have some relief. Through the campaign, I would urge everyone to become a water warrior and conserve water for us as well as for our future generations."

    Speaking about the campaign and the undertakings of the UP Government towards the cause, Shri Yogi Adityanath, Chief Minister of Uttar Pradesh said, “As a nation, we should be thankful to PM Narendra Modi for urging people towards a noble cause like ‘Water Conservation’. It is extremely important for us, to come together as a nation to work towards a sustainable future. We should encourage homes and individuals to adopt rainwater harvesting and making small changes in their daily lives to see the change. In our home state Uttar Pradesh, we have implemented numerous changes both at the governmental as well as the individual level, encouraging our state’s population to take up rainwater harvesting, tree plantation drives and judicious use of water. We have also initiated a drive to revive 10 rivers in our state and hope that we see fruitful results soon. Since the water scarcity in UP in 2017, till today, our state has seen a massive transformation in the availability of water for its populace.”

    Sharing his thoughts about the campaign and the cause, Shri Gajendra Singh Shekhawat, Union Minister of Jal Shakti said, "I am so thankful and glad that a media giant company such as Network18 has undertaken this initiative to assist in PM Narendra Modi in our nation's mission to conserve water. As we are heading towards a water crisis, it is of paramount importance to come together and preserve water for the coming generations. It should be the responsibility of each one of us to ensure that we conserve water through inculcating small changes in our daily lives. By re-use and re-cycle we can start a people movement that will ensure a bright future for all of us."

    SukhleenAneja, CMO, Marketing Director, RB Hygiene & Home, South Asia at RB, said,“For over 100 years, Harpic has been committed to providing access to clean and hygienic sanitation solutions across the world. We are extremely proud and delighted to partner with NW 18 on co-creating ‘Mission Paani’ – A solution-oriented partnership to spread awareness, action and widespread impact towards conservation of water and improvement of sanitation in India. Standing with purposeful marketing and creating business with purpose is a matter of pride for all of us at RB and we are hoping to make a small start by raising awareness about the growing need and importance of water conservation to save our future.

    Priyanka Kaul, President, Marketing & CEO, Forbes India at Network18 Group said, “We believe that as a country, India needs to fundamentally change the way we use and conserve water. With PM Modi’s appeal, we hope water conservation will become a people’s movement. ‘Harpic News 18 Mission Paani’ is our initiative to help build this Jal Andolan.  We are very grateful to Mr Amitabh Bachchan for partnering with us and Shri Gajendra Singh Shekhawat, Hon. Minister of Jal Shakti for lending his support to the campaign.”

    SaidAnamika Mehta, COO of IPG Media-brands,India said, “RB India over the past 5 years has been leading the charge in weaving its brands with the country’s agenda to positively impact the lives of millions around. Extremely proud and excited about co-creating Mission Paani in partnership with Reckitt Benckiser and Network 18. A small step in driving awareness and consciousness about Water Conservation will result in giant strides for India overtime.“

    The campaign launch in India will be followed by an international launch on the 29th of August by Shri Gajendra Singh Shekhawat at the Stockholm World WaterSummit. The campaign will see months of programming across 21 channels in 18 languages focusing on the national issue of water conservation. As it grows in momentum, the #MissionPaani campaign will reach out to different stakeholders across the country.

    To stay updated about the campaign and contribute your ideas and suggestions, follow #MissionPaani.

  • BARC week 32: Kashmir, Article 370 abrogation pushes English news ratings up

    BARC week 32: Kashmir, Article 370 abrogation pushes English news ratings up

    BENGALURU: Abrogation of Article 370 and the presentation and passage of The Jammu and Kashmir Reorganisation Act, 2019 in the parliament on 5 August and 6 August 2019 respectively was a big booster for news across all media. Reactions from within and without the country, the incessant debates and arguments for and against the act attracted eyeballs to news television channels. The English news genre on television was also a big beneficiary in terms of increase in viewership during the week (Week 32: Saturday, 3 August 2019 to Friday, 9 August 2019, week or period under consideration). Broadcast Audience Research Council of India (BARC) weekly data for week 32 of top 5 English news channels showed that the combined viewership of the top channels increased by 1.074 million impressions or went up by 59.3 percent as compared to week 31 of 2019.

    The combined weekly impressions of the top 5 English news channels were 2.885 million and 1.811 million during weeks 32 and 31 respectively. The top 5 English channels in week 32 of 2019 were the same as in week 31 with a shuffling in ranks four and five. In terms of absolute weekly impressions, the Arnab Goswami-led Republic TV was the biggest gainer in viewership, while pubcaster Doordarshan’s English news channels DD India gained the least among the top 5 English news channels in week 32 as compared to week 31. The India Today Group’s India Today Television gained the most in terms of percentage at 87.6 percent while DD India had the lowest gains of 32 percent in terms of growth of weekly viewership. India Today Television climbed up one rank to fourth place replacing Network18’s CNN News18 which descended to rank 5. Please refer to the figure below:

    Let us see how the top 5 English news channels performed.

