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Tag: Neeraj Chopra

  • Noise launches NoiseFit Javelin

    Noise launches NoiseFit Javelin

    Mumbai: Noise, a connected lifestyle brand, launched its first limited-edition smartwatch, NoiseFit Javelin, co-created with India’s Golden Boy and brand ambassador, Neeraj Chopra. The exclusive smartwatch pays tribute to Neeraj’s #ArmOfGold, encapsulating the will, grit, and pride that have brought numerous glories to India. From its name to its design inspired by the nation’s colours, the NoiseFit Javelin encapsulates the pride of the nation, further personalised with Neeraj’s signature and unique serialization, marking a tribute to his legacy victory of 2021.

    The NoiseFit Javelin not only commemorates Neeraj Chopra’s journey of resilience but also integrates innovative features to assist users in maintaining fitness and training with equal determination. This limited edition smartwatch embodies the perfect alignment of Noise and Neeraj Chopra, uniting under a shared appreciation for embracing the Noise within and etching India’s name on the global map.

    Neeraj’s journey from a promising athlete to an Olympic champion resonates deeply with Noise’s brand ethos. It represents that from humble beginnings come great achievements if one never stops dreaming and persevering. As Neeraj continues to set records and inspire millions, Noise seized the opportunity to honour his accomplishments and connect with enthusiasts nationwide. This badge of honour capsulises Neeraj’s grit and determination on the global stage, showcasing how dedication and unwavering focus can transform ambitious dreams into reality. This special edition smartwatch not only pays homage to Neeraj’s historic Olympic gold medal but also invites users to personally celebrate his inspiring journey and future wins.

    Noise co-founder Gaurav Khatri said: “As a proud homegrown brand marking leadership at national and global levels, it is our privilege to create this limited edition alongside Neeraj Chopra, as we celebrate the sports icon. We don’t see it as just another smartwatch, but a badge of honour, embodying Neeraj’s indomitable spirit of a championship allowing a tangible connection to his lasting legacy. Neeraj has been integral to the Noise family, and with NoiseFit Javelin capsulizing his signature glory and essence of our core values, we are excited to give fans an opportunity to connect and celebrate India’s golden boy’s remarkable journey, together.”

    “When I teamed up with Noise, I was certain we had a strong synergy. Inspired by their journey of bringing global pride to India and empowering lives through innovation, I am thrilled to bring this special edition smartwatch, the NoiseFit Javelin, that embodies the grit, will, and trust that inspire us all to push our limits every day. Each watch bears my signature, offering a chance to own a unique piece of my journey from 2021. As we continue to take India to great heights, this smartwatch allows us to celebrate the glory together with our fans.” said Neeraj Chopra

    This limited edition smartwatch not only celebrates Chopra’s grit, pride, and will but also delivers a powerful array of features to enhance the user’s lifestyle.

    Beyond its distinctive design, the NoiseFit Javelin packs a powerful punch. The smartwatch features a stunning 1.46” AMOLED display, Bluetooth calling capabilities, and a robust 3-layer build with a screw dial crown. Inspired by Chopra’s dedication and focus, the Javelin boasts a “Scheduled DND” mode, allowing users to silence distractions and achieve peak performance. Additionally, an SOS feature ensures safety and security for users on the go.

    The NoiseFit Javelin prioritizes user well-being with the comprehensive Noise Health Suite, including heart rate monitoring, SpO2 tracking, sleep monitoring, stress measurement, and even a female cycle tracker. The NoiseFit Javelin is built to withstand the elements with its IP68 water and dust resistance rating.  Furthermore, the device boasts a long-lasting battery life of up to 7 days, keeping users connected and on track throughout their busy days.

    Featuring over 100 sports modes, the NoiseFit Javelin caters to a variety of fitness enthusiasts. Users can stay stylish and informed with over 100 customizable watch faces. The smartwatch also integrates a productivity suite with reminders, weather updates, a built-in calculator, music control, and a multi-functional clock with alarm, timer, and stopwatch features.

