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Tag: Monk Media Network

  • Monk Media Network promotes Faaizah Husain as head of business

    Monk Media Network promotes Faaizah Husain as head of business

    MUMBAI: Award winning Content 360 Agency, Monk Media Network has today announced the promotion of Faaizah Husain as the head of business of the agency.

    Husain, who was earlier AVP client servicing, joined the agency in 2016 and since then has played an integral role in creating robust roadmaps for the growth of the agency clients.

    In her expanded role, effective immediately, Husain will be responsible for revenue generation and client relationships across all verticals of Monk. This role becomes more significant in the context of the restructuring currently underway at Monk to expand its content offerings.

    Monk Media Network founder and CEO Ashish Patkar said, “Faaizah has been an absolute rock star from the day she joined Monk. Her ability to always try to think what’s right for the client makes her extremely popular with all our clients. Faaizah definitely has the potential to take on and deliver in her expanded role and I look forward to partnering her to drive better value for all our clients.”

    Husain commented, “Businesses and brands are changing more rapidly than ever before. My core challenge will be to transform and optimise our business offerings to complement our client’s needs. I am thankful to Ashish for showing such faith in my abilities and hope to achieve newer heights alongside him and team Monk.”

    Husain is an experienced brand partner having about 10 years of experience and a demonstrated history of working in the digital and traditional advertising industry. Skilled in brand management & communication, business development & retention, internal & external stakeholder relationship management and cross-functional management, she has worked with Havas Worldwide and Lowe Lintas prior to joining Monk Media Network.

  • Monk Media Network elevates Tanya Mathana as COO

    Monk Media Network elevates Tanya Mathana as COO

    MUMBAI: Content 360 agency Monk Media Network has announced the elevation of Tanya Mathana as the COO of the agency.

    Mathana, who was earlier AVP brand strategy, joined the agency in 2017 and since then has played an integral role in the growth of the company.

    In her new role, effective immediately, Tanya will head the agency operations and ensure that all teams are aligned to the singular vision of the agency. In her capacity as the new COO, her key responsibilities will also include overseeing New Venture Strategy and Company Administration.

    Monk Media Network founder and CEO Ashish Patkar said, “We have always believed in elevating home grown talent. Tanya has been a key factor in our success over the past few years. Under her our client strategy offering was immensely strengthened. I look forward to partnering with her and all of our key stakeholders in ensuring a far more cohesive service offering for our clients. This elevation is key to our growth plan which will be announced in the next few weeks.”

    Tanya Mathana commented, “It gives me immense pleasure to embark on this new journey at Monk Media Network. Together, with Ashish and the entire team, I am sure we will continue delivering long term strategies creating value propositions.”

    Mathana is an experienced digital strategist having over 11 years of experience and a demonstrated history of working in the advertising industry. Skilled in brand planning & communication, digital strategy, market research, quantitative and qualitative research, digital marketing, and data and insight mining she has worked with DDB Mudra, Contract Advertising, Mirum and Everest Brand Solutions prior to joining Monk Media Network.

  • Cleanipedia launches digital campaign for festive season #SaafDiwaliShubhDiwali

    Cleanipedia launches digital campaign for festive season #SaafDiwaliShubhDiwali

    MUMBAI: Cleanipedia, a content hub for homecare by Hindustan Unilever, has today launched #SaafDiwaliShubhDiwali, a month-long festive campaign to prepare users for the mammoth job of Pre-Diwali cleaning.

    With the always-on lifestyle, consumers today are very busy and do not get time to clean their homes before the festivities start. Consumers tend to get overwhelmed about the prospect of deep cleaning their homes and end up not doing it the right way or end up over-complicating it, thus affecting the festive mood and cheer.

    #SaafDiwaliShubhDiwali, is a content-led Diwali campaign to help users prepare for the mammoth cleaning job pre-Diwali with simple yet inspirational home-care solutions. The campaign will be conducted on Facebook and Instagram, wherein they will drive users towards their content platform. The articles on the platform will be in Hindi as well as English, thus catering to a larger audience.

    Monk Media Network AVP Faaizah Husain said, "Cleanipedia is all about creating relevant content for its audience. The #SaafDiwaliShubhDiwali campaign is created keeping in mind the obvious connect of cleaning and the festival of lights. This will help the brand cater to its audience by enabling them to keep their homes spick and span in a hassle-free manner whilst enjoying the festivities. The month-long content-led campaign has been designed to drive traffic to the platform through its social media channels."

