ITV

Tag: Miss Bollywood

  • Zee puts in Rs 1 billion behind star hunt

    Zee puts in Rs 1 billion behind star hunt

    MUMBAI: One thing there seems to be no dearth of as regards the movie talent hunt bandwagon that the Hindi entertainment channels are getting on to is money in the bagloads.

    Whether it is Sahara’s Mr and Miss Bollywood, Star India’s Indian Superstar or Zee TV’s India’s Best’ -cinestars ki khoj – all claim to to be bigger and better than the rest.

    According to Zee TV president Sunil Khanna, Rs 1 billion is the total budget that is going into the effort which has taken the tagline “Kya aap tayyar hain apne big break ke liye”. Who wouldn’t be ready with that kind of money being behind the mega-project?

    The Rs 1 billion budget also includes the production cost of two films that will be made around the two stars that are ultimately chosen which will average Rs 350 million each, says Khanna.

    The costs of doing the ground event and the back-end work for what is expected to be a logistical nightmare will come up to Rs 300 million, he adds.

    So how is the hunt being organised? The ground event will be flagged off in 20 cities across the country Hindi-speaking belt beginning 23 May. Each city will have auditions for a minimum of two days and the expectation is that 10,000 people will land up per day, per city, says Khanna. If there are two many to manage in the two days alloted more time will be given, he clarifies. The aim obviously is to be as all-inclusive as possible.

    The catch is of course that during the preliminary audition potential candidates will get only between 45 seconds to one minute to make their mark.

    The jury will select the four potential candidates from each city for a series of grooming processes. A specially designed promotional van will be travelling across these cities promoting the contest. In the second round out of the 80 candidates 32 will be selected by the jury and will be travelling to Mumbai for the final steps of grooming, adds the release. And it is from these 32 that two winners will emerge at the end of 16 episodes that will be devoted to covering the mega event.

    The first episode goes on air in the first week of August, reveals Khanna.

    “Beat that,” seems to be the challenge that Zee has thrown at Star and Sahara.

    Whichever way you look at it, it is happy season for any and all Hindi film wannabes hoping to be the next Shahrukh Khan or Preiti Zinta.

     

  • Zee launches star hunt ‘Cinestars Ki Khoj’

    Zee launches star hunt ‘Cinestars Ki Khoj’

    MUMBAI: Glamour+reality is a big crowd puller.

    Close on the heels of Sahara’s Mr and Miss Bollywood, Zee TV has launched India’s Best’ -cinestars ki khoj – a nationwide talent hunt to discover potential artists from all over India.

    Armed with a tagline, “Kya aap tayyar hain apne big break ke liye”, the teasers promotions have been on air for quite some time now. The entire selection process will be televised and aired on Zee TV in 16 weekly episodes.

    The jury will screen the participants and select the potential candidate for a series of grooming process. One male and one female deserving candidates will be crowned as India’s Best. Besides bagging the crown, the winners will get a chance to perform as lead star in a film.

    Announcing the launch of India’s Best, Zee TV president Sunil Khanna, was quoted in a company press release saying, “Zee TV has always put forward path-breaking steps in showcasing novel ideas and themes to the viewers. For the first time a mammoth activity is planned to identify a budding talent across the country. India’s Best is a platform for viewers to showcase their latent talent but due to circumstances don’t get an opportunity from Bollywood”.

    “Zee Network has been for a long time associated with filmmaking, movies like Gadar- Ek Prem Katha the mega blockbuster has ruled the hearts of the Indian audience. For India’s Best we have roped in stars like Sunny Deol, Preity Zinta, Salman Khan and Bhumika Chawla. The two lucky winners will get a chance to pair opposite these stalwarts,” he added. The competition is open for citizens of India from today onwards.

    The channel has hosted a website www.zeeindiasbest.com, especially for the contest. Interested candidates can log on to the site to participate in the contest, says the release. Contestants can, alternatively, also call on call on 1600 33 2220 from 11 am to 11 pm.

    If neither is accessible, then the participants can register through the ground event that will be flagged off in 20 cities across the country.

    A specially designed promotional van will be travelling across these cities promoting the contest. After the first round of process 80 candidates will be selected, four each from these 20 cities. In the second round out of the 80 candidates 32 will be selected by the jury and will be travelling to Mumbai for the final steps of grooming, adds the release.