    As a tribute to Neeraj’s remarkable achievement in 2021, the watches are serialized exclusively for that year, making each piece a unique collector’s item. The NoiseFit Javelin limited edition smartwatch is priced at Rs. 3,999 and available for purchase on gonoise.com, Amazon and Myntra starting today. With its unique design, advanced features, and focus on well-being, the NoiseFit Javelin is the perfect way for users to celebrate his victory and embrace an active lifestyle.

  • Bharat Petroleum introduces Neeraj Chopra as brand ambassador for premium petrol ‘Speed’

    Bharat Petroleum introduces Neeraj Chopra as brand ambassador for premium petrol ‘Speed’

    Mumbai: Bharat Petroleum Corp Ltd (BPCL), a leading Fortune 500 Maharatna Energy Conglomerate, is pleased to introduce Olympic and world javelin champion Neeraj Chopra as the brand ambassador for their premium petrol ‘Speed’.

    Neeraj Chopra, with his stellar achievements in athletics, epitomizes the essence of winning, performance, and success. His role model status, exceptional journey and unparalleled accomplishments align seamlessly with the ethos of ‘Speed’, making him the perfect embodiment of the brand’s values.

    BPCL chairman & MD G Krishnakumar expressed his enthusiasm, stating, “‘Speed’, the hi-performance petrol from Bharat Petroleum personifies peak performance and the thrill of staying ahead each time, every time. Now with bespoke friction modifier technology, your drive fueled by ‘Speed’- not just petrol, is much smoother, delivering accelerated mileage and ensuring peak engine performance. “

    We are happy to have Neeraj Chopra, the epitome of performance, efficiency and consistency, embodying the soaring spirit of the aspirational Indian as our brand ambassador for ‘Speed’”.

    Echoing similar sentiments, BPCL director (marketing) Sukhmal Jain emphasized the transformative power of sports and the significance of Neeraj Chopra’s association with Speed. “Sports have always been a catalyst for convergence and inspiration. Neeraj Chopra’s winning spirit and dedication to excellence resonate perfectly with the attributes of ‘Speed’, our next-generation high-performance petrol. Neeraj’s partnership with ‘Speed’ will undoubtedly inspire customers to strive for greatness”.

    This collaboration with Neeraj Chopra follows BPCL’s successful alliance with cricketing legend Rahul Dravid, who serves as the brand ambassador for the company’s ‘Pure for Sure’ initiative and range of ‘MAK lubricants’. The association with sports personalities like Neeraj Chopra and legendary Rahul Dravid underscores BPCL’s commitment to quality, authenticity, excellence and trustworthiness.

    With a heritage steeped in upholding integrity and bringing innovative solutions, BPCL has consistently distinguished itself as an industry leader. Amidst the dynamic landscape of competition, the company’s steadfast commitment to these values has consistently set it apart. The introduction of Neeraj Chopra as the face of their premium petrol ‘Speed’, reaffirms this commitment, reflecting a shared ethos of maintaining the highest standards of performance and reliability.

  • Neeraj Chopra joins team Visa as brand ambassador in India

    Neeraj Chopra joins team Visa as brand ambassador in India

    Mumbai: Visa Inc. (NYSE: V), the in digital payments, has signed up Olympic gold medalist and World no. 1  in men’s javelin throw, Neeraj Chopra as a Team Visa athlete, ahead of the Olympic Games Paris 2024. Chopra’s collaboration with Visa makes him the second athlete from India to join team Visa along with other global athletes and reinforces Visa’s salience in and commitment towards sports.

    “Sports is one of the strongest unifying factors worldwide and Visa is delighted to have the nation’s pride, Neeraj Chopra, join Team Visa and be our brand ambassador. As a trusted brand in digital payments, we truly believe in uplifting everyone, everywhere. Thus, by championing sports and sportspersons and our association with India’s Olympics icon Neeraj Chopra, we underscore our dedication to support inspirational athletes across sporting disciplines”, said Visa group country manager, India and South Asia, Sandeep Ghosh.

