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Tag: NestAway

  • Dushyant Panda takes charge as VP marketing at Razorpay, adds SME business P&L to his plate

    Dushyant Panda takes charge as VP marketing at Razorpay, adds SME business P&L to his plate

    MUMBAI: Dushyant Panda has been elevated to vice president, marketing at Razorpay, while also taking the reins of the fintech giant’s SME business P&L. Known for blending brand-building brilliance with business acumen, Panda will now spearhead central marketing and drive growth across Razorpay’s core verticals—including Payments, POS, Engage, and Cross Border.

    In his new role, Panda wears multiple hats: brand custodian across units, growth leader for digital and performance marketing, and business builder with full ownership of SME revenues. He now commands the entire product marketing and creative ecosystem, bringing scale, swagger and sharp positioning to every Razorpay launch.

    Before this, he served as senior director, leading marketing for payments and the SME vertical. Panda joined Razorpay in 2021, quickly climbing the ranks from director of emerging business to now owning the company’s full-stack growth engine.

    A NestAway veteran and Kadence research alumnus, Panda began his career decoding consumer insights in southeast Asia. Now, with Razorpay’s rocket ship under his command, he’s out to turn marketing into a “true growth engine”—in his own words, “why settle for just one challenge?”

    The industry will be watching as Panda attempts to do what marketers rarely get to—run both the story and the store.

  • Ashish Deora lays the bricks for a Proptech powerhouse at Aurum

    Ashish Deora lays the bricks for a Proptech powerhouse at Aurum

    MUMBAI: Aurum Ventures’ founder and serial disruptor Ashish Deora is stepping into an expanded strategic role at Aurum Proptech, bringing his formidable track record in building tech-first businesses to supercharge the company’s ambition of becoming India’s largest PropTech player.

    The move comes as India’s Proptech opportunity surges towards the USD 100 billion mark and Aurum is readying its blueprint for the boom. Deora’s focus will be on guiding the firm’s Rental, Distribution and Capital verticals, helping lay the foundation for a future where technology becomes the backbone of real estate.

    An alumnus of Harvard Business School, Deora founded Aurum Ventures at just 21, and over the past 30 years, has built a portfolio spanning telecom, aviation, renewables, and real estate. He’s best known for co-founding Renew Power, creating one of India’s first optic fibre networks, and revitalising a branded low-cost airline. But real estate is where he’s currently making his deepest mark.

    Over the last 15 years, Deora has developed Aurum Realestate, a full-stack platform offering everything from IT-SEZs and luxury housing to retail and integrated townships in the Mumbai Metropolitan Region. Complementing that is Aurum PropTech, launched in 2021, which now operates in 15 cities with 650 plus professionals and a tech portfolio including Nestaway, Sell.do and Aurum Analytica.

    Commenting on the appointment, Aurum Proptech director on board Vasant Gujarathi said, “We are thrilled to welcome Ashish to the Board. His visionary leadership has been the cornerstone of Aurum’s success, and his strategic insights will be pivotal as we scale new heights. With his continued guidance to the management team, we are confident in accelerating our mission to lead India’s rapidly evolving PropTech sector and establish Aurum PropTech as the nation’s largest and most impactful Proptech company.”

    Commenting on the appointment Ashish Deora said, “India PropTech sector represents a USD 100 billion opportunity across consumer tech, enterprise tech and fintech offerings. Since our inception in April 2021, we have strategically combined organic and inorganic growth to develop a clear vision and execution model, underpinned by operational excellence and strategic building blocks to cater to real estate consumers and enterprises. A 650 plus strong passionate team, who live and breathe PropTech is energized to demonstrate scale and depth with strong business fundamentals. As Aurum PropTech continues its journey toward achieving INR 1,000 crore in revenue, fuelled by our Rental, Distribution, and Capital offerings, I am excited to witness the technology-driven transformation of Real Estate, making it truly Future Ready.

    Backed by a mix of organic growth and savvy acquisitions, Aurum PropTech’s 10-product ecosystem is positioned at the crossroads of consumer tech, enterprise tech and fintech, with a mission to disrupt traditional real estate at every touchpoint from rentals and distribution to capital solutions.

