ITV

Tag: Mumbai

  • Monster.com releases new ‘Thank God It’s Monday’ ad campaign

    Monster.com releases new ‘Thank God It’s Monday’ ad campaign

    NEW DELHI: With the New Year, Monster.com is set to redefine the age-old connotation of Monday blues with the launch of #ThankGodItsMonday ad campaign in Gurgaon, Mumbai and Bangalore.

     

    The campaign encourages the idea of loving what you do; each day, every day.

     

    The four-week long campaign started on 11 January, making the travel time to office exciting for office goers and young entrepreneurs in Gurgaon. The Rapid Metro was wrapped in Monster’s signature purple colour and the commuters were accompanied by the Monster Mascot – Trump. As part of the campaign, commuters also shared selfies with the Trump along with their story of why they love what they do. Every week, the winner with most creative caption and selfie are given one Kindle.

     

    Monster.com MD (India, Middle East, Southeast Asia, Hong Kong) Sanja Modi said, “With this is campaign we want to conquer the general feeling to hate Monday because it brings the start of the work week. To understand better, we asked people if they enjoyed going to work on Mondays after a fun filled weekend and more than 65 per cent said that they drag themselves to work on a Monday. ”

     

    In Mumbai and Bangalore, select corporate parks saw Monster purple in their premises, with office goers and young entrepreneurs participating in the selfie contest, clicking pictures with Monster Trump. To make their Mondays special, office goers and young entrepreneurs were shuttled in luxury sedans from select stations and were dropped to their offices within a 5 kms radius in Gurgaon and Bangalore.

     

    Modi added, “It’s time to change the way one feels about Mondays because there are millions of jobs giving millions of reasons to love Mondays. This will only happen if people really love what they do and when their work gives them the drive to start the work week – Monday on a positive note. So find better with Monster and experience a ‘different Monday’. Time to embrace #ThankGodItsMonday.”

  • Sony Pix to air Spider-Man movie marathon

    Sony Pix to air Spider-Man movie marathon

    MUMBAI:  Apart from the telecast, Sony PIX has also arranged to bring a copy of Daily Bugle a fictional New York City tabloid newspaper from the Spider-Man world to India. This is the original copy of the newspaper used in the movie Spider-Man 3 and PIX is going to make it available for viewing across multiple cities in India. Through this one in a million opportunity, the newspaper will be making its round across Hard Rock Café outlets in Mumbai, New Delhi, Bangalore and Hyderabad starting 15 January 2016.

     

     The channel will also air five Spider-Man movies back to back on 26 January 2016 starting 10 am onwards to 9:30 pm.

     

    This Marvel Superhero created by Stan Lee, is one of world’s most beloved superhero. Each of his adventures has left its audiences AMAZED for over 50 years. Catch him beset with troubles in his failing personal life, fight a strange black entity, solve his parent’s mysterious death and save New York City that’s under siege by the Oscorp.

     

     A robust marketing plan has been put in place to promote the Pixathon with special focus on social media. Apart from an exciting contest, where in winners can win exclusive Spider-Man merchandises, PIX will do an all India tour with the original ‘Daily Bugle’ engaging with fans and followers of Spider-Man. The Sony Pictures Networks will be utilised to the fullest to promote the Pixathon.

     

     If you have missed any of the Spider-Man series or need to add the rush and excitement of Spider-Man, then Sony PIX gives you an opportunity to relive the Spiderman magic all day long this republic day. 

  • Sony Pix to air Spider-Man movie marathon

    Sony Pix to air Spider-Man movie marathon

    MUMBAI:  Apart from the telecast, Sony PIX has also arranged to bring a copy of Daily Bugle a fictional New York City tabloid newspaper from the Spider-Man world to India. This is the original copy of the newspaper used in the movie Spider-Man 3 and PIX is going to make it available for viewing across multiple cities in India. Through this one in a million opportunity, the newspaper will be making its round across Hard Rock Café outlets in Mumbai, New Delhi, Bangalore and Hyderabad starting 15 January 2016.

     

     The channel will also air five Spider-Man movies back to back on 26 January 2016 starting 10 am onwards to 9:30 pm.

     

    This Marvel Superhero created by Stan Lee, is one of world’s most beloved superhero. Each of his adventures has left its audiences AMAZED for over 50 years. Catch him beset with troubles in his failing personal life, fight a strange black entity, solve his parent’s mysterious death and save New York City that’s under siege by the Oscorp.