    Neeraj Chopra, who made history as the first track and field athlete to win a gold medal for India at the Olympics, said, “I am excited to be associated with Visa, a brand that all of us have been so familiar with. Trust and consistency are essentials of every partnership and Visa has stood for these principles for several years now. I hope that through this association, we can inspire people to go from strength to strength with the values of hard work and consistent commitment.”

    Visa has a history of collaborating with renowned sports personalities. In 2019, Visa signed badminton ace PV Sindhu as the first Team Visa athlete from India, for the Olympics Games Tokyo 2020. Visa has supported the Olympic and Paralympic Games as a worldwide sponsor since 1986, a commitment that extends through 2032, serving as the Exclusive Payment Technology partner. Major sports events like the Olympics, FIFA World Cup and Super Bowl attract a diverse and global audience. As a partner, Visa ensures safe and secure digital payments at these events – for tickets, merchandise and concessions, regardless of location or currency.

  • Noise celebrates Neeraj Chopra’s birthday by naming a star after him

    Noise celebrates Neeraj Chopra’s birthday by naming a star after him

    Mumbai: Noise, India’s smartwatch and connected lifestyle brand, pays a stellar tribute to their brand ambassador, Neeraj Chopra on his birthday. Celebrating the pride of the nation and his remarkable achievements in the field of athletics, Noise has named a star after the Golden Boy of India.

    Neeraj Chopra joined Noise’s cohort of legacy brand ambassadors earlier this year and shares the synergy of national champions winning glory at a global stage. The campaign showcases celestial stars in the sky coming together to take different forms, symbolising Neeraj’s milestones while underscoring his status as a gold star himself.

    The beautiful tribute is more than a birthday wish. It is a way of paying homage to Neeraj Chopra’s incredible journey, he continues to provide inspiration to millions across the country. As a brand that values the spirit of champions, Noise has truly expressed how much they value Neeraj Chopra as a face for them.

    Noise

     

  • Vote for your favourite sportsperson at ‘CNN-News18 Indian of the Year 2023’

    Vote for your favourite sportsperson at ‘CNN-News18 Indian of the Year 2023’

    Mumbai: Celebrating the relentless spirit of India’s sports icons who have brought glory to the nation, ‘CNN-News18 Indian of the Year’ (IOTY), news television’s biggest awards platform, has unveiled the nominees in the sports category this year. The awards platform would honour exceptional sportspersons whose talent and commitment have elevated India’s standing on the global sports stage.

    Currently in its 13th edition, the awards recognise and award individuals who have brought pride to the nation with remarkable contributions in their respective fields. Recognising excellence across seven categories – entertainment, business, sports, youth icon, rising sports star, social change, and climate warriors, IOTY 2023 promises to be a celebration of India’s finest achievers on the global stage.

    The nominees in the sports category consist of extraordinary individuals who have exemplified grit, perseverance, and excellence, which include India’s biggest sports personalities such as Sunil Chhetri, Shubman Gill, Nikhat Zareen, Satwiksairaj Rankireddy – Chirag Shetty, and Neeraj Chopra.

    Captain of the 2023 SAFF championship-winning Indian football team, Sunil Chhetri has scored over 90 international goals in his career. He is the third-highest goal scorer amongst active players behind Lionel Messi and Cristiano Ronaldo.

    Shubman Gill, the promising Indian cricketer, has emerged as one of the brightest prospects of the Indian cricket team. Gill had a stellar IPL season and became the youngest cricketer to score an ODI double century.

    In the realm of boxing, Nikhat Zareen, the world champion Indian boxer, clinched a second successive World title and Commonwealth Games gold medal. Zareen’s triumph at the 2022 World Boxing Championships in the flyweight category is a testament to her dedication and skill.

    Satwik and Chirag became the first Indian men’s duo to win the Asian Badminton Championship, a world championship medal, and a super series 1000 event. Their prowess on the court helped them scale new heights in 2023 and brought pride to the nation.

