Mumbai: Viacom18 kids cluster’s month-long campaign around Nickelodeon Kids’ Choice Awards (KCA) is culminating on 27 March. Last year, when the broadcaster hosted the event virtually due...
Mumbai: Influencer marketing (IM) has made a big mark in the social media space. It has become a serious business and reached the multi-billion-dollar mark like...
Mumbai: In an industry first, White Rivers Media and Phyvital have come together to offer a new realm of services to brands operating in the Indian...
Mumbai: While the age-old basic tenets of advertising (4Ps) remain the same, digital innovations have opened more channels than ever before. Back in the day digital...
Mumbai: With the new normal setting in, platforms like Metaverse are bringing people closer than ever before. ITC’s luxury chocolate brand Fabelle Exquisite Chocolates made its...
Mumbai: Jio Platforms Ltd on Friday announced an investment of $15 million in Two Platforms Inc, a Silicon Valley-based deep tech startup founded by Pranav Mistry,...
Mumbai: Music and film studio T-Series has announced its foray into Non-Fungible Tokens (NFTs) in association with Hefty Entertainment – a division of digital media entertainment company Hungama....
Hybrid digital agency, WATConsult from the Isobar India group celebrated its 15th anniversary this month by launching an NFT (Non-fungible Token) in the form of digital...
Mumbai: IN10 Media Network’s premier infotainment channel Epic is all set to undergo a brand makeover and offer a slate of new programming starting 16 December....
Mumbai: Social media giant, Meta, formerly known as Facebook has launched its first brand campaign post the rebranding. The first advertisement from the organisation shows a...