ITV

Tag: Multi Screen Media Network

  • Multi Screen Media Network acquires exclusive broadcast rights of the ATP World Tour

    Multi Screen Media Network acquires exclusive broadcast rights of the ATP World Tour

    MUMBAI: Multi Screen Media Network has announced that it has acquired the exclusive rights to broadcast tournaments as part of the global Elite – Men’s Professional Tennis Circuit; the ATP World Tour, for the next 5 years commencing January 2016.

     

    As part of the rights package, the network will air the live telecast of ATP’s premium tier events, the ATP World Tour Masters 1000 events and the ATP World Tour 500 events alongside the prestigious season-ending Barclays ATP World Tour Finals. In addition to the live telecast, the channel will broadcast the highlights and the news service which will include player interviews around the series of tournaments.

     

    The ATP World Tour is therefore yet another addition to the network’s line-up of live tennis events which presently includes the Australian Open and the Champions Tennis League.

     

    Speaking on the new development MSM CEO NP Singh said, “Sports in India have a strong cultural significance and a way of unifying viewership across audiences.  Tennis is a high-consumption sport and the ATP reflects the best of men’s tennis globally. Our association with ATP is a strategic step in the direction of firmly establishing our commitment to tennis which is recognized as one of the most followed sports in the world.”

     

    Sony SIX and KIX business head Prasana Krishnan asserted, “The ATP World Tour will feature the world’s best tennis players on our network throughout the year. Our fans can now look forward to the world’s top ranked players in men’s professional tennis. This is a valued addition to our line-up of major tennis events on our network, making it the one-stop TV destination for tennis enthusiasts.”

     

    Commenting on the deal ATP Media CEO Mark Webster, “We are delighted that MSM has acquired the rights to the ATP World Tour Masters 1000 and 500 events along with our season finale, the Barclays ATP World Tour Finals. We are certain that MSM will provide the passion and superb production values required to showcase the finest male tennis players competing at the world’s most exciting venues.”

     

    The ATP tournaments determine player rankings as well as the seeding for the Grand Slam tournaments. The men’s tennis season concludes each year with the Barclays ATP World Tour Finals which is now considered the biggest tournament outside of the four Majors and often determines the year-end No. 1 Emirates ATP Ranking. The event is notable for some outstanding matches in the sport’s history due to its unique round-robin format.

  • MSM’s SAB gets onto OSN Pehla bouquet

    MSM’s SAB gets onto OSN Pehla bouquet

    MUMBAI: Multi Screen Media Network channel Sab has signed a carriage deal with leading middle easy pay TV network – OSN for its Pehla subscribers. The latter has also brought on board Pakistan-based news channel GEO News.

     

    GEO News and SAB TV will be available on OSN Pehla Variety and OSN Pehla Prime Packages.

     

    The OSN platform is owned and operated by Panther Media Group – a company is owned by KIPCO and Mawarid Group.

     

    Says OSN CEO David Butorac: “Since its launch in August 2013, the response to OSN Pehla has been overwhelming. The large community of South Asians who live in the MENA region can now have complete control over their entertainment experience though our award-winning technology and can enjoy world-class cricketing action in high definition. We are delighted that OSN Pehla serves as a bridge for the large South Asian community to their home countries.”

     

    Adds MSM EVP and head international business Neeraj Arora: “We identified a unique offering in the South Asian television sector with SAB TV, which offers round-the-clock and original family comedy content. Our emphasis is to connect with families by providing innovative, light-hearted and clean entertainment. Our partnership with OSN will take SAB TV to a wider audience of not just Indians but people from across South Asia, who live and work in the MENA region.”

     

    “GEO News has set its ambition to be ubiquitous. Our launch on OSN Pehla brings us closer to our mission in the Middle East. As a credible source of news and current affairs in Urdu, GEO News enjoys a loyal and well informed audience,” says GEO TV Network President Iman Aslam. “With an estimated 1.8 million Urdu speaking expatriates in the region, GEO News is sure to become the expat’s window to their homeland to stay on top of local issues. OSN Pehla’s extensive reach, technological and digital capabilities and high standards in customer service are an ideal fit for us to provide a value-added TV experience for our audiences.”

     

    OSN Pehla has a portfolio of over 30 popular South Asian channels in Hindi, Urdu, Bengali, Tamil and Malayalam. And Butorac is looking at adding more channels to that bouquet over the next few months.