    India’s first gold medallist at the World Athletics Championships, Olympic champion Neeraj Chopra won a silver medal at the Diamond League. His unwavering commitment and hunger for excellence puts him on course to be the ‘greatest of all time’ athletes India has produced.

    The winner will be revealed at the star-studded grand finale celebrating luminaries in Indian entertainment at The Indian of the Year 2023 award ceremony.

    ‘CNN-News18 Indian of the Year’ has a rich legacy of honouring exceptional talent across various fields. Past winners in the sports category include legendary names like Viswanathan Anand, Sania Mirza, PV Sindhu, MS Dhoni, Saina Nehwal, and Abhinav Bindra, to name a few.

    This year, the winner selection process will combine expert judgment and public voting, with 50 per cent of the decision-making power given to the audience and the remaining 50 per cent entrusted to the jury. Online voting will remain open throughout November. To cast your vote for your favourite Indian and for more details regarding the awards, visit www.indianoftheyear.com

     

  • RCB announces flagship sports conference in partnership with leaders in Sport

    RCB announces flagship sports conference in partnership with leaders in Sport

    Mumbai: Royal Challengers Bangalore (RCB) with its innovation arm—RCB Innovation Lab, has partnered with Leaders in Sport, the premier global sports events and media organisation, to bring the first-ever Leaders Meet to India, scheduled in Bengaluru on 29 and 30 November.

    RCB Innovation Lab is a groundbreaking intersection between sports and business, that aims to generate insights, ideas, methodologies, and products in order to shape the future of sports. Leaders Meet: India aligns seamlessly with RCB Innovation Lab’s mission to further grow sports ecosystem.

    The first-of-its-kind summit is set to host a stellar line-up of global sporting leaders who will collectively delve into the convergence of sports, business, technology, and social impact. They will address critical themes and share insights on multi-faceted topics that are not only shaping the sports industry but are also poised to drive the expansion of India’s future sports market.

    The event will mark a historic occasion and witness insightful discussions in the presence of prominent figures from the sports world such as BCCI honorary secretary Jay Shah, Will Brass (chief commercial officer of the English Premier League), Ellie Norman (chief communications officer of Manchester United), and Charlotte Burr (director of strategy, corporate development & digital, FIFA). Notably, the summit will also feature the Indian badminton legend Pullela Gopichand, Brendon McCullum (former New Zealand skipper and current head coach of England’s Test team), and Olympic Gold Medal winner and world champion javelin thrower Neeraj Chopra, Italian International Football icon & World Cup winner 2006 Alessandro Del Piero, G20 Sherpa – India & Ex – CEO of Niti Aayog, Government of India Amitabh Kant among many other notable dignitaries.

    Commenting on RCB Innovation Lab bringing leaders meet to India for the first time, Royal Challengers Bangalore vice president & head Rajesh V Menon said, “Growth requires a catalyst; we want to create the perfect conditions for sport and business to thrive – sowing seeds of change through new connections, relationships, opportunities, ideas, and perspectives. We want to make it happen faster by creating optimal conditions – bringing together the very best in the sports industry, both on and off the field. We want to accelerate the process by connecting members of the business & sporting community to the best conversations, the best connections, the best insights, the best solutions, and the best opportunities. I am confident that this confluence of industry stalwarts will help bring out valuable insights and build & engage stakeholders contributing to India in the journey of creating more participants in sports than just spectators”.”

    Leaders in Sport has been in existence for 15 years and has served as a catalyst for bringing together the most prominent figures and groundbreaking ideas in the world of sports. With past editions hosted in key cities like New York, Abu Dhabi, London, Los Angeles, Beijing, and Shanghai, Leaders in Sport has been instrumental in facilitating dialogues and propelling the sports industry towards progress. It continues to lead the way in providing the latest sports business intelligence and delivering exclusive perspectives from global industry leaders at the forefront.

    Sport managing director and leader Laura McQueen said “We stand on the verge of an exciting new chapter in the world of sports. Leaders Meet is not just an event; it’s a convergence of some of the world’s most influential leaders and a platform to usher in a new era for the sports industry in India and Southeast Asia. At the summit, we will witness catalytic discussions, innovative ideas, and a global perspective on how to shape the future of sports.

