Tag: Namita Thapar

  • Shaking up brands in a jar, agency brews success with creative mix

    Shaking up brands in a jar, agency brews success with creative mix

    MUMBAI: When it comes to branding, Brandsjar has found the perfect recipe shake well, add creativity, and serve with a dash of personalisation. In just six years since its founding in 2019, the digital integrated creative agency has worked its way onto the radar of some of the biggest names in business, from Clean Slate Filmz and Monginis to Tourism New Zealand, Swiggy Packaging and even Maserati.

    What started as the brainchild of Shlokh Sanjay Sangtani and Sidhant Sanjeev Kakar has grown into a two-city operation, with branches in Mumbai and Pune, and a portfolio spanning branding, social media marketing, performance marketing, SEO, UI/UX design, and website development.

    The agency even managed to impress the notoriously tough panel of Shark Tank India with Ashneer Grover, Namita Thapar, and Aman Mittal praising Brandsjar’s smart and budget-friendly design for Inacan, a crafted canned cocktail brand. For a young shop competing in a crowded creative market, that sort of applause is worth more than a marketing award.

    “Our journey has just begun, but we’re delighted with the overwhelming response from partner brands,” said Shlokh Sangtani, pointing to the firm’s insistence on tailoring every campaign so brands achieve top-of-mind recall.

    Brandsjar co-founder Sidhant Kakar added that value for money and distinct brand appeal remain the agency’s guiding principles. “Being praised on Shark Tank India was a sign we’re on the right track,” he said, noting that the agency now wants to scale its formula for success to even more industries.

    For a company that prides itself on shaking up conventional brand storytelling at a time when attention spans are shrinking and engagement matters more than ever, BrandsJar has managed to create something rare, a blend that works for both start-ups and global giants. And if its trajectory so far is any indication, this jar is only just being opened.

  • Emcure Pharmaceuticals taps ebullient Vidya Balan to front new Arth wellness range

    Emcure Pharmaceuticals taps ebullient Vidya Balan to front new Arth wellness range

    MUMBAI; Emcure Pharmaceuticals has recruited Bollywood star Vidya Balan as the face of its expanded Arth wellness range, marking the company’s strategic entry into the daily supplements market.

    The Pune-based pharmaceutical firm is leveraging its women’s health expertise to launch products that blend traditional Indian herbs with modern science.

    Balan will headline campaigns for three flagship products: Intimate Care for feminine hygiene, Sleep Support Gummies for rest quality, and Brain Fog Aid for cognitive function.

    “Women are the backbone of families and communities, yet their health often takes a backseat,” said Balan. “True empowerment begins with good health, and I hope to inspire women to prioritise themselves through informed choices.”

    The collaboration aims to break taboos around women’s health issues, particularly those considered sensitive or rarely discussed in public forums.

    Namita Thapar, whole-time director at Emcure Pharmaceuticals, praised Balan’s credentials for the role: “We are excited to partner with Vidya, as she is bold, authentic, and truly embodies what our brand stands for. As a strong advocate for women’s health, she is known for speaking her mind.”

    Emcure, which operates in more than 70 countries including Europe and Canada, has previously focused on menopausal health products. This expansion broadens its wellness portfolio with solutions targeting everyday health concerns.

    The company’s decision to enter the supplements space comes amid growing consumer interest in preventative health measures and holistic wellbeing solutions, particularly products addressing specific women’s health needs.

    The new Arth range is available nationwide and through the brand’s dedicated website.

  • Shark Tank India season four filming begins

    Shark Tank India season four filming begins

    Mumbai: After three game-changing seasons, Shark Tank India is back with an all-new season. This season is once again set to showcase innovative ideas and deals that could influence the future of start-ups in India.

    The shooting of the first episode has kicked off with a lineup of impressive sharks: People Group, founder and CEO Anupam Mittal; boAt Lifestyle, co-founder and CMO Aman Gupta; Emcure Pharmaceuticals Ltd, executive director Namita Thapar; Lenskart, co-founder and CEO Peyush Bansal; and OYO, founder and group CEO Ritesh Agarwal. As the season unfolds, audiences can look forward to the addition of new sharks to the panel, bringing their dynamic energy and entrepreneurial expertise to the mix.

     

     

    This season promises an exciting twist with the dynamic duo of comedian Ashish Solanki and Sahiba Bali taking the role as hosts, ready to bring their unique flair to the show.

