ITV

Tag: Movies Now

  • Zee Studio enters; History TV18 replaces Discovery in BARC week 52

    Zee Studio enters; History TV18 replaces Discovery in BARC week 52

    MUMBAI: Movies Now 2 made an exit making way for Zee Studio. The players in the English Movies genre witnessed an increase in the ratings.  In the Infotainment space, History TV18 toppled Discovery Channel, thus dominating the genre. Players in the factual entertainment genre also observed a substantial hike in its viewership.

    According to the week 52 ratings data of Broadcast Audience Research Council (BARC) India, channels in the English Entertainment space saw mixed ratings. Star World dominated the genre. Living Foodz with an increase in the ratings was at the numero uno place in the Lifestyle space.

    English Entertainment 

    Star World hoped on to the number one position thus dominating the genre with 238 Impressions (‘000s). Comedy Central with a decline in the ratings sustained at the second spot with 192 Impressions (‘000s) followed by Zee Café with 166 Impressions (‘000s). AXN fell to the fourth position with 155 Impressions (‘000s) whereas Colors Infinity SD maintained itself on the fifth rank with 84 Impressions (‘000s).

    English Movies 

    Sony Pix with an increase in the ratings continued to dominate the genre with 2736 Impressions (‘000s). Movies Now with 2684 Impressions (‘000s) stood at the number two position. Star Movies with 2658 Impressions (‘000s) grabbed the third position followed by Zee Studio at the fourth position with 1807 Impressions (‘000s). HBO took the fifth place with 1605 Impressions (‘000s).

    Infotainment

    History TV 18 toppled Discovery Channel this week ruling the genre with 5616 Impressions (‘000s). Discovery Channel was at the second spot with 5443 Impressions (‘000s). National Geographic with 3174 Impressions (‘000s) and Animal Planet with 3044 Impressions (‘000s) took the third and fourth position, respectively. Nat Geo Wild stood at the fifth position with 2932 Impressions (‘000s).

    Lifestyle increase

    Living Foodz with a hike in its ratings sustained its number one position with 1801 Impressions (‘000s). Fox Life took the second berth with 867 Impressions (‘000s) followed by Food Food  with 577 Impressions (‘000s). FYI TV 18 with 519 Impressions (‘000s) and TLC with 502 Impressions (‘000s) bagged the fourth and fifth position, respectively. 

  • Star Movies Action exits; AXN dominates English Entertainment genre

    Star Movies Action exits; AXN dominates English Entertainment genre

    MUMBAI: Star Movies Action, after its debut in week 50 data, made an exit in this week’s ratings making way for the entry of Movies Now 2. The English movies genre witnessed an increase in its viewership led by Sony Pix. The channels in the English entertainment genre witnessed mixed ratings with AXN dominating the space. Colors Infinity SD replaced Colors Infinity HD in this week’s ratings.

    According to the week 51 ratings data of Broadcast Audience Research Council (BARC) India, Discovery Channel continued to be at the number one place. The channels in the Infotainment space observed mixed ratings this week.

    Living Foodz stood at the number one position in the lifestyle genre.

    English Entertainment

    AXN toppled Star Movies dominating the genre with 237 Impressions (‘000s) followed by Comedy Central at the number two slot with 215 Impressions (‘000s). Star World with 212 Impressions (‘000s) and Zee Café with 206 Impressions (‘000s) were at the third and fourth position, respectively. Colors Infinity SD sustained at the fifth spot with 75 Impressions (‘000s).

    English Movies

    Sony Pix replaced Movies Now taking the number one position with 2706 Impressions (‘000s). Movies Now with 2455 Impressions (‘000s) stood at the number two position. Star Movies with 2230 Impressions (‘000s) grabbed the third position followed by Movies Now 2 at the fourth position with 1584 Impressions (‘000s). HBO took the fifth place with 1504 Impressions (‘000s).

    Infotainment

    Discovery Channel dominated the genre with 4838 Impressions (‘000s). History TV18 stood at the second spot with 4009 Impressions (‘000s). National Geographic with 2692 Impressions (‘000s) and Animal Planet with 2686 Impressions (‘000s) took the third and fourth position, respectively. Nat Geo Wild stood at the fifth position with 2628 Impressions (‘000s).