    We are thrilled to partner with RCB to host this event in India for the first time, and it serves as a testament to our shared vision of unlocking India’s potential as a thriving hub for sports and all verticals in sports, related to business, technology, and social impact. The summit promises to bridge the gap between opportunity and execution, propelling India to the forefront of the global sports landscape.”

    Leaders Meet: India will also see the participation of distinguished government administrators including Amitabh Kant, who served as the G20 Sherpa and previously held the role of CEO at Niti Aayog, and R Vineel Krishna, an IAS officer and Special Secretary to Odisha CM & Secretary of Sports and Youth Services in the Odisha Government. These esteemed individuals will engage in discussions and brainstorming sessions covering innovations in sports technology, business, performance, and social impact during the two-day conference.

    Below is the detailed list of speakers with their theme of the talk:

    1.   Jay Shah: Honorary secretary, BCCI; president, ACC; Chair F&CA Committee, ICC

    Topic: How the BCCI built the IPL, launched the WPL and what it tells us about the future of cricket and the trajectory of Indian sport

    2.   Amitabh Kant: G20 Sherpa – India & ex-CEO of Niti Aayog, Government of India

    Topic: The Indian growth story, the socio-economic opportunities, and the role for sport

    3.   Alessandro Del Piero: Italian International Football icon & World Cup winner 2006

    Excerpts of one of the most picture-perfect careers, multiple series A league titles, World Cup winner, champions league winner. Reflections of an iconic career and the current changing landscape of football and with emerging markets what is the future trend of football, will Europe still be the premier club football destination in the near future.

    4.   Dr. R. Vineel Krishna, IAS: Special Secretary to Odisha CM & Secretary – Sports and Youth Services, Odisha Government
    Topic: How states can drive sports promotion and development – the Odisha model and the future of public-private partnerships

    5.   Brendon McCullum: Head Coach, England Test Cricket Team
    Topic: Leading transformative change in team environments – what’s gone into Bazball?

    6.   Neeraj Chopra: Indian Olympic Gold Medallist and World Champion – Javelin
    Topic: The journey, reflections and path ahead to create more world champions in India.

    7.   Abhinav Bindra: Indian Olympic Gold Medallist and 5-time Olympian, Shooting
    Topic: The future of the Olympic movement and Olympism in India

    8.   Pullela Gopichand: All England Badminton Champion and iconic badminton coach
    Topic: From also-rans to Champions – reflections on the growth of India as a badminton powerhouse.

    9.   Charlotte Burr: Director of Strategy, Corporate Development & Digital, FIFA
    Topic: The importance of India to football and the importance of football to India

    10.   Will Brass: Chief Commercial Officer, Premier League
    Topic: An insider’s account of the business affairs of the #1 football league in the world and its plans in a high-growth market like India.

    11.   Ellie Norman: Chief Marketing Officer, Manchester United
    Topic: Managing a global fan base and an iconic brand through the ups and downs of sport through strategic marketing, partnerships, content and fan engagement

    12.   Scott Munn: Chief Football Officer, Tottenham Hotspur
    Topic: How to harness and internationalise the power of a legacy fan base in the Indian subcontinent.

    13.   Mohammad Bobat: Director of Cricket Operations, RCB. Ex-Performance Director: England Men’s Cricket team.
    Topic: Managing high-performance environments and translating potential to winning performances in a team filled with star players.

    14.   Harsh Jain: Co-Founder and CEO, Dream Sports
    Topic: Helming the largest fantasy sports platform in the world and reflections on engaging 200m+ users.

    15.   Nic Coward: World Renowned Sports Advisor and Ex-Gen. Secretary of the Premier League, Ex-CEO of FA, Ex-Consultant FIFA
    Topic: From market entry to consolidation – how foreign brands and investors can look at opportunities in the Indian sports market

    16.   Max Hamilton: Global Commercial Director, European Tour, Golf. 
    Topic: The journey of building and curating a premium brand identity for a sport and its properties.

