ITV

Tag: Mi TV

  • Xiaomi India holds first ever PatchWall Binge Awards

    Xiaomi India holds first ever PatchWall Binge Awards

    MUMBAI: Xiaomi, India’s number 1 smartphone and smart TV brand, today announced its first PatchWall Binge Awards 2018. Rolling out a number of exciting categories, the new award initiative explores a rich variety of content offered on Mi TVs’ PatchWall, and highlights some of the most loved movies, shows and music videos by Indian viewers in the year 2018.

    The PatchWall Binge Awards showcase 13 different categories such as the most popular Bollywood film, Popular International Film, popular TV Show in Hindi, popular Reality TV Series, Most Trending Content in 2018 and many more. These new awards also analyse and shed light upon content consumption patterns of Indian consumers on Mi TVs’ PatchWall, and what deeply connects with them.

    The PatchWall Binge Awards were conducted from 15 to 23 December 2018, which included a combination of PatchWall content consumption analysis from over a million Mi TVs, and voting polls across the brand’s social media platforms, Mi community, as well as on PatchWall wherein votes were casted by Mi Fans and viewers for their favourite series, movies and music.

    Furthermore, the brand aims to recognize the efforts of its content partners whose platforms feature the most popular content in the award categories. Following are the award winners of PatchWall Binge Awards 2018:

    Presenting some of the most popular entertainment content featured in 15+ languages, Xiaomi’s Patchwall powered Mi TVs offer 700,000+ hours of content across the largest library of Video-On-Demand providers. PatchWall is Xiaomi’s own interface specially designed for India, bringing together more than 14 different content partners, both local and global, Some of the top content partners are Hotstar, Eros Now, Hungama Play, SonyLIV, Voot, ALT Balaji, Sun NXT and many more.

  • Leading OTT platform, ALTBalaji partners with Xiaomi through Mi TV

    Leading OTT platform, ALTBalaji partners with Xiaomi through Mi TV

    Mumbai 3rd, October 2018: ALTBalaji, the digital platform of Balaji Telefilms Limited, has entered into a strategic partnership with global technology leader Xiaomi through its Mi TV, that was recently launched in Indonesia. As part of the association, ALTBalaji app will be available on Mi TV and can be accessed through Mi TV’s PatchWall. With this new partnership, ALTBalaji plans to strengthen its presence in Indonesia through Mi TV’s users and leverage the brand’s global expansion.

    Users of Mi TV in Indonesia can now have access to ALTBalaji’ s exclusives content that comprises 25 original shows and popular movies at a quarterly subscription of $ 4.99, half yearly subscription of $ 7.99 and an annual subscription of $ 12.99.

    Speaking on the association, Nachiket Pantvaidya CEO ALTBalaji and Group COO Balaji telefilms shared, “We have seen a phenomenal response from viewers spread across geographies especially Indonesia. We have received great love from Indonesians who have been enjoying Bollywood content including popular ALTBalaji shows. Consequently, we have dubbed original shows of ALTBalaji – 8 in Bahasa Indonesia, 8 in Malay Bahasa and 7 in Arabic with English subtitles and will add 2 dubbed shows every month to this line-up as the app grows. This content alliance with Mi TV is symbiotic and will allow both the companies to derive value from their inherent strength.”

    ALTBalaji has already acquired a leadership position as India’s largest platform for original and exclusive digital shows with more than 15 million viewers from over 90 countries on both mobile and web platforms. The digital platform currently offers 25 original shows in Indian languages across various genres such as romance, mystery, drama, and comedy. The platform also offers entertaining original shows for kids and short, hilarious regional stand-up comedy videos.