    Lifestyle

    Living Foodz grabbed the number one position with 1677 Impressions (‘000s). Fox Life took the second berth with 731 Impressions (‘000s) followed by Food Food  with 671 Impressions (‘000s). TLC with 581 Impressions (‘000s) and FYI TV18 with 398 Impressions (‘000s) bagged the fourth and fifth position, respectively.

  • Star Movies Action exits; AXN dominates English Entertainment genre

    Star Movies Action exits; AXN dominates English Entertainment genre

    MUMBAI: Star Movies Action, after its debut in week 50 data, made an exit in this week’s ratings making way for the entry of Movies Now 2. The English movies genre witnessed an increase in its viewership led by Sony Pix. The channels in the English entertainment genre witnessed mixed ratings with AXN dominating the space. Colors Infinity SD replaced Colors Infinity HD in this week’s ratings.

    According to the week 51 ratings data of Broadcast Audience Research Council (BARC) India, Discovery Channel continued to be at the number one place. The channels in the Infotainment space observed mixed ratings this week.

    Living Foodz stood at the number one position in the lifestyle genre.

    English Entertainment

    AXN toppled Star Movies dominating the genre with 237 Impressions (‘000s) followed by Comedy Central at the number two slot with 215 Impressions (‘000s). Star World with 212 Impressions (‘000s) and Zee Café with 206 Impressions (‘000s) were at the third and fourth position, respectively. Colors Infinity SD sustained at the fifth spot with 75 Impressions (‘000s).

    English Movies

    Sony Pix replaced Movies Now taking the number one position with 2706 Impressions (‘000s). Movies Now with 2455 Impressions (‘000s) stood at the number two position. Star Movies with 2230 Impressions (‘000s) grabbed the third position followed by Movies Now 2 at the fourth position with 1584 Impressions (‘000s). HBO took the fifth place with 1504 Impressions (‘000s).

    Infotainment

    Discovery Channel dominated the genre with 4838 Impressions (‘000s). History TV18 stood at the second spot with 4009 Impressions (‘000s). National Geographic with 2692 Impressions (‘000s) and Animal Planet with 2686 Impressions (‘000s) took the third and fourth position, respectively. Nat Geo Wild stood at the fifth position with 2628 Impressions (‘000s).

    Lifestyle

    Living Foodz grabbed the number one position with 1677 Impressions (‘000s). Fox Life took the second berth with 731 Impressions (‘000s) followed by Food Food  with 671 Impressions (‘000s). TLC with 581 Impressions (‘000s) and FYI TV18 with 398 Impressions (‘000s) bagged the fourth and fifth position, respectively.

  • Movies Now 2 replaces HBO; Discovery rules again

    Movies Now 2 replaces HBO; Discovery rules again

    MUMBAI: HBO made an exit this week making way for Movies Now 2 in the English Movies genre. Movies Now sustained its number one position in the English movies’ space. The channels in the English entertainment genre witnessed mixed ratings with Comedy Central dominating the space.

    According to the week 49 ratings data of Broadcast Audience Research Council (BARC) India, Discovery Channel, after several weeks, jumped up to the number one position replacing History TV18 in the infotainment space.

    Living Foodz stood at the number one position in the lifestyle genre. Apart from FYI TV18, all the rest players observed a decline in the ratings this week.

    English Entertainment

    Comedy Central with a decrease in its ratings dominated the genre with 342 Impressions (‘000s) as compared to 366 Impressions (‘000s) in week 48. AXN jumped to the number two slot with 214 Impressions (‘000s) followed by Star World with 198 Impressions (‘000s). Zee Café was at the fourth position with 168 Impressions (‘000s) while Colors Infinity SD sustained at the fifth spot with 103 Impressions (‘000s).

    English Movies

    Movies Now toppled Star Movies taking the number one position with 2857 Impressions (‘000s). Star Movies with 2724 Impressions (‘000s) stood at the number two position. Sony Pix with 2663 Impressions (‘000s) grabbed the third position followed byZee Studio at the fourth position with 1922 Impressions (‘000s). Movies Now 2 took the fifth place with 1353 Impressions (‘000s).