     

     A robust marketing plan has been put in place to promote the Pixathon with special focus on social media. Apart from an exciting contest, where in winners can win exclusive Spider-Man merchandises, PIX will do an all India tour with the original ‘Daily Bugle’ engaging with fans and followers of Spider-Man. The Sony Pictures Networks will be utilised to the fullest to promote the Pixathon.

     

     If you have missed any of the Spider-Man series or need to add the rush and excitement of Spider-Man, then Sony PIX gives you an opportunity to relive the Spiderman magic all day long this republic day. 

  • Parle MTV Junkyard cries out a new slogan ‘Dunk That Junk’

    Parle MTV Junkyard cries out a new slogan ‘Dunk That Junk’

    MUMBAI: Swachch Bharat is a dream that can only be fulfilled through consistent messaging that runs through several touch points. Hence, Parle MTV Junkyard Project is using the very symbol of dumping ground to communicate the message of do not litter. Soon, the dump trucks across Mumbai and Delhi will be sporting a colourful graffiti look with a strong messaging of Dunk That Junk. How does this help? Littering is a bad habit that needs to be stopped through constant reminders. The colourful dump trucks will be a persistent reminder of the plethora of undesignated dumping grounds across cities. Besides strong communication on air and interactive push on social media, the graffiti dump trucks will be a bold and unexpected messaging to the city to stop littering and Dunk That Junk where it belongs viz. garbage bin.

     

    MTV is on a mission to turn the dirty streets into art spaces, and it has partnered with Parle Products to drive this initiative across cities. Supporting the Swachh Bharat Abhiyaan, Parle MTV Junkyard Project recently launched a war cry across social media with a slogan of Dunk That Junk. A series of viral videos have flooded the social media featuring ace bollywood and TV celebrities dunking the junk through interesting challenges like dizzy dunk, trampoline jump dunk, blindfold dunk etc. Shahruhk Khan, Farhan Aktar, Varun Dhawan, Sonam Kapoor and many others have extended their support to this campaign – which has also received massive participation from digital natives through user generated videos and has garnered overwhelming 1 mn interactions. Giving the dump trucks a makeover is an extension of Dunk That Junk initiative. The regular dumper trucks will be sporting colourful graffiti that shouts out to Dunk That Junk in the dustbin. These colourfully branded Ghanta Gaadis were unveiled today in the capital with much fanfare by the esteemed member of Parliament, Meenakshi Lekhi who was joined by bollywood star Randeep Hooda.           

     

    Speaking about the colourful dump trucks, Member of Parliament Meenakshi Lekhi said, “India?s biggest strength are its young people and I truly believe they have the power to make change happen. Our honourable Prime Minister has also called upon our youth to contribute in the development of the country and I am glad to be a part of such events which are the right efforts in this direction. However, they need to be spoken to in a language they understand and I am delighted that youth brands like MTV are coming forward to deliver a serious message in a fun and interesting manner to mobilize young people to do something for their country.  The Junkyard Project is a great way to get them involved in the process and help make a Swachh CP and a Swachh Bharat.”

    Expressing his support for the initiative, Chairman New Delhi Municipal Corporation Naresh Kumar said, “There’s a lot being done today to raise awareness about the need to make our country clean and beautiful. Seeing our honourable Prime Minister Modiji’s vision of Swachcha Bharat coming alive in such a fun, interesting and clutter-breaking manner is definitely going to motivate a lot of young people across the country to do their bit towards making India a clean and healthy nation. And I’m delighted that we have made a beginning right here in our beautiful city of Delhi.”

     

    Speaking about the initiative, Viacom18 EVP business head English and youth cluster Ferzad Palia said, “At MTV, we have always supported causes and issues that matter. As the ultimate word on the youth, we know how to reach out to, speak to and communicate with the young people to get them motivated about the issues that affect India. And, state of cleanliness is an issue that comes right on the top of that list. Our mission is to transform the dirty junkyards into beautiful art-spaces – the exact opposite of filth. The 300+ college outreach is going to widen the footprint of action on ground. Built on the cusp of Music and Art and supported by the ace Bollywood celebrities, Parle MTV The Junkyard Project is our attempt to drive higher conversations around do-not-litter; that are backed by solid action on-ground.  So, don’t be a punk and Dunk That Junk right now.”