    As mentioned above, channels ranked one (Republic TV), two (Times Now) and three (DD India) in week 32 of 2019 had the same ranks in the previous week. Please refer to the figure below for ranks, with rank 1 being the most watched.

    Republic TV was ranked one in week 32 of 2019 with 0.871 million weekly impressions, which was 51.7 percent or 0.297 million impression more as compared to 0.569 million weekly impressions in week 31.

    With 0.630 million weekly impressions in week 32 of 2019, Times Now retained its previous week’s second rank. Times Now viewership in week 32 of 2019 was 53.3 percent or 0.219 million impressions more than the 0.425 million weekly impressions in week 31.

    DD India retained its third rank in week 32 of 2019 with 0.528 million weekly impression which was 0.128 million impressions or 32 percent more than the 0.337 million weekly impressions in week 31.

    As mentioned above, India Today Television climbed up a place to fourth rank in week 32 of 2019 with 0.439 million weekly impressions which was 0.211 million impressions or 87.6 percent more than the 0.234 million weekly impressions in week 31.

    Completing the quintet at rank 5 was CNN News18 with 0.417 million weekly impressions in week 32 of 2019 which was 0.134 million impressions or 69.5 percent more than the 0.246 million weekly impressions in the previous week. Please refer to the figure below:

  • BARC week 31: English news weekly ratings fall again

    BARC week 31: English news weekly ratings fall again

    BENGALURU: The combined weekly ratings of the top 5 English news channels declined 4.45 per cent according to Broadcast Audience Research Council of India (BARC) data for week 31 of 2019 (Saturday, 27 July 2019 to Friday, 2 August 2019, week or period under review) as compared to the previous week. The combined viewership of the top 5 English news channels in week 31 of 2019 was 1.811 million weekly impressions as compared to 1.896 million weekly impressions in week 30. This was the second lowest total since BARC recommenced publication of weekly data in the public domain in week 13 of 2019.
    As mentioned by us earlier, ratings of English news ratings seem to be on a decline Earlier, in week 29 of 2019, the combined viewership of the top 5 English news channels had achieved a new nadir.Please refer to the figure below:

    The channels in BARC’s weekly lists of top 5 English news channels have been the same since week 13 of 2019. However, there has been some shuffling in ranks during the period. Over the past few week, ranks 1, 2 and 3 have stabilised with the Arnab Goswami-led Republic TV at rank 1, Times Now at rank 2 and pubcaster Doordarshan India’s English news channel DD India at rank 3. During the past three weeks, rank four has been held by Network18’s CNN News18 and rank 5 by the India Today Group’s India Today Television. Please refer to the two charts below

    As mentioned above, ranks one to five seem to have stabilised since the past three weeks, with Republic TV, Times Now, DD India, CNN News18 and India Today Television at ranks 1, 2, 3, 4 and 5 respectively.

    Let us see the ratings of the top 5 channels in week 31 of 2019.

    At rank 1, Republic TV saw a small decline in viewership at 0.569 million weekly impressions in week 31 as compared to 0.574 million weekly impressions in the previous week. Times Now saw its ratings bump up to 0.425 million weekly impressions during the week under review as compared to 0.411 million weekly impressions in week 23. Ranked third, DD India saw a big drop in ratings to 0.337 million weekly impressions in week 31 of 2019 as compared to 0.400 million weekly impressions in week 30. CNN News18 also saw a substantial drop in viewership to 0.246 million weekly impressions in week 31 of 2019 as compared to 0.283 million weekly impressions in week 30. Completing the quintet at rank five, India Today Television saw its ratings increase slightly to 0.234 million weekly impressions during the period under review as compared to 0.228 million weekly impressions in the previous week.
     

  • BARC week 30: Dangal pips pay channels to head all platforms across genres list

    BARC week 30: Dangal pips pay channels to head all platforms across genres list

    BENGALURU: Enterr 10 Television’s free to air (FTA) Hindi GEC headed Broadcast Audience Research Council of India’s (BARC) list of top 10 channels across genres on all platforms in week 30 of 2019 (Saturday, 20 July 2019 to Friday, 26 July 2019, week under review).  As a matter of fact, Dangal was the only FTA channel in BARC’s weekly list of top 10 channels on all platforms across genres, a list which quite obviously was a skewed image starting rank 2 onward of BARC’s weekly list of top 11 pay channels across genres for the first nine ranks. BARC also lists out the top 11 free channels across genres every week. This report covers the former two lists.