    Since its debut, Shark Tank India has encouraged countless Indians to present their entrepreneurial dreams. This year’s campaign, “Sirf Dream Job Nahi, Apne Dream Idea Ke Peeche Bhaagega India,” will showcase passionate entrepreneurs and dreamers pitching their best to turn their aspirations into reality.

    Stay tuned for updates on Shark Tank India 4, coming soon to Sony LIV.

  • Brut India’s ‘Brut Indian Squad’ set to shine at 77th Festival De Cannes

    Brut India’s ‘Brut Indian Squad’ set to shine at 77th Festival De Cannes

    Mumbai: Brut India unveils ‘Brut Indian Squad’, a ground-breaking initiative for Indian content creators, offering them the highly coveted stage of entertainment on the global platform  Festival de Cannes. This pioneering campaign by Brut India underscores the unequivocal rise of the Creator Economy and its undeniable ascendancy, by tapping into the diverse cultures and voices that define our nation. The Brut Indian Squad includes a rich tapestry of talents such as  Ayush Mehra, Namita Thapar,  Viraj Ghelani,  RJ Karishma, Ankush Bahuguna, Sanjyot Keer, Raj Shamani, Vishnu Kaushal, Sharan Hegde, Aastha Shah, Nancy Tyagi, who will represent India at the upcoming Festival de Cannes.

    Additionally global pop sensation King from India will also be making his Festival De Cannes Debut this year.

    As the official partner of Festival de Cannes Brut India, year-on-year has been at the forefront of showcasing the country’s best and most popular creators, successfully spotlighting the growing creator’s economy. This year ‘Brut Indian Squad’ has been curated to create a diverse stream of storytelling with our creators with unique stories and life journeys.

    Commenting on the announcement, Brut India VP & editor-in-chief Mehak Kasbekar said, “Brut India is proud to bridge the gap between the film and digital industries by providing Indian influencers a prestigious international platform to create an unprecedented impact and unlocking vast opportunities. It gives us immense pleasure to bring a kaleidoscope of India’s diversity to Cannes with these talented creators with unique regional backgrounds on the international stage.”

  • Miss World goes beyond glamour: Shark Tank India integration supports beauty with a purpose!

    Miss World goes beyond glamour: Shark Tank India integration supports beauty with a purpose!

    Mumbai: The 71st edition of the Miss World Pageant, a celebration of beauty, intellect, and purpose, returns to India after 28 years. Embodying its core value, ‘Beauty with A Purpose’, the event has ignited global anticipation and excitement. As India takes centre stage as the host country, contestants from around the world come together, presenting a captivating fusion of cultures. With excitement mounting, the world eagerly anticipates the crowning of the next Miss World. Viewers in India can catch all the live action, from the glamorous ramp walks, the exciting performances to the final crowning ceremony, on 9 March, 7:30 pm onwards exclusively on Sony LIV.

    Adding an exciting dimension to this year’s pageant is the groundbreaking integration with Shark Tank India, a platform renowned for fostering entrepreneurship and innovation. For the first time ever, Miss World’s top four finalists will have the opportunity to pitch their Beauty with a Purpose Project on stage to our sharks – Emcure Pharmaceuticals Ltd executive director Namita Thapar, People Group founder & Shaadi.com CEO Anupam Mittal, and OYO Rooms founder & CEO Ritesh Agarwal. The sharks believe in the cause of ‘Beauty with A Purpose’, will bring their expertise and resources to support the endeavour that wins. This one-of-a-kind integration will allow the contestants to align beauty not only with aesthetics but also with meaningful impact and much-needed societal change.

    Miss World Organization chairman and CEO Julia Morley said, “The collaboration with Shark Tank India underscores our commitment to driving positive change. We are thrilled to witness the transformative power of beauty aligned with purpose.”

    Sony LIV and StudioNext business head Danish Khan stated, ” Streaming the 71st Miss World 2024 pageant live on Sony LIV underscores our commitment in bringing meaningful, premium content to our Indian audience. The special integration of Shark Tank India also perfectly aligns with this year’s theme of Miss World 2024.”

    The 71st Miss World 2024 streaming on 9 March at 7:30 pm exclusively on Sony LIV.