     

    Parle Products GM Pravin Kulkarnii commented, “Being a brand consumed by all sections of the society, we at Parle have continuously strived to spread awareness among the citizens to contribute to the society’s wellbeing. Our Litter Free campaign stands testimony to our endeavour in extending our support towards creating a clean and healthy society. Associating with this project, we aim at taking forward our efforts and reaching out to and helping our young consumers practice the art of cleanliness.”

     

    Joining in to support to initiative, bollywood star Randeep Hooda said, “Who knew cleaning up could be so much fun? MTV really knows how to make the most mundane of things seem exciting. Littering is bad, but anything that requires people to change their habits is not easy to communicate, especially when the people in question are young. Parle MTV The Junkyard Project is a fantastic project that’s interactive and fun, and not preachy. MTV is engaging its fan base in a unique manner and mobilizing them for a good social cause. Let’s take #DunkThatJunk challenges – they are simple, interactive and fun. No wonder the videos are trending on social media. I urge everyone, all you young people out there, to come and support MTV and Parle in its efforts to make India a shining example of how to keep our country clean. And, don’t be a punk, Dunk That Junk. ”

     

    Parle MTV The Junkyard Project is an attempt to get the youth to take a stand on ‘cleanliness’ and also aims to action change on-ground through clean-up drives that are built on music and art. Taking their Litter Free campaign forward, Parle Products has partnered with MTV to create the largest youth clean up movement that will seamlessly integrate across screens including TV, web, mobile and on-ground to mobilize the youth of the country. This unique clean-up movement by MTV has also won critical acclaim and been awarded the Gold at the recently held Appies Asia Conference, as one of the most effective pro-social activity across Asia.

     

    Making the cleaning-up fun and driving conversations, MTV has launched a war cry Dunk That Junk. Bollywood and television celebrities have joined the movement by gamifying the slogan and challenging each other to ‘Dunk That Junk’ through interesting challenges and nominating others to participate in order to drop garbage where it belongs – in the bin! The core of this initiative is to turn the dirty into beauty. Parle and MTV have tied up with 300 colleges across India and multiple graffiti and street art experts to convert chosen undesignated dumping grounds to beautiful graffiti art projects and utility areas.

     

    As with everything, MTV has its own twist on making even the activity of cleaning up the city a lot of fun. MTV has launched Parle MTV The Junkyard Project under the umbrella of MTV Act, which is MTV’s pro-social platform that lives 365 days and strives to create awareness on various social causes.

  • Adfest 2016: 37 directors aspire to be ‘Fabulous Four’

    Adfest 2016: 37 directors aspire to be ‘Fabulous Four’

    MUMBAI: Thirty seven aspiring directors from eight cities are in the running to become Adfest 2016’s ‘Fabulous Four.’

     

    ‘Fabulous Four’ is a visionary mentoring program run annually by Adfest, which is designed to nurture up-and-coming directors.

     

    Every year, Adfest invites new directors and assistant directors to submit a five-minute short film script inspired by the theme of the festival, which is slated as ‘Creative Intelligence’ for this year.

     

    A total of 37 scripts were submitted from Brisbane, Dhaka, Fukuoka, Kuala Lumpur, Mumbai, Shanghai, Sydney and Tokyo this year, which is up from 33 last year.

     

    All 37 scripts will be judged by the Film Craft and New Director jury, which is led by jury president Sihabutr Xoomsai, Thailand’s award-winning director at Triton Film in Bangkok.

     

  • GroupM’s Motivator ropes in Amol Mohandas as client leader

    GroupM’s Motivator ropes in Amol Mohandas as client leader

    MUMBAI: GroupM’s media agency Motivator has appointed Amol Mohandas as the client leader on all businesses. He will be based out of Mumbai and will look after all the businesses of Motivator in the city.

     

    With over 15 years of experience, Mohandas  joins Motivator from Percept Media. Prior to joining Percept Media, he established his own venture, Weave Through Communications, which provided multi-platform communication solutions to  clients. He has also been a part of Mediacom as the general manager for the UAE region, Starcom MediaVest Group as the associate media director and Mindshare.

     

    Motivator general manager Trishul Bhumkar said, “All our clients have had a fantastic 2015 and the momentum is only going to increase. We are getting ready to deliver on their business ambitions going forward. To do this we found the right senior leader in Amol. With a deep understanding of communication planning and having been an entrepreneur himself, Amol will be able to deliver on our client’s business results. Under him, Motivator’s Mumbai client leadership team is fully strengthened.”