    17.   Rufus Hack: CEO, Hawk-Eye Innovations
    Topic: How technology builds trust in sports adjudication

    18.   Shikha Tandon: Former Indian Olympic Swimmer and chief partnerships officer, Svexa
    Topic: How human performance intelligence, physiology, health data science, tech & molecular profiling translate into practical peak sports performance.

    19.   Gareth Balch: Co-Founder and CEO, Two Circles
    Topic: Trajectories and trends in the global sports rights market – from acquisition to measurement

    20.   Anil Jayaraj: CEO, Viacom 18 Sports. 
    Topic: Delivering one of the largest sports leagues in the world from rights acquisition planning to advertising to operational execution to broadcast/innovations.

    21.   Abhijit Bhattacharya: Founder, Brahmaputra Volleyball League, former captain of the Indian volleyball team
    Topic: Learnings from building a community sports league

    22.   Nitish Chiniwar: Founder and CEO, Bridges of Sports Foundation
    Topic: Making the community a stakeholder in the sporting journeys of athletes

    23.   Rohini Mukherjee, Head – Global Partnerships & Strategy, Naandi Foundation
    Topic: Empowering India’s adolescent girls through sport – The Toofan Games.

  • Optimum Nutrition announces Neeraj Chopra as its brand ambassador

    Optimum Nutrition announces Neeraj Chopra as its brand ambassador

    Mumbai: Optimum Nutrition, the World’s #1 Sports Nutrition brand, in a press conference in New Delhi announced Neeraj Chopra, the reigning Olympic, World, Asian Champion and India’s Javelin star, as its brand ambassador.

    Optimum Nutrition is a brand of Glanbia Performance Nutrition (GPN), a company which is home to consumer brands that help people around the world meet their nutritional goals. Optimum Nutrition has been supporting athletes in achieving their fitness goals for over three decades and the collaboration with Chopra as his ‘Strength and Recovery Partner’, is similarly aimed at supporting his quest for a Gold medal in his Championship journey next year. Neeraj has been actively spreading the importance of nutrition in his hometown of Panipat in sync with the brand’s message – ‘Zyada Kar Dikhane Ki Taaqat”. Neeraj has also been a staunch supporter of propagating the achievements of women athletes across India.

    As part of the association, Optimum Nutrition will be fuelling Chopra’s championship journey providing him with the “Strength to do More” in the year 2024 as we inch closer to the biggest event in the world of sports.

    Glanbia Performance Nutrition India Pvt. Ltd chairman and managing director Satyavrat Pendharkar said, “We are honoured to have Neeraj Chopra as part of the Optimum Nutrition team. His unwavering dedication, outstanding achievements, and commitment to community development align perfectly with Optimum Nutrition’s core values. Together, we aim to make a lasting impact and empower individuals through the power of nutrition.”

    He further added, “As Neeraj Chopra’s official nutrition partner, Optimum Nutrition will provide him with products that will help him with the strength, recovery and energy requirements to unlock his full potential and deliver the MORE that lies within him. By leveraging our expertise and scientific research in sports nutrition, we will work closely with Neeraj to develop a tailored nutritional strategy that optimizes his performance on, and off the field.”

    Chopra equally enthusiastic about the collaboration shared, “I am delighted to join forces with Optimum Nutrition, a brand that shares my passion for excellence and community welfare. With Optimum Nutrition, I am confident that I have a strong partner that will allow me to push myself further and bring laurels to the nation.”

    Chopra’s partnership with Optimum Nutrition emphasises the brand’s commitment to empowering athletes with the highest quality nutrition products, enabling them to push their limits and achieve their utmost potential. The association further reaffirms the brand’s mission to not only support elite athletes but also inspire all fitness enthusiasts worldwide, encouraging them to pursue their fitness goals with unwavering dedication and premium nutritional assistance.

