MUMBAI: Motorola Mobility, a Lenovo company, has announced the appointment of Shivam Ranjan as its new global head of brand, Motorola. Ranjan, expressing “immense gratitude and humility,” will now oversee worldwide brand strategy and end-to-end marketing communications for all Motorola products, software, and services.
This promotion follows Ranjan’s significant contributions to Motorola Mobility’s growth in the Asia Pacific region, where he most recently served as head of marketing for two and a half years. During this period, he was responsible for marketing across key markets including India, Australia, Japan, Korea, and Indonesia.
Prior to that, he spent five years and eight months as head of marketing for Motorola India, where he managed all aspects of marketing, public relations, brand management, and alliances for smartphones, tablets, consumer appliances, home audio, and televisions. His tenure saw him lead product marketing, digital and ATL communication, media planning, and CRM for numerous launches and campaigns.
Ranjan acknowledged the instrumental guidance of his mentor and manager, Prashanth Mani, whose leadership in APAC he credited with shaping his professional journey. He also extended “heartfelt thanks” to Ruben Castano and Sergio Buniac for entrusting him with this global responsibility.
With over 15 years of diverse experience spanning marketing, brand management, corporate communication, strategy, business development, project management, and IT, Ranjan brings a wealth of expertise to his new role.
Before his nearly six-year stint at Motorola Mobility, he held senior marketing and brand roles at Airtel Payments Bank and Samsung Electronics, where he spearheaded 360-degree communication strategies for product launches and managed significant marketing budgets. His earlier career also includes roles in business strategy and IT. An MBA from a top global B-school, Ranjan’s appointment signals Motorola’s commitment to further strengthening its global brand presence.
