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Tag: Music Today

  • Delhi’s largest Indian music festival ‘Swar Utsav’

    Delhi’s largest Indian music festival ‘Swar Utsav’

    MUMBAI: The much awaited 3 day music festival ‘Swar Utsav’ took place in Delhi this weekend. Festival was inaugurated by Dr. Mahesh Sharma, Minister of State of Culture, Tourism and Civil Aviation; Aroon Purie, Chairman & Editor-in-Chief, India Today Group and Mala Sekhri, COO, Music Today.

     

    The 3 day festival was a treat to Delhi’s music lovers. The uniqueness of this festival lied in its capacity to attract the best talent in all genres of Hindustani music namely devotional, classical, sufi, folk, fusion and now even Bollywood.

     

    Day 1 featured Classical performance Raga By Moonlight by Pandit Ajoy Chakrabarty followed by a fusion concert, Confluence which had maestros like Ustaad Shujaat Hussain Khan (Sitar), Pandit T. H. Vikku Vinayakram (Ghatam), George Brooks (Saxophone) and Ajay Prasanna (Flute).

     

    Day 2 of Swar Utsav started early morning with devotional rendition, Divinity by Pandit Channulal Mishra who kept the audience spell-bound under the bright sun. The evening was a soulful affair with Qawwali by Warsi Brothers and mesmerising Sufiana Kalam by Hans Raj Hans.

     

    Day 3 began with Gurbani session, Shabad Kirtan by young Ashupreet Kaur. And the finale was grand with Bollywood singer KK.

     

    The three days of mesmerising music under nature’s bliss came to an end with people asking for more. Dignitaries present at the closing ceremony included  Minister of State for Information & Broadcasting Col. Rajyavardhan Singh Rathore, Mr. Rakesh Srivastava, Senior Vice President, Hyundai Motors, Mala Sekhri, COO, Music Today among others.

     

    Swar Utsav 2014 was embraced with much warmth by Delhi and the way audience turned up in thousands despite of chilling weather is really phenomenon.

     

    Speaking about the event, Aroon Purie, Chairman & Editor-in-Chief – The India Today Group said “Swar Utsav was started by the India Today Group in 2000 and soon became the largest Indian Music Festival in Delhi. We, at The India Today Group are proud to be reviving this grand stage and bringing the best musicians in the country together for Delhi’s citizens.”

     

    The annual music festival which won many accolades, had maestros performing and thousands of fans listening to them under the stars, is back with the immense support of many partners including Hyundai as the presenting partner.

     

    The festival partners include Liberty, Organic India, Sahitya Kala Academy, The Punjabi Academy, Minsitry of Culture Government of India, and DDA amongst others.

     

  • Rajshri.com launches pay downloads

    Rajshri.com launches pay downloads

    NEW DELHI: With 10 million video streams across its site in its first month, Rrajshri.com has introduced pay media.

    Viewers are now able to download and own any of the movie content available on the site for their personal consumption, starting last weekend. And coming up is download-for-keeps for their entire music content as well. Prior to this, films could be downloaded on payment but for a limited period of 72 hours.

    “We have ensured that the price points are very aggressive and have chosen to offer downloads without DRM,” Rajshri Media (P) Limited VP sales William D’souza tells indiantelevision.com.

    “Over the past month, we have received huge requests from viewers asking for downloads of the content,” he says, adding, “We are also at the final stage of introducing our ad-supported platform, through which we will soon integrate video ads and rich media banner ads on our site.”

    This has been done at the “constant behest of advertisers, who see www.rajshri.com as an ideal destination to reach out to a global audience interested in Indian entertainment,” says D’Souza.

    Regarding other services on the site, D’souza says they have bagged the famous GaneshaSpeaks Bejan Daruwala’s astro service, and Sanjay Jumaani, numerologist, to provide that genre of content for them.

    “Besides generic advice and predictions, we plan to offer personalised video consultations to consumers worldwide,” he says.

    “The online ad campaign is currently ongoing and our communication will constantly keep changing as we continue to add newer and better features, categories and services to the website,” D’souza adds.

    Asked about the new alliances they are looking at, D’souza said: “The biggest names in the business are working with us. Many more alliances are at an advanced stage of negotiation and will be announced shortly. Some of our current partners include Sony BMG , Universal Music, T-Series, Mattel Toys, B R TV, Saregama HMV, Music Today, Films Division of India, Osho International Foundation, Baba Ramdev and others.”

    However the company has no alliances in the UK as of now. “While we have no alliance with any UK-based company, Rajshri.com has alliances with two US companies: Limelight Networks, the worlds leading content delivery network for digital media; and Brightcove, an internet TV service that empowers video producers and programmers to build broadband businesses while giving viewers more choices and control over their use of video and television,” D’souza clarifies.