  • Unlock entrepreneurial wisdom from the judges of ‘Shark Tank India’ on Audible

    Unlock entrepreneurial wisdom from the judges of ‘Shark Tank India’ on Audible

    Mumbai: Hooked on the ongoing season of Shark Tank India? With its audiobook version Shark Tank India available on Audible, you can dive into the experiences of the Sharks who are ruling the TV screens of every Indian household currently and get a glimpse of their inspiring journeys. Tailored for aspiring business leaders, this audiobook serves as a tribute to the entrepreneurial spirit, offering inspiration and guidance beyond the boardroom. Here, Audible brings you curated words of wisdom and learning from these industry leaders.

    The ‘Did Not Quit’ medal is worth more than gold

    Sugar Cosmetics CEO Vineeta Singh shared a valuable lesson for aspiring entrepreneurs—aim for the “did not quit” medal. In her insights, Vineeta stresses the significance of perseverance, highlighting that reaching the finish line is more crucial than finishing first. She encourages entrepreneurs to confront self-doubt, emphasising that worst-case scenarios are often less dire than imagined. Speaking about her journey, Vineeta reminisced, “We (Vineeta and her husband) plotted these worst-case scenarios. Although we know that often it’s not as bad as we are imagining and fearing. For me, the worst case would’ve been losing the last 30 lakh rupees I’d set aside in the bank and start again from square one.” Adding on to the same, she said, “I think self-doubt and a lack of self-confidence is probably the worst kind of rock bottom because there’s nothing that anybody can say that can turn it around for you.”

    Frugality fuels value: Make ROI your mantra

    boAt CMO and co-founder Aman Gupta shared the mantra of being “fast, fearless, and frugal.” Reflecting on the importance of Return on Investment (ROI), Aman emphasises the necessity of frugality not as a choice but as a fundamental approach to business. Aman’s advice captures the essence of their business model, “Frugality is at the core of our company’s business model. If there is frugality in everything that you do, you’ll be able to create value for stakeholders.” Having worked at legacy companies, before advancing to the forefront of India’s start-up revolution, Aman has many learnings as takeaways. “Start-ups have to learn from legacy companies how to make money, run big companies, and think in a structured manner. Legacy companies need to learn from start-ups how to be nimble,” Aman said. Embracing failures made all the difference, he explained. “I don’t think you need 2-3 successes, you need one. I’ve had five failures but one success has made me who I am. I am a common man, a middle-class guy and I feel that an entrepreneur should be grounded first and foremost. I relate to people who hustle. Nowadays entrepreneurs want the spotlight in the media, and there’s a God-syndrome that kicks in. That’s very bad for the company and the entire ecosystem. Be ready for ups, be ready for downs, but be yourselves.”

    Be organised and embrace optimism to balance work and life!

    Emcure Pharmaceuticals executive director Namita Thapar, offers a profound perspective on the vital attributes necessary for success, extending far beyond the areas of entrepreneurship. Beyond the commonplace notions of organisation and optimism, Namita delves into the essence of these qualities, asserting that they are indispensable for anyone navigating the complexities of modern life. She asserts, “Not just entrepreneurs, but every person needs to have these. Being organised and optimistic are the bedrock that allows individuals to seamlessly juggle various responsibilities and maintain equilibrium between work and life. In the relentless chaos of everyday life, these qualities become the anchors that foster a sense of calm and resilience.” Namita’s insights resonate as a timeless guide for individuals seeking not only success in their professional endeavours but also a harmonious and composed existence in the face of life’s myriad challenges.

    Read people, not just the cards you’re dealt: A poker lesson in early-stage investing

    Shaadi.com founder and CEO Anupam Mittal draws inspiration from his entrepreneurial family background. He attributes his risk-taking attitude to his father, who took on economic responsibilities at a young age, and his adventurous spirit to his mother. Drawing parallels between poker and real-time investing, Anupam highlights the importance of understanding people in early-stage investing: “Just like in poker, in real-time investing, you need to read the room. You have to read the other players. In poker, there’s a big fallacy that you’re not playing cards, you’re playing people and the cards just happen to be there. The same thing applies to early-stage investing, you’re trying to understand people.”

    Agility over planning: Fall fast, learn faster

    Car Dekho CEO and co-founder Amit Jain shared a concise yet powerful lesson: “Fall fast, learn faster.” His words echo the sentiment that in the fast-paced world of business, being an executionist is more valuable than being a strategist: “You can’t take too much time in learning and over-planning; your agility and nimbleness will suffer. It is better to be an executionist rather than a strategist.”

