ITV

Tag: NDS MediaHighway middleware

  • Premiere selects NDS MediaHighway middleware solutions

    Premiere selects NDS MediaHighway middleware solutions

    MUMBAI: Pay TV operator in Germany and Austria – Premiere – has chosen the NDS MediaHighway middleware solution to set-up an interactive platform paving the way into advanced digital TV services.

    The middleware-based TV platform will enable customers to interactively use innovative add-on-services – all with the ease of using their remote control via a return channel over the internet. Based on the NDS MediaHighway middleware, Premiere will launch this innovative platform that will offer a range of TV services to Premiere subscribers from August 2006.

    NDS MediaHighway, running an open middleware language, will play a key role in operating the interactive TV architecture, that combines broadcast and IPTV technologies into a single service on a hybrid STB. The cornerstone of the new platform will be a middleware enabled easy-to-use STB user-interface, that ensures the same look and feel over a variety of STBs and provides convenient and instant access to the services. The new infrastructure will enable Premiere to further extend its exclusive content offering combined with maximum usability for the viewer.

    The technological architecture of the platform unites the advantages of classic broadcasting with the individual and on-demand features of the internet. While the viewer will enjoy a premium quality TV experience, customers will be able to use interactive applications such as making pay-per-view orders at the touch of the remote control on their STB. Premiere will build up its range of interactive applications and add-on-services progressively based on open application standards.

    NDS is working closely with Premiere to launch this platform that will mark the start of middleware-supported and advanced interactive TV services in Germany and Austria. The agreement is a major reference for the NDS MediaHighway middleware solution and the first large scale customer win for NDS in Germany.

    Premiere CEO Dr. Georg Kofler said, “NDS is the ideal partner for us for establishing our interactive platform. NDS MediaHighway middleware has proved itself around the world, and is already running on more than 38 million set-top-boxes. It is extremely powerful and flexible and covers all the functions that we need, from interactive and add-on services to advanced PVR technology. We are thus gaining a fast and efficient entry into modern, interactive television.”

    “We could not think of a better reference than Premiere for our NDS MediaHighway middleware and hybrid TV solutions. We are delighted to be working with Premiere as our first large scale customer win in Germany. NDS will be supporting the company now to unlock the opportunities of advanced, interactive television,” said NDS France vice president and general manager Caroline Le Bigot.

  • NDS ropes in Serbia Broadband as first VideGuard Express customer

    NDS ropes in Serbia Broadband as first VideGuard Express customer

    MUMBAI: NDS Group plc, a provider of technology solutions for digital pay TV, announced that Serbia Broadband has selected the NDS VideoGuard Express solution to secure premium content on their new DTH service.

    The solution includes NDS MediaHighway middleware and EPG. Serbia Broadband is Serbia’s largest cable operator.

    NDS VideoGuard Express is built on the same proven VideoGuard conditional access technology that drives some of the most successful pay-TV operations around the world. These operators rely on NDS to manage their TV services because it is the most secure solution. This gives the operator access to the best available content which attracts and retains subscribers.

    Serbia Broadband CEO Dragan Solak said, “We already have a successful cable system and we now want to offer customers who cannot receive the cable service a new satellite platform. The new satellite operation will be able to offer a great choice of content with 25 channels to start.”

    NDS vice president Europe David Nabozny commented, “We are extremely pleased to be chosen by SBB for the supply of VideoGuard Express and see this as an excellent opportunity for NDS. NDS’s strength is in our content protection, middleware and electronic program guide – we have a worldwide reputation for our large systems. We are pleased that Serbia Broadband is acknowledging that our advanced technology also works well for smaller systems.”