  • Goa to host 37 National Games with 43 sports, confirms CM and Sports Minister

    Goa to host 37 National Games with 43 sports, confirms CM and Sports Minister

    Mumbai: In a high-profile press conference today, Hon’ble CM Dr Pramod Sawant, alongside the State Sports Minister, the Sports Secretary of Goa and senior officials of the state, unveiled details about hosting the prestigious 37 edition of the National Games.

    For the first time in its history, Goa is poised to play host to the largest-ever National Games, featuring an impressive array of 43 sporting disciplines. This prestigious event promises to be a spectacular showcase of athletic excellence, camaraderie, and a platform for the debut of several exciting sports. The previous edition of the National Games, hosted in Gujarat, featured 36 disciplines, while Kerala’s 2015 edition included 33.

    CM Dr Pramod Sawant expressed his vision for Goa, stating, “We aim to create a thriving sports ecosystem in Goa. While tourists have long enjoyed our beautiful beaches, we now intend to attract sports enthusiasts from around the world. We’ve successfully hosted events like the Ironman, drawing athletes globally, and the World Table Tennis event with participants from 22 countries. With our state-of-the-art infrastructure developed for the National Games, we invite sports associations and national federations to utilize these facilities year-round for their events. Our goal is to take sports in Goa to new heights.”

    The Olympic-style multisport event, featuring participation from 28 states and 8 union territories, is scheduled to take place from 26 October to 9 November. The event will span across multiple venues throughout the state. Notably, cycling and golf are slated to be held in Delhi.

    Excitingly, the 37 National Games will mark the debut of several new sports disciplines on the medal stage, including beach football, roll ball, golf, sepaktakraw, sqay martial arts, kalliyarapattu, and pencak silat.

    Additionally, yachting and taekwondo are making a triumphant return to the Games after their exclusion during the last edition. Moreover, to celebrate tradition, the sports of lagori and gatka have been included as demonstration sports, adding a unique and cultural dimension to the event.

    Sports minister Shri Govind Gaude emphasising the significance of this historic event, noted, “The 37 National Games is not just an event; it’s a source of inspiration for sports enthusiasts and athletes across the length and breadth of our diverse nation. As we prepare to host this historic event in the heart of Goa, we are not only celebrating sports but also carrying forward the legacy of the Asian Games.

    He added, “We aim to do more than encourage participation; we aspire to ignite a passion for sports in every individual, from every corner of India. This is an opportunity for athletes to not only compete but also to tell their stories, inspire the next generation, and showcase their remarkable talent to the nation. Together, we will make the 37th National Games an event to remember, a symbol of unity, and a stepping stone for the future of sports in India.”

    Expressing her enthusiasm for the upcoming sports event, Secretary of Sports & CEO, NGOC Smt. Swetika Sachan said, “As we tirelessly strive to establish new standards in organization, hospitality, and sportsmanship, we eagerly await the arrival of athletes from every corner of our diverse nation. Our vision for the National Games 2023 in Goa is not just about sporting excellence but also about fostering lasting friendships and embracing the true essence of sportsmanship. We invite the media to partner with us in amplifying Goa’s exceptional sporting spirit and prowess. Together, let’s script a historic chapter in the annals of Indian sports.”

    In the past, the National Games have witnessed the participation of numerous prominent Indian athletes, including Neeraj Chopra, Sania Mirza, Mirabai Chanu, Sajan Prakash, Manu Bhaker, and many others.

    During the conference, the National Games Technical Conduct Committee (GTCC) for the Indian Olympics Association chairman Shri Amitabh Sharma said, “Get ready for the biggest sporting extravaganza as the National Games Goa unveils 43 sports, featuring a dynamic mix of Olympic, Asian, and indigenous events. Rooted deep in Indian culture, this event represents the grandest amalgamation of talent, with over 10,000 athletes converging for excellence. Notably, we make history with the inaugural coastal rowing event in India. We invite the nation to witness this extraordinary spectacle of sportsmanship and diversity.”

    As preparations continue to gain momentum, Goa extends an open invitation to the nation and the world to witness this extraordinary celebration of athleticism and the spirit of sports.

