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Tag: MovieVerse Studios

  • Movieverse and Jojo Studios roll out their first Gujarati family film

    Movieverse and Jojo Studios roll out their first Gujarati family film

    MUMBAI: Gujarati cinema is about to get a double dose of firsts this Navratri. Movieverse Studios and Jojo Studios are joining forces to launch their debut Gujarati film: a wholesome family entertainer designed to tickle funny bones and tug heartstrings alike.

    The collaboration is a milestone for both: Movieverse Studios, the mainstream content arm of IN10 Media Network, is stepping into Gujarati cinema for the first time, while Jojo Studios, the newly minted film arm of the country’s fastest-growing Gujarati OTT platform, is making its cinematic debut.

    The film stars Raunaq Kamdar, Mitra Gadhvi and Shraddha Dangar, and is directed by Kilol Parmar. Promising a mix of humour, emotion and cultural relatability, it taps into the recipe that has driven Gujarati films to growing box office success, not just in Gujarat, but in neighbouring states as well.

    IN10 Media Network, managing director,  Aditya Pittie said, “Regional cinema is the growth frontier for Indian entertainment. Gujarati films are leading that wave with stories that resonate far beyond state borders. Our collaboration with JOJO Studios reflects both the market’s potential and our commitment to rooted yet widely appealing storytelling.”

    Jojo Studios, founder, Dhruvin Shah added, “We are thrilled to partner with Movieverse Studios for our film debut. Gujarati cinema has evolved into a commercially robust and creatively exciting space, making this the right time to step into films.”

    Movieverse Studios, ceo, Vivek Krishnani summed it up and said, “This project balances creative strength with audience demand. With Jojo app already a leading platform in Gujarat, we are confident this is the first of many films audiences will wholeheartedly enjoy.”

    With regional cinema booming and family-driven narratives in demand, this Navratri release looks set to bring Gujarati culture, comedy and heart to screens nationwide.

     

  • MovieVerse Studios and Beacon Media partner to put Global South storytelling on the world stage

    MovieVerse Studios and Beacon Media partner to put Global South storytelling on the world stage

    MUMBAI: MovieVerse Studios, the mainstream content arm of IN10 Media Network, has struck a global alliance with Beacon Media to amplify voices from the Global South. The partnership seeks to create a borderless content ecosystem spanning Hollywood, India, the Middle East, Africa and Latin America—reaching more than three billion viewers.

    In10 Media Network managing director Aditya Pittie called the tie-up a “meaningful collaboration” blending creativity, technology and scale. Manoj Narender Madnani, chairman of Beacon Media, framed it as “1+1=11 in action,” a shift from competition to collaboration backed by Indian industrialist Anand Mahindra and Pittie.

    The alliance will roll out a slate spanning feature films, premium series and micro-series designed for digital-first platforms such as Instagram Reels, TikTok and YouTube Shorts. Vivek Krishnani, chief executive of MovieVerse Studios, said the Global South was “home to some of the most dynamic and culturally rich stories waiting to be told”.

    Tapping into the deep cultural and financial ties between India, Saudi Arabia and the UAE, the partnership will kick off with a Malayalam-language feature film and a slate of new movies. It will also adapt bestselling fiction by Dr Deepak Chopra for global screens, while investing in micro-series aimed squarely at next-generation audiences.

    Beacon Media has appointed Manini Priyan, an author and screenwriter with cross-market credentials, as head of content. It is also allied with veteran Arab drama executive Fadi Ismail to deliver Arabic programming for digital-first audiences.

    With Hollywood in flux and demand for diverse stories peaking, the venture positions itself as a bridge between emerging regions and global distribution. As Madnani put it: “This is not just about content. It’s about reshaping the global entertainment landscape.”

  • MovieVerse Studios and Beacon Media forge new alliance

    MovieVerse Studios and Beacon Media forge new alliance

    MUMBAI: MovieVerse Studios, the mainstream content arm of IN10 Media Network, has partnered with Beacon Media to launch a first-of-its-kind global content alliance aimed at amplifying narratives from the Global South. Targeting over 3 billion viewers, this collaboration is designed to connect emerging cultural powerhouses—spanning Hollywood, India, the Middle East, Africa, and Latin America—through borderless storytelling.

    IN10 Media Network managing director, Aditya Pittie said, “In today’s connected world, the future of storytelling depends on meaningful collaborations that bring together creativity, technology, and reach. This partnership encourages the industry to work more closely, fostering a diverse and inclusive content ecosystem that resonates with global audiences,”.