    Top 10 channels on all platforms and Top 11 pay channels across genres

    Six Hindi GECs, two Tamil GECs and one channel each from the Hindi movies and Telugu genres comprise BARC’s weekly list of top 10 channels across genres on all platforms. There were three channels each from the Star India Network and Sony Pictures Network India (SPN), and one channel each from Enterr 10 Television, Sun TV Network, Network18-Viacom18 and Zee Entertainment Enterprises Ltd (Zeel) in BARC’s across genres on all platforms for week 30 of 2019.

    In comparison, there were five Hindi GECs, two channels each from the Tamil and Telugu genres and one channel each from the Hindi movies and Kannada genres in BARC’s weekly list of top 11 pay channels across genres. From the networks’ perspective, there were three channels each from Star India and SPN, two channels each from Zeel and Netwrok18-Viacom18 and one channel from the Sun TV Network.

    As mentioned above, Dangal headed BARC’s weekly list of top 10 channels on all platforms across genres in week 30 of 2019. The channel climbed up one place to first rank with 866.547 million weekly impressions in week 30 of 2019 from second rank and 781.501 million weekly impressions in week 29. Dangal retained first spot in BARC’s weekly list of top 11 free channels across genres in week 30 of 2019 with 665.082 million weekly impressions as compared to 589.591 million weekly impressions in week 29. Dangal was ranked first in BARC’s weekly list of top 10 Hindi GECs in the combined urban and rural Hindi speaking market HSM (U+R) as well as in HSM (R) and was ranked sixth in HSM (U). Dangal also headed BARC’s weekly list of top 8 free Hindi GECs during the week under review.

    Slipping to second rank in BARC’s weekly list of top 10 channels on all platforms across genres and retaining first rank in BARC’s weekly list of top 11 pay channels across genres in week 30 of 2019 was the Sun TV Network’s flagship Tamil GEC Sun TV with 852.575 million weekly impressions as compared to 863.550 million weekly impressions in week 29 in both the across genres lists. Sun TV also headed BARC’s weekly list of top 5 Tamil channels in Tamil Nadu and Puducherry.

    Climbing up to third place in BARC’s weekly list of top 10 channels on all platforms across genres and to second spot in BARC’s weekly list of top 11 pay channels was Star India’s flagship Telugu GEC Star Maa in week 30 of 2019 with 789.084 million weekly impressions as compared to 683.816 million weekly impressions in week 29 in both the across genres lists. Star Maa was ranked fifth and fourth in BARC’s weekly lists of top 10 channels on all platforms across genres and BARC’s weekly list of top 11 pay channels across genres respectively in week 29. Star Maa also headed BARC’s weekly list of top 5 Telugu channels in the Andhra Pradesh/Telangana market.

    Dropping a place to fourth rank in BARC’s weekly list of top 10 channels on all platforms across genres and to third spot in BARC’s weekly list of top 11 pay channels was Star India’s flagship Hindi GEC Star Plus.  The channel garnered 775.771 million weekly impressions in BARC’s weekly list of top 10 channels on all platforms across genres in week 30 of 2019 as compared to 708.740 million weekly impressions in week 29. Star Plus scored 773.598 million weekly impressions in week 30 of 2019 BARC’s weekly list of top 11 pay channels across genres as compared to 708.740 million weekly impressions. Star Plus was ranked second in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R) market list, fourth in the HSM (R) list and was ranked first in the HSM (U) list in week 30 of 2019. Further, Star Plus headed BARC’s weekly list of top 10 Hindi pay GECs during the week under review.

    Also dropping a place to fifth rank in BARC’s weekly list of top 10 channels on all platforms across genres and falling a place to fourth spot in BARC’s weekly list of top 11 pay channels across genres was Zeel’s flagship Hindi GEC Zee TV. Zee TV scored 728.652 million weekly impressions in BARC’s weekly list of top 10 channels on all platforms across genres in week 30 of 2019 as compared to fourth rank and 693.440 million weekly impressions in the previous week. Zee TV had 726.127 million weekly impressions in week 30 of 2019 in BARC’s weekly list of top 11 pay channels across genres as compared to third rank and 691.204 million weekly impressions in week 29.  Zee TV was ranked third in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R), HSM (R) and HSM (U). Zee TV was ranked second in BARC’s weekly list of top 10 pay Hindi GECs in week 30 of 2019.