     

    Mohandas added, “It is a happy feeling to be a part of an organisation where the objectives – the individual and the organisation – match! Looking forward to a long and exciting journey ahead where I can leverage my 360 experience across diverse work environments and contribute to the success of our client’s businesses.”

  • Dentsu Webchutney hires Havas’ Gaurav Soi as EVP

    Dentsu Webchutney hires Havas’ Gaurav Soi as EVP

    MUMBAI: Dentsu Aegis’ digital agency Dentsu Webchutney, has appointed Gaurav Soi to head its new business operations, nationally as executive vice president (EVP).

     

    Soi will report to Dentsu Webchutney CEO Sidharth Rao. He joins the agency from Havas Worldwide, Mumbai where he was senior vice president. 

     

    As part of his new mandate, Soi will identify and channelise new opportunities for the agency across its offices in Mumbai, Delhi and Bengaluru.

    On his appointment, Soi said, “The most commonly used word in conversations today is digital. It is no longer the future. It is here and now! Denstu Webchutney has a proven track record and is associated with very prestigious brands. Known for its quality product and forward thinking, I am extremely proud to be a part of this team. The company is aggressively focusing on growth; and yet, we will need to retain the quality of our product across client offerings. It is this balance that will make the road ahead a very exciting one.” 

    Rao added, “Dentsu Webchutney has now entered its next phase of growth and it’s absolutely essential for us that we use the right kind of experiences to steer this growth forward. Gaurav comes in with immense experience and exposure across clients and categories. And his appointment will only further catalyse the strength that already holds the Dentsu Webchutney fort so strong. I am extremely happy to welcome him on board.” 

    With more than 15 years of experience, Soi has worked with agencies including The Grey Group, Mumbai, Ambience Publicis, Metal Communications and Havas Worldwide. He has also been part of the events and activations industry through Line Communications.

  • TRAI urges urban consumers to get STBs by end of month; rules out extension of Phase III

    TRAI urges urban consumers to get STBs by end of month; rules out extension of Phase III

    New Delhi,: Firmly ruling out any possibility of further extension of the deadline for digitization of cable television, the Telecom Regulatory Authority of India today categorically said that cable TV services in urban areas in the country will be digital from January 1, 2016.

     

    In a press release Trai also advised consumers of urban areas who are still receiving cable TV services without Set Top Boxes to avail and install these before the cut-off date in order to receive uninterrupted TV.

     

    Trai said it had been taking steps for creating awareness amongst consumers and stakeholders by holding workshops and consumer outreach programmes about the implementation of DAS. Trai held a meeting with major stakeholders of the broadcasting and cable TV sector on December 1 with major stakeholders in the sector. Trai had earlier asked all stakeholders to inform it by 28 November for pending interconnect agreements or if they were facing any problems.

     

    The broadcasters, direct-to-home operators and multi-system operators were asked to carry out exhaustive consumer awareness programmes about digitization of cable TV services so that the remaining customers in the urban areas are able to install STBs before the cut-off date of December 31. 

     

    Broadcasters of TV channels were asked to send advance intimation by December 7 to the cable operators about non availability of TV channels for retransmission in analogue mode to the consumers from January 1, 2016.

     

    Trai noted that the progress of seeding STBs in DAS Phase-III notified areas is ‘satisfactory and a good number of customers are getting the benefits of digitization’.

      

    Trai said that while Phase -I had covered the four Metros of Delhi, Mumbai, Kolkata and Chennai by October 31, 2012; Phase II covered cities with a population more than one million (38 cities) by March 31, 2013.

     

    Phase -III is aimed at covering all Other Urban areas (Municipal Corporation/ Municipalities) except cities /towns/areas specified for corresponding Phase-I and Phase-II by December 31, 2015. The final phase will cover the rest of India by 31 December 2016.

     

    The list of urban areas covered under Phase III of digitization is available on the website of the Ministry of Information & Broadcasting (www.mib.nic.in).

     

    At the outset, TRAI said cable TV is one of the most popular medium of mass entertainment and education and there are presently more than 100 million cable TV subscribers.

  • News broadcasters finally surf the wave as Chennai drowns

    News broadcasters finally surf the wave as Chennai drowns

    MUMBAI: A natural disaster in Mumbai or Delhi even if not too severe in nature immediately gets the Indian broadcast news media in overdrive mode. “Breaking News” updates are pushed to the viewers every hour if not every few minutes. Everything else takes a backseat as television journalists and cameramen scamper through water or rubble… whatever the case may be.

