Tag: N.K. Sinha

  • MIB’s new secy Amit Khare joins office

    MIB’s new secy Amit Khare joins office

    NEW DELHI: In what could be termed as challenging times, Amit Khare (third from left in the pix) yesterday assumed charge as secretary in the Ministry of Information & Broadcasting on superannuation of Narendra Kumar Sinha.

    Khare is a 1985 batch Indian Administrative Service officer and was posted at a senior level in the state of Jharkhand before he was nominated to take over from Sinha at MIB. Considered an upright civil servant, he is credited for unearthing the multi-million-dollar fodder scam two decades ago in Bihar for which some powerful politicians, including former Bihar chief minister Lallu Yadav, and senior officials have been handed jail sentences of varied time period.

    Some of the issues that would need Khare’s immediate attention, as also his boss MIB minister Rajyavardhan Rathore, include putting in motion the process of quick decision-making at this important ministry, which is responsible for policy-making and their implementation for multi-billion dollar sectors of television, radio, films and advertising.

    With the media and entertainment industry undergoing changes with the arrival of newer technologies, like online distribution of content of all types, MIB needs to keep pace without upsetting the ecosystem that has been reeling under the impact of a sluggish economy and after effects of several other financial policies taken over the last 24 months by the government.

    To give some momentum, Khare would need to hit the road running working along with sector regulator TRAI that has made several recommendations relating to policies, which are yet to be acted upon by MIB, apart from working with the regulator on guidelines that could be in the offing, including uplink and downlink guidelines, DTH licencing norms, online content regulation, removal of bottlenecks in the film sector on opening up more screens and cajoling sister government organisations like Department of Space to have a more liberal approach. Not to mention soothe ruffled feathers at pubcaster Prasar Bharati.

    Media reports have indicated that in the last nine months, inaction had come to such a head at MIB that inter-departmental power games stalled a decision on over 100 applications for new TV channels. It was only about 10 days back that some channel permissions were processed and conveyed to stakeholders.

    During a career span of more than 33 years, Khare has held various field postings and worked at both the state and federal levels.

  • DAVP to ensure max publicity: MIB seeks ‘Quit India’ commemoration details from ministries

    NEW DELHI: The ministry of information and broadcasting has asked all ministries to send details about programmes planned by their respective ministries related to commemoration of 75th anniversary of the Quit India Movement and 70 years of lndia’s freedom to MIB to ensure adequate publicity and visibility of these activities through Directorate of Advertising and Visual Publicity (DAVP) in a coordinated manner.

    MIB secretary N K Sinha, in a letter to colleagues in other ministries, stated that details should be sent about the set of activities like the Pledge, the Quit lndia Quiz, the New India Manthan, and the Causes: one would like to dedicate oneself to.

    In this connection, he drew attention to the letter from the Department of Personnel  and Training regarding ‘Sankalp se Siddhi – Attainment through Resolve’ being celebrated as a mass movement during the five-year period from 2017 to 2022. These core activities can be complemented by the Ministries / Organisations suitably at their level. He also enclosed the DoPT letter.

    He wrote: “I shall be grateful if suitable actions are taken in time to make the Commemoration a grand success” and drew attention to the letter from DoPT for suggestions of programmes.

    Sinha added “that there are moments in the journey of nations that fundamentally alter the course of history. One such moment was the Quit lndia Movement, also known as August Kranti’ Andolan that began on 9 August 1942. This Movement was am important milestone in the Indian freedom struggle. Under the leadership of Mahatma Candhi, people across India, in every village, city transcending all barriers came together with a common mission- to uproot imperialism. Five years after the Quit lndia movement, India attained freedom on l5 August 1947.

    The five-year period from 2017 to 2022 will be a unique opportunity of ‘Sankalp to ‘Siddhi’ towards a New India.

    lt all begins with a pledge – a pledge to create a New India that is strong prosperous and inclusive, an India that will make our freedom fighters proud. This is the best time to make every Indian a Builder of a New India. It could be complemented at individual / organisational / local levels.

    Also Read: DAVP ads: Audio-visual medium gets lion’s share

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