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MUMBAI: Recently elevated to president, client solutions, South Asia at WPP Media, Banerjee steps into the role with more than two decades of experience across media...
MUMBAI: When it comes to loyalty, BigCity just levelled up this time, all the way Down Under. BigCity Promotions, one of India’s most awarded sales promotion...
MUMBAI: From a tiny 6 by 6 ft room to powering some of India’s biggest brands, Hybrid India has come a long way in just five...
LONDON: Rahul Titus is leaving WPP after a dozen years, during which he transformed Ogilvy into the world’s largest and most awarded influencer marketing operation. The...
JAKARTA: Chetan Shetty, a seasoned advertising executive, has switched allegiances from McCann Worldgroup to Publicis Groupe, taking up the role of managing director at the French...
MUMBAI: Talk about a full-circle moment, Ravi Bhaya is back at Publicis, this time to steer the ship as chief client officer at Publicis Media India....
BENGALURU: Hindustan Coca-Cola Beverages (HCCB), India’s largest Coca-Cola bottler, has named Hemant Rupani as its new chief executive, effective 8 September. Rupani takes over from Juan...
MUMBAI: Talk about brushing up your portfolio, literally. After over three years of crafting digital strategies for chocolates, biscuits and beverages at Mondelez, Punit Thakkar has...
MUMBAI: Still calling the shots, and how. Saugata Gupta is set for another two-year season at the helm of Marico Limited, with the FMCG major’s board...
MUMBAI: Mondelez’s chocolate giant has done it again. Working with creative powerhouse Ogilvy, Cadbury has unleashed two delicious new digital films that are more than just...
MUMBAI: There’s no better place to understand the dynamics of e-commerce and D2C brands than Flipkart – which is now part of Walmart. Siddhartha Juneja spent...
MUMBAI: He loves reading and sharing his thoughts about leadership. Former Kimberly-Clarke sales director Srikanth Iyer has hopped over to Nivea India with the same title....
Mumbai – The second edition of SMARTIES Unplugged India 2024 on 11 October is just around the corner, offering attendees 10+ curated sessions and insights from...
Mumbai: Priya Barve has joined WPP as India’s Client Lead for Hindustan Unilever Limited. Priya brings over two decades of experience in advertising and marketing, and...
Mumbai: Cadbury Bournvita has launched a new campaign film, titled “Faith, Not Force,” with a strong reminder for society to recognise and nurture every child’s individual...
Mumbai: Cadbury 5 Star has taken its famous tagline “Do Nothing” a notch higher. While other brands spend a fortune on deploying ads and in-app banners...
Mumbai: For the mushy lover in me, alphabetically, ‘L’ stands for ‘Love’, then what does ‘S’ stand for? According to the new campaign of Cadbury Dairy...
Mumbai: As the country gears up to celebrate Diwali, Cadbury Celebrations has rolled out a new campaign “#ShopsForShopless” to celebrate the power of communities coming together...
Mumbai: Under the Madbury campaign, Mondelez India has introduced two new limited-edition flavours created by the consumers. After winning consumer hearts throughout the country during the...
Mumbai: Cadbury Dairy Milk has rolled out an all-new campaign in collaboration with Ogilvy. It urges people to treat and embrace others’ happiness and achievements with...
Mumbai: Mondelez India’s Cadbury Fuse has rolled out a new marketing campaign with WWE champion The Great Khali to support its newest ‘bhaari’ proposition. The new...
Mumbai: Marketing data and analytics company, Kantar unveiled on Thursday the ads that were most effective and creative in 2021 across India. The firm tested more...
Mumbai: Breakfast cereals manufacturer Kellogg India has announced the onboarding of Prashant Peres as managing director for the India and South Asia markets. In this role, Peres...
INDIA: The sweet battle of Cadbury inventors has finally come to an end. Mondelez India, the makers and bakers of some of India’s leading snacking brands...
NEW DELHI: In a wildly unexpected step, Cadbury decided to drop its most iconic asset from much-loved brands like Cadbury Dairy Milk, Cadbury Dairy Milk Silk...