     

    But sadly, only the Indian metros of Mumbai and Delhi command that kind of a clout from the Indian news channels, specially the English ones.

     

    As one of the most senior Indian journalists Rajdeep Sardesai recently said in a blog post, Indian news channels need to know that there is an India that exists beyond the Vindhyas.

     

    With incessant rains in Chennai over the last few weeks, the situation there is glum to say the least. However, English news channels have only just woken up to this natural disaster. It was only when news poured in of the Chennai airport shutting down due to water logging on the runway, did many realise the gravity of the situation down south.

     

    The natural calamity has left more than 250 people dead and thousands have been rendered homeless. 

     

    After waiting for some kind of push, news channels are now also participating in aiding the victims who have been stranded in the most inundated areas across the rain-battered Tamil Nadu. News channels are attempting to provide the nation with timely updates about the torrential rains of Chennai… albeit a tad too late in the day.

     

    In his blog, Sardesai discussed the issue and blamed the lack of coverage by national news channels on the “tyranny of distance.” Since most national bureaus are located in Delhi, news around the national capital gains prominence than those in other parts of the country. According to him, the only solution behind this ignorance by the national media towards such a serious incident was by combining local and national content i.e by giving space to local news in the national news channels. “Maybe we need to have two national bureaus, one in Delhi and one south of the Vindhyas,” he suggested.

    News channels have evidently shown the divide between the coverage of news from the north to south of India. Indiantelevision.com tried to get hold of a few news channels that have invested some efforts in reporting the incident.

     

    Take a look…

     

    CNN-IBN

     

    CNN-IBN has sent two of their senior editors Karma Paljor and Shreya Dhoundial to cover the Chennai rains. The channel has also dispatched a group of five reporters who are there at the ground zero in Chennai. The other journalists on ground are Anna Isaac, Deepa Balakrishnan and Jude Sannith who are continuously bringing the latest update of the rains, the damage caused and the difficulties that the people of Chennai are facing.

     

    Speaking on the Chennai rains, CNN-IBN managing editor Radhakrishnan Nair said that the entire emphasis of the channel right now is on helping Chennai and connecting the needy and the good samaritans. He added that till normalcy is restored, CNN-IBN will keep the focus on ‘Help Chennai.’

     

    The channel has been flashing helpline numbers and email ids where people can contact for any kind of assistance. CNN-IBN has tied up with Twitter for people to reach out to their loved ones in Chennai and those who are looking for help. Their social media handles are also posting regular updates about the rains and regarding all the help that can be provided to the people stranded in the city.

     

    India TV

     

    The news channel has deployed three senior reporters covering the floods extensively in Tamil Nadu, which includes the bureau chiefs from Hyderabad and Bangalore and a senior defence correspondent from Delhi. Apart from this, the channel is continuously getting information and news from their local stringer network.

     

    India TV is also carrying out continuous coverage with regular updates on rescue operations, updates from the MET Department, Indian Army, NDRF and from government officials. The channel is covering the floods by way of regular and special programmes in a bid to inform viewers about the situation in Tamil Nadu. The channel’s correspondents, along with the rescue teams are going on aerial surveys to show the extent of devastation and the ground realities.

     

    NDTV 24×7

     

    The channel has its resident editor – South Uma Sudhir in Chennai from the day Tamil Nadu was hit by the torrential rains. The channel has also deployed five reporters to cover the entire incident.

     

    “The Chennai Floods have been NDTV’s main focus since the time the state was hit by the natural calamity and still remains the focus of all our bulletins, including prime time programming, both Left, Right and Centre and The Buck Stops Here have done Chennai related stories. We are also passing on all requests for help to relief officials,” informs NDTV 24×7 managing editor Manika Ahirwal Raikwar.

     

    Times Now

     

    Times Now has its senior editor Vivek Narayan spearheading the coverage in Chennai. The channel has also sent a team of eight reporters covering and reporting minute details about the situation in Chennai. The reporters are spread across the city, reporting from districts like Thiruvallur and Cuddalore.

     

    Additionally, the reporters are also trying to get messages of distress across to the relief teams in a bid to salvage the situation. The channel has also tied up with Twitter and leading news portal of south India News Minute to ensure that these messages reach officials as quickly as possible. “Times Now has been broadcasting non-stop coverage of the situation and has dedicated several hours of programming to the floods in Tamil Nadu,” adds a senior spokesperson from Times Network.