    Initially, Amit and his brother decided to start an IT outsourcing company because they were good at coding. Following this, a big disaster struck and it was largely the fault of the brothers. “GirnarSOFT went bankrupt when the stock market crashed in 2009. The Jain brothers had invested close to Rs. 1.5 crore in stock trading and the whole amount was wiped out in 5 days.” Amit said. “We were vetting at 10x leverage, meaning they had positions worth 15 crore rupees. When the Sensex fell from 18,000 to 6,000 – this is something that nobody could ever have imagined. But as an entrepreneur, if you fall down, you get back up again.” He said early-stage learning was very important for him. “Starting and growing a business can be a challenging and difficult process, there will be setbacks and failures along the way and it can be easy to become discouraged or lose motivation. However, persistence allows a founder to stay focused and keep moving even when faced with obstacles.” The company was back on its feet in less than a year and the brothers swore to never dabble in stock trading ever again. Amit learnt never to use money from corporate accounts for such risky funds. He had to show the same agility when he launched CarDekho.

  • Namita Thapar takes pioneering partial exit from Rare Planet investment at 3.5x return

    Namita Thapar takes pioneering partial exit from Rare Planet investment at 3.5x return

    Mumbai: In 2021, Shark Tank debuted in the Indian market, providing a valuable platform for a diverse range of entrepreneurs to showcase their businesses. One remarkable success story from the show is Rare Planet, now recognised as India’s largest airport retailer. Rare Planet’s outstanding performance in the last two years after securing a deal on the show has now created a landmark achievement marking the way for the first-ever exit for a Shark with a 3.5x return on their investment. Started as a venture in the first year of BTech by Ranodeep Saha and later joined by Vijaya Kumar TR as co-founder, the success of this company stands as a testament to the opportunities and recognition that Shark Tank India has brought to aspiring entrepreneurs in the country.

    Ranodeep Saha’s exceptional pitch with co-founder Vijaya Kumar TR in Season 1 of Shark Tank India left a lasting impression on the sharks, particularly Namita Thapar. The pitch seamlessly integrated the company’s commitment to social responsibility, prompting Thapar to make an independent investment in the company. Within just two years of securing funding for the show, Rare Planet has achieved remarkable growth, witnessing a five times revenue increase and double-digit PAT profit.

    Namita Thapar was impressed by Rare Planet’s remarkable revenue achievements and commendable impact on the lives of over 10,000 artisans. Since the initial investment by Namita and their appearance on Shark Tank India 1, Rare Planet’s footprint has expanded significantly by 12 times growth in stores across India. Starting from a presence in five airports, the company now operates in over 37 airports with 50 stores nationwide. The company has diversified its offerings, introducing Rare Planet Luxe, a luxury format, situated across multiple airports. This format will be extended further in new airports in the pipeline. Also, the new format SITARA for Indian Fashion Accessories brand across nine airports, and brand 2M minimart for convenience retail format across Tier 2 airports.

    Rare Planet’s airport retail stores boast an extensive inventory of over 10,000 unique handcrafted items, and décor, ranging from mugs, copper bottles, cups, and plates, to Kulhads, along with stationery, jewellery, and accessories all created by more than 10,000 local artisans who are associated with the company. Notably, most of these artisans are women, pouring passion, hard work, love, and care into beautiful products every day. Beyond fostering artistic endeavors, Rare Planet is actively involved in making a positive impact on the lives of its artisans. The company contributes to education funds for the children of these artisans, thereby enabling them to dream big. This noble cause has resulted in over 8,000 artisans experiencing a substantial 180 per cent increase in their income, facilitating the education of over 1,000 children.

    Emcure Pharmaceuticals Ltd executive director Namita Thapar: Rano stands out as a founder who personifies humility, determination, and an unwavering passion for supporting artisans. Meeting his parents in Kolkata left a lasting impression on me—the pride in their eyes while recounting his entrepreneurial journey truly touched my heart. This is one story to watch out for, “picture abhi baaki hai”.

    Rare Planet co-founder Vijaya Kumar TR: Namita Ma’am has been a guiding force for us, meeting with us on multiple occasions to provide invaluable insights into our overall strategy. Her expertise, particularly in pricing and marketing, has played a pivotal role in our exponential growth.

  • Ignite your entrepreneurial spirit: A November playlist of wisdom on Audible

    Ignite your entrepreneurial spirit: A November playlist of wisdom on Audible

    Mumbai: Navigate the highs and lows of entrepreneurship with this curated list of titles on Audible – a handpicked selection of audiobooks that promise not just inspiration, but a no-nonsense guide to turning dreams into reality. Let the spoken words of experienced visionaries spark motivation as you set to transform this November into a month of not just ideas, but actionable strategies for your success!

