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Tag: natural

  • The Tribe Concepts ropes in Raashii Khanna as brand ambassador

    The Tribe Concepts ropes in Raashii Khanna as brand ambassador

    Mumbai: Homegrown hair and skincare brand The Tribe Concepts has roped in actor Raashii Khanna as its brand ambassador. 

    “Khanna shares like-mindedness with the brand and is a perfect match in spreading the word for adopting a clean and conscious lifestyle,” said the brand in a statement.

    “I came across The Tribe Concepts a while back and I have been in awe ever since! I love the fact that they make chemical-free, sustainable and vegan products that are highly effective. I also admire how their ethos remains the same inside and outside the box with plastic-free packaging, ethical sourcing and manufacturing practices,” the actor said.

    Since its launch in 2019, The Tribe Concepts has launched many unique products and will continue persistent efforts in innovating conscious and sustainable hair and skincare essentials.

    “We truly think that every choice we make on a daily basis has the ability to impact our ecosystem,” commented The Tribe Concepts founder and CEO Amritha Gaddam. “Along with delivering power-packed performances on screen, Raashii is a power-packed personality off-screen too. Through this like-minded synergy, we aim to create awareness around Ayurveda and the power of Indian ingredients.”

  • Go natural!

    Go natural!

    NEW DELHI: Veet, one of the leaders in depilatory products, has recently launched a new “Naturals” hair removal cream range. Enriched with 100 per cent natural extracts and formulated with mild and refreshing, nature-inspired fragrances, the new product is a premium and naturally enhanced solution for getting smooth and glowing skin.

    The range will be available in two variants – with papaya extracts for normal-dry skin and with camellia seed oil extracts for sensitive skin. And considering India to be an important market, the range has been first launched in India, before an international roll-out across countries.

    A 360-degree marketing campaign to promote the new range has been launched led with a new TVC starring the brand ambassador of Veet and Bollywood’s reigning actress – Katrina Kaif. In line with the premium beauty codes owned by Veet, the commercial reaches out to savvy women looking for a naturally enhanced hair removal experience.

    The TVC challenges the realms of possibilities by transporting her into an imaginary world of dreams, where nature magically surrounds her and grants her the goodness of its special ingredients, making her skin smooth and glowing, gently.

    Talking about the new range, RB India managing director Akhil Chandra said, “Innovation forms the core of our DNA and being the market leader, we believe it is our responsibility to deliver better solutions to our customers. Our new Veet Naturals range combines Veet’s expertise at hair removal with the goodness of 100 per cent natural extracts, leaving skin smooth and glowing. Plus, this breakthrough innovation is infused with refreshing, nature-inspired fragrances and formulated with a superior technology that ensures a pleasant hair removal experience like never before. We have a robust 360 degree marketing campaign panning across print, digital, and TV, led by our new TVC starring our brand ambassador, Katrina Kaif.”

    The new range is available in two pack sizes of 25gms and 60 gms, priced at Rs 60 and Rs 100 respectively.