Tag: MrMed

Mumbai: Facing the skyrocketing costs of critical illnesses like cancer is tough, especially as medicine prices continue to rise and the availability of it is scarcely distributed. MrMed, a forward-thinking online super-speciality pharmacy, has launched its second digital campaign with the message: ‘Dava budget mein bhi hai, aur pahunch mein bhi’— medicines that are both affordable and accessible.

In collaboration with Filmy Fiction, MrMed has launched a visually captivating story, highlighting its commitment towards accessibility and affordable cancer medicines. With cancer treatment costs often delaying care for many, MrMed aims to bring affordability to the forefront by offering high-quality medicines at up to 85 per cent discount. Their advertising promotes reassuring customers about their financial security and the ease of obtaining cancer medications through their platform.

MrMed co-founder & CEO Devashish Singh commented on the inspiration behind the campaign: “At MrMed, we believe that access to quality cancer care should never be a privilege but a right. Our mission is to empower patients by providing affordable medications, ensuring that no one has to face the burden of cancer treatment alone. Together, we can change the narrative around cancer care.”

Filmy Fiction director Prasun Jindal said, “In developing the MrMed advertisement, we prioritised building a narrative around the actual experiences of their customers. This helped create a compelling story, fulfilling our intention of going beyond just product advertisement. Ultimately, the vision is not limited to traditional marketing. It’s about creating a community that supports and uplifts one another.”

With a 4.8-star rating on Google and a presence in nearly 3,000 cities, MrMed has helped patients save over ₹35 crores, establishing itself as a leader in transparent, affordable healthcare.

Mumbai: Confronting the daunting expenses of critical illnesses can be overwhelming, particularly as medication costs escalate. MrMed, an innovative online super-specialty pharmacy, has launched its first-ever advertising campaign, championing the message: ‘Sahi Dawa, Sahi Daam, aur Sahi Samay par’ – the right medicine, at the right price, and at the right time.

In partnership with Filmy Fiction, MrMed has created a digital film that is not just a visual feast but a compelling story. It highlights the platform’s vast reach, even to the most remote areas, and offers up to 85 per cent off on speciality medications. The ad is more than a promotion; it’s a narrative that reassures customers about both their health and finances, emphasizing the ease of accessing speciality medicines through MrMed.

MrMed co-founder Devashish Singh commented on the inspiration behind the campaign: “This video is rooted in the real-life experiences of our customers, who are not only loyal to MrMed but have expressed gratitude for making super-speciality medicines available nationwide. They are more than customers; they are our advocates, reinforcing our commitment to support them.”

Filmy Fiction director Prasun Jindal discusses their storytelling approach: “Our goal with the MrMed.in ad was to transform authentic customer experiences into a story everyone can connect with. It’s not merely about promoting a brand; it’s about portraying the deep connections it has built, making it a symbol of support and unity.”

With a steadfast dedication to transparency, quality, and affordability, MrMed stands out as a healthcare industry leader. With a 4.9 Google rating and having reached over 15,000 customers in nearly 2,000 cities in India, MrMed’s reputation is already well-established.

The campaign is being launched on various social media and digital platforms.