     

    As Sardesai rightly points out, hopefully such situations wouldn’t take a flood for national media channels to discover the India that exists beyond the Vindhyas. The entire nation hopes that this geographical division would not affect our motherland in the future.

  • Continental Wrestling Entertainment to be kick-started by Great Khali to promote wrestling in India

    Continental Wrestling Entertainment to be kick-started by Great Khali to promote wrestling in India

    The Great Khali, who had emerged as the champion at World Wrestling Entertainment (WWE) IN 2007, has today announced the launch of his Continental Wrestling Entertainment (CWE).

     

    The new venture was formally launched by Uttarakhand Chief Minister Harish Rawat who invited the tall Khali to kick-start the first event of CWE on February 2016 with a two-day spectacle of international standard fights to be held in Uttarakhand.

     

    The Chief Minister said that Uttarakhand was slated to host the National Games in 2018 and the event in February would also be used to encourage more people from the state to come forward for sports. He said two stadiums were being built for the purpose in Haldwani and Dehradun. Rawat added that he was sending six or seven wrestlers to Punjab to train under the tutelage of Khali at his academy in Jalandhar.

     

    The CWE would initially train around forty wrestlers, Khali whose real name is Dalip Singh Rana and who stands 7 feet 3 inches tall. check this sentence

     

    In fact, Rawat had to stand on a stool to put a shawl around Khali while welcoming him, providing a great photographic moment.

     

    Rawat said “I have always said that the youth is not just our future but also our present and in a young country and state like ours their development and betterment is of prime importance to any ruling dispensation. I was really impressed by what Khali is attempting to do with this very popular modern day version of one of our most traditional sports – Wrestling.”  He said the aim of his youth outreach initiative, #CM4Youth, was to understand the aspirations of the young and draw up programmes to fulfill these.

     

    “Pro-wrestling is very popular with the Uttarakhandi youth. Khali’s own story of his rise from being a very ordinary worker in the hills to being amongst the world’s greatest pro-wrestlers ever through single minded focus, hard work and absolute dedication is nothing short of inspirational”, he added.

     

    Others present included Ranjit Rawat and Haripal Rawat, both conveners of #CM4Youth, IBS CEO Amardeep Singh., and leading sporting luminary Jaspal Rana. The CWE programme will focus on aggressively promoting the sport in India as well as scouting and developing pro-wrestling talent from across the country.

     

    Khali said that talks were on with different television channels who want to cover his events, but declined to give further details.

     

    Commenting on the reason behind this initiative, Khali said: “I have come a long way since my humble beginning as an ordinary stone cutter in the hills. A simple response to a chance question by a Punjab police inspector who passed me one day while I was working along a road, changed my life for ever. He asked me why was I working so hard even after my shift was completed. My response that unlike others I had a bigger stomach to fill and thus needed to work harder than the rest landed me a job in Punjab police. For the first time in my life, when I got my second salary there, I could actually buy a TV; a decision that changed my life forever – I not just got introduced to wrestling through seeing WWE but decided to make it my passion and profession.”

     

    “My journey was not at all simple to say the least. Having gone through all the trials and tribulations of setting out on a journey to conquer the world of pro-wrestling with only my ambition in hand and then being able to rise to the zenith at the world platform, I was determined even while in the United States that I would return to my country and help create the right platform and facilities for my fellow Indians to also make it big in this sport.” Added the wrestler.

     

    He further went on to say that the Uttarakhand CM had agreed to help his endeavour without any pre-conditions as it was a very good initiative for the youth.

     

    The fights which are scheduled for February 2016 will feature both international as well as Indian pro-wrestlers including The Great Khali himself.

     

    Asked why he was not participating in the WWE Live event in India, he indicated that he had not been invited but would love to wrestle with Americans on Indian soil. He said that he had gone through a lot of difficulty when he landed there in 2006 and used to sleep in the ring after the day’s matches as he had no other place to go to!

     

    The spectacle of International standard fights will be held in association with specialist sports and brand management company, ‘Integrated Brand Solutions (IBS)’ and will be supported by Harish Rawat’s ‘#CM4Youth’. IBS is a full service Brand solutions agency dedicated to maximizing experiences and ROI for client brands. With offices in Mumbai, Pune, Dehradun, Delhi, Bangalore, US & UK and through its extensive partner network span across the globe, it ensures seamless geographic and product outreach to discerning clients.