  • Noise signs Neeraj Chopra as brand ambassador

    Noise signs Neeraj Chopra as brand ambassador

    Mumbai: Noise, India’s leading connected lifestyle tech brand, has onboarded Neeraj Chopra, Olympic Gold Medalist, and the reigning Javelin world champion as their brand ambassador for smartwatches. The respective journeys of Chopra and Noise represent that from humble beginnings come great things if one never stops dreaming, persevering, and embracing the Noise within. Chopra joins the cohort of cricketing legend and youth icon Virat Kohli and Bollywood star Taapsee Pannu to become the face of Noise’s celebrated wearables.

    Chopra’s journey from a promising athlete to an Olympic champion, bringing glory to India on the world stage, is one of consistent effort and evolution, and resonates deeply with Noise’s brand ethos. Noise is the third-largest smartwatch brand globally and the first Indian brand to top the list after global players. With his exceptional achievements and indomitable spirit, Chopra encapsulates the very values that Noise holds at its core, a relentless pursuit of excellence, a dedication to self-improvement, and an unwavering drive to deepen India’s mark globally.

    Commenting on the announcement, Noise co-founder Gaurav Khatri said, “We are incredibly excited to welcome Neeraj Chopra, the world champion and hugely inspirational Olympic Gold Medalist to the Noise family. Our prominent position in the realm of smartwatches resonates harmoniously with the path Neeraj has embarked upon to stand as a source of national pride. As we consistently channel our enthusiasm to attune to our inner drive, much like Neeraj, we are confident that our partnership will serve to reinforce our strong bond with the vibrant youth.”

    This partnership between Noise and Chopra showcases the mutual dedication to achieving excellence, fostering empowerment, and consistently challenging conventional limits. As Noise maintains its trajectory of innovation and leadership, the role of Chopra as a brand ambassador is poised to significantly enhance the bond and trust with the consumers.  

    Commenting on the association, Chopra said, “I am thrilled to collaborate with Noise, a brand that focuses on innovation. During my conversations to understand what the brand was about, I got the impression that they are determined to push boundaries in their field, and want to inspire the youth through what they do. It is something I can relate to closely, and it’s what makes this association a good one to have.”

    The partnership with Chopra further solidifies Noise’s status as a brand that not only values technological advancement but also celebrates the indomitable spirit of individuals who constantly strive for betterment.

    Over the tenure, Chopra will be involved in a robust campaign that entails all touchpoints.

  • Marvel’s ‘Black Panther: Wakanda Forever’ promo features Neeraj Chopra

    Marvel’s ‘Black Panther: Wakanda Forever’ promo features Neeraj Chopra

    Mumbai: Olympic champion Neeraj Chopra is featured in the upcoming Marvel film Black Panther: Wakanda Forever’s promotional teaser. He has joined the fight for Wakanda to unleash the true essence of being a warrior and fighting for one’s country. Embodying the very spirit of the celebrated Wakandan superhero, Neeraj Chopra’s journey from his humble beginnings to achieving the coveted Olympic gold has truly been inspiring and nothing short of extraordinary!

    The promotional video shows Neeraj Chopra dropping from a high-tech portal opening in the roof, landing on his feet and clenching his javelin tight. He then picks up the pace, gathering momentum to throw the javelin. When he does aim it, the javelin flies, transitioning into a spear and piercing the surface of a road. From here, the video seamlessly connects to the hair-raising trailer of Wakanda Forever. A background voice can be heard saying “dikha denge unhe ke hum kaun hai” in the promo.

    Speaking on how Black Panther has been inspirational for him to associate with, Neeraj Chopra said, “Black Panther is about a fierce warrior, a hero who is willing to give everything to fight for his people and his country. As an athlete, representing India is our biggest opportunity, and we give our best shot and fight till the end. I’m truly overjoyed that I can be a part of this journey, and just like Black Panther, I hope to inspire people around the globe to never give up on their dreams. Being a huge Marvel fan, I just cannot wait to watch the film and discover the new journey of Wakanda!”