    Shark Tank India

    Written by: Prerna Lidhoo; Narrated by: Benaifer Mirza

    Slide into a powerhouse of wisdom in this audiobook, brimming with no-nonsense advice and leadership insights from industry titans. Explore their experiences, and invaluable lessons and get a glimpse of the inspiring journeys of renowned entrepreneurs like Anupam Mittal, Namita Thapar, Aman Gupta, and other distinguished judges from the show. This audiobook not only celebrates the entrepreneurial spirit but also serves as a guide beyond the boardroom. Be inspired and gear up for the upcoming season of Shark Tank India because your entrepreneurial adventure starts here!

    The Dolphin and the Shark

    Written by: Namita Thapar; Narrated by: Richa Sayal

    ‘The Dolphin and the Shark’ uncovers the dynamic leadership lessons from Namita Thapar’s dual roles as a Shark Tank India judge and leader at Emcure. Balancing the fierce determination of a shark with the empathetic touch of a dolphin, Thapar explores essential business mantras in its 15 chapters. Packed with personal stories, Emcure’s evolution, and insights from inspiring entrepreneurs, this audiobook will help aspiring entrepreneurs glean valuable inspiration. Namita’s candid and authentic journey makes this a compelling listen, encouraging every listener to surpass their limits.

    Connect the Dots

    Written by: Rashmi Bansal; Narrated by: Manisha Sethi

    Aspiring entrepreneurs, take note: the blueprint for your dreams is already within your reach. This audiobook tells the tale of 20 dynamic individuals who defied conventional paths to become successful entrepreneurs without the backing of an MBA or a privileged background. From Mahima Mehra to Ranjiv Ramchandani, these stories resonate with a powerful message—you don’t require a prestigious degree or a wealthy lineage to dream big and achieve greatness. Listen and understand how the key ingredients for success lie within your mind, your passion, and your determination.

    Startup Compass

    Written by: Ujwal Kalra and Shobhit Shubhankar; Narrated by: Adwait Karambelkar

    Dive into the pulse of India’s startup revolution with ‘Startup Compass.’ Learn directly from icons like Bikhchandani, Kalra, and Bansal as they share invaluable advice on every startup stage – from ideation to an eventual exit. It is your shortcut to entrepreneurial success, offering inspiration and wisdom from those who have conquered the dynamic Indian business landscape. If you are looking to begin your startup journey, are interested in the Indian startup ecosystem or are simply a student of business, this audiobook is a must-have in your library.

    The High Performance Entrepreneur

    Written by: Subroto Bagchi Narrated by: D Andrew

    ‘The High Performance Entrepreneur’ by Subroto Bagchi is a transformative handbook that takes aspiring entrepreneurs on a journey from idea conception to IPO success. Drawing on personal experiences, Subroto confers about crucial aspects like team selection, company values, business planning, investor choices, overcoming challenges, and brand building. More than a guide, this audiobook serves as a catalyst, inspiring young entrepreneurial minds to unleash their energy and make a lasting impact in the business world.

    15 Secrets Successful People Know About Time Management

    Written and Narrated by: Kevin Kruse

    Discover the secrets of super-productive people in Kevin Kruse’s bestseller! He spills the beans on billionaires, Olympic athletes, and successful entrepreneurs like Mark Cuban and Grant Cardone. Through simple surveys and interviews, Kruse breaks down their habits for extreme productivity which is sure to help aspiring entrepreneurs looking to unlock their potential. It’s not just a peek into success—it’s a roadmap for anyone dreaming of making it big. Tune in and find out which proven strategy propels and empowers these extraordinary individuals to the pinnacle of productivity.

    Entrepreneur 5 P.M. to 9 A.M.

    Written by: Kanth Miriyala and Reethika Sunder; Narrated by: Manish Dongardive

    This audiobook is a practical guide for aspiring entrepreneurs who juggle a full-time job and a business idea. Filled with compelling case studies and practical advice, this concise guide not only guides you to minimize the risks but also offers a clear roadmap for launching your venture from ground zero. With a focus on making your product profitable early on and securing funding successfully, this audiobook empowers aspiring entrepreneurs to align business goals with life aspirations, leveraging personal strengths for a fulfilling startup journey. Perfect for those seeking inspiration, this must-listen title is your key to transforming ideas into a profitable reality.