Tag: Nairobi

  • RAPP India appoints Kapil Bhatia as associate VP

    RAPP India appoints Kapil Bhatia as associate VP

    MUMBAI:  RAPP India has roped in Kapil Bhatia as AVP for the agency’s growing clientele in Mumbai.

    Kapil joins RAPP India from Squad Digital, Nairobi, where he was general manager overseeing the operations of the agency across digital strategy, creative solutions, media planning, social media marketing and mobile marketing.

    Before moving to Nairobi, Kapil worked with the DDB Mudra Group for four years and was primarily in-charge of client servicing for one of the agency’s largest clients, LIC.

    On joining RAPP India, Bhati said, “This is going to be an exciting opportunity to tap into my through the line communication understanding. I look forward to help RAPP with the building its multi-channel capabilities.”

    RAPP India and Tribal Worldwide India president Venkat Mallik said, “We are going through an interesting phase of transformation and growth at RAPP in India. Kapil joins RAPP at just the right time as we look to remodel the agency and introduce a set of new initiatives to strengthen  the multi-channel RAPP offering across Mass Media, E Commerce, Social Media, Email marketing & CRM. RAPP is one of the few agencies with the ability to offer genuinely integrated communication thinking and Kapil’s skills and experience complement this really well.”

    Commenting on this, Vice President, RAPP India vice president Bijoe George said, “As we go about building RAPP INDIA as a media agnostic, data-led agency we needed leaders who can champion this cause amongst clients. Kapil comes with the requisite experience and fits the bill perfectly”.

  • AFP to launch international news service

    AFP to launch international news service

    MUMBAI: French news wire Agence France-Presse (AFP) is broadening its focus with the launch of AFPTV International.

    AFPTV will offer video reports every day and plans to produce 150 reports a month. Initially these reports will be in English and French. Reports in Arabic, Spanish and other languages will follow.

    AFP company chairman Pierre Louette said, “On the basis of a service set up in 2001 called AFP Video, we are moving on to AFPTV, a new international service made up of around 40 video journalists and several production units worldwide.”

    “We need to develop video production to enable the growth of our multimedia products. While video is at the heart of the agency’s multimedia plans, multimedia development is central to the agency’s development prospects,” he added.

    AFP’s television production was started in 1996 under a partnership accord with US financial news agency Bloomberg. AFP global news director Denis Hiault said, “We opted for a novel approach unlike that practised by the competition a decade ago.

    “We process news with our own specific vision, our multicultural approach, in order to best analyze it. Rather than offering just the umpteenth version of a Baghdad booby-trapped car attack or the latest riot, our film comes with keys to understanding the news, with analysis that gives meaning to the information,” he said.

    AFPTV service grew after the setup in 2005 of two test production centres, one in Baghdad, the other in Warsaw covering Eastern Europe.

    “The choice of the location of our production units was based on our decision to provide something extra in comparison with the competition, as well as offering coverage of geographical areas they had shunned,” Hiault said.

    AFP has set up permanent video positions in New Delhi, Istanbul, Bangkok, Cairo, Nairobi and Rio de Janeiro.

    “This is AFP’s most ambitious project since the launch of our international photo service two decades ago. It’s a new opportunity to demonstrate our editorial know-how and bolster our place in the field as a primary source of information. Our video footage is based on the same criteria of excellence as our text dispatches,” said Hiault.

    AFP this year plans to further increase its capacity to collect images. “By the summer of 2007 the agency will have internet-quality images thanks to telephone-camera equipment being distributed to journalists on a voluntary basis,” said Louette.

  • MTV Intl wins 2006 One World Media Award for Aids film ‘Transit’

    MTV Intl wins 2006 One World Media Award for Aids film ‘Transit’

    MUMBAI: MTV International was recently honoured at a ceremony in London with a 2006 One World Media Award in the category of ‘Popular Features’ for its first-ever made-for-TV film Transit.The film premiered on 1 December 2005 World Aids Day as part of MTV’s Staying Alive HIV and Aids prevention campaign.

    Transit was shot in St. Petersburg, Mexico City, Nairobi and Los Angeles, using the backdrop of these cities to tell a story about love, sex and youth. It has an international cast that includes British actress Shelly Conn Charlie and the Chocolate Factory and Humberto Busto Amores Perros, Transit was developed by MTVNI in conjunction with The Swedish International Development Cooperation Agency (Sida).

    In addition to airing on MTV channels around the world, Transit was offered to all broadcasters worldwide cost and rights free to get HIV prevention messages out to the widest audience possible. More than 50 additional broadcasters in Africa, the Asia-Pacific region, Europe, North America, South America and Russia aired the film.