    Infotainment

    Discovery Channel toppled History TV18 to dominate the genre with 5177 Impressions (‘000s). History TV18 stood at the second spot with 5149 Impressions (‘000s). National Geographic with 2552 Impressions (‘000s) and Animal Planet with 2494 Impressions (‘000s) took the third and fourth position respectively. Nat Geo Wild stood at the fifth position with 2110 Impressions (‘000s).

    Lifestyle

    Living Foodz grabbed the number one position with decreased ratings from 1754 Impressions (‘000s) in week 48 to 1680 Impressions (‘000s) this week. Food Food took the second berth with 798 Impressions (‘000s) followed by Fox Life with 736 Impressions (‘000s). TLC with 505 Impressions (‘000s) and FYI TV18 with 492 Impressions (‘000s) bagged the fourth and fifth position, respectively.

  • Movies Now 2 replaces HBO; Discovery rules again

    Movies Now 2 replaces HBO; Discovery rules again

    MUMBAI: HBO made an exit this week making way for Movies Now 2 in the English Movies genre. Movies Now sustained its number one position in the English movies’ space. The channels in the English entertainment genre witnessed mixed ratings with Comedy Central dominating the space.

    According to the week 49 ratings data of Broadcast Audience Research Council (BARC) India, Discovery Channel, after several weeks, jumped up to the number one position replacing History TV18 in the infotainment space.

    Living Foodz stood at the number one position in the lifestyle genre. Apart from FYI TV18, all the rest players observed a decline in the ratings this week.

    English Entertainment

    Comedy Central with a decrease in its ratings dominated the genre with 342 Impressions (‘000s) as compared to 366 Impressions (‘000s) in week 48. AXN jumped to the number two slot with 214 Impressions (‘000s) followed by Star World with 198 Impressions (‘000s). Zee Café was at the fourth position with 168 Impressions (‘000s) while Colors Infinity SD sustained at the fifth spot with 103 Impressions (‘000s).

    English Movies

    Movies Now toppled Star Movies taking the number one position with 2857 Impressions (‘000s). Star Movies with 2724 Impressions (‘000s) stood at the number two position. Sony Pix with 2663 Impressions (‘000s) grabbed the third position followed byZee Studio at the fourth position with 1922 Impressions (‘000s). Movies Now 2 took the fifth place with 1353 Impressions (‘000s).

    Infotainment

    Discovery Channel toppled History TV18 to dominate the genre with 5177 Impressions (‘000s). History TV18 stood at the second spot with 5149 Impressions (‘000s). National Geographic with 2552 Impressions (‘000s) and Animal Planet with 2494 Impressions (‘000s) took the third and fourth position respectively. Nat Geo Wild stood at the fifth position with 2110 Impressions (‘000s).

    Lifestyle

    Living Foodz grabbed the number one position with decreased ratings from 1754 Impressions (‘000s) in week 48 to 1680 Impressions (‘000s) this week. Food Food took the second berth with 798 Impressions (‘000s) followed by Fox Life with 736 Impressions (‘000s). TLC with 505 Impressions (‘000s) and FYI TV18 with 492 Impressions (‘000s) bagged the fourth and fifth position, respectively.

  • Movies Now brings back 100 Mania and it’s #NotforLosers

    Movies Now brings back 100 Mania and it’s #NotforLosers

    MUMBAI: Movies Now, India’s favourite English movie channel, brings back its most-awaited mega property ‘100 Mania’, starting 15 December at 9pm. From cars, bikes, smartphones, digital cameras, laptops, fitbits and lots more, 100 Mania Season 4 offers viewers the opportunity to watch and win a 100 prizes by watching 100 blockbusters over 100 days!

    In this unique consumer engagement activity, viewers need to watch the 9pm blockbuster movie, give a missed call and answer simple questions. Movie buffs will find themselves glued to their screens as this property will feature the biggest action blockbusters and franchises that Hollywood has to offer.