    “We are entering an era where collaboration, not competition, is the key to success,” said Beacon Media chairman Manoj Narender Madnani. “This alliance is not just about creating content—it’s about reshaping the global entertainment landscape, ensuring that diverse stories reach audiences across all formats and are made accessible worldwide. It’s 1+1=11 in action—where strategic partnerships, such as this one with IN10 Media, backed by visionary entrepreneurs like Aditya Pittie and Anand Mahindra, multiply impact.”

    The partnership will develop feature films, premium series, and bite-sized micro-series for platforms such as Instagram Reels, TikTok, and YouTube Shorts. The alliance’s first slate includes a Malayalam-language feature film for global release, adaptations of Dr Deepak Chopra’s bestselling fiction, and a range of digital-first projects built for next-generation audiences.

    MovieVerse Studios CEO Vivek Krishnani said, ‘’The Global South is home to some of the most dynamic and culturally rich stories waiting to be told. With this partnership, we are ensuring these culturally rooted narratives reach the global stage in the most impactful way possible. We are excited to develop content that resonates across geographies and platforms, whether it is through compelling cinematic storytelling or strategic digital-first initiatives.”

    With Saudi Arabia and the UAE emerging as major investors in India’s entertainment and technology sectors, the partnership aims to deepen economic and creative collaboration between the regions.

    To lead its ambitious slate, Beacon Media has named author and screenwriter Manini Priyan as head of content. The company also has a production alliance with Fadi Ismail, former director of drama at MBC Group, to create Arabic-language digital content at scale.

  • Global South stories take spotlight as IN10 and Beacon join forces

    Global South stories take spotlight as IN10 and Beacon join forces

    MUMBAI: Content knows no borders and neither do these storytellers. In a bold cinematic handshake that spans continents, Movieverse Studios, IN10 Media Network’s content arm has inked a global alliance with UAE-based Beacon Media to turbocharge stories from the Global South for a global audience of over three billion. The goal? A borderless entertainment ecosystem powered by co-creation and cultural exchange from India to Latin America, Africa to the Middle East.

    “Our vision is global storytelling without fences,” said Movieverse Studios CEO Vivek Krishnani who promised a slate that embraces Malayalam feature films, micro-series for Instagram Reels and Tiktok, and even adaptations of Deepak Chopra’s bestselling fiction. “The Global South is bursting with stories that deserve a global stage and we’re building that bridge.”

    This isn’t just lip service. Among the first projects are a Malayalam-language feature and a wave of digital-first series aimed at next-gen viewers, alongside a premium slate of films and web shows under active development. With this, IN10 is aiming not just for reach but resonance.

    Beacon Media, helmed by chairman Manoj Narender Madnani, dubbed the alliance “1+1=11 in action,”a nod to how collaboration between legacy platforms and new-age players can create outsized impact. “This isn’t about competing,” he said. “It’s about multiplying reach and cultural capital.”

    The collaboration leverages deepening cultural and investment ties between India, Saudi Arabia and the UAE countries fast becoming central to the global entertainment and tech conversation. It also ropes in big industry names: Beacon’s Arabic production arm works with Fadi Ismail, the former MBC Group drama director, while acclaimed writer Manini Priyan has been appointed head of content for Beacon’s original programming.

    “This is about future-proof storytelling,” said IN10 Media Network MD Aditya Pittie. “We’re blending Hollywood-grade scale with deeply rooted Indian storytelling. This is not just an alliance, it’s a movement.”

    With content categories ranging from short-form social storytelling to high-budget features, and formats ready to travel across languages and regions, the IN10-Beacon alliance is poised to become a game-changer in reshaping the global entertainment map from the Global South to screens worldwide.

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  • Ad Guru Turns Reel Hero with Mythical Thriller for the Masses

    Ad Guru Turns Reel Hero with Mythical Thriller for the Masses

    MUMBAI: From 30-second ad epics to full-length cinematic spectacle Prasoon Pandey is finally making the leap, and it’s nothing short of mythic. Prasoon Pandey, one of the most celebrated names in Indian advertising, is stepping behind the camera for his feature film debut, a massy, contemporary mythological thriller backed by Movieverse Studios and Ellipsis Entertainment. Known globally for his award-winning commercials, Pandey now swaps storyboards for the silver screen, bringing with him decades of visual flair and narrative punch.