NEW DELHI: Wavemaker today announced that it has bagged the e-commerce mandate for Mondelez India, one of the leading snacking companies in India. As part of...
MUMBAI: Ogilvy Mumbai has created a radio spot ‘I am February’ for Mondelez’s Bournvita Lil Champs’, which will have an adorable little girl’s voice talking to...
MUMBAI: Festivals form an intrinsic part of the Indian culture. Mondelez India, with its spirited campaigns, colourful packaging and unique product formats has been at the...
MUMBAI: Mondelēz International has finally launched its newest global research, sevelopment and quality technical centre in India located in Thane, Maharashtra. The India Technical Centre has...
MUMBAI: Mondelez International has elevated Luca Zaramella, appointing him as EVP chief finance officer. His new role will be effective from 1 August, 2018. As the...
MUMBAI: Mondelēz International has made some key elevations in the company, with Prashant Peres, previously director – marketing for chocolates, Mondelez India, moving into a new...
MUMBAI: Oreo, the cream sandwich biscuit brand by Mondelēz International, takes the special ritual of ‘Twist, Lick, Dunk’ forward, rolling out its new global campaign called,...
MUMBAI: Love has been in the air and on the internet all week. Valentine’s Day is no longer about just a day you spend with your...
MUMBAI: Ramesh and Suresh are back and this time they are lost at a whole new level. Over the last twelve years, Cadbury 5Star has entertained...
MUMBAI: Mondelez India has launched its new innovation Cadbury 5Star 3D, a premium offering in the countline segment. Cadbury 5Star 3D comes in a crunchy, chewy,...
MUMBAI: What comes to your mind when you hear “Kuch meetha ho jaaye”? Chocolate? Cadbury? Dairy Milk? Well, that’s what most people in India associate with...
MUMBAI: The confectionary industry has emerged as one of the largest and well-developed food processing sectors of India. With international companies coming in and a stiff...
MUMBAI: Dentsu Aegis Network’s media agency Carat India has appointed Mayank Bhatnagar as the senior vice-president to lead the Mondelez business in India, and Vinita Pachisia...
MUMBAI: Bharti Airtel has finally got the replacement of Shashi Arora, who after a successful stint of around five years as CEO – DTH, has moved...
MUMBAI: Bharti Airtel has finally got the replacement of Shashi Arora, who after a successful stint of around five years as CEO – DTH, has moved...
MUMBAI: Dentsu India has appointed Indrajeet Mookerjee as the executive vice-president. Mookerjee has spent two decades in the communication business having worked in some of the...
MUMBAI: Dentsu India has appointed Indrajeet Mookerjee as the executive vice-president. Mookerjee has spent two decades in the communication business having worked in some of the...
MUMBAI: Mondelez India Foods is set to launch a new tiffin pack of its highly successful Cadbury Bournvita Biscuits with an aim to encourage consumers to...
MUMBAI: Mondelez India Foods is set to launch a new tiffin pack of its highly successful Cadbury Bournvita Biscuits with an aim to encourage consumers to...
NEW DELHI: Leading content company, Zee Entertainment Enterprises Ltd (ZEEL) today announced the winners of the first edition of ZEE Mindspace Awards that aims at recognizing...
NEW DELHI: Leading content company, Zee Entertainment Enterprises Ltd (ZEEL) today announced the winners of the first edition of ZEE Mindspace Awards that aims at recognizing...
MUMBAI: Patanjali Ayurveda is about to go head-to-head with The Advertising Standards Council of India (ASCI) – the self regulatory body constituting of advertisers, advertising agencies...
MUMBAI: Patanjali Ayurveda is about to go head-to-head with The Advertising Standards Council of India (ASCI) – the self regulatory body constituting of advertisers, advertising agencies...
MUMBAI: Carat India has roped in Sujata Dwibedy as executive vice president, and as per the new mandate, Dwibedy will lead the Mondelez business at Carat...
MUMBAI: Carat India has roped in Sujata Dwibedy as executive vice president, and as per the new mandate, Dwibedy will lead the Mondelez business at Carat...