    Times Network Vivek Srivastava senior vice president & head, English entertainment cluster, & Zoom Vivek Srivastava said, “100 Mania is an iconic property for Movies Now and we are proud to bring it back in a bigger bolder avatar for its fourth season. Conducting a daily contest over 100 days with 100 mega-prizes on offer is a mammoth task and it is unparalleled in the English movie genre. The property has aided the channel in strengthening its leadership position and this year we are offering a new proposition of #NotForLosers, which will definitely resonate with the youth. Over the years, 100 Mania has created a huge buzz and a loyal audience for the channel while attracting multiple advertisers. I am sure that we will continue to rule audience minds with 100 Mania Season 4.”

    Smartphone brand Vivo has come on board 100 Mania Season 4 as the presenting sponsor while the co-presenting sponsor is Kurlon and Ocean’s is the Associate sponsor.

    Vivo CMO Vivek Zhang said “We are happy to partner with ‘100 Mania’ which is an iconic property for Movies Now. The show has extensive viewer engagement and keeping in mind the vibrancy of the youth, we believe that a partnership with this classic property presents a splendid opportunity to connect with the right audience in a refreshing way. We are constantly making efforts to consolidate our position in the Indian market through thoughtful brand associations and innovative marketing initiatives. We wish ‘100 Mania’, all the very best.”

  • Movies Now brings back 100 Mania and it’s #NotforLosers

    Movies Now brings back 100 Mania and it’s #NotforLosers

    MUMBAI: Movies Now, India’s favourite English movie channel, brings back its most-awaited mega property ‘100 Mania’, starting 15 December at 9pm. From cars, bikes, smartphones, digital cameras, laptops, fitbits and lots more, 100 Mania Season 4 offers viewers the opportunity to watch and win a 100 prizes by watching 100 blockbusters over 100 days!

    In this unique consumer engagement activity, viewers need to watch the 9pm blockbuster movie, give a missed call and answer simple questions. Movie buffs will find themselves glued to their screens as this property will feature the biggest action blockbusters and franchises that Hollywood has to offer.

    Times Network Vivek Srivastava senior vice president & head, English entertainment cluster, & Zoom Vivek Srivastava said, “100 Mania is an iconic property for Movies Now and we are proud to bring it back in a bigger bolder avatar for its fourth season. Conducting a daily contest over 100 days with 100 mega-prizes on offer is a mammoth task and it is unparalleled in the English movie genre. The property has aided the channel in strengthening its leadership position and this year we are offering a new proposition of #NotForLosers, which will definitely resonate with the youth. Over the years, 100 Mania has created a huge buzz and a loyal audience for the channel while attracting multiple advertisers. I am sure that we will continue to rule audience minds with 100 Mania Season 4.”

    Smartphone brand Vivo has come on board 100 Mania Season 4 as the presenting sponsor while the co-presenting sponsor is Kurlon and Ocean’s is the Associate sponsor.

    Vivo CMO Vivek Zhang said “We are happy to partner with ‘100 Mania’ which is an iconic property for Movies Now. The show has extensive viewer engagement and keeping in mind the vibrancy of the youth, we believe that a partnership with this classic property presents a splendid opportunity to connect with the right audience in a refreshing way. We are constantly making efforts to consolidate our position in the Indian market through thoughtful brand associations and innovative marketing initiatives. We wish ‘100 Mania’, all the very best.”

  • Rocky is back with Creed premiere on Movies NOW

    Rocky is back with Creed premiere on Movies NOW

    MUMBAI: Sylvester Stallone in his finest performance as Rocky Balboa will smash your TV screens with the TV premiere of ‘Creed’, this Sunday, 11 December, at 1pm and 9pm, on Movies NOW. For all action movie enthusiasts, the fight for the remote control would be well worth it with this Blockbuster Premiere on the channel that is known for its line-up of adrenalin-pumping movies.

    Creed continues the saga of retired boxer Rocky Balboa, who returns as the trainer and mentor of Adonis Johnson, the son of his greatest rival Apollo Creed. The screenplay is packed with extremely well crafted action scenes that exhibit the life of an upcoming boxer battling against the world and trying to live up to the reputation of his famous father. Broken ribs, shattered noses, swollen eyes; these scenes in the movie make you vicariously feel the pain that Junior Creed goes through. Being an amateur fighter to a man who finally lives up to his name is engaging to the last frame of the film.

