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Tag: Navya Naveli Nanda

  • UP Warriorz and Navya Naveli Nanda unite to combat online trolling in women’s cricket

    UP Warriorz and Navya Naveli Nanda unite to combat online trolling in women’s cricket

    Mumbai: In a groundbreaking collaboration aimed at addressing the negativity faced by women athletes on social media, the Women’s Premier League (WPL) cricket team, UP Warriorz, has partnered with women’s rights advocate Navya Naveli Nanda, to unveil #TrashTalkCleanUp. Created in collaboration with Interactive Avenues, UP Warriorz’s digital creative agency, the campaign features an inspiring 2-part video podcast and series of Instagram reels.

    The aim of ‘Trash Talk Clean Up’ is to bin the negativity of social media and create safe spaces on the internet for UP Warriorz’ players as well as female athletes at large. A recent study by Plan International found that social media abuse targets female athletes three times more than men. A study published by World Athletics also states that out of all the hate circulating about the Olympics, 87 per cent of it was targeted towards women.

    The problem is no less rampant for India’s women athletes. Former cricketer Mithila Raj, two-time Olympic medalist PV Sindhu, hockey player Vandana Kataria and even the Indian women’s cricket team have faced trolling repeatedly and voiced their opposition on social media. Against this backdrop, UP Warriorz is acting for change and turning online spaces of harassment and abuse into places of support for these achievers.

    The first edition of Trash Talk Cleanup Podcast showcases candid, heartwarming conversations between Navya and UP Warriorz cricketers Vrinda Dinesh, Gouher Sultana, and Poonam Khemnar. Strategically launched around the Women’s Premier League, the initiative addresses the issue of online trolling faced by women cricketers and encourages individuals to respond to trolls with special dustbin gifs, symbolizing the disposal of negative comments. While there’s a long way to go, the social media team of UP Warriorz has already activated these GIFs and dustbin emojis through comments and reactive social listening, resulting in a visible reduction in trolling from the start of the season on 24 February till date.

    Expressing her thoughts on the collaboration, Capri Sports director  Jinisha Sharma said, “This Women’s Day, we champion every sportswoman across the nation to rise above the noise, to focus on their true passion and excellence on the field.”

    Interactive Avenues senior creative director Eshwari Pandit added, “Women often bear the brunt of cyberbullying, ranging from comments on their appearance to criticism of their professional choices. This online negativity not only impacts the mental well-being of players, but also tarnishes the spirit of the game. Through #TrashTalkCleanUp, we aspire to shed light on this critical issue and advocate for respect and positivity towards women athletes.”

  • Navya Naveli Nanda and Tinkle comics present ‘Wonder Naari’

    Navya Naveli Nanda and Tinkle comics present ‘Wonder Naari’

    Mumbai: The eagerly awaited creative collaboration between social entrepreneur Navya Naveli Nanda and the beloved comics publication ‘Tinkle’ has come to fruition, with the official launch of their book on 25  September 2023.

    The event took place at the Dixit Road BMC School, Mumbai with a bunch of bright and enthusiastic students as participants. The collective efforts of Navya Naveli Nanda and the Tinkle Team have given rise to a truly remarkable collection of stories, ingeniously titled ‘Wonder Naari’. While the collaboration was eagerly awaited, the story themes remained under wraps, adding anticipation to the launch.

    It was revealed that the book ‘Wonder Naari’ shines as a beacon of empowerment, featuring four captivating stories, each intricately woven around a core theme that mirrors the pillars of Navya’s visionary initiative, Project Naveli. These themes encompass Legal Awareness, Entrepreneurship, Mental Health and Education, with narratives meticulously crafted to resonate deeply with readers and inspire a sense of empowerment. Post the book launch, there was an interactive workshop where the children were engaged with an opportunity to explore the world of ‘Wonder Naari’ through fun activities and games.

    At the launch, Navya Naveli Nanda passionately shared her journey of creation, vision for women’s empowerment and thoughts on the joy of storytelling through comics. Joining her on this momentous occasion was Amar Chitra Katha Pvt. Ltd President and CEO Preeti Vyas, Tinkle editor-in-chief Gayathri Chandrasekaran, Savio Mascarenhas, group art director, Deepesh Kothari, VP of digital and D2C Businesses and other members from the Tinkle Team.

    What truly distinguishes ‘Wonder Naari’ is its unwavering commitment to accessibility, ensuring that its messages of empowerment transcend boundaries and language barriers. The book will be thoughtfully available in multiple languages including Hindi and Marathi ensuring that its profound impact reaches diverse communities nationwide.

    Commenting on the book launch, Navya Naveli Nanda said “I am absolutely thrilled to finally share these stories with the world! We’ve poured our hearts and souls into crafting authentic narratives that shed light on the real-life challenges women encounter. My hope is that these stories will entertain and ignite inspiration while resonating deeply with our audience’s hearts. Collaborating with Tinkle truly felt like a magical journey!” Navya has worked closely with Tinkle’s editorial team to create each of these stories.

    Tinkle editor-in-chief Gayathri Chandrasekaran who was present at the launch said “At Tinkle, we’re very passionate about stories and storytelling. For over 40 years we have endeavoured to bring diverse, inclusive and empowering Indian characters and stories to children. With every new generation that we write for, our stories evolve in keeping with their needs and the changing social milieu. It has been an absolute joy partnering with Project Naveli to tell inspiring stories about the meaningful work they do in areas that are close to our hearts as well. We had a lot of fun co-creating this book with Navya and can’t wait for the stories to reach far and wide!”

    The book will be available on the Tinkle app to read for free. It will also be available in all leading bookstores.