Tag: Mr. Prasana Krishnan

  • Sony Six to air an exclusive run-up to the 2014 FIFA World Cup

    Sony Six to air an exclusive run-up to the 2014 FIFA World Cup

    MUMBAI: Starting 5 May, Sony Six, India’s premier sports and entertainment channel will launchan exclusive line up of content that will feature as an onset to run-up to the 2014 FIFA World Cup, Brazil. As the international home of football – ‘Brazil’ stands on the horizonto host the biggest football event on the planet; itsexcitementhas already journeyed onto the Indian shores. Thetournament is staged at an all-time high and is ready to capture the imagination of millions of sports enthusiast and hard-core football lovers. Sony Six, that holds the rights for telecasting the event exclusively in India, look to capitalise on this opportunity through high quality and exclusive content to the fans.

    The channel will broadcast the following programmes:

    Sony Six EVP and business head Prasana Krishnan said,“The excitement that stems from every World Cup is huge. We are using this fantastic opportunityto capture the hype of the upcoming2014 FIFA World Cup™. Our holistic line-up of content promises to ignite the fervour as well as the passion that the viewer’s hold for Football. Our comprehensive line up of pre-tournament programmes promises the fact that there’s something for everyone to enjoy as SIX will provide the fans a true taste of the best footballing action before the biggest tournament in the world kicks off.”

  • SONY SIX launches ‘NBA Inside Stuff: India Edition’

    SONY SIX launches ‘NBA Inside Stuff: India Edition’

    MUMBAI: For the first time in India, SONY SIX, India’s premier sports and entertainment channel, will launch a version of NBA Inside Stuff, the ground-breaking sports and entertainment all-access show, exclusively for audiences in India. The program includes behind the scenes coverage of the NBA and its players along with highlights of the league’s activities in India.

     
    Derived from the popular American television show which airs on NBA TV, the Indian version will have its own local spin of in-depth reporting highlighting some of the NBA’s biggest stars and most exciting teams, all packaged with a fresh new look to enthral Indian sports fan.  The show will air on SONY SIX every Sunday at 12:00pm with the first episode airing on Sunday, 2nd March.   Known for its trademark off-the-court features with NBA players, NBA Inside Stuff will provide fans with a unique perspective of the game. The trailblazing weekly show will tip off its first episode with a unique look at the recently concluded NBA All-Star 2014 in New Orleans.

    The 30 minute weekly show will be co-hosted by Manish Nawani and Neelam Sivia, who will take fans through an inside tour of the NBA which includes behind-the-scenes activities and off-court features about the NBA and its biggest stars. The show is designed to be interactive with the fans of the game and will also act as a platform for sport enthusiasts to sample the best of the NBA globally and basketball in India.

    On the eve of the show’s launch, Mr. Prasana Krishnan, EVP and Business head, Sony SIX said: “The show is a great hit internationally and we are sure that the familiarity supported by our localized content will help permeate the craze for NBA in the country. The show will enable viewers to connect with the sport even further. This introduction signifies our commitment to basketball and we will ensure that the Indian fan has every opportunity to enjoy the sport and its periphery in the best possible way. ”
     

    Yannick Colaco, Managing Director, NBA India, said “SONY SIX is a great partner that continues to provide new ways to bring the NBA and the game of basketball to Indian audiences. This show will provide great insight into the NBA on and off the court, which will help lead to further viewership and generate greater involvement in the game amongst fans.”

    Sony SIX is the exclusive television partner of the NBA in India.  SIX broadcasts 14 games per week during the NBA season as part of its ‘NBA Mornings on SIX’ campaign.  SIX will broadcast over 300 live regular season games in India, as well as NBA All-Star, The NBA Playoffs, and NBA Finals.  This, along with NBA Inside Stuff, represents the most comprehensive programming ever offered to fans in India.

  • Watch India’s Tour of New Zealand  Live and Exclusive, on Sony LIV

    Watch India’s Tour of New Zealand Live and Exclusive, on Sony LIV

    MUMBAI: Watch the much awaited New Zealand vs India cricket series on all digital platforms, with Sony LIV – Multi Screen Media (MSM)’s premium video-on-demand service. Along with LIVE streaming of the entire series, Sony LIV offers you a chance to catch up with a complete package of match highlights, fours, sixes, wickets, best catches and fielding moments, 100’s/ 50’s and 10/5 wicket hauls and the ‘Man of the Match’ moments. Additionally, viewers can also enjoy the special fun moments on and off the field.

    The series will be held in New Zealand and is scheduled from the 19th January 2014 to the 18th February 2014. The 30 day tour starts with five ODIs followed by two Test Matches. Sony LIV is the single-point of entry into the World of Sony Entertainment Network. Viewers can watch the match live on SonyLIV.com or mobile phones and tablets by downloading it from IOS, Android, Windows and Java app stores.

    Speaking on the availability of the cricket series on Sony LIV, Nitesh Kripalani, Executive Vice-President – New Media, Business Development and Digital/Syndication at Sony Entertainment Network, commented, “We want to make 2014’s first India series available to our viewers on multiple digital platforms. Viewers can log on to Sony LIV via any connected device and enjoy the cricketing action live. We have also introduced special content packages from the series to give cricket enthusiasts a complete immersive and engaging viewing experience.”

    SONY SIX, India’s premier sports and entertainment channel has acquired the exclusive broadcast rights to this cricket series.

    Mr. Prasana Krishnan, EVP & Business Head, Sony SIX said, “It gives us immense pleasure to partner with Sony LIV for the series. Sony LIV has been successfully catering to the entertainment needs of the online users across segments. With this association, we wish to extend our commitment to deliver the best of sports entertainment to our viewers across platforms. Our viewers will now be able to follow live cricket action while being on the move.”

    The India tour of New Zealand 2014 bilateral series is a part of the Future Cricket Tour Program (FTP) prepared by International Cricket Council (ICC). This is the first series for the Indian team in the 2014 calendar. The two teams last met in New Zealand five years back in 2009 where India were able to register a series win in New Zealand after 41 years.