    SPN’s Hindi GEC Sony Sab climbed a place to sixth rank from seventh rank in BARC’s weekly list of top 10 channels on all platforms across genres and to fifth place from sixth spot in BARC’s weekly list of top 11 pay channels across genres. Sony Sab garnered 581.451 million weekly impressions in BARC’s weekly list of top 10 channels on all platforms across genres during the period under review as compared to 551.715 million weekly impressions in week 29. Sony Sab had 577.502 million weekly impressions in week 30 of 2019 in BARC’s weekly list of top 11 pay channels across genres as compared to 547.408 million weekly impressions in week 29. Sony Sab was ranked fourth in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R), second in HSM (U) sixth in HSM (R). Sony Sab was ranked third in BARC’s weekly list of top 10 pay Hindi GECs in week 30 of 2019.

    Star India’s flagship Tamil GEC Star Vijay also climbed a place to seventh rank from eighth rank in and BARC’s weekly list of top 10 channels on all platforms across genres and from seventh to sixth rank in BARC’s weekly list of top 11 pay channels across genres in week 30 of 2019. The channel garnered 554.680 million weekly impressions in week 30 of 2019 in BARC’s weekly list of top 10 channels on all platforms across genres as compared to 531.446 million weekly impressions in the previous week. In BARC’s weekly list of top 10 pay channels across genres, Star Vijay scored 554.672 million weekly impressions in week 30 of 2019 as compared to 531.446 million weekly impressions in week 29. Star Vijay was ranked second in BARC’s weekly list of top 5 Tamil channels in Tamil Nadu and Puducherry.

    Viacom18’s flagship Hindi GEC Colors dropped to eight place from sixth rank in BARC’s weekly list of top 10 channels on all platforms across genres and from fifth to seventh rank in BARC’s weekly list of top 11 pay channels across genres in week 30 of 2019. Colors garnered 552.502 million weekly impressions in BARC’s weekly list of top 10 channels on all platforms across genres as compared to 563.058 million weekly impressions in week 29. In BARC’s weekly list of top 11 pay channels across genres in week 30 of 2019, Colors scored 550.042 million weekly impressions as compared to 558.873 million weekly impressions in week 29.  Colors was ranked fifth in BARC’s weekly list of top 10 Hindi GECs in HSM(U+R), HSM (R) and HSM (U). Colors was ranked fourth in BARC’s weekly list of top 10 pay Hindi GECs in week 30 of 2019.

    SPN’s flagship Hindi GEC Sony Entertainment Television or SET climbed a rank to ninth place from tenth place in BARC’s weekly list of top 10 channels on all platforms across genres and to eighth rank from ninth spot in BARC’s weekly list of top 11 pay channels across genres in week 30 of 2019.  SET scored 532.703 million weekly impressions in BARC’s weekly list of top 10 channels on all platforms across genres as compared to 504.481 million weekly impressions in week 29. In BARC’s weekly list of top 11 pay channels across genres in week 30 of 2019, SET scored 531.357 million weekly impressions as compared to 502.417 million weekly impressions in week 29. SET was ranked sixth in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R), seventh in HSM (R) and fourth in HSM (U). SET was placed fifth in BARC’s weekly list of top 10 pay Hindi GECs in week 30 of 2019.

    SPN’s Hindi movies channel Sony Max dropped a place to tenth rank from ninth in BARC’s weekly list of top 10 channels on all platforms across genres and to ninth rank in BARC’s weekly list of top 11 pay channels across genres in week 30 of 2019 from eighth spot  in week 29. Sony Max scored 501.292 million weekly impressions during the period under review as compared to 504.481 million weekly impressions in week 29 in BARC’s weekly list of top 10 channels on all platforms across genres. Sony Max garnered 499.359 million weekly impressions in week 30 of 2019 in BARC’s weekly list of top 11 pay channels across genres as compared to 519.990 million weekly impressions in week 29. Sony Max was ranked first in BARC’s weekly list of top 5 Hindi movies channels in HSM (U+R) and HSM (U) and second in HSM (R). Sony Max was also ranked first in BARC’s weekly list of top 5 pay Hindi movies channels in week 30 of 2019.

    Entering BARC’s weekly list of top 11 pay channels across genres at rank 10 was Zeel’s flagship Kannada GEC Zee Kannada with 467.511 million weekly impressions in week 30 of 2019. Zee Kannada was ranked first in BARC’s weekly list of top 5 Kannada channels in the Karnataka market.

    The Network18-Viacom18 related Telugu GEC ETV Telugu also entered BARC’s weekly list of top 11 pay channels across genres at rank 11 with 450.861 million weekly impressions in week 30 of 2019. ETV Telugu was ranked second in BARC’s weekly list of top 5 Telugu channels in the Andhra Pradesh/Telangana market.