ITV

Tag: Nano

  • 9X Jhakaas & Marathi movie ‘Welcome Zindagi’ ink promotional tie-up

    9X Jhakaas & Marathi movie ‘Welcome Zindagi’ ink promotional tie-up

    MUMBAI: In a marketing and promotional tie-up with the forthcoming Marathi movie Welcome Zindagi, 9X Jhakaas has launched a contest wherein viewers will get an opportunity to win a new Nano car.

     

    The contest titled ‘Jhakaas Welcome Zindagi, kick-started on 9 June and will be aired on the channel at regular intervals through the day.

     

    The contest’s promo features the hero of Welcome Zindagi – Swapnil Joshi. The actor will inform the viewers about the contest details and the prizes. To participate in the contest, 9X Jhakaas viewers can type ‘JWZ’ and send a text message to ‘54646’, every time they see an animation of a Nano car zip through their TV screens.

     

    The person with maximum number of text messages will win the grand prize of Nano car, whereas runners-up will receive gifts such as Welcome Zindagi branded T-shirts, mugs, etc.

     

    9X Jhakaas head of programming Rohan Rane said, “We are delighted to partner with Marathi film heartthrob Swapnil Joshi and Welcome Zindagi and offer our viewers a brand new car. 9X Jhakaas was launched with an aim to provide a platform to the Marathi film and music industry. Since then, we have been able to associate with each and every new Marathi film. We are extremely pleased that today, no Marathi movie releases without a Jhakaas promotion.”

  • IBD India wins creative duties of Radius Infratel

    IBD India wins creative duties of Radius Infratel

    MUMBAI: The integrated brand development division of Percept-Hakuhodo, IBD India, has won the creative duties of telecom infrastructure company, Radius Infratel.

    IBD will provide 360 degree communication plan to position Radius Infratel as a preferred brand in the FTTH domain and then establish the solution NANO (Neutral Access Network Operations) as a future-smart move.

    The basic plank for the entire communication plan for Radius is based on its proprietary and unique technology called NANO (Neutral Access Network Operations).

    The concept of NANO is to provide a unified last mile solution on optic fiber that allows users to access internet speeds up to 1 Gbps, video intercoms, IPTV HD networks, home automation solutions and much more.

    Radius Infratel MD H. S. Singh said, “When we set out to shortlist on an advertising agency for our growing communication requirements, we just had one dominant thought in our mind – comprehension and simplification. That’s because for the common man to benefit from Radius’ technology, it is important that it be taken to him in a lucid and insightful manner. After various rounds of scrutiny and discussions, we found IBD as a team of individuals who understood the nature of our business inside out and came up with simple but excellent solutions.”

    IBD India COO Jyotsna Chauhan added, “The basic concept of NANO itself is pretty exciting to say the least. Imagine surfing the internet at speeds that we’ve seen only on papers. It’s a big world of possibilities hosted in a single strand of fibre. And that for us is a big talking point – one that gives Radius an edge in their communications strategy. With our unique communications plan we are sure to strengthen the presence of Radius Infratel in the market.”