    Written by Vaibhav Vishal, the yet-untitled film blends cultural depth with modern storytelling, and promises to push genre boundaries with its unique tone and scale.

    “This isn’t just a directorial debut, it’s a long-overdue cinematic event,” said Movieverse owner IN10 Media Network MD Aditya Pittie. “We’ve waited for a story that matched Prasoon’s legendary vision. This one had him hooked and us too.”

    Pandey, who has 17 Cannes Lions, Clio, and D&AD awards to his credit, is the first Asian to feature on Campaign Magazine’s 100 most influential advertising filmmakers list. “I wasn’t going to do a film just for the sake of it. This script hit differently,” he said. “It stayed with me, long after I’d read it. That’s when I knew this is the one.”

    Movieverse Studios CEO Vivek Krishnani echoed the excitement: “We’re committed to cinematic storytelling that stirs the soul and stuns the eye. With Prasoon and Ellipsis on board, this film promises both.”

    The film also marks another milestone for Ellipsis Entertainment, whose partners Tanuj Garg and Atul Kasbekar have a knack for scouting offbeat-yet-relatable stories. “Prasoon’s been a friend and a creative icon. It took us years and many scripts but we’re thrilled this is the one that finally got a yes,” said Kasbekar.

    Comparisons with ad-filmmaker-turned-directors like Ram Madhvani and Suresh Triveni are inevitable, but Pandey’s visual grammar and storytelling signature remain in a league of their own.

    Casting is currently underway, and the makers promise a stellar ensemble to match the story’s ambitious canvas.

    For now, one thing is certain: when an ad legend like Prasoon Pandey steps into the world of cinema, the lines between art, mass appeal, and mythology are about to blur in the best possible way.

  • Lady Nayanthara’s ‘Rakkayie’ teaser unveiled on her birthday

    Lady Nayanthara’s ‘Rakkayie’ teaser unveiled on her birthday

    Mumbai: In a grand celebration of the ‘Lady Superstar’ Nayanthara’s birthday, MovieVerse Studios (an IN10 Media Network company) and Drumsticks Productions, unveiled the captivating title teaser for their highly anticipated period-action drama, Rakkayie. This film marks a major milestone for both companies.

    Launched digitally, the teaser offers a glimpse into what to expect from this major feature and promises to showcase Nayanthara in an unprecedented action-packed role.

    Directed by debutant filmmaker Senthil Nallasamy, it offers a fresh and thrilling take on the period-action genre. The film’s title teaser that dropped today, has already caught the attention of fans and critics alike, generating tremendous excitement.

    “We are incredibly excited to see Rakkayie come to life and couldn’t be happier to be associated with the supremely talented Nayanthara on our maiden Tamil production. She has an exceptional ability to bring depth to every role she takes on and can’t wait to share her new avatar with her fans. For us, this is more than just a film; it is the start of a new chapter for our team and we look forward to collaborating with talented artists and storytellers to bring more such impactful narratives to life that are agnostic of language and geography. ” said IN10 Media Network managing director Aditya Pittie.

    The screenplay, blending intense drama with high-stakes action, is set to keep audiences on the edge of their seats. The film’s music will be composed by the well-respected and award winning composer Govind Vasantha, with cinematography by Gautham Rajendran who is set to bring the film’s period visuals to life, while Praveen Antony serves as editor to ensure a fast-paced, thrilling viewing experience.

    MovieVerse Studio CEO Vivek Krishnani added, “Rakkayie is a film that has been carefully crafted to push boundaries. We are proud to be producing this film, bringing together the powerhouse talent of Nayanthara and a wonderfully crafted story that is steeped in cultural ethos and will connect with the masses. We are happy to have partnered with Drumsticks Productions who have a successful legacy of creating compelling cinema and with our focus on promoting new talent we are excited to back the vision of talented debutant director Senthil Nallasamy who promised to deliver something completely unique and never seen before.”

    Drumsticks Productions CEO S. Vijayan shared his enthusiasm, saying, “Rakkayie is not just our 10th production; it also marks a wonderful start of our exciting journey with MovieVerse Studios. We are looking forward to it, and can’t wait to bring it to audiences soon. Nayanthara’s dedication to her craft and her body of work is unparalleled, and we believe this will be one of her most memorable roles.”

    With filming set to commence, further announcements regarding the full cast and additional details about the film will be made in the coming weeks.