    The 2015 American Sports drama film is directed by the Grand Jury Prize winner Ryan Kyle Coogler and written by Coogler and Aaron Covington. Sylvester Stallone’s thrilling performance in the movie earned the actor an Academy Award nomination for ‘Best Actor in a Supporting Role’. Stallone also went onto win a Golden Globe Award for the same category in the year 2016.

    A blockbuster premiere requires a campaign to engage with its audience and the channel is focusing on On-Air and OOH mediums to promote this television premiere. Maruti Suzuki Vitara has come on board as the presenting sponsor for the premiere of Creed.

  • Rocky is back with Creed premiere on Movies NOW

    Rocky is back with Creed premiere on Movies NOW

    MUMBAI: Sylvester Stallone in his finest performance as Rocky Balboa will smash your TV screens with the TV premiere of ‘Creed’, this Sunday, 11 December, at 1pm and 9pm, on Movies NOW. For all action movie enthusiasts, the fight for the remote control would be well worth it with this Blockbuster Premiere on the channel that is known for its line-up of adrenalin-pumping movies.

    Creed continues the saga of retired boxer Rocky Balboa, who returns as the trainer and mentor of Adonis Johnson, the son of his greatest rival Apollo Creed. The screenplay is packed with extremely well crafted action scenes that exhibit the life of an upcoming boxer battling against the world and trying to live up to the reputation of his famous father. Broken ribs, shattered noses, swollen eyes; these scenes in the movie make you vicariously feel the pain that Junior Creed goes through. Being an amateur fighter to a man who finally lives up to his name is engaging to the last frame of the film.

    The 2015 American Sports drama film is directed by the Grand Jury Prize winner Ryan Kyle Coogler and written by Coogler and Aaron Covington. Sylvester Stallone’s thrilling performance in the movie earned the actor an Academy Award nomination for ‘Best Actor in a Supporting Role’. Stallone also went onto win a Golden Globe Award for the same category in the year 2016.

    A blockbuster premiere requires a campaign to engage with its audience and the channel is focusing on On-Air and OOH mediums to promote this television premiere. Maruti Suzuki Vitara has come on board as the presenting sponsor for the premiere of Creed.

  • History TV18 dominates infotainment genre: BARC week 47

    History TV18 dominates infotainment genre: BARC week 47

    MUMBAI: The English entertainment genre was dominated by Comedy Central whereas Star Movies replaced Movies Now taking the number one position in the English movies’ genre.

    According to the week 47 ratings data of Broadcast Audience Research Council (BARC) India, History TV18 continued to rule the infotainment space. Living Foodz stood at the number one position in the lifestyle genre.

    English Entertainment
    Comedy Central stood at the number one position with 332 Impressions (‘000s) followed by Zee Cafe with 171 Impressions (‘000s) in the second place. The third position was secured by AXN with 147 Impressions (‘000s) while Star World held the fourth position with 134 Impressions (‘000s). Colors Infinity SD took the fifth spot with 67 Impressions (‘000s).

    English Movies

    Star Movies continued to stay in the first place with 2549 Impressions (‘000s) followed by Movies Now with 2443 Impressions (‘000s). Sony Pix with 2339 Impressions (‘000s) grabbed the third position. Zee Studio secured the fourth position with 1785 Impressions (‘000s) whereas HBO with 1569 Impressions (‘000s) was at the fifth place.

    Infotainment
    History TV18 sustained its number one position with 5402 Impressions (‘000s) followed by Discovery Channel at the second spot with 4725 Impressions (‘000s). Animal Planet with 2699 Impressions (‘000s) and Nat Geo Wild with 2332 Impressions (‘000s) took the third and fourth position respectively. National Geographic stood at the fifth position with 2296 Impressions (‘000s).

    Lifestyle
    Living Foodz grabbed the number one position with 1698 Impressions (‘000s). Food Food took the second berth with 1026 Impressions (‘000s) followed by Fox Life with 867 Impressions (‘000s). FYI TV18 with 496 Impressions (‘000s) and TLC with 438 Impressions (‘000s) bagged the fourth and fifth position, respectively.