    And Deora isn’t just shaping the future of business. Alongside his wife, he’s steering Aurum’s philanthropic initiatives, and serves on the board of Shriram Properties, extending his influence across India’s residential and affordable housing landscape.

    As India’s property market gets a digital makeover, Ashish Deora’s comeback to active strategy might just be the keystone that cements Aurum’s place in the Proptech hall of fame.
     

  • ZEE5 and Nestaway partner for an exclusive offer

    ZEE5 and Nestaway partner for an exclusive offer

    MUMBAI: ZEE5, India’s fastest growing OTT platform, and Nestaway Technologies, India's largest managed home rental network, announced their partnership to offer a bespoke gift of ZEE5 premium subscription to Nestaway Assure customers. Nestaway Assure is India’s first professional home maintenance subscription service, which aims at making the living experience in a rental house stress-free. This offer is available for all Nestaway customers who choose to avail Nestaway Assure services. 

    Manish Aggarwal, Business Head, ZEE5 India, said, “Over the past year, we have been able to grow our subscriber base via associations with like-minded partners and brands. We see great synergies between the Nestaway customer and ZEE5 viewer. We are confident that they will enjoy the rich content repertoire and seamless viewing experience that ZEE5 offers today.”

    Speaking on the partnership, Chirag Heda, Head of Customer Experience, Nestaway,said, “At Nestaway, our key focus is to eliminate the inconveniences in day-to-day living. Through Nestaway Assure, we help remove the uncertainty &hassles in home maintenance through proactive house checks & regular deep cleaning. We are extremely glad to be partnering with ZEE5 for the same and hope to bring their incredible on-the-go entertainment experience to all our valued customers. In the next few months, we will also launch Assure across 10,000 houses outside our own Nestaway network.”

    Nestaway Technologies was started in 2015 and has more than 55,000 tenants and 25,000 homes in their network. Nestaway till date has raised $94.2 million in funding by investors such as Tiger Global, IDG Ventures, Ratan Tata, Yuri Milner, and Goldman Sachs. With the acquisition of Zenify in May last year Nestaway also entered the family rental solution business. Nestaway has its presence in 12 cities – Bengaluru, Gurgaon, Hyderabad, Noida, Pune, Delhi, Ghaziabad, Greater Noida, Faridabad, Navi Mumbai, Thane and Mumbai and is planning to launch in ten other cities including Mysore and Chennai soon.

    With over 3500 films, 500+ TV shows, 4000+ music videos, 35+ theatre plays and 90+ LIVE TV Channels across 12 languages, ZEE5 truly presents a blend of unrivalled content offering for its viewers across the nation. With ZEE5, the global content of Zindagi as a brand, which was widely appreciated across the country, has also been brought back for its loyal viewers.

    Pricing: Freemium pricing model with both free and paid premium content (including Originals) to cater to a mix of audiences. Viewers who subscribe to the ZEE5 subscription pack will get access to the entire library of content with – 99/- for 1 month and 999/- for a year. Subscribers can avail a 50% cashback on the above-mentioned price by paying through Paytm.

  • NestAway: Madison Media bags media mandate

    NestAway: Madison Media bags media mandate

    MUMBAI: Madison Media Omega, a part of Madison Media Group, has bagged the media mandate for Bangalore-based NestAway, a leader in managed home rentals.

    NestAway Technologies CMO Rishi Dogra said they look forward to a great partnership and some iconic work with Madison AOR. Madison Media & OOH group CEO Vikram Sakhuja said Nestaway was bringing a revolution to India in providing rooms on lease to the young urban Indian workforce working away from home.

    NestAway has operations in Bangalore, Delhi NCR, Hyderabad, Pune and Mumbai with over 25,000 tenants and 7,000 owners.

    Madison Media has been in the news recently for winning the TV Media Agency of the Year Award for the second consecutive year. It is India’s foremost media agency handling media planning and buying for blue chip clients including Godrej, ITC, Marico, Snapdeal, McDonald’s, TVS, Raymond, Piramal Healthcare, Levis, SpiceJet and Domino’s, among other.