    Monk Media Network creative director Adrine D'mello said, "While Diwali is huge for every brand, with Cleanipedia the fit is perfect. It's the time of the year where every individual is looking for tips or advice to clean their house or prepare for the festive season. Cleanipedia promises the users simple tips and tricks to every cleaning solution and that's what #SaafDiwaliShubhDiwali is all about. With our month-long content-led social media strategy we will provide users with simple and effective tips to deep cleanse their homes and get ready to celebrate the festivities stress-free."

    With #SaafDiwaliShubhDiwali, Cleanipedia has got all the tips, tricks and processes to help ease your life and make all your chores simple and easy, thus giving you the time to enjoy the festive time with your family.

  • Monk Media Network acquires SocialGIZ

    Monk Media Network acquires SocialGIZ

    MUMBAI: Monk Media Network, the digital marketing agency by Ashish Patkar has acquired SocialGIZ, a boutique social media and website development agency, led by Ameya Adhikari.

    The agency has acquired the entire team of ten people at SocialGIZ and their services which pan from social media to website development to media planning. Started by Adhikari in 2015, the agency has built innovative campaigns and website for clients across sectors.

    Adhikari will join Monk Media Network as a member of the board and hold the designation of vice president – finance.

    Speaking on the same, Monk Media Network founder and CEO Ashish Patkar said, “We are looking to add great people to our ecosystem. The team at SocialGIZ has been doing some great work. Ameya coming on board is a huge plus as every start-up needs robust financial systems to scale.”

    Sharing his views, vice president – finance Ameya Adhikari said, “I am really excited to be a part of Monk Media Network and their team. We are looking forward to a great future and hope to do some kick-ass work for all of our clients.”

    Monk Media Network, which recently completed three years, offers a bouquet of services panning across content creation, media strategy, deep analytics, social media video production. The agency is based in Mumbai.

  • Monk Media Network unveils new brand identity on third anniversary

    Monk Media Network unveils new brand identity on third anniversary

    MUMBAI: To mark its third anniversary, Monk Media Network – digital marketing agency, with content, social media, and video production at its core – unveiled its new logo, recently.

    As revealed by the agency, the bright and effervescent pink logo reflects its young and vibrant energy while the speech blurb clearly indicates its commitment to generating brand conversations.

    Monk Media Network founder and CEO Ashish Patkar commented, “Digital communications today is about having an engaging and relevant conversation with your consumer. Monk in its new identity is putting conversations at the heart of everything we do be it content creation, social media or video production."

    Started in January 2016 with five people with an HQ in Mumbai, the agency has seen now has added a full-fledged studio space to its infrastructure set-up. The agency has seen rapid growth and caters to global clients like NBA and Unilever. It offers a bouquet of services panning across content creation, media strategy, deep analytics, and social media video production. The agency has a presence across Mumbai and the Middle East.

  • ‘Entrepreneur at heart’ Tekwani joins Monk Media

    ‘Entrepreneur at heart’ Tekwani joins Monk Media

    MUMBAI: Monk Media Network has appointed Prashant Tekwani as the senior vice-president to strengthen its leadership team on completing its first year of operations.

    Tekwani, who was the associate vice-president at iContract, headed major accounts such as YouTube, Google and HSBC. He will be spearheading brand strategy unit and business management at Monk Media. He has rich experience across categories and has worked with clients such as UTI Mutual Funds, Hot Star, Shoppers Stop, Truly Madly and Star Sports.

    Tekwani said that he had always been an entrepreneur at heart and the challenge of building one of the most exciting agencies was too enticing.”

    Monk founder & CEO Ashish Patkar said that Tekwani was a rare suit that was as bothered about the idea as he was about the billing. They were sure his cross-category brand experience and incisive insights would be a major value-add for its clients, he added.

  • ‘Entrepreneur at heart’ Tekwani joins Monk Media

    ‘Entrepreneur at heart’ Tekwani joins Monk Media

    MUMBAI: Monk Media Network has appointed Prashant Tekwani as the senior vice-president to strengthen its leadership team on completing its first year of operations.

    Tekwani, who was the associate vice-president at iContract, headed major accounts such as YouTube, Google and HSBC. He will be spearheading brand strategy unit and business management at Monk Media. He has rich experience across categories and has worked with clients such as UTI Mutual Funds, Hot Star, Shoppers Stop, Truly Madly and Star Sports.

    Tekwani said that he had always been an entrepreneur at heart and the challenge of building one of the most exciting agencies was too enticing.”

    Monk founder & CEO Ashish Patkar said that Tekwani was a rare suit that was as bothered about the idea as he was about the billing. They were sure his cross-category brand experience and incisive insights would be a major value-add for its clients, he added.