ITV

Tag: NDTV MetroNation

  • NDTV MetroNation completes one year

    NDTV MetroNation completes one year

    MUMBAI: NDTV Network’s city centric English news channel NDTV MetroNation has completed one year.

    NDTV MetroNation CEO Rajiv Lulla said, “Local content is increasingly becoming more important for television audiences worldwide as well as in India as it focuses on news that touch people’s lives directly. NDTV MetroNation has been successfully able to capture the imagination of Delhi and NCR and become a reference point for Delhiites.”

    The news channel shows all genres of programmes covering metro life- news and current affairs, lifestyle, entertainment and youth buzz. Some of the shows include The Great Aunty Cookoff, Fight For Your Rights, Let’s Go, Delhi, Feeding Frenzy, U Special, Super Shopper and We Speak Like This.

    NDTV MetroNation is currently running a campaign against bad roads which will highlight civic issues in the city and the fight for it to be fixed, as part of channel’s extensive coverage of the forthcoming elections.

  • NDTV MetroNation plans to launch in Chennai by October-end

    NDTV MetroNation plans to launch in Chennai by October-end

    NEW DELHI: After launching MetroNation in Delhi last September, NDTV Group plans to launch the city-specific channel in Chennai by October-end.

    The next launch will be in Mumbai by the end of the fiscal. Says MetroNation CEO Rajiv Lulla, “As far as entering more markets is concerned, MetroNation will be launched in Chennai first by the end of October. The channel will be launched in Mumbai by the end of this fiscal. The subsequent launches will depend on the needs of the market.”

    Lulla’s focus will be to expand the reach of the channel and tap advertisers. “I will not be changing the programmes of the channel. I will be working towards strengthening our relationship with advertisers. Then my job will be to expand the distribution to make sure that the channel is widely available. The thrust will also be on marketing the channel,” says Lulla.

    However, Lulla did not give out the investment plans. “It would be inappropriate to comment on the investments, as it would depend on the markets we enter,” he adds.

  • Rajiv Lulla is NDTV MetroNation CEO

    Rajiv Lulla is NDTV MetroNation CEO

    NEW DELHI: NDTV has appointed Rajiv Lulla as the CEO of its city channel network NDTV MetroNation. Lulla replaces Sanjay Nigam who was heading NDTV MetroNation.

    Lulla comes in from Nexstar Broadcasting Group, Texas where he was working as senior VP. He has worked in various places that includes Stanford University, CBS Radio and MTV Networks.

    Nigam will be handling other verticals of the group, a NDTV spokesperson said.

    Commenting on his appointment, Lulla said: “The foundation for MetroNation is laid and going forward we will now actively leverage rich local content across cities, develop stronger relationships, serving our local audiences and advertisers.”

    NDTV’s first city-specific channel for Delhi and National Capital region (NCR) has been on air since September 2007.

  • NDTV Q2 loss at Rs 240.8 million

    MUMBAI: NDTV has posted a consolidated net loss of Rs 240.8 million for the second quarter ended 30 September 2007. On a standalone basis, the company’s net loss stands at Rs 39.5 million.

    During the period the company has registered a total income of Rs 774.9 million on a consolidated basis, up 42 per cent as compared to Rs 545.2 million in the corresponding quarter last fiscal.

    NDTV’s standalone revenue in the second quarter of 2007, has raised to Rs 679.1 million, a hike of 46 per cent year-on-year as compared to Rs 465.6 million in the corresponding quarter last year.

    In the second quarter of this fiscal, NDTV launched four channels in India and abroad which includes NDTV Good Times, NDTV MetroNation (Delhi), NDTV Arabia and Astro Awani Malaysia in Malaysia.