  • NestAway: Madison Media bags media mandate

    NestAway: Madison Media bags media mandate

    MUMBAI: Madison Media Omega, a part of Madison Media Group, has bagged the media mandate for Bangalore-based NestAway, a leader in managed home rentals.

    NestAway Technologies CMO Rishi Dogra said they look forward to a great partnership and some iconic work with Madison AOR. Madison Media & OOH group CEO Vikram Sakhuja said Nestaway was bringing a revolution to India in providing rooms on lease to the young urban Indian workforce working away from home.

    NestAway has operations in Bangalore, Delhi NCR, Hyderabad, Pune and Mumbai with over 25,000 tenants and 7,000 owners.

    Madison Media has been in the news recently for winning the TV Media Agency of the Year Award for the second consecutive year. It is India’s foremost media agency handling media planning and buying for blue chip clients including Godrej, ITC, Marico, Snapdeal, McDonald’s, TVS, Raymond, Piramal Healthcare, Levis, SpiceJet and Domino’s, among other.

  • OnePlus exec Karan Sarin joins Razorpay as CMO

    OnePlus exec Karan Sarin joins Razorpay as CMO

    MUMBAI: Online payments platform Razorpay has appointed Karan Sarin as the chief marketing officer. Sarin, who most recently served as the Head of Marketing for OnePlus India, will now focus on building Razorpay’s brand, nationally & globally to generate customer demand, planning strategic events and designing the company’s communication strategy.

    “As we grow and expand our technological footing with multiple stakeholders across the ecosystem, I’m confident that Karan’s expertise, will be invaluable. Karan has achieved many milestones in his career and has been instrumental in building some of the leading startup brands in India. I’m thrilled Karan will be joining our company to play a prominent role in leading the journey,” said Razorpay CEO and co-founder Harshil Mathur.

    “Razorpay’s journey is inspiring, and it’s amazing to see how the company has emerged to be one of leading Indian fintech startups in such a short period. I am happy to be a part of this growth story. There are no gold-standards when it comes to B2B marketing in India. At Razorpay, we want to lead and set a high benchmark for B2B marketing and that’s the most exciting part about my new role”, said Sarin.

    Razorpay is the second India focused company to be selected to the Y Combinator. Razorpay has been rapidly growing since its inception in 2014, with over 10,000 merchants including the likes of Videocon, Nykaa, Craftsvilla, Zerodha, NestAway, Udacity and Chai Point among others. Razorpay’s other investors include MasterCard, Tiger Global, and Matrix Partners.

  • OnePlus exec Karan Sarin joins Razorpay as CMO

    OnePlus exec Karan Sarin joins Razorpay as CMO

    MUMBAI: Online payments platform Razorpay has appointed Karan Sarin as the chief marketing officer. Sarin, who most recently served as the Head of Marketing for OnePlus India, will now focus on building Razorpay’s brand, nationally & globally to generate customer demand, planning strategic events and designing the company’s communication strategy.

    “As we grow and expand our technological footing with multiple stakeholders across the ecosystem, I’m confident that Karan’s expertise, will be invaluable. Karan has achieved many milestones in his career and has been instrumental in building some of the leading startup brands in India. I’m thrilled Karan will be joining our company to play a prominent role in leading the journey,” said Razorpay CEO and co-founder Harshil Mathur.

    “Razorpay’s journey is inspiring, and it’s amazing to see how the company has emerged to be one of leading Indian fintech startups in such a short period. I am happy to be a part of this growth story. There are no gold-standards when it comes to B2B marketing in India. At Razorpay, we want to lead and set a high benchmark for B2B marketing and that’s the most exciting part about my new role”, said Sarin.

    Razorpay is the second India focused company to be selected to the Y Combinator. Razorpay has been rapidly growing since its inception in 2014, with over 10,000 merchants including the likes of Videocon, Nykaa, Craftsvilla, Zerodha, NestAway, Udacity and Chai Point among others. Razorpay’s other investors include MasterCard, Tiger Global, and Matrix Partners.